Scribd Logo
Upload

Welcome to Scribd!

  • 60 - AmeliaFletcher - Rina Eka Yulianita - BMC

    Uploaded by

    Meli Marsela
    4 views1 page
    Gojek is a mobile app that connects drivers and users for transportation, food delivery, and payment services in Southeast Asia. It partners with drivers, infrastructure providers, suppliers, banks, and insurers. Gojek uses an app, maps, customer data, and servers to provide affordable, convenient transportation and manage customer relationships through promotions, feedback, and service. Its revenue comes from users, corporate partners, and financial services while costs include driver profits, infrastructure, salaries, maintenance, and research.

    Original Description:

    Original Title

    60_AmeliaFletcher_Rina Eka Yulianita_BMC

    Copyright

    © © All Rights Reserved

    Available Formats

    PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    Report this Document
    Gojek is a mobile app that connects drivers and users for transportation, food delivery, and payment services in Southeast Asia. It partners with drivers, infrastructure providers, suppliers, banks, and insurers. Gojek uses an app, maps, customer data, and servers to provide affordable, convenient transportation and manage customer relationships through promotions, feedback, and service. Its revenue comes from users, corporate partners, and financial services while costs include driver profits, infrastructure, salaries, maintenance, and research.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    4 views1 page

    60 - AmeliaFletcher - Rina Eka Yulianita - BMC

    Uploaded by

    Meli Marsela
    Gojek is a mobile app that connects drivers and users for transportation, food delivery, and payment services in Southeast Asia. It partners with drivers, infrastructure providers, suppliers, banks, and insurers. Gojek uses an app, maps, customer data, and servers to provide affordable, convenient transportation and manage customer relationships through promotions, feedback, and service. Its revenue comes from users, corporate partners, and financial services while costs include driver profits, infrastructure, salaries, maintenance, and research.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 1

    BUSINESS MODEL CANVAS

    GOJEK

    Key Partnership Key Activities Value Propositions Customer Relationships Customer Segments

    • Driver Partner (gojek • Connecting drivers and • Provision of quality mass • promotions and discounts • smartphone users
    driver) users transportation equipment at • complaints of criticism and • public transportation users
    • Server infrastructure • Data Management affordable prices
    suggestions to • worker
    provider • Easy and fast access
    • Maintenance and upgrade drivers/restaurant • student
    • supplier driver • Accurate GPS
    of servers, applications & partners • Housewife
    attributes databases • like practical service
    • Bank • internet literate generation
    • Insurance
    • Vehicle Rental
    Key Resources Channels

    • Application gojek • go-jek application


    • Google maps • billboard advertising
    • SDM • social media
    • investor funds • customer testimonials from
    • server infrastructure ratings
    • customer service

    Cost Structure Revenue Streams

    • profit sharing for driver partners • go-jek service users


    • server infrastructure services • fill in gopay balance
    • office worker salary • sharing of profits from corporate partners
    • office operational costs
    • system maintenance and repair costs
    • research and development costs

    You might also like