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University of Perpetual Help System Pangasinan- JONELTA

Basic Education Department- Senior High School


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Level of Awareness in SMS Spam and Phishing of Grade 7 and Grade 8 Students
of University of Perpetual Help System - Pangasinan S.Y. 2022-2023

A Research Presented to the Faculty of the Senior High School


University of Perpetual Help System - Pangasinan
Malasiqui, Pangasinan

In Partial Fulfillment of the Requirements for the Subject


Inquiries, Investigation and Immersion

Researchers

Myka Gabrielle A. Nartates


Chelsea Ann E. Abalos
Avril Leia E. Mangaliag
Airish Mae C. Macam
Marianne L. Manaois
Kaye Alexa A. Pablo
Kyla R. Ballesteros

ABM 12 - EMERALD

May 2023
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Chapter 1
THE PROBLEM AND ITS SETTING
Introduction

With the growing necessity of smartphones in today’s society, humans have

become more dependent on modern technology. From using one's device to stay

organized to contacting someone with a few taps. Smartphones are known for their

accessibility, which unfortunately makes them vulnerable to cybercriminals who use it to

their advantage, which is why mobile users might be more susceptible to the security

concerns posed by smartphones. Moreover, people use their smartphones frequently

while they are outside and read text messages when they are on the go. Therefore,

people are more likely to click on harmful links and respond to SMS (Short Message

Service) messages without hesitation.

The Philippines has been dubbed as the "texting capital of the world" because

of the massive daily volume of its text messages or SMS (Lambert et. al, 2007). SMS

or text message, is one of the most reliable methods for people to communicate with

one another. Nowadays, various apps require a cellphone number before people can

sign up for their accounts. According to Leandro Aguirre (2022), the National Privacy

Commission's deputy privacy commissioner, scammers may have manually or

mechanically stolen names from certain apps. As a result, it is now easier for fraudsters

to obtain and use cell phone numbers.This puts privacy in a vulnerable position, as cell

phone numbers play a key role in unlocking personal information. As per, Globe

Telecom Inc.'s chief information security officer, Anton Bonificacio, from January to July
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2022, Globe blocked 784 million scam and spam messages, deactivated 14,058 SIM

cards associated with scams, blacklisted 8,973 SIM cards, and restricted 610 domains

or URLs. Hence, SMS is not the safest way to communicate due to the different spam

and phishing text messages that people receive every day.

Spam and phishing text messages have been around for a long time, however,

as the internet advanced, they became more rampant and detrimental to our society.

Spamming is the act of sending mass unsolicited commercial messages to users of

digital communications without their explicit consent or intent. (Chabra, 2005). The

most common form of spam is email spam. Additionally, spammers exploit other

mediums to execute their attacks such as Voice over IP (VoIP), Short Message Service

(SMS) and, Instant Messaging (IM) (Gupta et al., 2015) Meanwhile, phishing has been

described as a semantic attack where victims are tricked into giving out their personal

information to an illegitimate site (Downs et. al, 2006).

Spam and phishing related text messages are again dominating the headlines

and have become more widespread. Now, a new mode has emerged, which has made

people concerned and alarmed, as text messages have become more personal,

including the full name of the cell phone number owner.Consequently, it is apparent that

a serious invasion of privacy is taking place with this type of text message.

According to Alkhalil et. al (2021), cybercriminals typically prey on people who

lack digital cyber ethics, and each person has a different susceptibility to phishing and

spamming depending on their characteristics and level of awareness. Students are


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therefore vulnerable to spam and phishing attacks. Although most students are

knowledgeable about the digital world, cybercriminals may still prey on their innocent,

unsuspecting, and young minds.

Considering the widespread and significance of spam and phishing attacks, the

researchers want to conduct this research paper to understand the level of awareness

of Grade 7 and Grade 8 students when it comes to SMS spam and phishing attacks. As

it would greatly help the students understand their susceptibility to SMS spamming and

phishing.

Theoretical Framework

This study was anchored on the Technology Threat Avoidance Theory (TTAT)

proposed by Liang and Xu (2009). Technology Threat Avoidance Theory states that

people's perceptions of how susceptible they are and how serious these risks are affect

their awareness of the threats, which in turn affects their motivation and behavior to

avoid them. The fact that avoidable cyber incidents still happen raises the question of

why people do not take precautions to prevent security threats. In order to better

understand how users behave in the presence of a threat, what motivates them, how

they respond to threats, and how protections, costs, and concerns affect those

motivations and behaviors, a technology threat avoidance theory was employed. .

In Technology Threat Avoidance Theory, users go through two cognitive

processes, threat appraisal and coping appraisal, to determine how to deal with cyber
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threats. Users will identify the danger in the threat appraisal if they think they are

vulnerable to malicious threats. The perception of a threat leads to coping appraisal, in

which users evaluate the extent to which a threat may be averted by implementing

precautions based on the costs and effectiveness of such precautions as well as their

self-efficacy in doing so.

Operational Framework
This study was based on Liang and Xu's Technology Threat Avoidance Theory

(TTAT) (2009). According to the theory of Technology Threat Avoidance, people's views

of their sensitivity to these threats and how serious they are affect how aware they are

of the hazards which then in turn affects their intention to avoid threats and their actions

in doing so.
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Figure 2 shows the operational model showing the relationship between the

variables. First, the input, which shows the respondents’ profile, in terms of age, sex,

grade level, section, SIM card network, and number of hours spent using a smartphone.

Next is the process which was carried out by data gathering of the respondents’ profile,

administering survey questionnaires, and the organization of the respondents’

responses. Lastly, the output assessed the level of awareness in SMS spam and

phishing of the respondents.

Statement of the Problem


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This study aims to know how aware are the Grade 7 and Grade 8 students when

it comes to SMS spam and phishing attacks. This paper seeks to answer the following

questions:

1. What is the socio-demographic profile of the respondents in terms of their:

1.1 Age

1.2 Sex

1.3 Grade Level

1.4 Section

1.5 SIM Card Network

1.6 Number of hours spent in using a smartphone

2. How frequently do they receive SMS spam and text messages?

3. What is the level of awareness of the respondents on SMS text messages in terms

of:

2.1 SMS Spam

2.2 SMS Phishing


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Hypothesis of the Study

To seek an answer to the main problem, a 0.05 level of significance was used to

analyze the following null hypothesis.

H0 = There is no significant relationship between students’ level of awareness

and SMS spam and phishing messages.

Assumptions of the Study

The researchers based this study on following assumptions:

1. The response of the students may vary in accordance with their socio-

demographic profile.

2. The respondents frequently receive SMS spam and phishing text messages.

3. The respondents are moderately aware when it comes to SMS spam and

phishing attacks.

4. The respondents will answer the survey questionnaire with all honesty.

Scope and Delimitation

This study focuses on the level of awareness of Grade 7 and Grade 8 students in

SMS Spam and phishing. The profile of the respondents includes the age, gender,

grade, section, SIM card network, and number of hours spent using a smartphone. How

aware are the respondents in terms of spam text messages and phishing text

messages?
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The respondents of this study will consist of Grade 7 and Grade 8 students

enrolled in University of Perpetual Help System - Pangasinan during the school year

2022 - 2023

Significance of the Study

This study aims to assess the level of awareness of Grade 7 and Grade 8

students in SMS spam and phishing. The following can greatly benefit from the study's

findings:

The Students. This study can benefit students, since it will enable them to understand

how susceptible they are to spam and phishing. This study can also serve as a

precaution against cyber crimes like spam and phishing that can pry on students’

private information.

The Parents. They can benefit from this study by knowing about the potential

vulnerability of their children. Through this, parents can inform and forewarn their

children to be more cautious when using the internet and other digital platforms.

The Department of Education. This study's analysis of respondents' awareness and

knowledge of SMS spam and phishing can also benefit them since the Department of

Education may improve its junior high school curriculum by including topics relating to

media and information literacy.


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The National Privacy Commission. This study can serve as an analyst to the National

Privacy Commission, by assessing the awareness of students, the National Privacy

Commission may improve and focus on disseminating information and raising public

awareness when it comes to SMS spam and phishing.

The Researchers. The information and data from the study can benefit the

researchers. Since the study raised awareness of SMS spam and phishing threats, it

gave them additional guidance and insights when it comes to these threats.

The Future Researchers. The findings of this study may contribute to future

discussions regarding SMS spam and phishing awareness and guide future researchers

in improving their knowledge of the topic. Furthermore, the information and findings

might support their study's validity and the accuracy of the facts.

Definition of Terms

The following terms used in this study are defined conceptually and operationally:

Level is a position on a real or imaginary scale of amount, quantity, extent, or quality. In

this study, this refers to how aware are the Grade 7 and Grade 8 students in SMS spam

and phishing.

Awareness refers to the ability to directly know and perceive, to feel, or to be cognizant

of events. In this study, this refers to the respondents’ understanding when it comes to

SMS spam and phishing. This could also refer to how the respondents would react to

these kinds of messages.


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Smartphone refers to a handheld electronic device that provides a connection to a

cellular network. This is the device wherein respondents receive text messages.

Short Text Message pertains to the messages that are sent across SIM card networks.

This paper conveys how short text messages link with spam and phishing. Moreover, it

serves a vital role in measuring the respondents’ level of awareness.

SIM Card, also known as a subscriber identity module, is a smart card that stores

identification information that pinpoints a smartphone to a specific mobile network. This

contains data and the cellphone number of the respondents. It serves as a channel to

receive calls and text messages.

Spam is any unsolicited, unexpected digital message that is distributed in large

quantities. This refers to the persisting text messages that the respondents receive.

Phishing is an attack that attempts to steal your money, or your identity, by getting you

to reveal personal information. This refers to texts that contain harmful links that lead to

dubious websites where responders' personal information is obtained.

Cybercriminals are individuals or a network of people who utilize technology to carry

out illegal actions on digital networks or systems with the goal of obtaining confidential

business information or personal data. These are the people who send malicious texts

or threats to the cellphone number of the respondents.


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Students are those who are enrolled in a school or other educational institution who are

learning with the purpose of gaining knowledge, developing professions, and finding

work in their chosen field. This study will focus on Grade 7 and Grade 8 junior high

school students who are currently enrolled in the Perpetual Help College of Pangasinan.

Susceptibility is the quality of being vulnerable to being affected negatively by

anything. This refers to how prone are the respondents in SMS spam and phishing

attacks.

Threat, as related to cyber security, refers to any potential harmful attack that aims to

access data illegally, interfere with digital operations, or corrupt information. In this

study, it can be spam or phishing threats.

Threat appraisal refers to the mental and emotional processes that go into determining

the likelihood and level of a threat. This is the process in which the respondents sense

that they are at risk.

Coping appraisal refers to the ability to cope with and prevent the threat. This is where

respondents assess the degree to which a threat can be mitigated by taking protective

measures.

Self-efficacy is the belief of an individual in his or her ability to carry out actions

required to generate particular performance attainments. This refers to respondents’

determination of their ability to put the security measure in place.


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Chapter 2
REVIEW OF RELATED LITERATURE AND STUDIES

State of the Art

The researchers presented both local and foreign literature and studies to

present a thorough background of the problem under this study. Related concepts,

findings, theories and notions from scholarly researches and articles are presented to

provide an extensive background of the study and improve the additional knowledge

that this study provided.

Review of Related Literature

Foreign

SMS Phishing Scams in Asia

Tactics of fraudulent attack are always evolving. Scammers will keep using it as

long as victims are willing to fall for it, as demonstrated by a surge of cyberattacks in

Asia recently. According to CyberSecAsia (2022) in Vietnam, SMS attacks are still

frequent. The messages are intended to appear to be genuine correspondence from

legitimate banks, markets, or e-commerce businesses. Oftentimes, the messages

advise victims to connect into their banking system to claim a gift they have won. In

addition to stealing money from banks, the attackers also collect huge volumes of
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personal information that can be regularly trafficked in the underground network of

cybercriminals for additional targeted follow-up attacks.

According to Chia et. al (2022), the latest wave of SMS-phishing scams aimed at

digital bank users is being addressed by Singaporean authorities through a number of

methods. These most recent incidents involved fraudulent SMS messages that

appeared in the same thread as actual text messages that the bank had previously

issued for OTPs and payment notifications. By establishing their sender IDs to be

identical to the bank's, the scammers were able to appear in the same thread on the

clients' mobile devices. These fraudulent messages urged recipients to click a link that

would take them to fake websites or ask for their banking information while alleging that

the customer's bank account or credit card had problems.

SMS Spam and Phishing in United States and Australia


It is evident that these cybercrimes are prevalent across the globe. According to

Huddleston (2022), the most recent wave of spam texts with the same number is part of

a recent spike in spam texts that U.S. cell phone subscribers have generally

experienced. The Federal Communications Commission (FCC) issued a warning about

the increase in spam texts during the Covid-19 outbreak last year, noting that scammers

were more likely to target Americans in need who were struggling with their health or

finances. Approximately, Americans got 87.8 billion spam text messages overall in

2021, a 58% rise from the year before.


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Likewise, Vasileiou and Dowland (2021) stated that the ScamWatch website of

the Australian Competition and Consumer Commission (ACCC) reports that this year,

scams supplied through "call" or "text" have considerably exceeded those provided via

social media or email. SMS scam campaigns frequently involve delivery and postal

scams; Australia Post even has a page on its website with scam notifications.

However, our cellphones don't offer the same level of security when it comes to SMS

messaging. Although telecommunications companies are improving their ability to

detect SMS scam, this problem hasn't gotten as much attention as email scam.

Local

SMS Spam and Phishing Containing Personal Information

Jacob (2022) stated that as people already learned from these cyberattacks, they

are quick to overlook email spam and phishing. In addition to people taking more

conscious and thorough precautions, email providers and website hosting businesses

have created filters that filter out the majority of spam emails as soon as they arrive in

people' accounts. Unfortunately, when smartphones became more mainstream, spam

and text-based scams began to reemerge. This time, attacks were carried through

SMS, which can now contain embedded links that take users to bogus or phishing

websites. To make things more alarming, Jacob (2022) said that as the recent influx of

messages now includes recipients' full names, a new modus has emerged that has

alarmed many individuals. The attack became more threatening and personal because

of this.
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In addition, Mathay (2022) stated that text messages containing threats to one's

life were used by some of these scammers to intimidate and coerce their victims into

sending money via E - wallets. For some people, blocking messages like this is a simple

solution, but other people might not be as vigilant. Blocking phone numbers is merely a

short-term fix when there is no accountability to begin with.

According to The Manila Times (2022), an increasing number of users are

becoming victims of cybercrime everyday, with phishing (18%), spams and fraud (57%)

and malware infections and reputational attacks (25%). It is apparent that scam related

cyber crimes dominated in 2021. In most recent times, phishing attacks were the most

prevalent, with 42% of respondents reporting having encountered digital fraud,

according to Statista.com (2022), which conducted a survey on the most popular fraud

schemes targeting consumers in the Philippines during the first quarter of 2022.

SIM Card Registration Act

Now on a good note, Belgica (2022) stated that Republic Act 11934, also known

as the "Subscriber Identity Module (SIM) Card Registration Act," was passed into law by

President Ferdinand Marcos Jr. It specifies that direct marketers and telco corporations

get appropriate identification documents before selling SIM cards. Existing SIM card

holders must register with their respective telecoms within a specific time period or risk

having their SIM cards deleted.


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Review of Related Studies

Foreign

Education as Prevention for Phishing Attacks

Alkhalil et. al (2021) stated that in addition to technical flaws, hackers frequently

use users with insufficient training, a lack of cyber ethics, or both to further their

objectives. In most attacks, scammers use hacking techniques that prey on human

nature rather than cutting-edge technologies since various people are more or less

susceptible to phishing and spamming based on their traits and level of awareness.

The most successful defense against and prevention of phishing attempts is human

education. The first line of defense in the suggested methodology for preventing

phishing is awareness and human training, albeit not guaranteeing complete security.

Awareness in SMS Phishing vs. Email Phishing


Based on the results of the study conducted by Berre et. al (2021), the majority of

respondents thought they had previously received phishing emails, and some of them

had even clicked on a suspicious email's link. In addition, a sizable percentage of

people thought they had received an SMS phishing message. Many participants weren't

sure whether they had received one, though. This could mean that individuals are more

aware of spear-phishing attacks sent over email. According to an updated report from
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Verizon from 2021, 96% of all phishing assaults are carried out using email, while only

1% are done via SMS. The fact that SMS phishing frequently uses a reliable sender as

a foundation is another reason.

Awareness in Cybersecurity

According to the study of Alharbi and Tassaddiq (2021), which focuses

Cybersecurity Awareness among Students of Majmaah University, the result obtained

show the level of cybersecurity awareness among college students and inspire new

research paths in this field to create effective tools and ways to assess the growth in

students' cybersecurity knowledge and understanding. Despite the fact that 92% of the

survey respondents had taken part in a formal security awareness class, the majority of

them had no idea what cybersecurity was in the first place and had no idea how to

handle their data. Phishing attacks are on the rise and increasingly target individuals

who are unaware of cybersecurity.

Local

Awareness in Cybercrime in the Philippines

Caluza et. al (2018) studied the perspectives of the chosen Bachelor of Science

in Information Technology (BSIT) students at Leyte Normal University. The respondents

were assessed to determine how their behavior in computer technology is influenced by

their habits, practices, attitudes, issues, and experiences in cybersecurity. Based on the

researchers, one of the main causes of some individuals becoming victims of

cybercriminals is a lack of knowledge about cybersecurity practices, problems, and


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security measures. As a result, it was recommended that awareness programs for

university students, faculty, and staff should be held. The researchers also suggested a

number of security risk mitigation strategies, including incorporating cybersecurity

training programs and maintaining vulnerability awareness.

Abuda et. al (2020) conducted a study to assess senior high school students at

Dolores National High School's perceptions of indicators of cybercrime awareness. The

research on phishing highlighted the necessity for the education sector to create

extremely secure systems and give students cybersecurity training before putting them

on any digital learning platform. Giving students the aptitudes and expertise to defend

against phishing attempts and cyber threats will help them understand what

respondents should do going forward. Regarding scam awareness, the data and related

analysis point to the scam e-mail industry's progressive tendency and increasing global

presence. Therefore, it's important to teach students how to spot scams and to adopt

commonly accepted preventative measures, such as never clicking on a link in an

unidentified message or giving out personal information.

Based on the findings of Ariola et. al (2020), who conducted research about

cybercrime awareness and perception among students of Saint Michael College of

Caraga, through the administration, the researchers will support the implementation of a

program to raise awareness of cybercrime in all of the school's departments and

courses. To raise awareness of cyber security issues and to teach students about

cybercrime, cyber ethics, computer, and network security, as well as the benefits and
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drawbacks of utilizing the internet. Additionally, the researcher will suggest to the

Commission on Higher Education (CHED) and the Department of Education (DepEd)

that all schools in the Philippines set up their own cybercrime committees as a means of

national cybercrime prevention, protection, and awareness-raising.

Synthesis of the Reviewed Literature

The aforementioned literature has been organized and presented in accordance

with its relevance. According to Jacob (2022), a new modus has evolved here in the

Philippines that has alarmed many people due to the recent surge of messages that

now include the recipients' entire names. This increased the threat and intimacy of the

attack. In addition, Statistica.com reported in the first quarter of 2022, phishing attacks

were the most prevalent, with 42% of Filipino respondents reporting having encountered

digital fraud.

Since fraudulent attack strategies are always changing, it is apparent that

cybercrimes are spreading worldwide. CyberSecAsia (2022) claims SMS attacks are

still common in Vietnam. In the United States, the most recent deceptive messages are

designed to look like official correspondence from reliable banks, markets, or e-

commerce companies. Likewise, Singaporean authorities are using a variety of

strategies to combat the most recent round of SMS-phishing scams that target

customers of digital banks (Chia et. al, 2022).


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In the United States, a wave of spam texts with the same number is a part of a

recent increase in spam texts. It is stated that scammers were more inclined to target

Americans in need who were having financial or health problems. In fact, 87.8 billion

spam text messages were sent to Americans in 2021, up 58% over the previous year

(Huddleston, 2022). Furthermore, According to Vasileiou and Dowland (2021),

Australia's ScamWatch website revealed that the number of frauds distributed via

"phone" or "text" has greatly outnumbered those distributed via social media or email.

Delivery and postal frauds are regularly used in SMS scam campaigns. Since SMS

doesn't have enough security, this issue hasn't received as much attention as email

scam.

Synthesis of the Reviewed Studies

According to Abuda et. al (2020), it's important to teach students how to spot

scams and to follow generally accepted preventative measures, like never clicking on a

link in an unidentified message or giving out personal information. Alkhalil et. al (2021)

stated that in most attacks, scammers tend to use hacking techniques that prey on

human nature rather than cutting-edge technologies since various people are more or

less susceptible to phishing and spamming depending on their traits and level of

awareness. The most effective defense against the prevention of phishing attempts is

human education.

According to the study of Alharbi and Tassaddiq (2021) which focuses on

Cybersecurity Awareness among Students of Majmaah University, the results show the

level of cybersecurity awareness among college students and motivate new research
University of Perpetual Help System Pangasinan- JONELTA
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paths in this field to develop effective tools and techniques to assess the growth in

students' cybersecurity knowledge and understanding. Phishing attacks are on the rise

and increasingly target individuals who are uninformed of cybersecurity.

The research of Caluza et. al (2018) recommended holding awareness programs

for university students, faculty, and staff. The researchers also suggested a number of

security risk mitigation techniques, such as implementing cybersecurity training

programs and ensuring vulnerability awareness.

Gaps to be Bridged by the Present Study

This study aims to know the level of awareness in SMS spam and phishing of

Grade 7 and Grade 8 students. After a thorough analysis of the relevant literature

previously indicated in the current chapter, it was determined that phishing assaults

were the most common type of cybercrime and that scammers target people who are

more or less vulnerable to phishing and spamming depending on their characteristics

and level of awareness. Furthermore, the majority of the research and articles that were

obtained mainly address the fact that SMS spam and phishing are regularly used to

commit financial theft. Bank clients, college students, and adults make up the majority

of respondents in other researches while none of the studies or articles covered Grade

7 and Grade 8 students which are the respondents of this research. Due to the

respondents' age, gender, and grade level, their level of awareness may differ from

those of respondents in other studies.


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To address the existing gap, fill in blind spots, and provide an in-depth

understanding of the phenomenon, the researchers focused on assessing the level of

awareness in SMS spam and phishing on the concentration of Grade 7 and Grade 8

students. This was accomplished using quantitative surveys and a non-experimental

study approach.

Chapter 3
RESEARCH METHODOLOGY
Research Design

This study applied non-experimental descriptive research design which is

intended to facilitate finding new truth. It aims to describe the nature of a particular
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situation, as it exists at the time of the study. The research study used a descriptive

method in order to know the level of awareness of the Grade 7 and Grade 8 students on

SMS spam and phishing.

Sources of Data

Primary and secondary sources were used to acquire the data. Primary sources

are first-person accounts of a topic, whereas secondary sources are any reports of

information not directly associated with the event. The primary and secondary sources

used in this study were used to gather the vital information required for the study. The

primary source of data will be the Grade 7 and Grade 8 Students who are academically

enrolled at the University of Perpetual Help System - Pangasinan S.Y. 2022-2023. In

order to provide a thorough background and insightful solutions to the research

problems, the researchers also reviewed relevant literature and studies, specifically by

consulting and citing books, papers, published theses and dissertations, online journals,

and other sources.

Population of the Study

The respondents of this study consisted of 100 out of 134 Grade 7 and Grade 8

Junior High School students of University of Perpetual Help System - Pangasinan

enrolled during the School Year 2022-2023. The sample size was computed using the

Slovin’s formula. The respondents will be selected using random and stratified sampling

strategy. A total of 100 students participated as respondents from all sections. There
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were 25 students from Grade 7-A, 25 from Grade 7-B, 25 students from Grade 8-A, and

another 25 students from Grade 8-B.

Figure 3

Figure 4
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Instrumentation and Validation

In this study, the researchers gathered data and information through the use of

survey questionnaires. The researchers used a closed questionnaire in which the

respondents can select their answers.

The questionnaire was divided into three parts: Part 1 covered the demographic

profile of the respondent, Part 2 covered the level of awareness in terms of SMS spam,

and Part 3 covered the level of awareness in terms of SMS phishing.

The researcher instrument is presented to the research adviser for initial

checking. For further validation, the researchers consulted experts in the field of

information technology and statistics who provided comments and possible

recommendations.

Evaluation and Scoring

The questions are based on the Likert Scale by Rensis Likert in order to gauge

the respondents' level of awareness regarding SMS spam and phishing. Survey

questionnaires would be applied, and the following numerical rating, numerical range,

categorical response, verbal interpretation, and verbal description would be used to

describe the level of awareness in SMS spam and phishing of Grade 7 and Grade 8

students.
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In evaluating the frequency of how frequent respondents receive SMS spam and

phishing, the following scales were employed:

Numerical Numerical Categorical Verbal Verbal Description


Rating Range Response Interpretation

5 4.50-5.00 Strongly Very High The respondents


Agree experienced the
indicator 81 –
100%.

4 3.50-4.49 Agree High The respondents


experienced the
indicator 61 - 80%.

3 2.50-3.49 Undecided Moderate The respondents


experienced the
indicator 41 - 60%.

2 1.50-2.49 Disagree Low The respondents


experienced the
indicator 21 – 40%.

1 1.00-1.49 Strongly Very Low The respondents


Disagree experienced the
indicator 0 – 20%.
University of Perpetual Help System Pangasinan- JONELTA
Basic Education Department- Senior High School
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In evaluating the level of awareness in SMS spam, the following scales were employed:

Numerical Numerical Categorical Verbal Verbal Description


Rating Range Response Interpretation

5 4.50-5.00 Strongly Very High The respondents


Agree experienced the
indicator 81 –
100%.

4 3.50-4.49 Agree High The respondents


experienced the
indicator 61 - 80%.

3 2.50-3.49 Undecided Moderate The respondents


experienced the
indicator 41 - 60%.

2 1.50-2.49 Disagree Low The respondents


experienced the
indicator 21 – 40%.

1 1.00-1.49 Strongly Very Low The respondents


Disagree experienced the
indicator 0 – 20%.

In assessing the level of awareness in SMS phishing, the following scales were

employed:
University of Perpetual Help System Pangasinan- JONELTA
Basic Education Department- Senior High School
____________________________________________________________

Numerical Numerical Categorical Verbal Verbal Description


Rating Range Response Interpretation

5 4.50-5.00 Strongly Very High The respondents


Agree experienced the
indicator 81 –
100%.

4 3.50-4.49 Agree High The respondents


experienced the
indicator 61 - 80%.

3 2.50-3.49 Undecided Moderate The respondents


experienced the
indicator 41 - 60%.

2 1.50-2.49 Disagree Low The respondents


experienced the
indicator 21 – 40%.

1 1.00-1.49 Strongly Very Low The respondents


Disagree experienced the
indicator 0 – 20%.

Data Gathering Procedure

After the validation of the instrument, the researchers asked for the approval from

the office of the Senior High School Principal to allow the researchers to conduct the

study. In order to reach the respondents, the researchers asked the adviser first for the

class lists. First, consent forms were made available for the respondents' approval.
University of Perpetual Help System Pangasinan- JONELTA
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Then, the questionnaires were reproduced and released to the respondents. The

gathered data were organized, tallied, and subjected to statistical analysis.

Treatment and Analysis of Data


Once the respondent has completed the survey questionnaire, researchers

collect the data and subject it to the following statistical tools:

1. Frequency and percentage distribution were used to describe the respondents'

profiles.

2. Weighted mean and ranking were used to describe the level of awareness in

terms of (a) awareness on SMS spam, and (b) awareness on SMS phishing.

3. A test of relationships was used to determine if there was a significant

relationship between level of awareness and SMS spam and phishing.

Ethical Consideration

The researchers conducted their investigation with ethical consideration in mind,

notably in terms of confidentiality, quality, and the protection of human subjects. To

guarantee that authorization is granted, permission will be strictly followed to assure that

permission is granted. To begin with, permission was first sought from the Department

of Junior High School in the University of Perpetual Help System - Pangasinan where

the researchers conducted the study. University of Perpetual Help System -

Pangasinan’s school administrators gave their written consent to have their students

interviewed who want to participate and be a big part of the study. Since most of the

respondents were still minors, parental approval was obtained as part of the Consent
University of Perpetual Help System Pangasinan- JONELTA
Basic Education Department- Senior High School
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Form to be secured explaining their right to voluntarily withdraw from the study at any

time, the central purpose of the study, the procedures used in the data collection,

comments about protecting confidentiality, statement about known risks associated

with, and the expected benefits to accrue by participating in the study.

RESULTS AND DISCUSSIONS

This chapter presents the quantitative data gathered in tabular form with the

corresponding interpretation and analysis.

1. What is the socio-demographic profile of the respondents in terms of their: 1.1

Age, 1.2 Sex, 1.3 Grade level, 1.4 Section, 1.5 Sim Card Network, and 1.6

Number of hours spent in using smartphones?

Table 1
Profile of Respondents
Profile Frequencies Percentage Rank
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Age 13 years old and below 76 76% 1


14 years old 23 23% 2
15 years old 1 1% 3
16 years old and above 0 0 4
TOTAL 100 100%
Sex Male 46 46% 2
Female 54 54% 1
Grade Level Grade 7 50 50% 1.5
Grade 8 50 50% 1.5
Section Business High School 50 50% 1.5
Academic High school 50 50% 1.5
Sim Card Network Globe 18 18% 3
Smart 37 37% 1
TNT 33 33% 2
TM 2 2% 6
Sun 1 1% 7
Others 4 4% 5
Dual 5 5% 4
Hours spent using 2 Hours Below 17 17% 4
smartphone
3-4 hours 37 37% 1
5-7 hours 25 25% 2
8 hours and above 21 21% 3
TOTAL 100 100%

Table 1 shows the profile of the respondents in terms of age, sex, grade level, section,

SIM card network, and number of hours spent using smartphones. In terms of age, 0%

of the respondents are 16 years old and above, 1% of the respondents are 15 years old,

while 23% of the respondents are 14 years old, and 76% of the respondents are 13

years old and below. In terms of sex, 54% of the respondents are female, while 46% of

the respondents are male. In terms of grade level, 50% of the respondents are Grade 7

students, and another 50% are Grade 8 students. In terms of the respondents’ section,

50% of them are in Academic High School and another 50% again are in Business High
University of Perpetual Help System Pangasinan- JONELTA
Basic Education Department- Senior High School
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School. In terms of SIM card networks they use, 1% use Sun Cellular, 2% use TM, 4%

use other SIM card networks, 5% use dual sim, 18% use the Globe Network, 33% use

Talk N’ Text, and 37% use the Smart Network. Lastly, in terms of number of hours spent

using their smartphones, 17% of the respondents use their phones 2 hours below, 21%

of the respondents use their smartphones 8 hours and above, while 25% of the

respondents use their smartphones 5-7 hours, and 37% of the respondents use their

smartphones 3-4 hours.

In summary, the majority of the respondents are 13 years old and below and are

females, they use the Smart Network as their SIM card, and spend 3-4 hours using their

smartphones.

2. How frequent do the respondents receive SMS spam and phishing?

Table 2
Respondent’s Frequency in Receiving SMS Spam and Phishing
Descriptive
Indicators Weighted Verbal Rank
Mean Interpretation
1. I frequently receive spam text 3.32 Moderate 1
messages.
2. I frequently receive phishing text 2.72 Moderate 2
messages.
3. I frequently receive text messages 2.61 Moderate 3
containing my personal information.
Summative Mean 2.88 Moderate

Table 2 shows the respondents’ frequency in receiving SMS spam and phishing.

Indicator 1 acquired the highest weighted mean with 3.32 and a verbal interpretation of
University of Perpetual Help System Pangasinan- JONELTA
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moderate, among all indicators implying that the average number of respondents

“frequently receive spam text messages". While Indicator 2 ranked second with a

weighted mean of 2.72, and a verbal interpretation of moderate, implying that a fair

number of respondents “frequently receive phishing text messages”. Lastly, with a

weighted mean of 2.61, indicator 3 acquired the lowest weighted mean, which suggests

that few respondents “frequently receive text messages containing their personal

information.”

To sum it up, a summative mean of 2.88 reveals that a moderate number of

respondents frequently receive SMS spam and phishing.

The findings of this study were in line with a report published in The Manila

Times in 2022, which said that phishing (18%), spams and fraud (57%) and malware

infections and reputational attacks (25%), as well as other forms of cybercrime, are

affecting a rising number of people every day.

3. What is the level of awareness of the respondents on SMS text messages in terms

of: 2.1 SMS Spam, 2.2 SMS Phishing

Table 3
Respondent’s Awareness in SMS Spam
Descriptive
Indicators Weighted Verbal Rank
Mean Interpretation
1. I know what spamming means. 3.85 High 1
2. I would reply to any text messages 2.08 Low 8
from an unknown number.
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3. I know where to report spam text 3.21 Moderate 7
messages.
4. I trust any text message that asks me 1.87 Low 9
to enter my personal information.

5. I understand the consequences if I 3.7 High 2


respond to any messages from an
unknown number.
6. I immediately delete or block spam 3.55 High 3
messages from an unknown number.
7. I believe that understanding 3.22 Moderate 6
spamming is necessary.
8. I am confident when it comes to my 3.31 Moderate 5
level of awareness in SMS spam.
9. I believe I can improve my awareness
about SMS spam. 3.5 High 4

Summative Mean 3.14 Moderate

Table 3 reveals the level of awareness of the respondents in terms of SMS

spam. Among the nine indicators, indicator 1 acquired the highest weighted mean of

3.85 which stated that “I know what spamming means” with a verbal interpretation of

high, implying that a large number of respondents know what spamming means.

Indicator 5, which stated “I understand the consequences if I respond to any messages

from an unknown number” ranked second with a weighted mean of 3.7 and a verbal

interpretation of high, implying that the respondents understand the consequences if

they respond to any text messages from an unknown number. While indicator 6 ranked

third with a weighted mean of 3.55, which stated respondents “immediately delete or

block spam messages from an unknown number.” It has the verbal interpretation of high

which means respondents immediately delete or block spam messages from an

unknown number. With a weighted mean of 3.5, indicator 9 ranked fourth with a verbal

interpretation of high, which implies that respondents “believe they can improve their
University of Perpetual Help System Pangasinan- JONELTA
Basic Education Department- Senior High School
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awareness about SMS spam.” Indicator 8 which said respondents are “confident when it

comes to their level of awareness in SMS spam” ranked fifth with a weighted mean of

3.31, and was verbally interpreted as moderate. It implies that a fair number of

respondents are confident when it comes to their level of awareness in SMS spam. With

a weighted mean of 3.22, indicator 7 ranked sixth which says respondents “believe that

understanding spamming is necessary” with a verbal interpretation of moderate. It

implies that the average respondents believe that understanding spamming is

necessary. Indicator 3 ranked seventh with a weighted mean of 3.21 and a verbal

interpretation of moderate, which suggested that a fair number of the respondents

“know where to report spam text messages.” Indicator 2 states respondents “would

reply to any text messages from an unknown number” has a weighted mean of 2.08 and

ranked eighth among the indicators. It has a verbal interpretation of low, which means

only a small number of respondents will reply to any text messages from an unknown

number. Lastly, among the given indicators, indicator 4 ranked last with a weighted

mean of 1.87 and was verbally interpreted as low. It implies that only a few of the

respondents “trust any text message that asks them to enter their personal information.”

In summary, a summative mean of 3.14 revealed that the respondents are

moderately aware when it comes to SMS spam.

Table 4
Respondent’s Awareness in SMS Phishing
Descriptive
Indicators Weighted Verbal Rank
University of Perpetual Help System Pangasinan- JONELTA
Basic Education Department- Senior High School
____________________________________________________________

Mean Interpretation
1. I know what phishing means. 3.12 Moderate 6
2. I have been a victim of phishing text 2.59 Moderate 8
messages
3. I know where to report phishing text 3.01 Moderate 7
messages.
4. I trust any text message that asks me 1.86 Low 9
to enter my personal information.

5. I understand the consequences if I 3.75 High 1


click an unknown link.
6. I immediately delete or block phishing 3.48 Moderate 3
messages from an unknown number.
7. I believe that understanding phishing is 3.31 Moderate 4
necessary.
8. I am confident when it comes to my 3.2 Moderate 5
level of awareness in SMS phishing.
9. I believe I can improve my awareness
about SMS phishing. 3.69 High 2

Summative Mean 3.11 Moderate

Table 4 displays the level of awareness in terms of SMS phishing. Indicator 5

ranked first among the 9 indicators with a verbal interpretation of high, meaning a huge

number of respondents “understand the consequences if they click an unknown link.”

Indicator 9 which stated respondents “believe they can improve their awareness about

SMS phishing” ranked second with a weighted mean of 3.69 and a verbal interpretation

of high, meaning a lot of respondents believe that there is still room for improvements in

their awareness in SMS phishing. Indicator 6 ranked third and has a weighted mean of

3.48 with a verbal interpretation of moderate, implying a fair number of respondents

“immediately delete or block phishing messages from an unknown number.” With a

weighted mean of 3.31, indicator 7 which stated respondents “believe that


University of Perpetual Help System Pangasinan- JONELTA
Basic Education Department- Senior High School
____________________________________________________________
understanding phishing is necessary” ranked fourth and has a verbal interpretation of

moderate, implying the average respondents believe that understanding phishing is

necessary. Indicator 8 which said respondents are “confident when it comes to their

level of awareness in SMS phishing” ranked fifth with a weighted mean of 3.2 and a

verbal interpretation of moderate, meaning that a reasonable number of respondents

are confident when it comes to their level of awareness. Indicator 1 ranked sixth and

has a weighted mean of 3.12 with a verbal interpretation of moderate, meaning the

average number of respondents “know what phishing means.” Indicator 3 with a

weighted mean of 3.01, ranked seventh and was verbally interpreted as moderate,

implying enough respondents “know where to report phishing text messages.” Indicator

2 which states respondents “have been a victim of phishing text messages” ranked

eighth with a weighted mean of 2.59, and a verbal interpretation of moderate, which

means a fair number of respondents have been a victim of phishing text messages.

Lastly, with a weighted mean of 1.86, indicator 4 ranked last with a verbal interpretation

of low, which implies only a small number of the respondents “trust any text message

that asks them to enter their personal information.”

To sum it up, a summative mean of 3.11 revealed that the respondents are

moderately aware when it comes to SMS phishing.


University of Perpetual Help System Pangasinan- JONELTA
Basic Education Department- Senior High School
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Chapter 5
SUMMARY FINDINGS, CONCLUSIONS, AND FUTURE DIRECTION

This chapter presented the summary of findings based on the collected data from

the study, the conclusions drawn, and the future direction offered by the researchers.

This study applied non-experimental descriptive research design to understand

the level of awareness in SMS spam and phishing of the respondents. It aimed to

answer the following question:

1. What is the socio-demographic profile of the respondents in terms of their:

1.1 Age

1.2 Gender

1.3 Grade

1.4 Section

1.5 SIM Card Network

1.6 Number of hours spent in using a smartphone

2. How frequently do they receive SMS spam and text messages?

3. What is the level of awareness of the respondents on SMS text messages in terms

of:

2.1 SMS Spam

2.2 SMS Phishing


University of Perpetual Help System Pangasinan- JONELTA
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Summary of Findings

The following are the summary of findings based on the data gathered:

1. As to the demographic profile

In terms of age, 0% of the respondents are 16 years old and above, 1% of the

respondents are 15 years old, while 23% of the respondents are 14 years old, and 76%

of the respondents are 13 years old and below. In terms of sex, 54% of the respondents

are female, while 46% of the respondents are male. In terms of grade level, 50% of the

respondents are Grade 7 students, and another 50% are Grade 8 students. In terms of

the respondents’ section, 50% of them are in Academic High School and another 50%

again are in Business High School. In terms of SIM card networks they use, 1% use

Sun Cellular, 2% use TM, 4% use other SIM card networks, 5% use dual sim, 18% use

the Globe Network, 33% use Talk N’ Text, and 37% use the Smart Network. Lastly, in

terms of number of hours spent using their smartphones, 17% of the respondents use

their phones 2 hours below, 21% of the respondents use their smartphones 8 hours and

above, while 25% of the respondents use their smartphones 5-7 hours, and 37% of the

respondents use their smartphones 3-4 hours.

2. As to respondent’s frequency in receiving SMS spam and phishing can be

described:

A moderate number of respondents frequently experience SMS spam and

phishing, having obtained an overall summative mean of 2.88.


University of Perpetual Help System Pangasinan- JONELTA
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____________________________________________________________
3. As to respondent’s awareness in SMS spam can be described:

The respondents are moderately aware of SMS spam, based on a summative

mean of 3.14.

4. As to respondent’s awareness in SMS phishing can be described:

The respondents' overall awareness of SMS phishing was moderate, as

indicated by a summative mean of 3.11.

Conclusion

Based on the findings of the study, the following conclusions were drawn:

1. The majority of the respondents are 13 years old and below and are females,

they use the Smart Network as their SIM card, and spend 3-4 hours using their

smartphones.

2. An adequate number of respondents said they frequently receive spam and

phishing SMS messages.

3. The respondents are moderately aware when it comes to SMS spam.

4. The respondents are moderately aware when it comes to SMS phishing.

Future Directions

1. Students must do their fair share of studying, when it comes to finding out about

the risks of SMS spam and phishing.

2. Students must understand how vulnerable they are to SMS spam and phishing.
University of Perpetual Help System Pangasinan- JONELTA
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3. Parents should inform and warn their children to use their smartphones with

more caution. They should also advise their children to be more careful when

replying to text messages.

4. Teachers are advised to tackle the dangers of SMS spam and phishing and other

types of scams. They are encouraged to delve in deeper and thoroughly discuss

these issues to raise the awareness of their students.

5. The school is encouraged to conduct seminars regarding how to mitigate scams

and online threats. They should also promote online security and media

information literacy for their students.

6. The Department of Education should improve their curriculum and incorporate

lessons regarding media and information literacy.

7. The National Privacy Commission should assess the results of this study and

should improve the dissemination of information so they can raise awareness

and educate students and other people.

8. Future researchers are encouraged to expand the scope of this study by not only

describing the level of awareness of the respondents but also by testing other

key variables that are related to SMS spam and phishing through qualitative or

quantitative inquiry. They are also urged to validate the findings of this study with

a greater number of respondents in a different cultural setting.


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