Professional Documents
Culture Documents
EDUCATION
Bachelor of Science - Marketing
University of South Florida, Muma College of Business – Tampa, Florida
Graduation Date – May 5th, 2023
GPA - 3.03
PROFESSIONAL EXPERIENCE
Winterguard at University of South Florida Non-Profit Organization, 2019 – Present
Social Media Representative Intern, October 2022 – Present
· Develops and creates content three times a week for social media platforms such as Instagram and Facebook.
· Films videos of program events and edit them into a video, two videos at least every month.
· Increased follower engagement so far by 21.5%, engaging through Instagram comments with followers at least every day.
· Involved with launching multiple campaigns such as Winterguard Auditions and Spin Clinics.
·Collaborated with local company, SCORE, in preparing online seminar PowerPoint on Digital Marketing to present to the
local small business community.
· Collaborated with peers to invent a marketing strategy for local business Bonfire Games, to help the company improve
overall awareness in the Tampa Bay area.
· Created a portfolio website in a Digital Marketing course using Weebly and tracked engagement throughout the semester
via Google Analytics, www.myladell.weebly.com
LEADERSHIP AND INVOLVEMENT
Winterguard at University of South Florida Organization, 2019 – Present
Vice President, August 2021 – October 2022
· Developed email and communication skills by emailing at least 100 local schools to rent gym spaces for the organization
while keeping an organized excel spread sheet of all schools in the Hillsborough, Pasco, and Pinellas counties.
SKILLS AND INTERESTS
· Content Marketing and social media Certified with HubSpot Academy.
· Proficient in Tableau, Google Analytics, Weebly, Microsoft Office, Google Docs, Sheets, and Photoshop.
· Work is a top priority; however, free time includes engaging in creative outlets such as dance, video editing, and
Colorguard.
· Won 1st place in 2022 Open Class Championships in Dayton, Ohio while being a part of the University of South Florida
Winterguard, under the direction of Liz Bannon.