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Re Test Final Ads557 Aug2023
Re Test Final Ads557 Aug2023
INOVATION MANAGEMENT
RE-TEST
(10/08/2023)
Instruction:
Answer ALL questions
QUESTION 1
QUESTION 2
In order to achieve Product Success, a product must provide value to the consumer. Briefly
explain TWO (2) key elements required to ensure new product success.
(10 marks)
QUESTION 3
(10 marks)
QUESTION 4
A caring work environment is where employees takes care of each other which in turn will
improve knowledge sharing. Expand this statement.
(10 marks)
QUESTION 5
Briefly explain how an organization can maximize opportunity while minimizing risk when it
applies Blue Ocean strategy.
(10 marks)