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  • MIT15 390S13 Assgn9finsheet

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    This document contains a financial section evaluation form for a team. It includes grades and space for comments on the team's idea, target customer and market analysis, two go-to-market strategies involving business model and execution, and financials. The financials section evaluates the team's financial summary, revenue model, understanding of costs and expenses, profit/loss statement, cash flow, assumptions, sensitivity analysis, breakeven analysis, cash controls, funding needs, financing strategies, and ownership over time.

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    b18ec118ee7aebb3f0718c0c76178ce4 MIT15 390S13 Assgn9finsheet

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    This document contains a financial section evaluation form for a team. It includes grades and space for comments on the team's idea, target customer and market analysis, two go-to-market strategies involving business model and execution, and financials. The financials section evaluates the team's financial summary, revenue model, understanding of costs and expenses, profit/loss statement, cash flow, assumptions, sensitivity analysis, breakeven analysis, cash controls, funding needs, financing strategies, and ownership over time.

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    3 views2 pages

    MIT15 390S13 Assgn9finsheet

    Uploaded by

    roland schimtt
    This document contains a financial section evaluation form for a team. It includes grades and space for comments on the team's idea, target customer and market analysis, two go-to-market strategies involving business model and execution, and financials. The financials section evaluates the team's financial summary, revenue model, understanding of costs and expenses, profit/loss statement, cash flow, assumptions, sensitivity analysis, breakeven analysis, cash controls, funding needs, financing strategies, and ownership over time.

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    of 2

    15.

    390 Financial Section Evaluation Form

    Team Name: , Evaluator:

    1. Idea: Grade: ___, Comments:

    2. Target Customer & Market Analysis: Grade: ___, Comments:


    a. Target Customer Profile:
    b. Persona:
    c. Primary Customer Research:
    d. Interpretation of Primary Customer Research:
    e. TAM:
    f. First 10 Target Customers Listed:
    3. Go To Market #1: Business Model: Grade: ___, Comments:
    a. Pricing:
    b. Noting How Biz Model & Pricing Decision Effect COCA & LTV:
    4. Go To Market #2: Execution: Grade: ___, Comments:
    a. Sales Funnel Presented:
    b. COCA Calculation (over time):
    c. LTV Calculation (over time):
    5. Financials: Grade: ___, Comments:

    a. Nice Financial Summary to Start:


    b. Top Line Revenue Model:
    c. Understands/Explains COGS & Expenses:
    d. Profit & Loss Statement:
    e. Cash Flow:
    f. Assumptions Clear:
    g. Sensitivity Analysis:
    h. Breakeven Analysis:
    i. Cash Controls:
    j. Clarity on How Much Was Needed to Execute Business Plan:
    k. Clarity on What Exactly the Funds Would be Used For:
    l. Were there clear milestones on the Funding:
    m. Financing Strategies (including analysis of a broad ranges of sources):
    n. Ownership (Cap Stock Table) Over Time:
    MIT OpenCourseWare
    http://ocw.mit.edu

    15.390 New Enterprises


    Spring 2013

    For information about citing these materials or our Terms of Use, visit: http://ocw.mit.edu/terms.

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