Welcome everyone to today's very special episode of Community Building Secrets.

[03:52.960 --> 03:58.960] My name is Kermit, a Web3 consultant and analyst currently on a
mission to help brands onboard
[03:58.960 --> 04:02.960] as many users as possible into Web3.
[04:02.960 --> 04:08.160] My goal is to one day be able to say that I've helped onboard 1
billion people into
[04:08.160 --> 04:09.720] Web3.
[04:09.720 --> 04:15.280] Of course, I'm not doing this alone as I'm with my very good friend
and business partner
[04:15.280 --> 04:20.760] Leon who's also here on stage with us as a co-host.
[04:20.760 --> 04:28.520] And of course, we are also joined by our beautiful co-host Sami
who is a digital asset consultant
[04:28.680 --> 04:34.120] an ambassador for Mochaverse and currently an advisor at
Courtyard.
[04:34.120 --> 04:35.120] Courtyard?
[04:35.120 --> 04:38.680] Where have I heard of Courtyard?
[04:38.680 --> 04:46.400] Oh yeah, our guests today have managed to help physical assets
take a big leap into
[04:46.400 --> 04:53.120] the digital world, turning many of our favorite childhood Pokemon
cards into tokenized assets
[04:53.120 --> 04:55.320] on the blockchain.
[04:55.320 --> 05:00.120] I am of course talking about none other than Courtyard.
[05:00.120 --> 05:04.200] As today we're joined by some very special guests.
[05:04.200 --> 05:10.400] I can't wait to meet, I can't wait to talk to Zach, Chefspin and
Texan.
[05:10.400 --> 05:13.640] Thank you all three for joining us today.
[05:13.640 --> 05:18.160] Zach and Chefspin are both part of the core team of Courtyard.
[05:18.160 --> 05:23.320] They're also passionate collectors bridging the gap between
blockchain and the collectibles
[05:23.320 --> 05:30.480] market and Texan is part of the DeFi team at Polygon Labs with
over a decade experience
[05:30.480 --> 05:36.960] in transferable concepts from traditional finance all the way to the
decentralized realm.
[05:36.960 --> 05:44.360] Lastly, before we get this show on the road, very important, we're
giving away two Courtyard
[05:44.360 --> 05:48.040] packs to two lucky listeners here today.
[05:48.040 --> 05:54.320] If you'd like a chance at winning one, all you have to do, all you
have to do, simply
[05:54.320 --> 05:55.680] retweet the space.
[05:55.680 --> 05:58.280] That's all you have to do.
[05:58.280 --> 05:59.280] So I'll repeat this.
[05:59.280 --> 06:05.260] If you want to win one of two Courtyard packs, retweet the space,
like it, comment, do everything
[06:05.260 --> 06:06.260] you can.
[06:06.260 --> 06:11.480] We'll be picking winners at towards the end of this one hour
space.
[06:11.480 --> 06:17.520] So without further ado, let's get this show on the road.
[06:17.560 --> 06:19.560] I'll start with you, Zach.
[06:19.560 --> 06:20.880] How's your day been?
[06:23.560 --> 06:24.640] Good morning. Good morning.
[06:24.640 --> 06:25.560] It's going well.
[06:25.560 --> 06:28.240] Calling from Brooklyn, New York right now.
[06:28.240 --> 06:30.040] It's a nice clear day.
[06:30.680 --> 06:34.880] It's always a good day in Web3 and it's always a great day when
you're dealing with RWAs
[06:34.880 --> 06:42.320] in Web3. So we're super excited to be here and talk all things
Pokemon, RWAs and just
[06:42.320 --> 06:43.640] hang out with you guys this morning.
[06:43.640 --> 06:45.240] Zach, I have a question for you.
[06:45.240 --> 06:47.280] What is the best Pokemon card?
[06:47.280 --> 06:48.880] The best Pokemon card.
[06:48.880 --> 06:51.280] I think that's like a super loaded question.
[06:51.280 --> 06:55.680] I'm going to choose one that Chef actually got me onto.
[06:55.680 --> 06:56.680] It's the Surfing Pikachu.
[06:56.680 --> 07:01.520] It's not a super valuable card, but it's just such a, you know, it's
just a cute little
[07:01.520 --> 07:04.000] Pikachu surfing the wave.
[07:04.000 --> 07:08.560] And, you know, we see like this, this Pokemon wave happening to
Web3 right now.
[07:08.560 --> 07:11.440] So that guy has a little special place in my heart.
[07:11.480 --> 07:12.480] I love it.
[07:12.480 --> 07:13.480] The Surfing Pikachu.
[07:13.480 --> 07:16.960] I'm going to have to look it up right now.
[07:16.960 --> 07:19.720] Thank you for joining us today, brother.
[07:19.720 --> 07:23.320] Chefsbin, how's your day been?
[07:23.320 --> 07:25.320] Good morning.
[07:25.320 --> 07:26.320] It's good.
[07:26.320 --> 07:28.320] I mean, Zach just stole my answer.
[07:28.320 --> 07:31.320] But aside from that, doing great.
[07:32.840 --> 07:36.040] So your favorite Pokemon is also the Surfing Pikachu.
[07:36.040 --> 07:39.040] I do love the Surfing Pikachu.
[07:39.640 --> 07:42.640] I do love the Surfing Pikachu.
[07:42.640 --> 07:43.640] I'm just kidding.
[07:43.640 --> 07:44.640] I'm not mad at him.
[07:44.640 --> 07:48.640] There's so many, so many good cards to choose from.
[07:48.640 --> 07:53.640] My second favorite would have to be our...
[07:53.640 --> 07:56.640] I'm going to go with our Korokoromew.
[07:56.640 --> 07:58.640] It's one I recently picked up.
[07:58.640 --> 08:00.240] Just a beautiful card.
[08:00.240 --> 08:02.240] Mew was one of my favorites growing up.
[08:02.240 --> 08:06.040] And this is one I came to appreciate later on.
[08:06.040 --> 08:08.040] So yeah, I'll go with that one.
[08:08.040 --> 08:09.040] I love it.
[08:09.040 --> 08:10.040] I love it.
[08:10.040 --> 08:12.040] Thank you again so much for being here.
[08:12.040 --> 08:16.040] I can't wait for us to get right into things.
[08:16.040 --> 08:18.040] Lastly, we also have Texan.
[08:18.040 --> 08:20.040] Texan, how are you, brother?
[08:20.040 --> 08:21.040] Hello, hello.
[08:21.040 --> 08:23.040] Can you hear me okay?
[08:23.040 --> 08:24.040] Yes, sir.
[08:24.040 --> 08:25.040] Amazing.
[08:25.040 --> 08:31.040] Yeah, I'm Crypto Texan representing Polygon Labs here on this
Twitter space.
[08:31.040 --> 08:33.040] Thank you all for having me.
[08:33.040 --> 08:37.040] Very excited for what Courtyard is building and very, very happy.
[08:37.040 --> 08:43.040] Of course, that they are building on Polygon and bringing RWAs
into this ecosystem in a way
[08:43.040 --> 08:45.040] that we've never seen before.
[08:45.040 --> 08:47.040] And I think that's really exciting.
[08:47.040 --> 08:49.040] And what is my favorite Pokemon card?
[08:49.040 --> 08:57.040] Well, I've kind of been looking into the Japanese vending series of
the Pokemon cards.
[08:57.040 --> 09:05.040] And some of those, they had a contest where users would or
people would submit their art
[09:05.040 --> 09:07.040] to become a card.
[09:07.040 --> 09:19.040] And the Snorlax one of the Japanese vending is just such a
hilarious but also very unique looking card.
[09:19.040 --> 09:21.040] And it goes for quite a bit.
[09:21.040 --> 09:26.040] So Japanese vending, series one, Snorlax, go check it out.
[09:26.040 --> 09:28.040] Wait.
[09:28.040 --> 09:30.040] So I don't know if I misunderstood here.
[09:31.040 --> 09:36.040] You're saying Snorlax was created essentially by a community
member or?
[09:36.040 --> 09:39.040] I'm just saying it was like a fan art.
[09:39.040 --> 09:43.040] I think there's a couple of cards in that series that are fan art
created.
[09:43.040 --> 09:49.040] And Nintendo took those fan art drawings and turned them into
the cards.
[09:49.040 --> 09:50.040] I love this.
[09:50.040 --> 09:54.040] I also love the fact that I don't even have to ask you guys the
questions.
[09:54.040 --> 09:55.040] You know them already.
[09:55.040 --> 09:58.040] You know what to answer before I even ask it.
[09:58.040 --> 10:00.040] There's no need for me here today, really.
[10:00.040 --> 10:07.040] So going straight into the conversation, really something I've been
waiting for all week long.
[10:07.040 --> 10:15.040] The story of Courtyard is a pretty interesting one to me because
in a market that was getting ever dull,
[10:15.040 --> 10:25.040] saturated with one product type we've all loved and adored at
some point, the JPEG PFP NFT, let's call it.
[10:25.040 --> 10:31.040] Here comes this new use case that isn't just theoretical anymore,
[10:31.040 --> 10:36.040] but that links real world assets to digital collectibles.
[10:36.040 --> 10:42.040] All of a sudden, we're seeing the market introduced to a product
it's never seen before.
[10:42.040 --> 10:46.040] So I can also see, LJ, welcome.
[10:46.040 --> 10:48.040] You've just joined us.
[10:49.040 --> 10:55.040] I know I might be throwing you off here by directing this question
straight as you hopped on.
[10:55.040 --> 10:58.040] So you can let me know in case you haven't.
[10:58.040 --> 10:59.040] No worries.
[10:59.040 --> 11:00.040] I'm happy to reply to your question.
[11:00.040 --> 11:01.040] It cuts for a second.
[11:01.040 --> 11:05.040] So if you could re-ask the question, that would be good.
[11:05.040 --> 11:06.040] Good morning everyone.
[11:06.040 --> 11:08.040] Of course.
[11:08.040 --> 11:15.040] So what I was saying, in a very increasingly dull market, all of a
sudden this new product came about
[11:15.040 --> 11:24.040] linking real world assets to digital collectibles with the market
seeing a new product all of a sudden introduced.
[11:24.040 --> 11:25.040] It's never seen before.
[11:25.040 --> 11:30.040] So what I'd love to know, what I'd love to hear from you is how did
this product come about?
[11:30.040 --> 11:34.040] I'd love to hear the story of Courtyard from the source.
[11:34.040 --> 11:35.040] Definitely.
[11:35.040 --> 11:37.040] Happy to share that.
[11:37.040 --> 11:42.040] So it came about during the bull actually, like a year and a half
ago,
[11:42.040 --> 11:48.040] where we directly saw NFT as a way to prove ownership of
something.
[11:48.040 --> 11:54.040] So you could bring your ownership in any application and just say,
I own that digital asset.
[11:54.040 --> 12:07.040] And we thought of it as like, why don't we tie it to something
physical and have a very secure place where we store all those physical assets and
whoever owns the physical could redeem the, whoever owns digital could redeem the
physical.
[12:07.040 --> 12:13.040] And we thought, OK, but like, what is a good category of asset
that we could start with?
[12:13.040 --> 12:20.040] And Pokemon Card is the first thing that came to mind because I
had Pokemon Card as a kid.
[12:20.040 --> 12:29.040] I feel like a lot of people in the space grew up with Pokemon Card
and like those are very, very strong IP that brings a lot of nostalgia.
[12:29.040 --> 12:46.040] And because of that, I think it was just the perfect vehicle for
bringing physical assets on chain and bringing us back to our childhood with those assets
that are extremely collectible, keep their value, increase in value as well.
[12:46.040 --> 12:50.040] It's yeah, it was just the perfect vehicle there.
[12:50.040 --> 12:54.040] So we started with a drop a year and a half ago.
[12:54.040 --> 12:58.040] And we literally I was with a bunch of people on the call.
[12:58.040 --> 13:10.040] I left my job. We borrowed five hundred thousand dollars, bought
five hundred thousand dollars of cards, stored them in a vault and did a drop, which sold out
in like an hour and a half on Polygon.
[13:10.040 --> 13:15.040] And yeah, that was the beginning of Corechart.
[13:15.040 --> 13:17.040] I love this, man. I love the story.
[13:17.040 --> 13:23.040] And if I can also ask you, at what point did you know that this is
working?
[13:23.040 --> 13:25.040] This is this is it.
[13:25.040 --> 13:30.040] This is what I'm going to be spending my time on for the next year
and a half minimum.
[13:30.040 --> 13:33.040] Was it that initial sale?
[13:33.040 --> 13:37.040] I mean, the initial sale was definitely an interesting piece.
[13:37.040 --> 13:42.040] We saw afterwards a big slowdown on the market.
[13:42.040 --> 13:44.040] Right. I mean, we've all felt the bear.
[13:44.040 --> 13:46.040] We've seen a big slowdown.
[13:46.040 --> 13:56.040] And what we realized during that slowdown, we completely
shifted from talking about we bringing physical asset on chain to talking about what we're
selling, which is Pokemon card.
[13:56.040 --> 14:07.040] And so we completely abstracted the technology, which is like the
NFT, the website of things and try to really cater to anyone who loves Pokemon cards,
regardless if they're into Web3 or not.
[14:07.040 --> 14:11.040] They can just go buy a card with a credit card if they want to.
[14:11.040 --> 14:16.040] They don't need to know all the Web3 complexity.
[14:16.040 --> 14:18.040] And that was really the inflection.
[14:18.040 --> 14:24.040] So many new people came in and started using the platform and
really talked about the assets we're selling.
[14:24.040 --> 14:32.040] Because when we talked about physically backed NFTs, some
people might have bought one or two because it's cool to have an NFT that's backed by an
asset.
[14:32.040 --> 14:35.040] But they didn't really care about the card we were selling.
[14:35.040 --> 14:38.040] And now if you go to the Discord, everybody talks about Pokemon
cards all day.
[14:38.040 --> 14:39.040] Right.
[14:39.040 --> 14:48.040] So that's the really, really cool shift that I think was a key moment
and pivotal moment for Coretriot, definitely.
[14:48.040 --> 14:50.040] That's very interesting.
[14:50.040 --> 14:58.040] So you've started with a buyer persona, a buyer target that was
primarily interested by the novelty of the technology.
[14:58.040 --> 15:05.040] All of a sudden to slowly finding a buyer niche that is interested in
what this tech was linked to.
[15:05.040 --> 15:08.040] So the actual real world asset.
[15:08.040 --> 15:09.040] That's very fascinating.
[15:09.040 --> 15:18.040] And I think it's a great pivot to my next question, which is coming
up with an innovative idea is already hard enough.
[15:18.040 --> 15:21.040] Marketing it is even harder.
[15:21.040 --> 15:31.040] So I know you said you started a year and a half ago and you
also started noticing a difference in the type of audience, the target audience.
[15:31.040 --> 15:36.040] So in your case, how did you guys come up with the right target
market?
[15:36.040 --> 15:41.040] And how did you go about onboarding your first users slash
buyers?
[15:41.040 --> 15:45.040] I think it was at the time of the bull market.
[15:45.040 --> 15:49.040] Right. So the target market, we directly saw that.
[15:49.040 --> 15:56.040] I mean, who is an NFT collector, somebody who's like between
like 20 to 35 years old.
[15:56.040 --> 16:01.040] Who grew up with Pokemon cards.
[16:01.040 --> 16:04.040] I like to see Pokemon cards.
[16:04.040 --> 16:06.040] It's kind of like the grandfather of NFTs.
[16:06.040 --> 16:14.040] Is LJ running for me?
[16:14.040 --> 16:17.040] That keeps his back.
[16:17.040 --> 16:24.040] LJ, brother, you cut off there.
[16:24.040 --> 16:27.040] OK, sorry about that.
[16:27.040 --> 16:30.040] Internet's not great here.
[16:30.040 --> 16:35.040] Yeah, essentially, we started with something that everybody loved
in this space.
[16:35.040 --> 16:37.040] And so that's how we got our first users.
[16:37.040 --> 16:43.040] But Zach, feel free to touch base on how we went to market for
those users specifically.
[16:43.040 --> 16:48.040] I think the drop mechanics is really the thing that brought a lot of
people there.
[16:48.040 --> 16:49.040] So feel free to jump in.
[16:49.040 --> 16:54.040] Yeah, I mean, it's you know, we courtyard is born in Web3, right?
[16:54.040 --> 17:00.040] We're all Web3 native and we joined the space at a time where it
was the peak.
[17:00.040 --> 17:04.040] And then we went to the valley and now we're starting to see
things come back up again.
[17:04.040 --> 17:08.040] So, you know, we're so grateful for our community.
[17:08.040 --> 17:13.040] I think the community has a lot to do with this, really from like a
word of mouth perspective as well.
[17:13.040 --> 17:18.040] You know, there's a lot of things that we did organically on Twitter
and on Discord.
[17:18.040 --> 17:22.040] And we saw that just the conversations that were happening
between collectors
[17:22.040 --> 17:26.040] and this new experience was a really powerful thing.
[17:26.040 --> 17:29.040] And it's something that I think people forget about is like word of
mouth.
[17:29.040 --> 17:34.040] If a friend on board five of their friends and those five friends on
board five more.
[17:34.040 --> 17:39.040] And they're telling the story and they're educating people, you
know, this is not just the, you know,
[17:39.040 --> 17:42.040] there's a slight learning curve, at least in the beginning.
[17:42.040 --> 17:47.040] And then we decided to abstract away all the complexities to
make it accessible for everyone.
[17:47.040 --> 17:49.040] So I think timing had a lot to do with that.
[17:49.040 --> 17:52.040] You know, everyone talks about timing and we were able to really
ride the wave.
[17:52.040 --> 17:56.040] RWAs and alternative asset classes are getting more and more
exciting.
[17:56.040 --> 17:59.040] So I think the market was really looking for something new.
[17:59.040 --> 18:06.040] And we just wanted to, you know, we just knew that if we continue
to perform at a really high level
[18:06.040 --> 18:11.040] and really lean into our community and find ways to bring more
people into our community,
[18:11.040 --> 18:15.040] that it was just a matter of time until, you know, this would really
pop off.
[18:15.040 --> 18:18.040] So so many variables and mechanics that are out of control.
[18:18.040 --> 18:21.040] But we just did what we could do best.
[18:21.040 --> 18:25.040] And we knew that drops would be a really exciting way to bring
attention to this.
[18:25.040 --> 18:30.040] So since then, car drops across the board have just totally taken
off.
[18:30.040 --> 18:35.040] So we're really excited to continue to do these types of things and
keep the community on their toes.
[18:35.040 --> 18:38.040] You know, no one never really knows what we're going to cook up
quite yet.
[18:38.040 --> 18:42.040] But drops have been a really powerful way to bring more visibility
to the space.
[18:43.040 --> 18:46.040] Man, something you just said.
[18:46.040 --> 18:49.040] And this is me starting to realize a pattern here.
[18:49.040 --> 18:55.040] Last week, we were our space was with Gehosh, the co-founder
of Axie Infinity,
[18:55.040 --> 19:01.040] one of the biggest Web3 games, if not the biggest Web3 game to
date.
[19:01.040 --> 19:05.040] And this is exactly what he was saying.
[19:05.040 --> 19:11.040] And I swear I'm starting to notice a pattern where most of the
innovative concepts
[19:11.040 --> 19:18.040] in Web3, they're very meticulously choosing which users to
onboard.
[19:18.040 --> 19:22.040] They're slowly taking, you know, that first batch of users,
[19:22.040 --> 19:25.040] teaching them around the tech, and then you take five of your
friends,
[19:25.040 --> 19:30.040] ten of your friends, and you teach them and the cycle continues.
[19:30.040 --> 19:32.040] So that is very fascinating to hear.
[19:32.040 --> 19:36.040] I think we're all starting to fall onto something here.
[19:36.040 --> 19:39.040] So I appreciate you, Zach and Elje.
[19:39.040 --> 19:44.040] Sami, one of the first times, and I'd like to bring you up here on
stage with us,
[19:44.040 --> 19:50.040] one of the first times I've personally heard of Courtyard was
actually one of your threads.
[19:50.040 --> 19:55.040] And I'll pin the thread up top in a minute,
[19:55.040 --> 19:58.040] the first one you've written about Courtyard.
[19:58.040 --> 20:02.040] For you, man, I'd love to listen to your perspective on Courtyard.
[20:02.040 --> 20:06.040] What was it that initially piqued your interest in Courtyard?
[20:06.040 --> 20:11.040] What was it that pushed you to write that first thread?
[20:11.040 --> 20:14.040] Yeah, it's got to be back in August now.
[20:14.040 --> 20:18.040] I think the Pokemon, that branding definitely resonates with me.
[20:18.040 --> 20:22.040] I'm a collector, I've collected stuff ever since I was very, very
young.
[20:22.040 --> 20:25.040] So I used to go to car boot sales with my pocket money
[20:25.040 --> 20:27.040] and snoop around there to find little bargains and stuff.
[20:27.040 --> 20:32.040] I think I even connected Royal Dalton China, which if anyone
knows,
[20:32.040 --> 20:35.040] it's kind of a weird thing for a five or six year old to collect,
[20:35.040 --> 20:38.040] but I used to get that and give it to my grand.
[20:38.040 --> 20:41.040] But yeah, shortly after that it was Pogs and then Pokemon cards.
[20:41.040 --> 20:45.040] And I think Pokemon cards, I did that for a number of years,
[20:45.040 --> 20:50.040] collected the first three sets, like the base set, the jungle set and
the fossil set.
[20:50.040 --> 20:52.040] So I've got those all in a binder.
[20:52.040 --> 20:56.040] But the thing is though, they're in a vault at home.
[20:56.040 --> 20:59.040] They've been there for 25 years.
[20:59.040 --> 21:02.040] So when Courtyard came around, it just suddenly clicked.
[21:02.040 --> 21:06.040] I was like, well, you could have your cards on display.
[21:06.040 --> 21:08.040] You can show them off.
[21:08.040 --> 21:11.040] You can trade them globally without any trusted intermediary.
[21:11.040 --> 21:14.040] You don't have to go to these card conventions to trade them.
[21:14.040 --> 21:18.040] You don't have to ship them to eBay when you don't even know
[21:18.040 --> 21:21.040] whether you'll end up being able to sell them or they might
disappear
[21:21.040 --> 21:25.040] or the ones that you buy on eBay might be forged.
[21:25.040 --> 21:28.040] So it's just that moment for me was like a penny drop.
[21:28.040 --> 21:32.040] So when Courtyard came along with a product that effectively
solved a problem
[21:32.040 --> 21:37.040] that I've been seeking for a number of years, it just made sense.
[21:37.040 --> 21:41.040] So writing about that product was just so easy.
[21:41.040 --> 21:43.040] And I think that probably came through.
[21:43.040 --> 21:47.040] I think since then I've written several threads about Courtyard
[21:47.040 --> 21:50.040] and unlocking global liquidity and the value proposition
[21:50.040 --> 21:54.040] with their partnerships with the likes of Brinks, the Vayner Funds,
[21:54.040 --> 21:57.040] OpenSea and a number of other big names that are backing
them.
[21:57.040 --> 22:03.040] And I think that they're so deep within the collector's ecosystem
[22:03.040 --> 22:05.040] that they're solving their own problems as well.
[22:05.040 --> 22:08.040] And I think we've seen that with a lot of other successful protocols
[22:08.040 --> 22:11.040] and things in the past where they know it inside out.
[22:11.040 --> 22:13.040] It's their bread and butter.
[22:13.040 --> 22:16.040] So as a founder or as a core team member, they know where the
problems are
[22:16.040 --> 22:18.040] and they can fix them and kind of.
[22:18.040 --> 22:24.040] And I know Leon's probably going to come up with this phrase
about the Ford quote
[22:24.040 --> 22:30.040] in the faster horse, but yeah, they'll know exactly what the market
needs
[22:30.040 --> 22:32.040] before it actually knows itself.
[22:32.040 --> 22:36.040] So yeah, to me, it was just a perfect match.
[22:36.040 --> 22:41.040] Leon, just for our listeners, can you give us context on that quote
[22:41.040 --> 22:48.040] that me and Sami apparently instantly knew you were going to go
there?
[22:48.040 --> 22:54.040] This is so funny. Am I that predictable of a human being?
[22:54.040 --> 23:00.040] And in that sense, gentlemen, the quote is, and this is from Tom
Ford,
[23:00.040 --> 23:04.040] I did not invent that, if he was to ask his customers what they
wanted,
[23:04.040 --> 23:08.040] they would have said a faster horse.
[23:08.040 --> 23:12.040] I love it, man. I don't think you're predictable, to be honest.
[23:12.040 --> 23:15.040] I just think that we spend a lot of time together.
[23:15.040 --> 23:17.040] That's all I can say.
[23:17.040 --> 23:19.040] Every second of them.
[23:19.040 --> 23:22.040] Same here, man. Same here.
[23:22.040 --> 23:25.040] So Sami, I love what you just said.
[23:25.040 --> 23:31.040] And there is, to me personally, whenever I see one of your
threads pop up
[23:31.040 --> 23:35.040] on my timeline, there are always two bullish indicators for me.
[23:35.040 --> 23:37.040] One, the fact that Sami picked it up.
[23:37.040 --> 23:40.040] I know it's about to be something good.
[23:40.040 --> 23:45.040] Why? Because you have a particular eye for spotting trends.
[23:45.040 --> 23:47.040] That is number one.
[23:47.040 --> 23:53.040] Number two, the second bull sign, is when these threads go from
a good thread
[23:53.040 --> 23:58.040] past a great thread, and all the way to an excellent thread.
[23:58.040 --> 24:03.040] And that delineation between the difference between good, great,
and excellent
[24:03.040 --> 24:07.040] is I'm referring to the reach of the thread.
[24:07.040 --> 24:10.040] So blowing past the hundreds of thousands of impressions.
[24:10.040 --> 24:14.040] That is the second bullish indicator for me.
[24:14.040 --> 24:19.040] And the reason I consider it so isn't just for great views for Sami.
[24:19.040 --> 24:21.040] I'm always happy for views for Sami.
[24:21.040 --> 24:26.040] But it also indicates to me that it isn't just Sami that saw this.
[24:26.040 --> 24:32.040] A lot of people are catching up with something, catching onto
something.
[24:32.040 --> 24:35.040] So for you, what do you think that thing was?
[24:35.040 --> 24:41.040] Why do you think so many people resonated all of a sudden with
these threads?
[24:42.040 --> 24:46.040] Specifically, the Pokémon card thread is because of the branding.
[24:46.040 --> 24:48.040] I think everyone likes to collect stuff.
[24:48.040 --> 24:50.040] And I know Gary Vee talks about this a lot.
[24:50.040 --> 24:53.040] But collectibles are just a prime target.
[24:53.040 --> 24:58.040] So a lot of content is focused on collectibles or that kind of stuff
[24:58.040 --> 25:00.040] that people are generally interested in.
[25:00.040 --> 25:03.040] So having that universal appeal and that angle that tries to
resonate
[25:03.040 --> 25:05.040] with the most people possible.
[25:05.040 --> 25:10.040] And I think even if you look at what I think there's predictions that
by 2030
[25:10.040 --> 25:14.040] there'll be collectibles will be worth like a $1 trillion market.
[25:14.040 --> 25:18.040] And I think blockchain plays a pivotal part of that.
[25:18.040 --> 25:24.040] So unlocking that global liquidity, enabling people to trade more
easily.
[25:24.040 --> 25:27.040] And I think that that's probably how we get there over the next 10
years.
[25:27.040 --> 25:31.040] And I think it's probably at say a $400 billion market at the
moment.
[25:31.040 --> 25:34.040] And I know trading cards are a huge portion of that.
[25:34.040 --> 25:38.040] So I just tend to like I tend to write about stuff that I really enjoy.
[25:38.040 --> 25:42.040] I think the courtyards one of those things that to me in a market at
the time
[25:42.040 --> 25:45.040] I think back in August there wasn't a lot going on.
[25:45.040 --> 25:49.040] All of a sudden you had this innovative product that people
resonated with
[25:49.040 --> 25:51.040] and actually solved the problem.
[25:51.040 --> 25:54.040] And the intrinsic value of the assets that are being tokenized,
[25:54.040 --> 25:58.040] you can redeem that for the physical and then sell it on eBay if
you really want to.
[25:58.040 --> 26:01.040] But you know that you can redeem that physical.
[26:01.040 --> 26:04.040] And I think that's something that to me was like a huge value
proposition
[26:04.040 --> 26:06.040] for courtyards specifically.
[26:06.040 --> 26:09.040] But I tend to write about stuff that I really enjoy.
[26:09.040 --> 26:13.040] And that Pokemon cards and collectibles and things like that
really resonate with me.
[26:13.040 --> 26:15.040] So I think it's the perfect fit.
[26:15.040 --> 26:20.040] I'd love to hear you guys about like Zach, Jeff Spin or LJ.
[26:20.040 --> 26:22.040] Like what got you into trading?
[26:22.040 --> 26:24.040] Like what's your story of collecting stuff?
[26:24.040 --> 26:31.040] And how have you used that knowledge to drive the success of
this platform?
[26:31.040 --> 26:33.040] And where do you see it going?
[26:33.040 --> 26:35.040] OK, maybe touch base.
[26:35.040 --> 26:38.040] Sorry again, I'm not going to get ragged anymore.
[26:38.040 --> 26:40.040] I finally found internet.
[26:40.040 --> 26:44.040] So yeah, the start for me was the very early days of NFTs.
[26:44.040 --> 26:48.040] And I think a lot of us on the call have experienced the bull
[26:48.040 --> 26:52.040] and the excitement you get when you start discovering a new
collection
[26:52.040 --> 26:54.040] and you feel like you have an alpha.
[26:54.040 --> 27:00.040] So you can get that collection and then you see it increasing in
value dramatically as well.
[27:00.040 --> 27:05.040] And so that was a lot of like the ignite.
[27:05.040 --> 27:11.040] It ignited like a start of like wanting to trade more, like you collect
more assets.
[27:11.040 --> 27:17.040] And I think like looking at how easy it was to trade, like you can
see people's offer.
[27:17.040 --> 27:18.040] You can see people's collection.
[27:18.040 --> 27:19.040] You can make offers on them.
[27:19.040 --> 27:21.040] You can send it to other people.
[27:21.040 --> 27:28.040] It was so liquid and so easy to do and realizing how hard it is in
the traditional collecting world.
[27:28.040 --> 27:33.040] Like let's just bring all the good stuff that NFTs have brought to
the digital collecting experience
[27:33.040 --> 27:37.040] and bring it to the traditional collecting experience.
[27:37.040 --> 27:42.040] And like take away like all the challenges with like eBay's and like
platforms
[27:42.040 --> 27:46.040] where you have to wait for a long shipping time and make it this
much more liquid market
[27:46.040 --> 27:50.040] where you can trade with somebody who is at the opposite side of
the world within a second
[27:50.040 --> 27:56.040] and just buy an asset, flip it if it's underpriced, have more data
regarding that.
[27:56.040 --> 27:59.040] And so all of it just got me so excited.
[27:59.040 --> 28:05.040] And we see now people on the platform just caring about just like
looking at market prices,
[28:05.040 --> 28:08.040] buying low, selling high and making money on that.
[28:08.040 --> 28:13.040] So just because it's more liquid and more like just a better
experience.
[28:13.040 --> 28:19.040] And I think we don't even realize how like it seems so normal to
us
[28:19.040 --> 28:25.040] because we're used to trade on NFTs on different platforms, but
it's not for the traditional collector.
[28:25.040 --> 28:29.040] So whenever you show them what you can do with that, they're
like, wow, this is insane.
[28:29.040 --> 28:35.040] Just the fact of making an offer on something that's not for sale is
something that doesn't exist anywhere else.
[28:35.040 --> 28:40.040] And on top of that, you can make sure that the person making the
offer has the money to pay for it.
[28:40.040 --> 28:45.040] So if you accept it, you will take the thing because you can see
what's inside his wallet.
[28:45.040 --> 28:49.040] And so all of those things are just excited me a lot.
[28:49.040 --> 28:54.040] I think it's the future. And so we were excited to build it.
[28:54.040 --> 28:57.040] Something that you touched on there, actually, the innovation
aspect.
[28:57.040 --> 29:03.040] I know Zach pointed something out recently. I think it was last
week with the open C deals feature.
[29:03.040 --> 29:06.040] He saw I saw a couple of cars that ended up trading one for one.
[29:06.040 --> 29:09.040] Now, I mean, that's a huge thing in the traditional market.
[29:09.040 --> 29:13.040] Could that be something that Courtyard has in the pipeline?
[29:13.040 --> 29:15.040] It is definitely something we have in the pipeline.
[29:15.040 --> 29:21.040] Now we have so many things in the pipeline that we were trying to
prioritize to make sure like
[29:21.040 --> 29:24.040] whatever is going to bring the most value to people.
[29:24.040 --> 29:26.040] But we're moving very quickly.
[29:26.040 --> 29:31.040] So if you if you're going to see Courtyard in six months, it's going
to look and feel very different in Courtyard now,
[29:31.040 --> 29:37.040] just because we keep on shipping new product, new features and
like keep on improving the experience.
[29:37.040 --> 29:40.040] We're a small team, so we cannot build everything at once.
[29:40.040 --> 29:46.040] I feel like I already give a heart attack to the engineering team
more than I would want to.
[29:46.040 --> 29:48.040] So we're getting there.
[29:48.040 --> 29:53.040] But yeah, those are the type of feature we will we will launch.
[29:53.040 --> 29:58.040] I guess just just as a segue because we've got the the DeFi lead
for Polygon here.
[29:58.040 --> 30:02.040] So it'd be good to get Texans insights as to like what you can do.
[30:02.040 --> 30:09.040] I mean, you can self custody these these digital assets that
tokenized NFTs for underlying cards that are on Polygon.
[30:09.040 --> 30:11.040] So you can self custody them.
[30:11.040 --> 30:17.040] It'd be interesting to get Texans insights as to what you could do
with them.
[30:17.040 --> 30:20.040] Yeah, absolutely.
[30:20.040 --> 30:31.040] So and just to like just to let everyone know, like I was I was pretty
bearish on real world assets and like the tokenization of real world assets for a very long
time.
[30:31.040 --> 30:37.040] And I've just recently started to come around with projects like
Courtyard.
[30:37.040 --> 30:45.040] It's all starting to make sense to me because I feel like in in the
and I'll touch on like what you can do with these in a second.
[30:45.040 --> 30:55.040] But I just feel like in the crypto space, like the principles of like
disintermediation, trustlessness and self custody are like pretty foundational.
[30:55.040 --> 31:06.040] And these principles are designed to create systems where
parties can transact directly without needing to trust each other or a third party all through
cryptographic verification.
[31:06.040 --> 31:28.040] And but when it when it comes to real world assets, there is an
unavoidable reintroduction of trust into the equation and real world assets such as luxury
collectibles, which is kind of what the category I put these in are physical items that cannot
be directly controlled through the blockchain.
[31:28.040 --> 31:30.040] Right. You have off chain promises.
[31:30.040 --> 31:38.040] Same thing. This space was downloaded via spaces down dot
com. Visit to download your spaces today with like USDC and those.
[31:38.040 --> 31:56.040] And so I feel like Courtyard is is a project who's doing it right,
because when you do have to have that unavoidable reintroduction of trust, partnering with
someone like Brinks, a well established security and logistics company,
[31:56.040 --> 32:06.040] is a pretty strategic move to mitigate this trust requirement and
just by, you know, help relying on Brinks reputation in history.
[32:06.040 --> 32:14.040] So when you do have to introduce trust, might as well go with the
most trusted, one of the most trusted sources out there, in my opinion.
[32:14.040 --> 32:26.040] So that that is what so thank you also to the Courtyard team for
helping me turn start to do a 180 on on the feasibility of real world assets on the blockchain.
[32:26.040 --> 32:38.040] But then, yes, the self custody aspect is like also very exciting. I
think that there are a lot. Speaking of on the Pokemon card side of things, I also collect a
sports cards.
[32:38.040 --> 32:51.040] You know, there are like I know like Magic the Gathering, like Post
Malone spent like two million dollars on a Magic the Gathering card, and he will never play
with that card in the Magic the Gathering game.
[32:51.040 --> 33:02.040] But if you are able to store that in a vault, tokenize it, and then
someone could create an on chain game with smart contracts.
[33:02.040 --> 33:15.040] And, you know, it creates a little bit more utility for your collectible,
which is exciting. Also, there are projects like Teller that do peer to peer lending and
borrowing.
[33:15.040 --> 33:28.040] You could take out a loan against that asset, that NFT in your
wallet. And this is basically like instead of having your entire collection at your house or in a
vault.
[33:28.040 --> 33:40.040] You're kind of collect carrying your whole collection in your
pocket, which is very, very exciting as well. And I think we're, we're just at the cusp here like
right at the very beginning.
[33:40.040 --> 33:47.040] But I'm very, very excited for what Courtyard is building, and I'm
starting to see the Polygon DeFi community.
[33:47.040 --> 34:01.040] Park up and get some ideas from a creative standpoint, which is
also very, very exciting to see. So lots of opportunities out there for the future, and we're
really just getting started.
[34:01.040 --> 34:13.040] I love what you, everything you just said there is exactly on point
with how we think about Courtyard. We're just one building block, and everybody can build
on top of us and that's one of the main advantage of building on chain.
[34:13.040 --> 34:23.040] People could build games on top of it because we don't even
need to work with them. They can just see what you have in your wallet. And if you want
those cards, look at the metadata and just add those, right?
[34:23.040 --> 34:34.040] And so it's a very, it's just the beginning. And I'm so excited to see
Collateralized Lending Protocol. We don't even need to build it ourselves. There is already
protocols that do that.
[34:34.040 --> 34:52.040] And it's just at the end of the day, just going to provide a better
customer experience because people who focus on one specific niche and category will be
able to build more value to those users. So that's the future. So I'm so excited about it.
[34:52.040 --> 35:00.040] I love it. I love it. And before we segue into the next part of the
conversation, very important reminder.
[35:00.040 --> 35:15.040] We are giving away at the end of the space two Courtyard packs.
If you want to be one of the two lucky winners, make sure to retweet the space as soon as
possible.
[35:15.040 --> 35:31.040] There's only about 20 minutes left before we raffle two winners.
So make sure to do it before then. Retweet, leave a comment, drop a like, and let's go ahead
with the conversation.
[35:31.040 --> 35:39.040] And Sammy, did you want to ask anything else?
[35:39.040 --> 35:44.040] Sorry, I thought I was rugged.
[35:44.040 --> 35:49.040] You're good. You're good. We can hear you.
[35:49.040 --> 35:53.040] You are muted now.
[35:53.040 --> 35:57.040] Chaos, my internet's playing up.
[35:57.040 --> 36:14.040] No, I mean, it's awesome. I think the extent to which you can do
things with that, with those tokens is incredible. We see stuff on ETH all the time with
Arcade, Arcade XYZ. They do sort of Rolex, NFT lending, they've done some with Supreme.
[36:14.040 --> 36:28.040] And I think something that Texan touched on was quite
interesting, Magic the Gathering. So, I mean, Pokemon is just the beginning. I mean,
collectibles I touched on that the market could be a trillion dollars by 2033.
[36:28.040 --> 36:39.040] So there's some predictions out there that get pretty wild. So I'd
be curious to see. I mean, I've noticed that there are existing cards, other cards, other
trading cards on the platform.
[36:39.040 --> 36:46.040] So is there any plans to integrate those or do you pack rips for
those at a later stage?
[36:46.040 --> 36:56.040] We do. There is plenty. You can actually send any sort of cards if
it's a graded card. The challenge with Magic is people don't grade them because they're
playing them.
[36:56.040 --> 37:07.040] And so we need to move one step further and allow them to play
them online with their collection. So then they would want to grade them because now you
cannot play them if they're graded.
[37:07.040 --> 37:14.040] But yeah, we do have that. As you said, Pokemon is kind of like
our books for Amazon is Pokemon for courtyard.
[37:14.040 --> 37:26.040] Like we start with one category just to have enough people
interested about that asset category to just buy and trading because the last thing you want
is just send a card and then nobody wants it because you're the first one to send it.
[37:26.040 --> 37:34.040] And so that's why I think it's important to go and have excited
communities about one category at a time so you have liquidity as well.
[37:34.040 --> 37:41.040] But we are exploring different types of category and we're going
to ask the community as well, like what are you excited about?
[37:41.040 --> 37:50.040] Maybe sports cards, maybe Magic, it might be or kind of like
there's different category and we're going to test to see what people are the most excited
about.
[37:50.040 --> 37:57.040] And then afterwards, it's going to be more than card like it could
be comics, could be sneakers, could be anything at the end of the day.
[37:58.040 --> 38:05.040] It's quite interesting, actually, because I mean, for those that don't
know, Malkox back in 2013, that was Magic the Gathering.
[38:05.040 --> 38:16.040] So it'd be interesting to see if the moment at which you bring
Magic the Gathering cards onto the platform, whether that catalyzes a new bull run, be quite
ironic.
[38:16.040 --> 38:24.040] But yeah, I think I was going to ask, it just slipped my mind.
[38:24.040 --> 38:29.040] I could take over, no worries, brother.
[38:29.040 --> 38:34.040] Bredz asked, I saw your question, by the way, Bredz, in the
comment section.
[38:34.040 --> 38:38.040] What I think is maybe an important question.
[38:38.040 --> 38:43.040] So what Bredz asked, are these cards backed by the official
Pokemon company?
[38:43.040 --> 38:52.040] I think from my understanding, Pokemon never endorses the
training or else that would make it, I believe, a security.
[38:52.040 --> 38:56.040] But I'd love to hear it from you, LJ.
[38:56.040 --> 39:00.040] Yeah, definitely. So we are not at all associated with the Pokemon
company.
[39:00.040 --> 39:05.040] So think of us as similar to when you own a card, you can sell it
on eBay.
[39:05.040 --> 39:14.040] And in order to properly sell that card on eBay, you can actually
represent that card and showcase the brand that's associated with that card online on the
platform.
[39:14.040 --> 39:18.040] So there are protections that are put in place for that.
[39:18.040 --> 39:24.040] As long as we are not associated, what we cannot do is you
cannot have an NFT with flames around the Charizard,
[39:24.040 --> 39:30.040] because that would be creating additional value on top of the card
rather than just selling the card itself.
[39:30.040 --> 39:34.040] And so we are very careful of not crossing the line.
[39:34.040 --> 39:37.040] And so it's always one to one relationship.
[39:37.040 --> 39:44.040] So if you have an NFT of Courtyard, it's always backed by the
exact same represented card.
[39:44.040 --> 39:47.040] And we're not creating two NFT for the same card, for instance.
[39:47.040 --> 39:54.040] So we cannot just add more value to it, because then you need
the IP owners rights for it.
[39:54.040 --> 40:00.040] So technically, Pokemon Company could do like 10 NFTs for the
same card if they had the IP rights.
[40:00.040 --> 40:03.040] So we're completely separate from that.
[40:03.040 --> 40:11.040] And think of us as more like a marketplace that just represents
ownership of what we store on the blockchain that you can trade and redeem it whenever
you want.
[40:11.040 --> 40:14.040] It would not be legal if we didn't allow people to.
[40:14.040 --> 40:17.040] I do believe it would not be legal if we didn't allow people to
redeem it.
[40:17.040 --> 40:19.040] And it needs to be back to one to one.
[40:19.040 --> 40:22.040] So, yeah.
[40:22.040 --> 40:30.040] Have you thought about the, I guess, if the Pokemon Trading
Card Company or the Pokemon Company were to enter the space,
[40:30.040 --> 40:33.040] have you thought about how that might impact the business?
[40:33.040 --> 40:38.040] And would you think about like a pivot or has that crossed your
mind?
[40:38.040 --> 40:48.040] It's interesting because a lot of those valuable cards are typically
the ones from 1999, 1998, like 1996 as well.
[40:48.040 --> 40:54.040] So all the cards that became scarce over time because people
just played around with them.
[40:54.040 --> 40:56.040] The condition got bad and so on.
[40:56.040 --> 41:02.040] It's actually getting harder and harder to get some in perfect mean
condition, which is the more collectible cards.
[41:02.040 --> 41:08.040] And so I do not think like if the Pokemon Company would start
something,
[41:08.040 --> 41:14.040] it would do mostly with like newer stuff with games on top of it,
which I think is a very different category.
[41:14.040 --> 41:20.040] We really focus on graded stuff that are more collectible and older
types of cards.
[41:20.040 --> 41:28.040] So I do not think it would have a huge impact because I think the
market for those vintage stuff is really big.
[41:28.040 --> 41:35.040] And that's the it's the vintage nostalgia piece that is missing from
the newer and newer packs as well.
[41:35.040 --> 41:48.040] So how long before you think we see that next headline that
Logan Paul purchases spends five million dollars on a Pokemon card,
[41:48.040 --> 41:52.040] but this time on the block chain?
[41:52.040 --> 41:54.040] Very soon, I hope.
[41:54.040 --> 42:00.040] I think what we see is like there is more interest on the Pokemon
side of things.
[42:00.040 --> 42:02.040] And I mean, we see it as well.
[42:02.040 --> 42:12.040] We had to find new avenues to source cards because now before
it was we buy a lot of cards to put them in drops from different auctions and so on.
[42:12.040 --> 42:20.040] And now we see it's getting harder to get good deals on those
because there is more people interested in buying some and sending it to us and so on.
[42:20.040 --> 42:28.040] So we are actually seeing a movement in the market of the
Pokemon market because of the renewed interest in that market.
[42:28.040 --> 42:31.040] So it's going to be soon.
[42:31.040 --> 42:35.040] I think we're going to see a bull run soon as more people come in.
[42:35.040 --> 42:45.040] And when they see the liquidity, we have a lot of people who just
buy that card, even if they don't really know about that card, just to see the historical prices
of those cards.
[42:45.040 --> 42:47.040] And they just see a good deal.
[42:47.040 --> 42:49.040] So they buy it and resell it instantly afterwards.
[42:49.040 --> 42:56.040] And so the more liquidity, the more people are going to find it
easier to trade and the more people are going to get excited about it.
[42:56.040 --> 42:59.040] And honestly, like maybe forget Logan Paul.
[42:59.040 --> 43:04.040] I see Gordon Garner is going on a run buying up projects
everywhere.
[43:04.040 --> 43:11.040] So maybe we just need to get a first edition Charizard in front of
him.
[43:11.040 --> 43:13.040] Where is Gordon? Someone invites him.
[43:13.040 --> 43:19.040] We need him here to listen to this, to feel inspired.
[43:19.040 --> 43:27.040] I love it. I love it. Leon, I'd love to pull you in here because I know
you talk with innovators every single day.
[43:27.040 --> 43:35.040] Every single day you're on calls with project founders trying to
understand their vision, their mission for the space.
[43:35.040 --> 43:40.040] And you get to you're basically like a real life shark tank every
single day.
[43:40.040 --> 43:45.040] You get to hear hundreds and hundreds of pitches on the daily.
[43:45.040 --> 43:49.040] I'd love to get your thoughts in on this.
[43:49.040 --> 43:52.040] Kermit, I appreciate that.
[43:52.040 --> 43:59.040] And I appreciate that you were also asking for the top signal by
knowing when the Paul brothers are going to buy NFTs.
[43:59.040 --> 44:02.040] That's what I see you looking after your bags.
[44:03.040 --> 44:10.040] I did have a question and this is not necessarily a question, but
this is a theory that I'd like to open up with LJ.
[44:10.040 --> 44:16.040] So you just muted yourself.
[44:16.040 --> 44:19.040] Oh, thank you. Appreciate that.
[44:19.040 --> 44:24.040] LJ, I wanted to open up a theory with you and discuss that for a
second.
[44:24.040 --> 44:28.040] Customers naturally pay for convenience.
[44:28.040 --> 44:36.040] I much rather pay a 10 percent premium, for instance, to get my
groceries delivered to my house than to go.
[44:40.040 --> 44:44.040] I could swear he's cooking something.
[44:46.040 --> 44:48.040] Leon, you rugged again.
[44:48.040 --> 44:49.040] What's happening?
[44:49.040 --> 44:52.040] Let's try again. Third time's the charm.
[44:52.040 --> 44:53.040] We got that.
[44:53.040 --> 44:55.040] I wanted to ask LJ.
[44:55.040 --> 44:57.040] People pay for convenience.
[44:57.040 --> 45:03.040] Do you think you eventually see a discrepancy between the prices
of the cards on your market?
[45:06.040 --> 45:07.040] Rugged again.
[45:07.040 --> 45:09.040] I think I know the question.
[45:09.040 --> 45:10.040] I understand.
[45:10.040 --> 45:19.040] The difference between the price on the market is because it's
more convenient rather than just buying it on an eBay platform because you have all those
features.
[45:19.040 --> 45:20.040] Precisely.
[45:20.040 --> 45:21.040] It's a good question.
[45:21.040 --> 45:32.040] I think the more maybe initially this going to be more like a
premium, I think as the market becomes more mature, we'll see kind of a stabilization of that.
[45:32.040 --> 45:39.040] I don't think it's going to be huge premium because at the end of
the day, if you own one, you can always send it to courtyard.
[45:39.040 --> 45:47.040] Right. So if you have the same card, you could buy technically on
eBay or buy it in a car show and send it to courtyard.
[45:47.040 --> 45:52.040] And so we don't have that scarcity that limits like who can put
assets on the platform for now.
[45:52.040 --> 45:55.040] So I don't know if there's going to be huge discrepancy.
[45:55.040 --> 46:01.040] I do think it's going to increase adoption just because it's easier,
faster to do it.
[46:01.040 --> 46:07.040] And people just somebody on the somebody on the call
mentioned like your collection in your pocket.
[46:07.040 --> 46:09.040] And that's literally this literally it.
[46:09.040 --> 46:25.040] I do believe like people will work around with their phone and see
that each other's collections and people's cards and so on through the platform and just walk
around with similar to Jimmy Neutron with this cube like their phone is their vault in their
collection.
[46:25.040 --> 46:36.040] I do not think it's going to be a huge discrepancy where it's going
to be worth twice the price on chain versus in the traditional market.
[46:36.040 --> 46:38.040] I love that man. And I know Sammy has interesting points.
[46:38.040 --> 46:41.040] I think I mean, I come from a traditional finance background.
[46:41.040 --> 46:43.040] And I think we could be cool.
[46:43.040 --> 46:52.040] We look into sort of efficient market hypothesis and will we reach
that that fair value that market price for whatever asset is in an efficient way.
[46:52.040 --> 46:55.040] And I think with the collectibles market, it's so inefficient at the
moment.
[46:55.040 --> 46:56.040] It's there's so much higher.
[46:56.040 --> 47:00.040] There's high friction to to be able to trade.
[47:00.040 --> 47:02.040] So I think I've just had a lot.
[47:02.040 --> 47:05.040] Can you hear me still?
[47:05.040 --> 47:11.040] How did you know you had the glitch in the matrix practice?
[47:11.040 --> 47:13.040] I've seen it before.
[47:13.040 --> 47:14.040] Yeah, no.
[47:14.040 --> 47:24.040] So I think like it's interesting to see that like the people assume
that if we unlock global liquidity prices are going to going to be trading for a premium.
[47:24.040 --> 47:29.040] But I think my own personal view is that like it just reaches market
value more efficiently.
[47:29.040 --> 47:31.040] Yes, people are probably going to be willing to pay a premium.
[47:31.040 --> 47:38.040] But if we get get more more cards online on chain, it's likely that
there'll be more trading activity.
[47:38.040 --> 47:42.040] So buyers are going to be able to find sellers and vice versa more
efficiently.
[47:42.040 --> 47:46.040] So prices are probably going to reflect what they should be more
efficiently.
[47:46.040 --> 47:50.040] I think there's probably a lot of cards out there that people just
don't know how to sell.
[47:50.040 --> 47:54.040] But the moment you get them on chain, all of a sudden, some of
those cards might drop in value.
[47:54.040 --> 47:58.040] But conversely, some others might pump quite significantly in
value.
[47:58.040 --> 48:02.040] So it'd be interesting to see over the next couple of years how
how that changes.
[48:02.040 --> 48:05.040] Now, I know that we've got two packs to give away.
[48:05.040 --> 48:11.040] It's probably a last opportunity for those that haven't already to
retweet the space.
[48:11.040 --> 48:15.040] But I'd love to to hand this over to Zach for a bit of alpha.
[48:18.040 --> 48:22.040] Yeah, thank you, Sammy.
[48:22.040 --> 48:28.040] So, you know, courtyard, we we always love keeping people on
their toes
[48:28.040 --> 48:31.040] and we're always trying to do things to mix some things up.
[48:31.040 --> 48:38.040] So in two minutes, Chef is going to be sharing something on the
space.
[48:38.040 --> 48:43.040] It will allow you to participate immediately.
[48:43.040 --> 48:46.040] All of the information will be visible within the tweet.
[48:46.040 --> 48:48.040] So I'll let everyone sort of prepare.
[48:48.040 --> 48:52.040] All I all I would say is you might want to create a courtyard
account if you want to.
[48:52.040 --> 48:54.040] No, no obligation.
[48:54.040 --> 49:00.040] But something really exciting is coming up in just under two
minutes.
[49:00.040 --> 49:02.040] Hold on. I can't host the space anymore.
[49:02.040 --> 49:04.040] I'm creating a courtyard account.
[49:04.040 --> 49:06.040] Sammy, take over.
[49:06.040 --> 49:08.040] You have a courtyard account.
[49:08.040 --> 49:10.040] I do. I've also got a number of cards on that.
[49:10.040 --> 49:16.040] So I think that they're constantly thinking of ways to create
innovative ways that the community get these drops.
[49:16.040 --> 49:25.040] So you'll see probably the last round, there was an opportunity for
those that held cards to get on the white list to be able to mint the next pack.
[49:25.040 --> 49:29.040] So I wouldn't be surprised if there's something similar this time.
[49:29.040 --> 49:31.040] I think last time it was two cards.
[49:31.040 --> 49:35.040] So you had to hold two cards on the platform to be able to to mint.
[49:35.040 --> 49:43.040] I think a lot of people were trying to frantically mint, which slowed
down the minting, which was great, because previously they've they've minted out within
seconds.
[49:43.040 --> 49:45.040] So this one took a little bit longer.
[49:45.040 --> 49:51.040] And that was because we saw like a raft of people buying on
secondary to get those the requirements to then mint.
[49:51.040 --> 50:01.040] So I think even there's probably a couple of packs that were
selling for 10, 20 percent premium on secondary with without the initial pack from from
minting, minting out.
[50:01.040 --> 50:05.040] So, yeah. So have you got any more specifics about it?
[50:05.040 --> 50:07.040] Do you want to talk us through like what it is?
[50:08.040 --> 50:13.040] So it is live right now.
[50:13.040 --> 50:16.040] Surprise. It is our first ever shock drop.
[50:16.040 --> 50:21.040] I'm just rushing over to post it in the space.
[50:21.040 --> 50:23.040] OK, there we go.
[50:23.040 --> 50:28.040] Zach, yeah, why don't you now that the alpha is out.
[50:28.040 --> 50:30.040] All right. So we're live. It's 150 packs.
[50:30.040 --> 50:32.040] It is fifty dollars a pack.
[50:32.040 --> 50:34.040] First come, first served.
[50:34.040 --> 50:39.040] These have been flying out in seconds, so we're just trying to
keep everyone on their toes.
[50:39.040 --> 50:41.040] So this is our first ever shock drop.
[50:41.040 --> 50:43.040] Number one, it's our premiere.
[50:43.040 --> 50:50.040] We're super excited to introduce it and we will we'll see what
happens.
[50:50.040 --> 50:51.040] But, yeah, this is our very first one.
[50:51.040 --> 50:53.040] We're really excited to see how it goes.
[50:53.040 --> 51:00.040] And again, like one of the biggest things that we think about a
courier, it's just like, how do we just like how do we cook it up a little bit differently every
time?
[51:00.040 --> 51:06.040] Right. We've got chef with like, you know, the seasoning that chef
has on Twitter is just second to none.
[51:06.040 --> 51:14.040] It's got so many different flavors in there and we always want to
continue to push the limits and always always keep people on their toes.
[51:14.040 --> 51:18.040] So, yeah, we're really excited.
[51:18.040 --> 51:25.040] So if you got any insights as to what the top card is from from that
pack from those hundred and fifty cards, I'll need to double check.
[51:25.040 --> 51:29.040] Chef, do you know off the top of your head?
[51:29.040 --> 51:35.040] There are we have our Pokemon expert, I think, who will be
cranking out a video later.
[51:35.040 --> 51:38.040] But I mean, there's a first edition of Charizard in there.
[51:38.040 --> 51:40.040] Amazing birthday Pikachu.
[51:40.040 --> 51:43.040] All the cards are visible on the page.
[51:43.040 --> 51:46.040] You can see exactly what you have a chance of pulling.
[51:46.040 --> 51:55.040] But, yeah, we really try to spend a lot of time giving like an
interesting mix of cards we think people will appreciate.
[51:55.040 --> 51:58.040] You know, this is a shock job meant to give a lot of new people a
chance.
[51:58.040 --> 52:00.040] You may have not gotten to participate before.
[52:00.040 --> 52:05.040] So, yeah, there's there's goodies in there for everyone.
[52:05.040 --> 52:17.040] By the way, when when when chef says shock drop, even me, I
didn't know that was going to drop today.
[52:17.040 --> 52:22.040] I think everyone's just trying to multitask, trying to trying to mint
them.
[52:22.040 --> 52:24.040] I can hear chef aggressively typing.
[52:24.040 --> 52:26.040] He's he's he's trying to mint one.
[52:26.040 --> 52:31.040] He's trying to mint one before they're they're all sold out.
[52:31.040 --> 52:33.040] I love it. Chef instantly muted it.
[52:33.040 --> 52:36.040] Oh, shit, I'm unmuted.
[52:36.040 --> 52:44.040] Beautiful. Is there is there anything, chef, you wanted to add?
[52:44.040 --> 52:48.040] No, it just said I'm doing some double duty right now.
[52:48.040 --> 52:54.040] I know our team is is kind of like monitoring everything, you know,
[52:54.040 --> 52:58.040] and any kind of like temporary hiccups always get fixed.
[52:58.040 --> 53:00.040] So if you're you're struggling at all, don't worry.
[53:00.040 --> 53:04.040] We're on it. But yeah, I've been excited for this.
[53:04.040 --> 53:08.040] Like we we're really just trying to do new things for the space.
[53:08.040 --> 53:11.040] Like we don't want to just rinse and repeat the same pattern every
time.
[53:11.040 --> 53:19.040] So, you know, you got to got to experiment a little and break some
stuff to to have fun.
[53:19.040 --> 53:25.040] I think also for those that for those that have collectibles at home
and I'm one of them.
[53:25.040 --> 53:29.040] So I've I've got a raft of Pokemon cards, so many in plastic
wallets.
[53:29.040 --> 53:34.040] They're not graded. But I mean, I'm pretty keen to get them
graded and probably tokenized at some point.
[53:34.040 --> 53:37.040] But if you do have cards, you're unsure of the value.
[53:37.040 --> 53:43.040] Like chef and the team are very, very helpful to if you jump in this
school, there's a channel for Pokemon cards.
[53:43.040 --> 53:48.040] You just if you're curious as to what's what's worth something,
they're very helpful.
[53:48.040 --> 53:58.040] Very, very knowledgeable. So, yeah, just jump into this school and
have a chat because there is actually with if you are to tokenize the cards through
courtyards,
[53:58.040 --> 54:11.040] you actually receive the wallet that tokenizes it receives a one
percent, I guess, recurring revenue split or royalty for any secondary trading volume until
that card is redeemed for the physical again.
[54:11.040 --> 54:15.040] So that's just another incentive to get those cards on chain.
[54:15.040 --> 54:19.040] And actually, I mean, they seem to be sort of minting out straight
away.
[54:19.040 --> 54:23.040] And I know that the team struggling to tokenize these fast
enough.
[54:23.040 --> 54:32.040] So if you do have some that you want to get on chain and
eventually, I think, correct me if I'm wrong, guys, but there was something to do with user
generated drops at some point.
[54:32.040 --> 54:42.040] It could be quite an interesting mechanic where people actually
who are creating these tokenized cards can then create their own packs to to drop as well.
[54:42.040 --> 54:48.040] I think one thing I'll add that is something that we're definitely
exploring right now.
[54:48.040 --> 55:01.040] One thing that has been something that we've seen across the
board is people are super interested in getting started into collecting for the first time and
they might not actually have a set of cards at home.
[55:01.040 --> 55:07.040] So what we've seen a lot of people doing and you could actually
do this today on Courtyard is you can go on to eBay.
[55:07.040 --> 55:13.040] You could purchase a card. You could put the address to the
Brinks Vault and ship it directly to get tokenized.
[55:13.040 --> 55:19.040] There's not a single thing you need to do in between besides fill
out a form with the tracking information and the card you're sending in.
[55:19.040 --> 55:28.040] So if you're interested in just testing out the product and you want
to get, you know, get your first card on chain, go on to Courtyard.io, click on the Supercharge
page.
[55:28.040 --> 55:37.040] You'll see a little tile that says ship direct and that will allow you to
send any card from a grading service or from another marketplace directly to Courtyard.
[55:37.040 --> 55:42.040] So definitely the easiest way to get started. But Leon, I'll hand it
off to you.
[55:42.040 --> 55:48.040] Zach, somehow you literally answered the question I was going to
ask, which was how does the process work?
[55:48.040 --> 55:53.040] Because interestingly, that was the first thing I was greeted with
when I created my CourtChart account.
[55:53.040 --> 55:57.040] You said they have to be shipped from a grading facility, correct?
[55:57.040 --> 56:01.040] I can't ship this from my basement.
[56:01.040 --> 56:07.040] As long as your cards are graded, we can accept anything.
[56:07.040 --> 56:15.040] So the big thing here is what is a graded card? A graded card is
you need to send your raw card or just a regular card to a grading service.
[56:15.040 --> 56:21.040] PSA, CGC, Beckett, these are some of the players that are in the
space and they're the industry standards.
[56:21.040 --> 56:28.040] So as long as your card is graded, whether it's in your personal
collection or you buy it from someone somewhere online, we'll be able to accept all of those.
[56:28.040 --> 56:33.040] Important note, we're only able to accept tokenized graded cards
within the United States today.
[56:33.040 --> 56:45.040] However, if you were outside of the United States but would like
to still tokenize, just make sure that the person who was selling you the card on eBay is
based in the United States and will be able to accept those cards.
[56:45.040 --> 56:50.040] Where'd you guys store these? What are the security measures
you have in place?
[56:50.040 --> 56:55.040] I can touch base on that. So we work with Brinks, which is one of
our investors.
[56:55.040 --> 56:59.040] So right now we have one vault. We can grow to different vaults.
[56:59.040 --> 57:06.040] To give you some idea how Brinks operates, a vault typically has
between $1 billion to $2 billion in value.
[57:06.040 --> 57:11.040] Most of it being, I actually went to one of those vaults.
[57:11.040 --> 57:17.040] You're not able to visit some, but because they were one of
investors and we built a process that was able to see it.
[57:17.040 --> 57:25.040] To give you an idea, it's mostly gold and silver bars with some
Pokemon cards as well now.
[57:25.040 --> 57:28.040] They have some fine art as well.
[57:28.040 --> 57:41.040] And so whenever you send the cards, you have an employee at
Brinks who essentially takes the assets with cameras, opens the box so that there is a card
inside the box.
[57:41.040 --> 57:44.040] And you didn't send an empty box saying that there's a card
inside the box.
[57:44.040 --> 57:50.040] And so they scan them. We create 3D models, they inventorize
them, and then they're stored and insured in the facility.
[57:50.040 --> 57:56.040] So those are large facilities handled by a lot of security, as you
can imagine.
[57:56.040 --> 58:04.040] But those are the security where typically banks store their own
gold for their customer.
[58:04.040 --> 58:13.040] It's interesting, actually, because one of the things that you've said
previously to me that the penny drops, and I had no idea about this at all.
[58:13.040 --> 58:17.040] Was the risk of fraud with people sending cards in.
[58:17.040 --> 58:27.040] And I think having Brinks with the cameras on the opening of the
parcel or package reduces that and it protects you and also the person sending it in.
[58:27.040 --> 58:30.040] And that's something that I never really thought of before.
[58:30.040 --> 58:36.040] But obviously, if you have these 150 year old businesses, they've
probably experienced it to varying degrees.
[58:36.040 --> 58:40.040] And just having that in place gives that additional assurance.
[58:40.040 --> 58:48.040] Yeah, that's something that's what's great with working with a
company like Brinks because they know about all of those challenges.
[58:48.040 --> 58:52.040] And even like we had redemptions in, I believe, 18 countries now.
[58:52.040 --> 58:55.040] And you have like different regulations based on the country.
[58:55.040 --> 59:01.040] Like we learned, for instance, like in Saudi Arabia, you cannot
redeem a Pokémon card because it's illegal.
[59:01.040 --> 59:03.040] And so we had some people trying to do it.
[59:03.040 --> 59:08.040] And there's so many different challenges in every single country
that you're trying to redeem.
[59:08.040 --> 59:24.040] There's different like custom fee taxes and stuff like that, that it's
really, really helpful to work with a company that already has like businesses established in
all those regions and is used to send assets of high value to those regions.
[59:24.040 --> 59:28.040] You would be surprised how many are using actually USPS to
send gold bars.
[59:28.040 --> 59:39.040] I was so shocked when I went there. They were telling me like
typically armor truck is only necessary when you send about like a hundred thousand dollars
plus of assets.
[59:39.040 --> 59:45.040] And so so many people actually send just in the mail in a box like
a gold bar.
[59:45.040 --> 59:49.040] Well, you've got the alpha. Don't send gold bars in the mail.
[59:49.040 --> 59:52.040] Simple as that.
[59:52.040 --> 59:59.040] I appreciate you by the way that the drop just meant out.
[59:59.040 --> 01:00:04.040] I think it is. Yes, it has meant it out.
[01:00:04.040 --> 01:00:09.040] So we're still looking into some of the issues that we had
with our credit card provider.
[01:00:09.040 --> 01:00:15.040] But the good news is that we have two packs to give away
for those who retweeted the space.
[01:00:15.040 --> 01:00:21.040] So Kermit, I guess, well, first and foremost, Kermit, Sammy,
Leon, thank you so much for having us on.
[01:00:21.040 --> 01:00:26.040] This has been such a blast and we really appreciate you
guys.
[01:00:26.040 --> 01:00:33.040] Crypto Texan, you're a gem. I'm really excited to continue
chatting with you and working with you on additional things in the future.
[01:00:33.040 --> 01:00:39.040] And yeah, I guess as it pertains to the giveaway, Kermit,
how do you how do you want to do this?
[01:00:39.040 --> 01:00:47.040] So I will raffle some names soon as we stop the space and
then I'll go ahead and send you the two names that come out.
[01:00:47.040 --> 01:00:58.040] So for anyone in the space, those are going to be raffled for
anyone who has retweeted or rather reposted the branding, the rebranding of the name
retweet.
[01:00:58.040 --> 01:01:07.040] So for anyone who has reposted would be giving two
courtyard packs that were graciously gifted by the courtyard team.
[01:01:07.040 --> 01:01:14.040] Zach, Chef Spin, Texan, LJ, I want to thank you so much for
coming on.
[01:01:14.040 --> 01:01:17.040] Really, it's been our pleasure more than anything.
[01:01:17.040 --> 01:01:21.040] You guys have been amazing. You've provided a lot of
insight.
[01:01:21.040 --> 01:01:30.040] You've opened the door to what I think would be a very
bright future that we're stepping ahead into for the NFT space.
[01:01:30.040 --> 01:01:34.040] I'm personally excited for what's to come with Courtyard.
[01:01:34.040 --> 01:01:42.040] Can't wait to dive into that and to learn about you guys after
the space as well.
[01:01:42.040 --> 01:01:47.040] Thank you everyone for joining today, for showing up and
for tuning in.