Sales team management plan

Executive summary
Adika taxi service provides various type of car healing service to its steamed
customers. In order to deliver those services several kind of promotional
mechanisms will be implemented such as radio and TV promotion, social media
campaign, door to door (direct sales) mechanism and others. Among those
promotional techniques door to door (direct sales) is the most effective product
selling mechanism in our country context. Since the majority of the population
places their trust in tangible goods and services.

Objectives
The sales strategic plan basic objectives

- Rebrand the company’s image and reputation to the existing and new
customers
- To make the new Adika passenger app more competitive with other
contenders.
- To increase the number of users of the App by 20% each month

Target market
The intended system primarily focuses on people between the ages of 18 and 40
who are from the middle and upper economic classes and have their own source of
income.

Benefits of Door to Door (Direct) sales mechanism

- Allow customers to see the product and it enables to build their trust
- Ensure customers see your offering
- Build customer base

Sales team arrangement

Adika sales team have sales team having 10 agents arranged in to three separate
groups and they will be delegated for different location of Addis every week.

Each sales team agent performs his/ her task individually or as a group.
Sales team role and responsibilities
 Present, promote and sell products/services using solid arguments to existing
and prospective customers
 Establish, develop and maintain positive business and customer relationships
 Expedite the resolution of customer problems and complaints to maximize
satisfaction
 Achieve agreed upon sales targets and outcomes within schedule
 Coordinate sales effort with team members and other departments
 Analyze the territory/market’s potential, track sales and status reports
 Supply management with reports on customer needs problems, interests,
competitive activities, and potential for new products and services.
 Keep abreast of best practices and promotional trends
 continuously improve through feedback

Sales team salary and other benefits

- The salary arrangement for each agent will be take place based on the task
they perform (commission based)
- The agent should be available 6 days per week (Mon- Sat)
Agent Customer Commission
 Agent 10 birr / customer 10
(15 per one customer
activation)
Agent 15 -20 customer sign up per 10*15 = 150
day 20*15 = 300
Agent activity 15*6*4=360 360*15= 5,400
per Month 20*6*4= 480 (360 to 480 480*15= 7,200
customer sign up per month)

- Transportation allowance for each agent 50 birr per day

- Internet package 2GB per week (1 GB every three days)
- Every agent should report their work in every two days interval using
telegram or email
- Agents encode their data using Google sheet or MS Excel
- Avery agent will be evaluated in every week and highly performing
agents will extend their contract to the monthly level also they will be
awarded with other incentives.