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S E R I E ︱ I N D U S T R I A L C O L L E C T I O N ︱ N A T U R A L C O L L E C T I O N
TREND
GUIDE
THE
THE TREND GUIDE︱NEW COLORS 2018
W H AT ´ S N E W ︱ T R E N D G U I D E
N AT U R A L & U R B A N
Woods, iron and plenty of concrete. In this guide we aim to help you
explore two trends with contrasting origins yet so similar in look and
feel. Both can share and enrich a space with contrasting shapes, colour
and even texture.
THE TREND GUIDE︱NEW COLORS 2018
WE FURNISH OUR
HOME WITH NATURAL N A T U R A L E L E M E N T S Nature is the star of the show.
Both in the elements that accompany the spaces and in the
THEIR ORIGIN.
E X P O S E D C O N C R E T E Contrary to what you might
think, concrete will bring warmth and quality to the spaces it
adorns. It is a great ally that organically unites different styles with
its highly unique decorative presence.
T R E N D S 2 0 1 8 ︱ N AT U R A L T R E N D
TRENDS 2018
Natural Trend
Nature at
Home
In a world where everything is shifting craftsmanship and naturalness of
and moving so quickly, and we are the most authentic, untreated and
constantly connected, stressed out and unsynthesised materials.
barely able to draw breath, the natural
and the authentic rebel like a breath The main purpose of this trend is
of fresh air. They allow us to enjoy authentic well-being. It’s at the heart of
the day to day and live in peace and this trend, showing us how to live and
harmony with our surroundings. For breathe slowly again, be in contact with
followers of this new trend, the home is nature and our authentic origins. The
a mental construction created through intention to reconnect with the natural
a multitude of arrangements and is achieved by increasing the amount
formations. of plant life in communal spaces,
multifunctional designs, and all that
Different cultural and aesthetic styles are allows us to live in simplicity and
showcased for you revealing an essential practicality.
way of living, helping us to disconnect
and value the simple things in life. The
natural trend pays homage to the beauty
of organic imperfection, elements that
T R E N D S 2 0 1 8 ︱ N AT U R A L T R E N D
M AT E S
Nature permeates
every corner of the
home, in the form
of light and sparse
materials, textures and
N AT U R A L T R E N D
colours, to provide an
apparent decorative
simplicity. It’s a more
elegant concept that
allows you to enjoy an Colours,
environment where
quality is prioritised textures
and materials
over extravagance,
thereby bringing more
natural warmth and
comfort to the space.
EVERYDAY
ITEMS BECOME
WORKS OF ART.
TRENDS 2018︱URBAN TREND
TREND GUIDE
Urban Trend
Taking on the
Streets
The objects have a
personality of their own. The industrial style was created in the 1950s in Today’s industrial-style spaces are adapted to
They wear their own the United States, when a large movement of
artists, photographers, painters, sculptors and
new necessities and technologies, creating more
comfortable and familiar settings without losing
personality and
all types of creatives moved from the heart the vintage essence that characterise them.
of the major cities to the suburbs. This move
saw them set up in abandoned factories and lofts The original materials and fittings of the
COMFORTABLE,
OPEN-PLAN
SPACES WITH A
VINTAGE ESSENCE
TRENDS 2018︱URBAN TREND
URBAN TRENDS
Colours,
Textures and
Materials
COLOURS AND
TEXTURES THAT
The beauty and naturalness of wood and such as leather, wool or velvet become
stone and the brutalist texture of the essential elements in promoting a warm COMPLEMENT
cement or concrete and iron are the most atmosphere.
frequently-used materials for industrial-style
decoration. Choices that, when combined, In terms of the most frequently used colours
EACH OTHER TO
complement each other to create warmer
CREATE WARMTH
in the design of industrial spaces, whites,
and more inviting spaces. greys, browns and blacks, in aged and rusty
textured finishes become the main suggestions
Surfaces with more texture and marble or to achieve an impeccable look. As well as
THE TREND GUIDE︱NEW COLORS 2018
velvet finishes are particularly apt for adding these, pale pinks, dry greens with grey
personality and comfort to different spaces, tints or copper and gold are the perfect
and the most elegant and sophisticated fabrics complements for creating more sober and
together with aged surfaces and structures distinguished spaces.
P E R F E C T M AT E S
Decorative balls of different sizes
made of leather and suede by Norm Architects
TRENDS 2018︱URBAN TREND
Noteworthy pieces are made with simple an element that allows you to design a space candlesticks, and even tables and chairs fill
STRIKING P E R F E C T M AT E S
lines and raw materials such as iron and with an industrial edge, full of personality and homes to create an atmosphere filled with Cutlery set in a black
wood, in the form of dining tables made from style. personality and style. Striking pieces that, PIECES FULL OF matte finish by Norm
untreated wood with iron legs, coffee tables combined with other materials such as wood, Architects. Ceiling lamp
with galvanised profiles or made from old Furniture and accessories made from cement acquire an extraordinary warmth that is less PERSONALITY made from galvanised
steel by Santa & Cole.
sewing machines, pieces of wooden pallets and have become a key trend in the design of brutalist and more organic.
AND STYLE.
restored spools or furniture with large wheels, industrial-style spaces: ceiling lights, vases, Portable speakers by
Marshall. Extractor
hood with distressed
Some pieces have become true design finish by Elica, Tolix
icons of the industrial style, such as chair with arms and
the Tolix chair, an industrial-chic classic dining room setting by
that has just celebrated eight decades at B&B Italia.
the forefront of decor. Originally made of
galvanised zinc by the Frenchman Xavier
Pauchard in 1934, this model gained
popularity in factories and hospitals for its
low cost, durability and ease of cleaning
and maintain. It was redesigned in 1956
as the model we know and love today, in
different finishes, and myriad colours and
sizes.
Back to
the Origins
This trend seeks to rediscover Nature and share spaces
with it. Surfaces, ambiances and materials that embody
harmony and show themselves unadorned and resembling
their original appearance. Plants, stones and colours that
give order to our homes and our minds.
BIANCO CALACATTA
N A T U R A L T R E N D ︱ T H E N E W E T. C O L L E C T I O N
Silestone Silestone
Et. Marfil Et. Emperador
Soft copper veined on cream background.
Warm and minimalist. The Et. Marfil is a new
Emperador stands out for its creamy streaks and
reinterpretation of Crema Marfil marble, a
bright touches scattered on an earthy brown
neutral colour that brings naturalness and
background. Natural tones very in line with the
serenity to any space. It is sure to bring long
trend of marble and warmer environments.
lasting beauty with its unique details.
Tradition and elegance that reinvents itself with a
touch of sumptuousness. Make a bold statement.
TREND GUIDE︱NEW COLORS 2018
ET. EMPERADOR
N AT U R A L T R E N D ︱ N AT U R A L C O L L E C T I O N
The Conquest
of the Natural
DEKTON KIRA
URBAN TREND
URBAN TREND
It's time
to join the
New Industrial
Revolution
The Urban trend roots lie in traditional
industrial architecture. Characterized by
unadorned structures and huge visual appeal,
industrial spaces are replete with beams,
brickwork and concrete.
DEKTON LAOS