Professional Documents
Culture Documents
Christa Kaufmann
12.09.20 · 4 minutes
Gabriele Colangelo
Action points
Put comfort, practicality and adaptability at the forefront of your design priorities and
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merge with a contemporary edge. Build your range around familiar styles and introduce
newness via creative details and an innovative fabric selection with a timeless feel.
Comfort remains a non- Add a contemporary spin In contrast to high-waist, Create hybrid designs
negotiable, so make it a to your hero pieces and roomy silhouettes, a that blur the lines
design necessity and showcase newness via #subversivesexy look is between of ce, leisure
embed it across all styles innovative fabrics emerging and home
Wide-leg silhouettes reign and are Materials are a key driver to Implement decorative aspects of Capitalise on multi-wear appeal as
key for your assortment across update familiar shapes. Light- the #dressundress theme as young the demand for versatility,
casual and smart ranges. Based tech-touch fabrics with benefits trend-led consumers are looking practical end-use and cost-per-
on the latest catwalks S/S 21 data, such as breathability and for a #subversivesexy edge in wear increase and become key for
wide-leg styles rose the fastest and resistance and waterproof contrast to the dominant oversized purchase decision-making.
increased 2ppts at 27% mix. qualities become key and and roomy silhouettes. Lower Showcase the adaptability of each
Incorporate pull-on waistbands complement casual and smarter waistbands and add cutouts or product via smart merchandising
and elasticated panels whenever pieces. Introduce sheers into strap belts for a sophisticated and and hi-lo styling
possible and merge smarter wearable looks for occasionwear renewed approach to sensual
designs with a casual edge and high-summer drops. Ensure dressing
materials are sustainable,
comfortable and easy to look a er
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The wide-leg tailored
trouser
Why is it key? As comfort and roomy
silhouettes continue to prevail,
the tailored wide-leg trouser is a key item
for smart ranges as well as more casual
looks, as the elasticated waistband
bridges the gap between office
and #stayhomestyle.
Louis Vuitton Elle Spain
Catwalks data for S/S 21 confirms the
trend, where wide-leg styles account for
a total mix of 27%, up 2ppts YoY. We've
also been tracking the #superwidepant
on the Feed.
Design details: step away from the
architectural and streamlined approach
to tailoring and take the sartorial trouser
into elevated yet relaxed territory.
Cut in so and fluid materials to achieve
a laid-back look. Incorporate an
Mija @louloustudio_paris WGSN Original CADs/Flats
elasticated waistband from the sides to
the back, while the centre-front remains
classic.
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The sheer trouser
Why is it key? Sheers have been
reclaimed in more wearable looks via
layered silhouettes and now offer a
contemporary update to the trousers
category.
Transparent trousers work as an update
to the popular sheer dress
for occasionwear and high-summer
Acne Studios Emporio Armani
styles. Team with a long tunic or a blazer
for an elegant look, or ground with a
shirt or a lightweight knit for high-
summer beach-to-bar appeal.
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The trackpant
Why is it key? Due to the success of
#stayhomestyle, the trackpant has
become a hero product during lockdown
and as comfort continues to win post-
Covid-19, the pull-on comfort
trouser remains key for S/S 22.
Renewed design details in a dressed-up
guise via fabric updates will spark fresh
Balenciaga BOSS
interest in this core item.
Design details: cut in a light-touch
technical fabric to bring newness and a
contemporary spin to the classic
trackpant, blurring the line between
function and fashion, echoing our
#futurecommuter trend.
Buttoned side vents featuring an
adjustable strap offer versatility and
allow the wearer to sport this style
tapered or straight. Asymmetric front
panels add a playful twist.
Lacoste Rag & Bone WGSN Original CADs/Flats
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The low-rise trouser
Why is it key? In line with our
#dressundress trend and the continued
influence of the late 1990s on
contemporary fashion, low-rise trousers
with peek-a-boo thongs create a
#subversivesexy look.
Hip-hugging styles are popular among
Gen Z and Millennial influencers. They
Versace Supriya Lele
are featured in key collections of
established and emerging
designers alike.
Offer these trousers as a fresh alternative
to the premium legging for the young
contemporary consumer.
Design details: take an elegant
approach and put a trompe-l'oeil spin on
exposed underwear with an attached
strap belt for an easygoing, upscaled
silhouette.
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The boxer short
Why is it key? Borrowed from the boys,
true boxer shorts started to appear
across social media during lockdown as
influencers and stylists got creative with
thrown-on, hi-lo casual #stayhomestyle.
Variations of the style subsequently
appeared on the catwalk for S/S 22,
where we tracked a continued shi
Rika Studios WGSN Original CADs/Flats
towards short shorts (57% mix) with a
wider leg (+3ppts, 16% mix).
Design details: cut the leg generously
with a slight A-line to create a
nonchalant sense of movement. Add an
elasticated pull-on waistband, which will
appeal to a wider range of body types.
Cut in a light-touch technical fabric
to offer a fresh spin on this familiar
shape.
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Range plan