1.

Company name

Animated Stories

2. Purpose

We are always attracted by stories, I believe that a good

storyteller is someone who can attract the attention of
others.

With a passion for telling stories and a love for

animation, I hope I can help you tell your story through
animated scenes. From there you can spread what you
want to say more widely and interestingly to many
people.

Not simply conveying a message, animation also inspires

others to take action. That's what we believe and most of
all I believe that this can help your business, help you
have a certain voice in the hearts of your potential
customers.

3. Target Market

Company in HO CHI MINH city

4. Location
398 Nguyen Thi Minh Khai Street, Ward 5, District 3,
Ho Chi Minh City, Vietnam

5. Products/Services

6. Competitors

The sixth question is about your competitors. You

should research before you answer this question because
competitors are not always those who provide similar
products or services, rather they are those who help users
to solve the same problem. This means that your
competitors could be from completely different product
categories. You will find these insights by speaking to
current and potential users.

7. Differentiation

Question 7 is about your differentiation. If you have not

articulated this before, then it’s an excellent outcome of
working on your business plan. As you clearly write
your differentiation, you will be able to communicate it
much more strongly during sales pitches or in your
marketing material.

8. Problems

Now we come to the problems that you solve for your

users. What were they doing before they started using
your products or services? This knowledge helps you to
find more users with similar challenges. What’s keeping
them up at night? They may not say that it’s graphic
design or creative needs, and you need to understand
how your work helps them. My course is helpful here.

9. Benefits

Question 9 is about the benefits that your product or

services deliver. It is extremely useful to articulate this
and lends clarity to sales and marketing communications.

10. Marketing
Next we come to Marketing. How does your target
audience get to know you? Are you doing anything to
reach out to potential customers? You can mention
meetups, events, social media, advertising, email
campaigns, SEO, or anything else that’s working for
you, here.

11. Goals

The next question is about your business goals for the

next 6 months. I have suggested 3 goals but you can
make a longer list if you want. One of your goals could
be related to the new business that you want to generate.
You may also have the goal of adding a revenue stream.
Goals could be related to expansion, for example,
launching in new geographies or adding new products.
You may have sales or marketing goals such as creating
a branding package, or a product to sell online. You may
also have operational goals such as implementing a
project management tool or better bookkeeping.
12. Milestones

In point 12, list the weekly milestones that you must

complete in order to achieve your goals. You should
review this every week, and refine as needed.

13. Targets

Question 13 is to define your monthly revenue targets. I

have said 3 months, but you can set targets for a longer-
term if you want. This is a good time to consider, are you
charging enough to reach your goals? If you charge
$1,000 for a logo, how many logos do you need to do to
meet your revenue goal?

14. Expenses

Question 14 asks you to put down your budget

for expenses. This helps you to be more conscious of
how you are spending, and when you think about
revenue targets and expenses together, you can manage
your profitability better. It’s all about profitability. If
your expenses are higher than your sales, you’ve got a
problem!