Scribd Logo
Upload

Welcome to Scribd!

  • MIT15 390S13 Assgn6sheet

    Uploaded by

    roland schimtt
    2 views2 pages
    This document appears to be an evaluation form for a class assignment involving analyzing customer acquisition for a new business idea. It asks evaluators to grade sections on the business idea, target customer and market analysis including research conducted and interpreted, and the first go to market business model with comments provided. The form focuses on evaluating key elements of identifying customers, understanding their needs, and planning the initial sales process.

    Original Description:

    Original Title

    803e3bfdde9220ab786fe8483f620184_MIT15_390S13_assgn6sheet

    Copyright

    © © All Rights Reserved

    Available Formats

    PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    Report this Document
    This document appears to be an evaluation form for a class assignment involving analyzing customer acquisition for a new business idea. It asks evaluators to grade sections on the business idea, target customer and market analysis including research conducted and interpreted, and the first go to market business model with comments provided. The form focuses on evaluating key elements of identifying customers, understanding their needs, and planning the initial sales process.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    2 views2 pages

    MIT15 390S13 Assgn6sheet

    Uploaded by

    roland schimtt
    This document appears to be an evaluation form for a class assignment involving analyzing customer acquisition for a new business idea. It asks evaluators to grade sections on the business idea, target customer and market analysis including research conducted and interpreted, and the first go to market business model with comments provided. The form focuses on evaluating key elements of identifying customers, understanding their needs, and planning the initial sales process.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 2

    15.

    390 Final Customer Acquisition Analysis Evaluation Form (Steps 12, 13 & 18)

    Assignment #6 for Fall 2012 15.390 Class

    Team Name: , Evaluator:

    1. Idea: Grade: ___, Comments:

    2. Target Customer & Market Analysis: Grade: ___, Comments:

    a. Target Customer Profile:


    b. Persona:
    c. Identified Critical Pain Point:
    d. Primary Customer Research* (Quantity & Quality – e.g., did they include a table summarizing it):

    e. Interpretation of Primary Customer Research:


    3. Go To Market #1: Business Model: Grade: ___, Comments:

    a. DMU:
    b. DMP:
    c. Map of Sales Process:
    MIT OpenCourseWare
    http://ocw.mit.edu

    15.390 New Enterprises


    Spring 2013

    For information about citing these materials or our Terms of Use, visit: http://ocw.mit.edu/terms.

    You might also like