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Tawara Yacht Brokers

Draft Report by: Jackson Nando Davis


We are a global leader in the superyacht industry with an unrivalled reputation for service and excellence. We specialise in the sale, charter, management and new
construction of some of the largest yachts in the world. Our team of dedicated staff all share a genuine passion for being at sea and collectively possess a range of
experience and knowledge far beyond anyone else in the industry. With a global network of offices we have an international presence and are able to meet the needs
of clients across the world.

GLOBAL ANALYSIS two years and is set to overtake the US with eight more new
builds this year than the US. Greece takes the tenth place this
For the first time since the global recession the number of new year, pushing France out of the list. This may be as a result of one
build projects is higher than that of the previous year. This year large French builder temporarily stopping current and future
sees 736 new yachts under construction or on order which is a superyacht projects to focus its strategy on commercial and naval
6.2% increase on previous years. The table below shows the top contracts.
10 luxury yacht building countries by the total length of yachts on
their order books: BUSINESS REVIEW
Italy still leads the way in terms of the number of projects and Reports show that after a turbulent few years the yachting
total length. The UK market has grown significantly in the last industry is finally on the road to recovery. We sold a total of 193
New Yacht Orders superyachts in 2021 which is 36 more than 2020, and the highest
figure for five years.
Length in Our company had a strong first quarter and spring has seen a
metres Number of Yachts promising rush of activity in the superyacht sales market. In six
weeks we sold five yachts with a total asking price of over €40
Italy 10686 274 million. The yachts were purchased by buyers from the US, UK
Turkey 3120 70 and Germany; markets that had proved quieter during the
downturn. There was also a surge in charter bookings which is up
Netherlands 3120 65 by 15% compared to last year. This is largely due to the continued
strength of chartering in Europe and an increasingly buoyant
United States of America 2435 63 market in the Americas where we have several yachts to charter.
United Kingdom 2081 71 Growing markets for charter bookings include non-traditional
markets such as Mexico, Brazil and South East Asia. There are
Taiwan 1724 56 good signs that the economic upturn is starting to take hold.
Germany 1457 16 This year we have had successful representation at several boat
shows including the Miami Yacht & Brokerage Show, the Dubai
China 900 26
Jackson Nando Davis, 0383, ID048
United Arab Emirates 851 18
Greece 412 5
International Boat Show, the Palm Beach International Boat CHARTERS
Show and the Palma Superyacht Show.
A Tawara Yacht charter
SALES is the ultimate holiday
experience and the
Selling large luxury yachts demands professional expertise and
perfect way to explore
extensive market knowledge. We are the world leader in new and
some of the most
used yacht sales, specialising in the sale and purchase of luxury
beautiful and remote
yachts over 24 metres. Our team visits hundreds of yachts every
parts of the world. It is
year and is in regular contact with thousands of yacht owners.
hardly surprising that our
Our advanced database allows us to bring buyers and sellers
chartering business goes
together in today’s global market. A summary of our success so
from strength to strength.
far this year follows.
A fleet of over 90 yachts
The year started well when we represented the buyer during the are managed by our expert brokers. In the past year there has been
sale of the spectacular 50 metre motor yacht Bethany. In March increased charter business across the range but the bigger new
we sold the 30.5 metre motor yacht Luck be a Lady which was build yachts have outperformed the smaller under 40 metre
built in 2001. Holden Yachting represented the buyer. This yacht yachts, which are still struggling for meaningful charter business.
had sleek exterior styling and bright and spacious accommodation There is so much competition in this section of the market that
for up to 10 guests in five staterooms. The interior had benefited flexibility, competitive pricing and excellent crew are absolutely
from a number of refits. essential. The market for chartering larger yachts continues to
We followed this with the successful sale of Jocelyn, a 33 metre grow as fewer people are investing in ownership and, as a result,
sailing yacht originally built by US superyacht yard Palmer more are wanting to charter. Ownership’s loss is charter’s gain.
Johnson. Jocelyn underwent a comprehensive refit in 2010 which CONCLUSION
updated virtually every system aboard, including cosmetics, with
new Awlgrip on all surfaces, all new teak decks and an It has been a strong start to the year and we are seeing signals
exhaustive list of upgrades that cost in excess of $2 million. across the market that the charter business will continue to
We more recently sold the 50 metre Jacob of London, which increase this year. Customers want a wide choice of yachts to
received an extensive €4 million refit this year. With choose from and we provide some of the finest available on the
accommodation for 14 guests in a full beam owner’s stateroom market today. With a number of yacht sales, we are also seeing
and 6 further guest cabins, Jacob of London has a proven track positive signs within the brokerage market. We have represented
record as a highly successful charter yacht. both the buyer and seller in many of these transactions, showing
our strength in finding buyers and representing the interests of
sellers. We look forward to continued growth in the second half
of the year.

Jackson Nando Davis, 0383, ID048

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