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International Business Review xxx (xxxx) xxx

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International Business Review


journal homepage: www.elsevier.com/locate/ibusrev

Performance appraisal and MNEs: The impact of different


capitalist archetypes
Elizabeth Houldsworth a, *, Marianna Marra b, Chris Brewster c, Michael Brookes d,
Geoffrey Wood e
a
Henley Business School, University of Reading, Greenlands Campus, Henley on Thames, Oxon RG93AU, UK
b
University of Sussex Business School, Jubilee Building, Brighton BN1 9SL, United Kingdom
c
Henley Business School, University of Reading, Whiteknights Campus, Reading RG6 6 UD, UK
d
University of Southern Denmark, Dept of Marketing and Management, 4200 Slagelse, Denmark
e
Western University, London, Ontario, N6A 5C2, Canada

A R T I C L E I N F O A B S T R A C T

Keywords: This study explores variations in the incidence of performance appraisals according to setting and multi­
Performance appraisal nationality. Using data from Europe and adopting the lens of comparative capitalisms, we found that perfor­
Performance management mance appraisal (particularly, systems linking rating to rewards) is used more in the Anglo-Saxon Liberal Market
International HRM
Economies (LMEs) than in the other market economies found in continental Europe. Foreign owned MNEs tended
Comparative capitalism
MNEs
to use performance appraisal more than other organisations in our sample, which may be a reflection of country
of origin pressure (with most originating in LMEs). MNEs were also more likely to make use of more compre­
hensive forms of performance appraisal than their domestic counterparts, including elements that went beyond
review and rewards to encompass training and development and career planning. We found little to suggest a
default by firms towards the LME ideal, thus indicating the continued relevance of other national institutional
recipes.

1. Introduction understanding of these issues would allow a better alignment between


workers and the corporate strategy and the generation of value. We
The intersection between the international business and the inter­ employ data on employee performance appraisals in 27 countries and
national human resources management (HRM) literatures (Andersson, draw on comparative capitalism theory.
Brewster, Minbaeva, Narula, & Wood, 2019) is attracting increased Employee performance management is a field that is bedeviled by a
research interest and is shedding light on the issues faced by multina­ lack of construct clarity (Molloy & Ployhart, 2012; Suddaby, 2010): Both
tional enterprise (MNE) units in local and global business environments. scholars and practitioners have struggled to define the parameters and
How organizations manage the performance of employees in different objectives of performance management (Franco-Santos, Lucianetti, &
geographical locations is relevant because the economic and societal Bourne, 2012). Some authors use the terms performance management
norms in different environments govern both employment relationship and performance appraisal interchangeably (Schleicher et al., 2018)
and labor market rules. The topic has attracted the attention of both while others (DeNisi & Smith, 2014) highlight their differences, and
practitioners and academics, and is dominated by ‘best practice’ ap­ consider performance appraisal to refer to the measurement and
proaches which have triggered calls for contributions which more tracking of performance over a certain period of time. They consider that
overtly acknowledge the impact of the social and situational contexts this tracking over time results in an evaluation at the end of the period,
and their impact on the relative viability of different systems (Mellahi, and, hopefully, leads to “a broad set of activities aimed at improving
Frynas, & Collings, 2016; Murphy & Cleveland, 1991). We respond to employee performance. Although performance appraisal information
these calls which are relevant for both companies and employees provides input for the performance management process, performance
operating in different institutional environments. A better management focuses on ways to motivate employees to improve their

* Corresponding author.
E-mail addresses: liz.houldsworth@henley.ac.uk (E. Houldsworth), m.marra@sussex.ac.uk (M. Marra), c.j.brewster@henley.ac.uk (C. Brewster), mbroo@sam.sdu.
dk (M. Brookes), gwood23@uwo.ca (G. Wood).

https://doi.org/10.1016/j.ibusrev.2021.101826
Received 25 September 2020; Received in revised form 20 January 2021; Accepted 8 February 2021
0969-5931/© 2021 Elsevier Ltd. All rights reserved.

Please cite this article as: Elizabeth Houldsworth, International Business Review, https://doi.org/10.1016/j.ibusrev.2021.101826
E. Houldsworth et al. International Business Review xxx (xxxx) xxx

performance” (DeNisi & Pritchard, 2006: 206). So, while performance role in the effectiveness – and potential validity - of the performance
appraisal is a formal and clearly defined (usually an HRM) function, evaluation process.
performance management is considered to include more informal and The paper is organized as follows. Section 2 reviews the recent
ongoing management practices such as provision of immediate feedback literature on performance management and appraisal and proposes
by line managers, and the development and maintenance of employee three hypotheses. Section 3 describes the methodology which tests for
engagement (Mone, Eisinger, Guggenheim, Price, & Stine, 2011). differences in the use of performance appraisal between market econo­
In the present paper, we focus on the more objectively measurable mies and between MNEs and other organizations. Section 4 presents the
performance appraisal practices which underpin most performance findings and how they contribute to the universalist approach to per­
management systems. Performance appraisal is “the base practice to be formance evaluation more generally. We argue that our understanding
evaluated as it can be seen as a core practice that is linked with all other of the topic is enhanced by a clear focus on the context and the role of
HRM practices” (Ahlvik & Bjorkman, 2015: 501). The ‘classic’ appraisal MNEs. Section 5 provides some implications for research and practice
interview involves the manager and the employee meeting to review and discusses some limitations of this study.
achievements and targets during the past year, to highlight success
and/or failures, set targets for the coming year, and negotiate resulting 2. Performance evaluation and context
rewards, punishments or development needs (Mone & London, 2018).
Thus, the appraisal interview goes beyond evaluation of recent perfor­ 2.1. The significance of context
mance and includes future performance, and also includes incentives
based on the linking of performance evaluations with rewards (Murphy, Different aspects of HRM can be examined using different lenses
2020). The literature review includes work on both performance (Brewster, 1999; Delery & Doty, 1996). The universalist model is the
appraisal and performance management, given that these terms often most common HRM model and is used by most universities and business
are used alternately, and because both rely on some form of managerial schools, most experts and most consultants. It focuses on universal laws
evaluation of employee performance. and the ability to predict. It identifies ‘best practice’ that can be applied
Some of the more recent research focuses on the benefits of perfor­ universally (Boon, Eckardt, Lepak, & Boselie, 2018). The alternative
mance appraisal versus its costs in both bureaucratic terms and in terms contextualist paradigm considers context to be important and seeks the
of employee morale and effectiveness (Buckingham & Goodall, 2015; ‘best fit’ with the context (Nadeem, Raza, Kayani, Aziz, & Nayab, 2018).
Fehrenbacher, 2019). These works highlight the need for management Most of the work on performance appraisal adopts the universalist
to rethink company approaches to performance (Bayo-Moriones, approach (Cappelli & Tavis, 2015; Cardy, 2004; Pulakos & O’Leary,
Galdon-Sanchez, & Martinez-de-Morentin, 2019; Cappelli & Conyon, 2011). This is confirmed by Schleicher et al.’s (2018), systematic liter­
2018). ature review. The authors argue that inevitably contextual factors
In a meta-analysis of over 1900 articles, Schleicher et al. (2018) constitute inputs to the process, and emphasize the need for more
advocate a systems-based approach to performance management, and research on differences in firm level practices depending on the setting.
argue for greater awareness of both the internal (organizational strategy The present study responds to this call.
and culture and the purpose of the system) and external (nationality,
industry and type of firm) contexts. In some countries, norms and reg­ 2.2. National context
ulations may lead businesses to rely more heavily on HRM practices such
as performance appraisal. For example, it has been suggested that cal­ To date, most comparative studies of HRM focus mainly on varia­
culative HRM practices such as appraisals, are more likely in liberal tions in involvement and participation, and consider the national
market economies (LMEs) such as developed, competitive Anglo-Saxon training regime as secondary (Mayrhofer et al., 2019; Walker et al.,
economies (Gooderham, Nordhaug, & Ringdal, 2006; Mayrhofer, 2018). Few studies examine the impact of the national context on per­
Gooderham, & Brewster, 2019). MNEs need to consider the impact of the formance management. Most extant work on comparative performance
institutional context on employee performance measurements. In some management, including the studies mentioned above, focuses as Claus
contexts, including the LMEs, it is easier to adjust pay according to in­ and Hand (2009) note, on the minority of world countries characterized
dividual output and to fire poor performers; in others, employee rights as Western, educated, industrialized, rich and developed (Henrich,
are stronger. Different countries not only have different formal rules, Heine, & Norenzayan, 2010) and ignores more peripheral varieties of
they also have different informal understandings of what constitutes fair European capitalism, and emerging markets. For example, Vo and
play. Some settings impose greater informal constraints on the man­ Stanton (2011) study performance management practices in US and
agement of employees. For instance, in contexts with closer and denser Japanese MNEs operating in Vietnam; Buchelt (2015) examines per­
ties between the organization and the workers, calculative approaches formance management in the context of Polish companies internation­
to HRM may be less feasible. alizing their market activities; Dewettinck and van Dijk (2013);
MNEs face competing pressures from the home country corporate Dewettinck and Vroonen (2017) focus on the Belgian context and Suu­
institutions (especially the relative weight assigned to shareholder tari and Tahvanainen (2002) on the Finnish one.
returns) and host country regulations, resulting in policies and practices DeNisi and Smith’s (2014) study examines the link between perfor­
that reflect elements of each (Walker, Wood, Brewster, & mance management practices and business performance rather than the
Beleska-Spasova, 2018). However, the ability to cross national bound­ HRM process, and acknowledges the relevance of contextual factors.
aries can enable ‘regime shopping’ to identify contexts with less strict or They consider that their proposed model could be applied to various
more flexible rules (Rutherford, Murray, Almond, & Pelard, 2018). cultures but acknowledge that their research was conducted primarily in
To enable comparison among institutional settings, we rely on a Western context. They call for further cross-national research into
comparative capitalism theory (Amable, 2003; Hall & Soskice, 2001; performance management.
Jackson & Deeg, 2008). This body of work focuses specifically on Boselie, Farndale, and Paauwe (2018) provide empirical data on
theorizing differences in the institutional effects among national con­ performance management from the Cranet survey and their Global HRM
texts in order to understand the pattern of management practices in Research Alliance study of 16 MNEs. Overall, they found that appraisal
different countries and stylized national archetypes (Kalleberg, 2009; systems prevailed, particularly for clerical and manual workers. They
Wood & Allen, 2020). We look at the differences between categories of conclude that while there are contextual differences among countries in
countries and the MNEs that straddle them (DeNisi & Murphy, 2017). terms of leadership styles, communication and information sharing, and
We add to earlier work which highlights the greater prevalence of the role of the individual in the appraisal procedure, appraisal practices
appraisal in LMEs, and argue that the institutional context plays a major are very similar. This is in line with work on comparative capitalisms

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E. Houldsworth et al. International Business Review xxx (xxxx) xxx

which suggests that there are strong global forces driving convergence Japan. Some attempts have been made to extend the analysis to other
with the LME model (Colvin & Darbishire, 2013). DeNisi, Varma, and territories (e.g., Latin American ‘hierarchic market economies’ –
Budhwar (2008) and Engle, Festing, and Dowling (2014) argue that Schneider, 2009, and African ‘fragmented market economies’ Wood &
these global pressures are likely to lead to similar performance man­ Frynas, 2006). However, this these categories are poorly defined,
agement systems and expect emerging markets to evolve to resemble include countries with limited data availability and still exclude much of
something approximating the LME model and the with associated per­ the world. Although we endorse calls for more research, in the present
formance management systems. paper our study of performance appraisal is restricted to Europe.
In the comparative capitalism literature, the key distinction is be­
2.3. Performance appraisal and comparative capitalisms tween LMEs and other economies where markets are mediated such that
the freedom of action of investors and the managers they appoint is
The literature on comparative capitalisms considers that institutions constrained (Lazonick & Shin, 2019). In LMEs, specific types of activist
exert composite effects on the nature and strength of the ties between investors are particularly influential which promotes a focus on
different actors. This idea has become increasingly influential in the short-term shareholder value (Lazonick & Shin, 2019). Therefore, it
international business literature (Deeg & Jackson, 2007; Jackson & could be expected that performance appraisal would be more common
Deeg, 2019; Walker et al., 2018). A distinction has been made between in LMEs, compared to other market economies since in LMEs, share­
Anglo-Saxon LMEs and the mainly continental European coordinated holders have more power to enforce their rights and push firms to
market economies (CMEs) (Dore, 2000; Hall & Soskice, 2001; Lincoln & maximize short-term returns:
Kalleberg, 1990). LMEs are based on competition between and within Hypothesis 1. The use of performance appraisal is more likely in LMEs
firms, the assumption that government should play only a limited role, than in CECs, SDEs, EMEs or MMEs.
and a focus on short-term results for business owners. This context is
likely to be more suited to individual targets and performance-based
rewards (Boselie et al., 2018; Marsden, 2007). In CMEs, firms collabo­ 2.4. Performance appraisal and multinational enterprises
rate more - with each other and with government, and firms are more
supported and/or restricted by legislation, and are required to focus on The international business literature is replete with discussions of the
survival and the long-term interests of a wider group of stakeholders standardization/differentiation paradox in the context of MNEs
(Jackson & Deeg, 2019; Wood, Dibben, & Ogden, 2014). One of the (Edwards, Marginson, & Ferner, 2013) and the notions of knowledge
effects of this context is that employees tend to stay with one employer transfer (Andersson, Buckley, & Dellestrand, 2015; Szulanski & Jensen,
for longer, and transfers between firms are less common. Thus, for both 2006) and transfer of practices (Mellahi & Collings, 2010) while the
employer and employee, the emphasis in performance appraisal and HRM (Evans, Pucik, & Barsoux, 2002) literature refers to the transfer of
development conversations is more likely to go beyond short-term HRM practices (Björkman et al., 2007 Björkman, Fey, & Park, 2007;
achievement of targets linked to bonuses. Comparing (CME) Germany Morris et al., 2009). MNEs rely on standardization to replicate practices,
and (LME) the UK, Festing (2012) highlights the fact that in Germany usually by transferring them from headquarters across all their sub­
performance management tends to involve highly qualified employees sidiaries in the interests of internal coherence and bureaucratic econo­
whereas in the UK performance management generally involves all mies of scale. However, this happens less in the case of emerging
employees. economy MNEs (c.f. Chung, Brewster, & Bozkurt, 2020).
Amable (2003) distinguishes CME types and refers to Rhineland, The notion of differentiation refers to the assumed limits to this
Nordic, Mediterranean and transitional European forms of capitalism. process based on institutional pressure or unwillingness to adopt certain
He describes the Rhineland economies as the classical CME countries practices. The international business literature refers to subsidiary
(‘continental European capitalism’ or CEC), and the Nordic states1 as (Rugman & Verbeke, 2001) or location specific advantage (Dunning,
social democratic economies (SDEs) based less on regulation and more 1988) which deter firms from enforcing global practice and focusing
on social consensus, with high government involvement, extensive instead on exploiting local capabilities and local practices (Narula,
welfare provision and particularly high trade union presence. The 2019; Wood, Psychogios, Szamosi, & Collins, 2012).
Mediterranean economies2 which Rhodes, Hancké, Hancke, Rhodes, and Comparative HRM studies suggest that MNEs may be subject to both
Thatcher (2007) call mixed market economies or MMEs, are character­ country of origin and country of domicile pressures – leading to hybrid
ized by a particularly high incidence of family-owned businesses, mostly approaches to people management. This strand of work suggests also
run paternalistically, with lower levels of social protection but high that their potentially larger size and greater resources allows MNEs to
levels of employment protection (Ilhan-Nas et al., 2018; Rhodes et al., impose the practices associated with the model they see as being ‘best’,
2007). The central and east European post socialist transitional states often the LME model. Chung, Sparrow and Bozkurt (2014) provide the
(emerging market economies or EMEs) are more fluid, and are subject to example of a South Korean MNE which used a management consultancy
different influences based on the dominance of neo-liberalism in the to identify world ‘best practice’ (it chose US practices) and impose them
policy community and counter pressures which include the more social across the whole organization. The relative functionality and relevance
democratic aspects of the Europeanization process and institutional of employee performance appraisal systems in MNEs has been widely
features of the past (Farkas, 2018). However, according to a study by debated (Bernardin & Wiatrowski, 2013; Chung, Sparrow, & Bozkurt,
Serafini and Szamosi (2015: 980), there is evidence in the EMEs of 2014; Edwards & Tempel, 2010); however, it seems that performance
“modern practices in terms of performance management … as would appraisal is more likely in MNEs compared to single country firms
occur in an advanced CME economy”, Fig. 1 summarizes these different (especially those from non-LMEs).
types. Given their resources and expertise, MNEs may find it relatively easy
Given the original objective of explaining why some economies are to monitor formal compliance (e.g. the completion of appraisal forms)
more successful than others, it is understandable that the comparative but more difficult to identify whether the process is carried out in the
capitalisms literature focuses on European states, north America and same way in all national subsidiaries (Arregle, Miller, Hitt, & Beamish,
2018; Narula, 2019). It could be argued that MNEs see performance
appraisal systems as useful to control employees in various national
1
Amable, whose geography is less impressive than his economics, includes subsidiaries and focus them on performance. Foreign MNEs are likely to
Finland in his ‘Scandinavian’ group. have weaker ties to the country of domicile than indigenous companies,
2
Amable includes Portugal in his Mediterranean economies despite Portu­ and hence, the differences between MNEs and other firms are likely to be
gal’s lack of a Mediterranean coastline. pronounced (Walker et al., 2018). Hence:

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Fig. 1. Capitalist archetypes in Europe.

Hypothesis 2. Foreign MNEs are more likely than domestic firms to use 3. Methodology
performance appraisal.
3.1. Sample
We are interested in the range of practices reported by the MNEs in
our sample. Larger MNEs are likely have more resources and more
To test our hypotheses, we use large-scale international data on HRM
developed and sophisticated HRM practices, and thus be more likely to
from the Cranet survey (Parry, Farndale, Brewster, & Morley, 2020).
base decisions about training and development, career development and
This is a cross-sectional survey which is administered at four or five year
workforce planning on appraisal interview (see also Schleicher et al.,
intervals. We use data from the most recent (2016) round on the 27
2018 and Murphy, 2020). Larger MNEs may find internal coordination
countries which fall into Amable’s (2003) categorization of economy
more difficult but may be better able to exploit bureaucracy economies
types. The survey is completed by the most senior human resources
of scale. Among small MNEs these differences are likely to be most
manager in each institution. The questionnaire asks about the organi­
pronounced in foreign MNEs where the use of more integrative ap­
zation’s HRM practices and employment relations. For each country, a
proaches to human resource management is likely to be seen as both
nationally representative sample is constructed, based on employment
desirable and feasible. Therefore:
by industry. To achieve consistent terminology and interpretation across
Hypothesis 3. Foreign MNEs are more likely than domestic firms to go countries, the survey is translated into the appropriate native language
beyond basic performance appraisal to deploy an approach that integrates (s) and back-translated into English by an HRM professional who is also
appraisal outcomes with other components of HRM practice. a native speaker.
Response rates vary across individual countries but the overall
response rate was around 30 % which is within the range considered
acceptable for other similar international comparative studies in

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business and management (Mellahi & Harris, 2016). Our initial sample based on the proportion of ‘no’ responses to each question which means
of 5366 observations was reduced to 3221 after list-wise deletion and that less common features have a bigger impact on the value of the scale
before estimation of the regression models. Table 2 present the break­ than those features that are more frequent across the sample. Therefore,
down of the total sample, and the percentage of positive responses to the even if firms have responded ‘yes’ to the same number of questions they
key performance appraisal questions. will not have the same value in the scale unless they respond ‘yes’ to
exactly the same questions, with the difference in the value of the scale
being determined by the relative scarcity of positive responses to the
3.2. Measures
questions to which they have responded ‘yes’.
We created four separate Mokken scales; a combined scale using all
We are interested in the range of practices in our sample firms.
12 questions, separate scales for coverage, extent of participation, and
Although the primary focus is on performance appraisal, we are aware
use of performance appraisal in line with our hypotheses. In each case, a
that some organizations incorporate other means. For many firms, the
reliability test showed that the variables included provided acceptable
results of these evaluations are used to make decisions about pay,
results (Cronbach’s alpha; 0.84 combined, 0.88 coverage, 0.73 extent
training and development, career development and workforce planning
and 0.71 use). Therefore, it was a valid statistical step to create these
(Hypothesis 3). Our aim was not to identify the use or not of perfor­
scales which were then used as the dependent variables in the empirical
mance appraisal and the factors influencing the probability of use of
analysis.
performance appraisal. We were also interested in understanding who
To test our hypotheses, we used ordinary least square to estimate the
was involved in the appraisal exercise, and how the information ob­
regression models, using the scales described above as the dependent
tained was subsequently used. This allowed a more nuanced measure of
variables. Each was estimated as a function of size, sector (in terms of
performance management for each organization. Fig. 2 provides a
both public/private and manufacturing/service sectors), union density,
conceptual mapping of types of economies, types of organizations and
economy type, and ownership (differentiating between domestic and
key performance management areas considered.
foreign-owned organizations). We use firm size and sector as controls.
The analysis focuses on three categories of questions relating to
We expect that since organizational size has a major impact on organi­
performance appraisal. First, coverage of performance appraisal, that is
zational HRM, second only to the impact of nationality (Sels, De Winne,
whether it is a formal process which includes managers, professional
Delmotte et al., 2006; Sels, De Winne, Maes et al., 2006; Fabi, Raymond,
staff and manual/ clerical workers. Second, participation, that is
& Lacoursiere, 2007; Bhatt & Reddy, 2011), this will apply also to
whether it includes employees, supervisors, someone senior to the su­
performance management. It is clear that the greater informality
pervisor, and peers or subordinates. Third, how the data are used, that is
(Davila, 2005) and closer personal control of owners (De Grip & Sieben,
whether the performance appraisal data are used to inform decisions
2009) in small businesses will likely lead to a smaller perceived need for
about pay, training, career development and workforce planning. These
performance appraisal in these types of firms (Kroon, Van De Voorde, &
categories included a total of 12 questions related to our three hypoth­
Timmers, 2014; Sels, De Winne, Delmotte et al., 2006; Sels, De Winne,
eses. Table 1 indicates the proportions of positive responses to each of
Maes et al., 2006; Cardon & Stevens, 2004; Wu, Bacon, & Hoque, 2014).
the questions. The results are presented for each country in the sample
It is plausible also that firm performance and/or firm age likely to have
with an average figure for comparative capitalism types.
an impact; however, our data do not provide this information.
Sector is also likely to have an effect. Hoque and Bacon (2006) found
3.3. Analysis that even amongst small firms, some kind of performance appraisal is
more likely in education, health and other community sectors than in
The responses were coded yes = 1 and no = 0. We could have created manufacturing. In larger organizations, it has been shown that perfor­
scales by summing the responses and giving a value between 0 and 12, mance appraisal is more likely in service sectors (Fabling & Grimes,
for example, as the combined scale for each organization. However, for 2014) while performance management tends to be more frequent in
most possible values of the scale, especially those in the mid-range, a manufacturing sectors (Combs, Liu, Hall, & Ketchen, 2006). Whether the
large number of combinations of responses would yield the same value organization is operating in the private or the public sector may also
on the scale. This would introduce the risk that firms that are funda­ have an effect. In the context of China, Bai and Bennington (2005) found
mentally different in terms of their approach to and use of performance that performance management was more frequent in the state-owned
appraisal are treated as being the same. We therefore chose to create sector.
scales based on the individual responses to the survey questions by Firm size is based on total number of employees, and union density is
applying Mokken’s non-parametric model for one dimensional cumu­ measured as the proportion of employees who are union members. The
lative scaling (Sijtsma & Molenaar, 2002). Rather than simply summing remaining factors are represented by a series of dummy variables
responses, the Mokken scaling approach weights individual responses

Fig. 2. Conceptual map of performance management in context.

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Table 1
Breakdown of Positive Responses to Twelve Performance Appraisal Questions Presented by Country and Comparative Capitalism Grouping.

differentiating between manufacturing and services firms, public and that MNEs compared to other organizations will be more likely to use
private sector organizations, and domestic owned and foreign owned performance appraisal. This is indeed the case as in all instances the
companies. We also employed dummies to differentiate economy types dummy for foreign ownership is positive and strongly significant. This
(CEC, SDE, MME and EME based on Amable, 2003) (see Fig. 1 and supports hypothesis 2. Hypothesis 3 predicts that MNEs are more likely
Table 1). The reference category is domestic owned, private sector, to go beyond basic performance appraisal. The dummy for foreign
manufacturing firms operating within LMEs. ownership is positive and significant in all cases indicating that MNEs
are more likely to use performance appraisal and also are more likely to
4. Findings employ other forms of performance management. Overall, this confirms
that MNEs tend to include more employees in their appraisal processes
Table 2 presents the results of the various regression models of and make greater use of performance appraisal data to inform pay,
performance appraisal. Overall, the findings are in line with our ex­ training, career development and workforce planning decisions.
pectations that larger and private sector organizations make signifi­
cantly greater use of performance appraisal, greater union presence 5. Discussion and conclusions
reduces the prevalence of appraisals and appraisals are less common in
manufacturing firms. 5.1. Limitations
Hypotheses 1 predicted greater use of performance appraisal in
LMEs; with just two exceptions, the economy type variables are negative Before discussing our conclusions, we should note that, in common
and significant for the LME reference group. This indicates that ap­ with all social science research, this study has some limitations. First, we
praisals are more frequent in LMEs, more people are included in the focus on Europe and do not suggest that our results are generalizable to
appraisal process and greater subsequent use is made of the data other forms of capitalism such as the state-managed economies of Brazil,
collected. This supports hypothesis 1. India and China (Nölke, ten Brink, Claar, & May, 2014) or the Latin
Hypotheses 2 and 3 refer to MNE behavior. Hypothesis 2 predicts American hierarchical market economies (Schneider, 2009). Early work

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Table 2
Regression Results Showing Impact of Context on Performance Appraisal Coverage, Extent and Use.

*, ** and *** indicate significance at the 10 %, 5% and 1% levels respectively.

on comparative capitalisms focused on mature LMEs and CMEs and Sumelius, 2013).
assumes that other economies lack the same closely coupled institutions Our study adds to the growing literature on comparative and inter­
and complementarities, and hence, ultimately would merge towards one national HRM (Brewster et al., 2018; Özçelik, Haak-Saheem, Brewster,
or other archetype (Hall & Soskice, 2001). However, our study high­ & McNulty, 2019) by providing evidence that the institutional context
lights the heterogeneity of performance management practices beyond affects use of performance appraisal by MNEs operating in different
the LME/CME divide, although, since certain practices are more prev­ countries. Specifically, we found that, in line with the characteristics of
alent in certain capitalisms, this does not suggest diffuse diversity. The LMEs, firms operating in such contexts are more likely to use perfor­
analysis should be extended to include other world areas with no mance appraisal but that firms in other types of economies make less use
expectation of commonality. of performance appraisals. The case of SDEs is particular, perhaps due to
Second, we use Cranet data which restricted the analysis to the in­ their legacy of neo-corporatism and centralized bargaining or greater
formation included in these data. Although arguably institutions have a trade union power. In organizations with a strong union presence, use of
greater impact than cultural differences on management policies and performance appraisal is less widespread. This is not to say that calcu­
practices (c.f. Keig, Brouthers, & Marshall, 2019; Vaiman & Brewster, lative HRM practices might also be less frequent in other market econ­
2015), a closer examination of meso- and micro-level cultural effects omy types but rather that they may be less sophisticated and take the
might yield a more nuanced picture than simple comparison of com­ form of authoritarian paternalism (c.f. Wang et al., 2018). The
posite institutional effects. ex-communist countries show a wide diversity of practices, emphasizing
Third, we examined the effects of context on firm level appraisal both the divergent pressures on them, as discussed above, and the
practices but not the more distal effects on performance. Earlier importance of managerial agency. It might be that the EME categori­
comparative studies suggest managerial reporting is a reasonably ac­ zation needs to be more nuanced. Our study confirms that performance
curate reflection of actual organizational performance (Singh, Darwish, appraisal is affected by the local context, and firms operating in different
& Potočnik, 2016) and further examination of these issues could be market economies should take account of these differences in their
fruitful. monitoring processes.
Performance appraisals are aimed ultimately at aligning workers to
5.2. Theoretical implications the corporate strategy, and often linked explicitly to the generation of
value. Does this make LME firms more effective? Our evidence is less
Despite these limitations we believe our work contributes to current clear cut. Good rates of return for shareholders may be accomplished
understanding of the level of coverage, extent and use of performance using a range of mechanisms such as share buy-backs which do little to
management within the different varieties of capitalism in Europe, and generate real value. Again, encouraging behaviors that enhance short
considers the extent to which MNEs act as a force for convergence. In term revenue flows seems to be associated with poor productivity,
response to recent calls to recognize contextual factors as inputs to the exemplified by the overall productivity rates in the USA and the UK
performance management process (Schleicher et al., 2018), we adopted (Goodridge, Haskel, & Wallis, 2018; Kehoe, Ruhl, & Steinberg, 2018),
a comparative institutional perspective to consider performance revealed by the fallout from the Covid-19 epidemic and unsustainable
appraisal and its relationship with the institutional context, that is the levels of corporate debt. In other words, tracing the alignment between
form of capitalism and the organizational setting. Based on our findings, HRM practice and wider firm-level (and, indeed, macro-economic)
we can draw some conclusions which have both theoretical and mana­ outcomes is a challenging process (Wood et al., 2014). Nevertheless,
gerial implications. the extent to which certain phenomena correspond (wider use of ap­
We focused on MNEs since they operate across borders and are praisals, focus on short term shareholder returns, the tension between
required to deal with and adapt to diverse contexts. From our empirical value generation and the financial engineering, the generation of
work, we can conclude that MNEs rely more on use of performance shareholder value, and overall productivity rates) would suggest the
appraisal compared to other firms. Previous research provides mixed validity of notions of complementarity (Crouch, 2005; Wood, Croucher,
findings on performance management in MNEs in different national Brewster, Collings, & Brookes, 2009).
contexts (Ahlvik, Smale, & Sumelius, 2016; Smale, Bjorkman, & It seems clear that although use of appraisals is widespread overall

7
E. Houldsworth et al. International Business Review xxx (xxxx) xxx

productivity is less than optimal, which in turn means either that ap­ agency issues and more close alignment of managers’ (and workers’)
praisals do not work as intended, or they have mixed effects. For behavior to that of shareholders. Whether or not this is beneficial (as
example, by aligning firms with shareholders, either directly (in the case suggested by Lazonick & Shin, 2019) remains a matter for debate.
of managers) or indirectly (in the case of workers), appraisals may Finally, we show that not only are MNEs more likely to make use of
encourage or sustain a focus on predatory value extraction, as suggested appraisals, they are also more likely to use them as part of an integrated
by Lazonick and Shin (2019), rather than production driven value HRM system. This might be due to MNEs’ greater room for maneuver
generation. In turn, this would render worker productivity less relevant; and greater organizational resources, or to the complexities involved in
the fact that greater use of appraisals does not result in superior national managing people across borders and reconciling host and home country
productivity rates would suggest that the links between the firm and the pressures.
macro environment are either incomplete or indirect, or that in practice,
appraisals are less likely to be orientated towards productivity.
We found that MNEs with foreign headquarters were more likely 5.3. Practical implications
than indigenous businesses to make use of performance appraisal, and to
favor performance management (DeNisi & Pritchard, 2006; Murphy, Our study has some implications for practice. First, large numbers of
2020). This is in line with the findings in Ahlvik and Bjorkman (2015) organizations continue to devote considerable time and energy to
related to the transfer of HRM practices. They show that being part of an annual appraisals, despite their debatable impact on organizational
MNE puts subsidiaries under pressure to comply with headquarters performance and sustainability (Evans & Tourish, 2017). Our study
guidelines (Kostova & Roth, 2002). Since performance appraisal could shows that appraisals are more prevalent in some institutional settings,
be considered a mechanism for aligning employees with the overall and highlights how the institutional context can make some practices
organizational strategy (Longenecker & Fink, 2017), it could be argued more attractive or viable in some settings compared to others.
that MNEs are more likely to be subject to the pressures and incentives To solve the appraisal puzzle, HRM specialists must take account of
imposed by transnational investors, and hence are likely to be under the context and whether or not implementation of an appraisal system
greater pressure to maximize shareholder value (Yamin & Forsgren, would complement or disrupt established practices. HRM specialists
2015). Country of domicile pressures may mitigate this, especially in have to operate within certain constraints, and consider the overall
terms of relative worker collective bargaining rights. Again, indigenous organizational strategy and the wider corporate governance system, and
firms will be subject to the prevailing country of domicile corporate how this affects the MNE’s relative room for maneuver. The potential for
governance regime and the local institutional realities (Walker et al., line manager agency should also be considered (Ahlvik & Bjorkman,
2018). Our study confirms that MNEs with HQs abroad are more likely 2015); unless subsidiary managers believe in the organizational prac­
to make use of performance appraisal than other firms. Domestic firms tice, they will be unlikely to put much effort into its implementation and
will be required to show greater compliance with local rules and con­ its results are likely to be disappointing. MNEs are more likely to use
ventions governing corporate governance. appraisal in combination with other HRM practices but there is no evi­
The international HRM literature suggests that the way businesses dence about whether this represents superior practice given our finding
treat their employees has far-reaching implications for other aspects of that in many settings, most local firms did not emulate this.
organizational strategy (Andersson, Brewster, Minbaeva, Narula, & Although the mixed results on the benefits of appraisals, and the
Wood, 2019). This includes using appraisals as a basis for rewards, problems related to appraisal systems being seen as other than arbitrary
training and development and career planning. That this is more com­ (Cappelli & Tavis, 2015) might suggest that appraisal is being aban­
mon in MNEs may either reflect the superior resources MNEs have at doned, most companies suggested that the process should be more
their disposal and/or an emerging move towards performance man­ streamlined (Buckingham & Goodall, 2015). Analysis of Cranet data
agement rather than appraisal. It might also put pressure on MNEs over time suggests that appraisals are becoming more popular although
operating in different national contexts to find ways to implement a with a range of national differences. Future research could explore
standardized approach to HRM. This raises questions related to experi­ changes in the nature and form of appraisals, and whether simplistic
ence of working and being managed in MNEs. While appraisal typically pay-based systems are becoming harder to sustain.
is associated more with control (Minbaeva, 2008), deployment of a
wider more integrated approach moves the emphasis from technical to Funding
social control and incentives for employees to change their behaviors
(Neher & Maley, 2019). Such approaches may be indicative of the role of This research did not receive any specific grant from funding
MNEs as ‘trendsetters’ (Warner, 2005) or ‘norm entrepreneurs’ agencies in the public, commercial, or not-for-profit sectors.
(Brookes, Brewster, & Wood, 2017) and their recognition of the chal­
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