BUSINESS PLAN

FOR

PREPARED BY

DIVISION

COURSE

SUPERVISED BY

M Nduna

Submitted on

01 JUNE 2018
 EXECUTIVE SUMMARY

BUSINESS NAME

BUNESSS OWNER

PHYSICAL ADDRESS

POSTAL ADDRESS

E-MAIL ADDRESS

WEBSITE

BUSINESS FORM------ SOLE TRADER

BUSINESS TYPE

CAPITAL CONTRIBUTION :- 1 OWN CONTRIBUTION :- $-----

2 LOAN AMOUNT :- $-----

TOTAL :- $-----

MISSION

VISION

AIMS/OBJECTIVES (1)

( 2)

(3)

BUSINESS BACKGROUND
 TABLE OF CONTENTS

TOPIC PAGE NO

1.0 HISTORY OF PROPOSED BUSINESS

2.0 DESCIPTION OF BUSINESS
3.0 DESCRIPTION OF TARGET MARKET
4.0 DESCRIPTION OF MARKETING STRATEGY
4.1 PRODUCT
4.2 PLACE
4.3 PRICE
4.4 PROMOTION
4.5 PEOPLE/PARTICIPANTS
4.6 PROCESS
4.7 PHYSICAL EVIDENCE
5.0 DESCRIPTION OF COMPETITION

[3 EXAMPLES OF COMPETITORS ( NAMES AND PHYSICAL ADDRESS)

SWOT ANALYSIS]

6.0 ORGANISATION AND MANAGEMENT

6.1 ORGANOGRAM
6.2 TABLE OF DESCRIPTION OF EMPLOYEES
7.0 PROJECTED FINANCIAL ANALYSIS

7.1CAPITAL DISTRIBUTION TABLE

7.2 OPERATING EXPENSES

7.3 COSTING AND PRICING

7.4 INCOME STATEMENT

8.0 APPENDIX
HISTORY OF PROPOSED BUSINESS

DESCRIPTION OF BUSINESS

DESCRIPTION OF TARGET MARKET

TYPE TRAITS POPULATION SIZE MARKET SIZE

AGE
SEX
INCOME LEVELS
LOCATION
MARKETING STRATEGY

This involves the analysis of the following marketing mix elements (7Ps) :-

Product

Type

Size

Design

Colour

Features

Brand name

Packaging

Variety

Price

Value

Discounts

Payment Terms

Credit Terms

Price List

Promotion

Type

Media

Programme/ Colour

Time/ Day

Frequency

Place

Physical address

Middlemen 1) 2)

3)
Physical evidence

Process

People

Type of Labour

Qualifications

Other traits

DESCRIPTION OF COMPETITION

The competitors include ( include their physical address)

SWOT ANALYSIS
ORGANISATION AND MANAGEMENT

ORGANOGRAM

OWNER

Table of description of employees

Position Responsibilities/Duties Qualifications salary

 PROJECT FINACIAL ANAYLIS

1 Capital Distribution Table

Item Quantity Unit price Total value

2 Operating Expenses per month

Item Amount
Rent
Electricity
Water
Salaries
Telephone/Cellphone
Transport

3 (a) Costing

( b ) Pricing

4 Income Statement

Item Amount March April May

Appendix

Attached are the following documents:-

1 Questionnaire
2 Bank Statement

3 Business License

4 Your CV