Project Plant Pals

June 22nd

Document Status: | In Review | Approved

Executive Summary: Our plan is to create a service that offers high-volume customers small, low-
maintenance plants that can thrive in an office environment.

Project Goal

● Increase revenue by 5% by the end of the year by rolling out a new service that
provides office plants to top clients.
● To improve the response time to customer inquiries via email by 20 percent.

Deliverables

1. The creation of email templates for responding to typical questions.

2. launching the plant service and a finished website that highlights the new kinds of
plants being offered.

Business Case / Background

● Customer research reveals this as an untapped opportunity in the market, with the
potential to win loyalty among a demographic obsessed with finding the best gear.
Benefits, Costs, and Budget

Benefits:
● Support new service leading to 5% revenue increase, reduce late shipments
and related costs, increase customer satisfaction
● Additional benefits (optional): The benefits or expected gains of the project,
include improving customer satisfaction and an increase in revenue.

Costs:
● Price of software, installation fees, time spent on hiring and training

 Price of materials, design, and prototyping

Budget needed:
● $75,000

Scope and Exclusion

In-Scope:
● Customer service standards, delivery processes, training protocols

 Product development, prototyping, manufacturing, marketing

Out-of-Scope:
● Product development, vendor contracts
● Delivery to customers

Project Team

Project Sponsor: Director of Operations

Project Lead: Project Manager (You!)

Project Team: Fulfillment Director, Quality Assurance Tester, Inventory Manager,

Financial Analyst, Human Resources Specialist, Training Manager

Additional Stakeholders: VP of Customer Success, Account Manager, Receptionist,

Sales Director, Sales Team, Marketing Director, Investors
Measuring Success

What is acceptable:

1. 3% increase in revenue by the end of the fourth quarter

2. 5% increase in new customers three months after product launch