Lev 5 Rank Blesson 12

BIZMATES PROGRAM LEVEL 5 I RANK B I LESSON 1 Report an error / Make a suggestion Last revision: 04/28/2022
1
PRAGMATISM
SKYPE GREETING QUOTE It's really easy to have a nice philosophy about openness, but moving the world in that direction
is a different thing. It requires both understanding where you want to go and being pragmatic
Hi, I’m ____. Looking forward to seeing you. about getting there.
1. Greet the student and introduce yourself if necessary. Introduce the goal of the lesson. ~ Mark Zuckerberg
• Today we will do Lesson 1: Pragmatism Technology entrepreneur/philanthropist
• Check if the student has seen the video lesson for this topic
2. Reinforce the goal of the lesson by asking a few questions like:

• Would you say that you’re a practical person? SEE Read the article.
• In what ways do you show practicality at home? At work?
Having a solid mission and vision is essential to any organization. It’s the guiding light that steers the
3. Ask the student to read the quote. company to its intended direction. The idea is simple: vision is the destination, while mission is the
• Ask the student how he/she understands the quote. manner of reaching it. However, having a crystal clear goal won’t cut it in most cases, especially in
• Share your own interpretation if necessary.
business. It needs to be coupled with a good strategy in order to fully realize success, and this is
SEE 4. Have the student read the article. where pragmatism comes into play.
• Make sure that the student understands the gist of the topic as you go along.
• Encourage the student to ask you for any unfamiliar words/phrases.
But what does it mean to be pragmatic? In its simplest definition, it just means being practical,
5. Ask the questions below to reinforce the student’s comprehension. realistic, or sensible – something that most successful businesspeople have in common. Pragmatic
• According to the article, what is the difference between Vision and Mission?
• What is a pragmatist? individuals approach things realistically and execute their plans based on what is practical. But, it
doesn’t stop there. No matter how flawless their plans are, pragmatists would find ways to improve
TRY 6. Have the student read and answer each question.
• Throw in some follow-up questions if necessary. them.
• Help the student organize his/her answers if necessary.
• Try to engage in a brief discussion, but leave enough time for the ACT part.
In this rank, we will journey through success stories where pragmatists go out of their way to improve
ACT 7. Have the student read the instruction. a flaw – big or small – in their business. Their pragmatic ways in improving quality, efficiency and
• Encourage the student to talk more by asking follow-up questions. business processes have catapulted their companies at the height of business success.
• Have the student discuss his/her answers by giving examples.
• Share your insights to make the discussion more engaging.
▼▼▼
8. Give the student feedback.
• Give student feedback/study tips. Use the chat box.
• Encourage the student to watch the video lesson for the next topic. TRY Answer these questions.
• Paste "Thank you" message in the chat box after ending the call. 1. What is your understanding of pragmatism?
2. Why is having a good strategy as important as having a clear goal?
3. What makes a good strategy in your opinion?
4. How do you feel about executing unrealistic plans? Give an example.
SKYPE CLOSING ▼▼▼

Thank you for studying at Bizmates. (bow)
ACT Share your thoughts.

Think of a flaw in one of the processes in your company and discuss what you would do to improve it.
29/04/2022 Bizmates Program Level 5 - Rank B - Lesson 1 - Pragmatism

2
COFFEE, ANYONE?
SKYPE GREETING QUOTE Starbucks is not an advertiser; people think we are a great marketing company, but in fact we
spend very little money on marketing and more money on training our people than advertising.
Hi, I’m ____. Looking forward to seeing you.
~ Howard Schultz
1. Greet the student and introduce yourself if necessary. Introduce the goal of the lesson. businessman / CEO
• Today we will do Lesson 2: Coffee, Anyone?

• Which is more popular in your country: coffee or tea? SEE Read the article.
• Which do you prefer? Why?
One of the world’s most ubiquitous and most consumed beverages is none other than coffee. And
• Are coffee shops now becoming a part of your culture?
when it comes to coffee, the first brand that comes to mind for many people is Starbucks. But, not
3. Ask the student to read the quote. everyone knows the man behind its success. His name was Alfred Peet. Although Peet was not the
• Ask the student how he/she understands the quote.
• Share your own interpretation if necessary. founder of the famous coffeehouse chain, his efforts catapulted the founders of Starbucks to global
fame and success.
SEE 4. Have the student read the article.
• Encourage the student to ask you for any unfamiliar words/phrases. Peet worked for a coffee and tea company in New Zealand before he immigrated to California in 1955.
He was dismayed with the poor quality of coffee in the US so he introduced his style of roasting beans
5. Ask the questions below to reinforce the student’s comprehension.
• What is Alfred Peet’s role in the establishment of Starbucks? – a knowledge he acquired from working in the coffee industry in Europe. He pioneered the specialty
• What did Alfred Peet pioneer? coffee and passed on this knowledge and experience to Jerry Baldwin, Zev Siegl, and Gordon Bowker,
• How did Starbucks start?
the founders of the world-famous Starbucks Corporation.
• Throw in some follow-up questions if necessary.
Armed with the knowledge they learned, the trio established their own company in 1971 as a local
• Try to engage in a brief discussion, but leave enough time for the ACT part. coffee bean roaster and retailer. Since then, the company has expanded rapidly and opened over
20,000 stores in 62 countries across the globe. Most coffee drinkers around the world owe their love
ACT 7. Have the student read the instruction.
• Encourage the student to talk more by asking follow-up questions. of the drink to the men, who made an effort to boost quality through knowledge and experience.
• Have the student discuss his/her answers by giving examples. Without them, our fondness for coffee may not have been the same.
8. Give the student feedback. ▼▼▼

• Encourage the student to watch the video lesson for the next topic.
• Paste "Thank you" message in the chat box after ending the call. TRY Answer these questions.
1. How did pragmatism play a role in Starbucks’ global success?
2. Why is improving quality so important in business?
3. Name a product/service that falls short in terms of quality?
SKYPE CLOSING 4. What would you suggest to improve this based on your knowledge or experience?
▼▼▼

Discuss a situation where your pragmatic approach played a huge role in the success of a certain
project.
29/04/2022 Bizmates Program Level 5 - Rank B - Lesson 2 - Coffee, Anyone?

3
OVERHYPING FALSE PROMISES
SKYPE GREETING QUOTE I have had all of the disadvantages required for success.
Hi, I’m ____. Looking forward to seeing you. ~ Lawrence Ellison

co-founder of Oracle Corporation
1. Greet the student and introduce yourself if necessary. Introduce the goal of the lesson.
• Today we will do Lesson 3: Overhyping False Promises

• Do you think it’s hard for businesses to keep promises to customers? SEE Read the article.
• What does the expression “Never bite off more than what you can chew” mean?
Back in the late 70’s, if you walked into any large enterprise, you would probably come across the
3. Ask the student to read the quote. colossal mainframe computers that powered the company’s database. Only a handful of programming
• Ask the student how he/she understands the quote. wizards knew how to use them – and that was just to manage data input and output. Then came
Lawrence Ellison, a university dropout who worked as a programmer in California for eight years.
SEE 4. Have the student read the article. Together with his former boss, he set up what would later become Oracle Systems Corporation.
Their company was off to a rough start but stumbled upon an IBM research paper describing a new
5. Ask the questions below to reinforce the student’s comprehension. programming language called SQL. Unlike his competitors, Ellison seized the opportunity and rewrote
• How did Oracle’s business skyrocket?
• What promises did Oracle fail to keep? the language so it could be run on any computer. From then on, Oracle’s business skyrocketed. But
• Is it common in your country to overhype new products or services? for all of Ellison’s ferociousness, Oracle began to make promises it could not keep. Many times,
TRY 6. Have the student read and answer each question. Oracle falsely claimed compatibility with several platforms and hardware.
After some reflection, Ellison realized that it was his mess to clean. Oracle needed to start over. He
created a new management team and fired everyone else. They liquidated accounts and tightened
ACT 7. Have the student read the instruction. financial control. A new system was put into place that rewarded sales reps only when a product was
• Encourage the student to talk more by asking follow-up questions.
• Have the student discuss his/her answers by giving examples. shipped. Oracle then became the gold standard for database technology and applications for
• Share your insights to make the discussion more engaging. enterprises worldwide – serving the largest multinational company to the smallest coffee shop.

• Give student feedback/study tips. Use the chat box. ▼▼▼
• Paste "Thank you" message in the chat box after ending the call.
TRY Answer these questions.
1. What didn’t work out for Oracle? How did Ellison turn it around?
2. What could happen if companies failed to keep their promises?
3. What would you have done differently if you were Ellison?
SKYPE CLOSING 4. What are the pros and cons of starting a company over again?
▼▼▼

If you were to “reboot” your company, what processes or systems would you change? Discuss your
answers.
29/04/2022 Bizmates Program Level 5 - Rank B - Lesson 3 - Overhyping False Promises

4
A BUMPY RIDE
SKYPE GREETING QUOTE Don't reinvent the wheel, just realign it.
Hi, I’m ____. Looking forward to seeing you. ~ Anthony J. D'Angelo

author
• Today we will do Lesson 4: A Bumpy Ride

• What special skills do you possess? SEE Read the article.
• Do you apply these skills in your job now?
The wheel is arguably one of man’s greatest inventions. We’ve come a long way from using crude
3. Ask the student to read the quote. wooden rollers and spoked metal wheels. While the earliest wheels were effective in getting us from
• Ask the student how he/she understands the quote. point A to point B, they offered little to no comfort during travel and easily broke. One day, a
Scottish veterinarian by the name of John Boyd Dunlop, found the solution that would change the
SEE 4. Have the student read the article. world of travel forever: inflatable rubber tires.
Dunlop’s profession required him to do a lot of traveling and his travelling along cobbled streets was
5. Ask the questions below to reinforce the student’s comprehension. always bumpy and uncomfortable. However, it was his instincts as a parent that ultimately led to the
• How did he create the first rubber tire?
• Did Dunlop’s background hinder him from inventing the rubber tire? invention. Although fitted with rubber, Dunlop noticed how his son was having a hard and
uncomfortable time riding his tricycle. So, he stitched strips of rubber together to make a tube,
• Throw in some follow-up questions if necessary. wrapped it with another layer of rubber, filled it with air and slapped it on his son’s tricycle wheels.
Dunlop’s solution to a trivial problem turned out to be a multi million-dollar product that served as a
ACT 7. Have the student read the instruction. template for tire manufacturers. From everyday transportation to motorsports, the pneumatic tire
• Encourage the student to talk more by asking follow-up questions. has proven to be indispensable. Who would have thought a humble veterinarian could come up with
• Share your insights to make the discussion more engaging. such a brilliant idea that would forever change the way we travel? It only goes to show that anyone,
regardless of his/her background or profession, can make an impact and leave a lasting legacy.
• Encourage the student to watch the video lesson for the next topic. ▼▼▼

1. What problems led to Dunlop’s invention of more efficient rubber tires?
2. How did Dunlop’s invention impact the way we do business today?
3. Why is it important to be on the lookout for systems that are inefficient?
SKYPE CLOSING 4. What changes has your company implemented recently?
▼▼▼

If you were to reinvent an object, process or system, what would it be? Why would you reinvent it?
29/04/2022 Bizmates Program Level 5 - Rank B - Lesson 4 – A Bumpy Ride

5
IT’S JUST NOT FEASIBLE, FRED
SKYPE GREETING QUOTE My innovation involved taking an idea from the telecommunications and banking industries, and
applying that idea to the transportation business.
~ Frederick W. Smith
1. Greet the student and introduce yourself if necessary. Introduce the goal of the lesson. founder and CEO of FedEx
• Today we will do Lesson 5: It’s Just Not Feasible, Fred

• How would you feel if you were told that your idea isn’t possible? SEE Read the article.
• Why are some people able to push through with their ideas despite the opposition?
Courier services have become an integral part of businesses today. The idea of having an express
3. Ask the student to read the quote. delivery system decades ago was unheard of, but such was the vision of a university student Frederick
• Ask the student how he/she understands the quote. W. Smith who came up with the idea to set up a reliable overnight courier service as an assignment
for his university class. Sadly, his professor thought the idea wasn’t feasible and ended up giving him
SEE 4. Have the student read the article. a grade of C for effort. But, that didn’t stop the young Fred Smith.
After college, Smith enlisted for the Marine Corps and deliberately studied military procurement and
5. Ask the questions below to reinforce the student’s comprehension. delivery procedures. He fused military efficiency with methods taken from the banking and
• What was Frederick Smith’s vision as an undergraduate?
• Why did he study military procurement and delivery procedure after college? telecommunications industries, and started his own company – FedEx. Smith set up a hub network
• How big is FedEx’s business reach now? similar to bank clearing houses and developed an airfreight system that could accommodate time-
TRY 6. Have the student read and answer each question. sensitive shipments such as medicines, electronics and relief goods.
Today, FedEx is the world’s leading express delivery provider, delivering 7.5 million packages every
day to over 200 countries. Just imagine the world without FedEx. How could medicines, computer
ACT 7. Have the student read the instruction. parts, European fragrances, Hawaiian flowers and vital documents reach us? His professor might not
• Have the student discuss his/her answers by giving examples. have foreseen this need, but today’s businesses depend on courier services such as FedEx – an idea
• Share your insights to make the discussion more engaging. pioneered by an undergraduate student more than 40 years ago.

1. From which business models did Frederick Smith get the idea for FedEx?
2. How have courier services helped businesses around the world?
3. Have any of your ideas been rejected because they weren’t feasible?
SKYPE CLOSING 4. How do you feel about going to great lengths just to reach your goal?
▼▼▼

What business model from other industries can you apply to your company to make your processes
more efficient?
29/04/2022 Bizmates Program Level 5 - Rank B - Lesson 5 - It’s Just Not Feasible, Fred
6
OF OPERAS, BALLETS AND… CIRCUSES?
SKYPE GREETING QUOTE Our approach was very simple. It was about creating a universal language. A show that will be
attractive toward every people coming from all over the world. And that was a big thing.
~ Guy Laliberté
1. Greet the student and introduce yourself if necessary. Introduce the goal of the lesson. businessman / co-founder of Cirque du Soleil
• Today we will do Lesson 6: Of Operas, Ballets And… Circuses?

• Choose one: Opera, Ballet, or Circus. Which one would you watch and why? SEE Read the article.
• Are any of these popular in your country?
Fire-eating, accordion-playing and stilt-walking: these are not the usual skills and job experience
3. Ask the student to read the quote. you’d expect to find in a CEO’s resume but Guy Laliberté, CEO of one of Canada’s largest cultural
• Ask the student how he/she understands the quote. exports, Cirque du Soleil, did all of these and more. Once a street performer, he won a grant from
the Quebec government to put on a unique show to celebrate the 450th anniversary of Canada’s
SEE 4. Have the student read the article. discovery. Since then, Laliberté has brought Cirque to a global scale.
Cirque du Soleil’s success, however, happened at a time when the circus business had been in a long-
5. Ask the questions below to reinforce the student’s comprehension. term decline. Other forms of entertainment and an increase in animal rights awareness made the
• What are the unexpected finds in Guy Laliberté’s resume?
• What made the circus business a hard sell? circus business a hard sell. However, Laliberté’s strategy was not to compete within the current
• Who was the new market of Cirque du Soleil? circus industry but to create its own space. While the traditional circus catered to children, Cirque
TRY 6. Have the student read and answer each question. pulled in a new group of consumers – adults and corporate clients who were fans of opera and ballet.
This new audience was willing to spend, as long as they were treated to a unique experience. Cirque
owes its success to Guy Laliberté’s strategic thinking. He knew the current situation of the industry –
ACT 7. Have the student read the instruction. declining audience share and big competitors – and decided that rather than trying his luck against
• Have the student discuss his/her answers by giving examples. these odds, he would make his own. Through this strategy, he was able to create his own audience
• Share your insights to make the discussion more engaging. and bring Cirque du Soleil to the triumph and adoration that it enjoys today.

1. Have you seen any Cirque du Soleil performances? Why or why not?
2. What made Laliberté’s strategy successful?
3. Is it common for business leaders in your country to take huge risks?
SKYPE CLOSING 4. Would you take the risk of breaking away from business traditions? Why or why not?
▼▼▼

Imagine you were to cater a new product/service to a totally different demographic, which
demographic would it be? What would be your strategy?
29/04/2022 Bizmates Program Level 5 - Rank B - Lesson 6 - Of Operas, Ballets And… Circuses?
7
ONE BRICK AT A TIME
SKYPE GREETING QUOTE Many creative people are finding that creativity doesn't grow in abundance, it grows from
scarcity - the more Lego bricks you have doesn't mean you're going to be more creative; you can
Hi, I’m ____. Looking forward to seeing you. be very creative with very few Lego bricks.
1. Greet the student and introduce yourself if necessary. Introduce the goal of the lesson. ~ Jørgen Vig Knudstorp
• Today we will do Lesson 7: One Brick At A Time Executive Chairman of the Lego Group

• What were the toys you played with when you were a kid? SEE Read the article.
• Would you consider yourself a creative individual? Why or why not?
When Ole Kirk Christiansen founded Lego in 1932, the toy company had been on a winning streak until
3. Ask the student to read the quote. 1998. For more than sixty unbelievable years, Lego had never been in the red. However, the arrival of
• Ask the student how he/she understands the quote. video games put an end to that streak, and in just five years, Lego found itself struggling to stay
• Jørgen Vig Knudstorp - /YIR-gen Vig nood-STOHRP/ afloat. The company took to diversifying their products – from opening theme parks to creating a
video game company – only to lose more money.
• Encourage the student to ask you for any unfamiliar words/phrases. Amazingly, Lego made a huge turnaround under Jørgen Vig Knudstorp’s leadership. Just like the toys
that the company manufactures, the former CEO took it apart and rebuilt it brick by brick. He
• What had caused Lego to struggle? ditched the deadweight Legoland parks and halved the production of Lego bricks. But the most
• According to the article, when things don’t go as planned, what should we do? notable step Knudstorp took was promoting interaction with Lego fans – something his predecessors
TRY 6. Have the student read and answer each question. disliked - further breaking the mold and improving Lego’s brand in the eyes of a new generation.
From hot new toys to a blockbuster movie franchise, Lego has once again become a global hit across
various generations. Had Knudstorp not made such bold moves to revitalize the business, Lego would
ACT 7. Have the student read the instruction. have most likely faded into obscurity. Sometimes, when things don’t go as planned, we just have to
• Have the student discuss his/her answers by giving examples. repeat the process of taking the pieces apart, evaluating the situation, and putting it together again
• Share your insights to make the discussion more engaging. until everything works perfectly – just like a child creating a Lego masterpiece.

1. How did Knudstorp effectively turn Lego’s predicament around?
2. Why is it so important these days to interact with customers and fans?
3. Can you think of an example in your country where someone took an unprecedented approach?
SKYPE CLOSING 4. Is there a certain policy in your company that you think hinders its growth?
▼▼▼

Think of a process, policy or framework in your company that needs to be changed. How would you
break it down and rebuild it to make it more effective and modern?
29/04/2022 Bizmates Program Level 5 - Rank B - Lesson 7 – One Brick At A Time

8
DIY FURNITURE
SKYPE GREETING QUOTE My theory was that good furniture could be priced so that the man with the flat wallet would be
attracted to it, would make a place for it in his spending, and could afford it.
~ Ingvar Kamprad
1. Greet the student and introduce yourself if necessary. Introduce the goal of the lesson. Founder of Ikea
• Today we will do Lesson 8: DIY Furniture

• Is furniture expensive in your country? SEE Read the article.
• What is the most popular brand of furniture in your country? Why was it popular?
Desks, tables, chairs, shelves… these are the common furniture you see at home and in offices. Some
3. Ask the student to read the quote. are simple, while some are painstakingly adorned with intricate designs. There’s no doubt that these
• Ask the student how he/she understands the quote. wooden wonders enhance a room’s elegance and ambiance, but they can also be very expensive or
sometimes hard to find at a fair price. This had been the norm, until Ikea stepped in and the company
SEE 4. Have the student read the article. began to revolutionize the furniture industry.
Ingvar Kamprad, the founder of Ikea, knew what made furniture expensive – customers also pay for
5. Ask the questions below to reinforce the student’s comprehension. the costs of labor and shipping. Kamprad’s solution: get rid of these costs. So, instead of paying
• What has been the norm in furniture pricing?
• What makes furniture expensive? workers to render hours in assembling furniture, they let the customers do it on their own. If the
• What environmental issues did Ikea address? furniture is bought unassembled, then it could fit nicely inside a typical family car. This practical and
TRY 6. Have the student read and answer each question. ingenious approach, plus a customer-first attitude, made Ikea the world’s largest furniture retailer.
The company continuously strives to incorporate modern and eco-friendly interior designs on their
products while being sensitive to customers’ needs. In 1990, the company took proactive measures to
ACT 7. Have the student read the instruction. deal with environmental issues such as using only recyclable materials for their flat packaging and
• Have the student discuss his/her answers by giving examples. using wood from responsibly managed forests. Like any other business, Ikea still has its eyes on
• Share your insights to make the discussion more engaging. further expansion. More importantly, Ikea has a heart for the environment and the people around it.

1. How did Ikea reduce costs for its customers?
2. How do you feel about this kind of strategy?
3. Would Ikea still be globally successful if they did not employ such strategy?
SKYPE CLOSING 4. How does your company show a “customer first” attitude? Give some examples.
▼▼▼

Discuss how you can reduce the price of a certain product or service in your company. How would you
propose this idea to your boss?
29/04/2022 Bizmates Program Level 5 - Rank B - Lesson 8 - DIY Furniture

9
THIS IS HOW IT’S DONE
SKYPE GREETING QUOTE ‘Lamborghini, you may be able to drive a tractor but you will never be able to handle a Ferrari
properly.’ This was the point when I finally decided to make a perfect car.
~ Ferruccio Lamborghini
1. Greet the student and introduce yourself if necessary. Introduce the goal of the lesson. Industrialist / Founder of Automobili Lamborghini
• Today we will do Lesson 9: This Is How It’s Done

• Do you like cars? SEE Read the article.
• What do you look for in a car?
When it comes to world-class, luxury sports car manufacturers, Italy’s own Lamborghini is certainly at
• What is your ultimate dream car?
the top of the list. However, Lamborghini didn’t start as the automotive giant we know today.
3. Ask the student to read the quote. Founder Ferruccio Lamborghini was interested in mechanics and cars at an early age and honed his
• Share your own interpretation if necessary. skills to become an entrepreneur. After the Second World War, Ferruccio started a small business that
• Ferruccio Lamborghini - /Fehr-ROO-chi-oh LAM-buh(r)-ghee-nee/ produced tractors to aid farmers like his father.

• Make sure that the student understands the gist of the topic as you go along. Over time, Lamborghini was finally able to pursue his passion for fast cars. Among his collection was a
• Encourage the student to ask you for any unfamiliar words/phrases. Ferrari. After encountering a problem with his Ferrari’s clutch, he discovered that the car used nearly
5. Ask the questions below to reinforce the student’s comprehension. the same clutch mechanism as his tractors. He confronted Enzo Ferrari, the founder himself, but his
• What was Ferruccio Lamborghini interested in before manufacturing sports cars? complaints and suggestions were simply brushed off. The meeting left him both angered and inspired
• What does the raging bull in Lamborghini’s logo symbolize?
which eventually led to Ferruccio developing a better clutch mechanism as a way of mocking Ferrari.
Ferruccio’s success shifted his company from making tractors to manufacturing high quality sports
• Try to engage in a brief discussion, but leave enough time for the ACT part. cars that rivaled Ferrari – the company he once admired. He chose a raging bull to symbolize his
company, a fitting icon that embodies his roots as a farmer and his emotions as a dissatisfied
ACT 7. Have the student read the instruction.
• Encourage the student to talk more by asking follow-up questions. customer. Today, his company produces one of the world’s most luxurious, and sought-after sports
• Have the student discuss his/her answers by giving examples. cars. And it was all because he just wanted a resolution to a simple problem.
8. Give the student feedback. ▼▼▼

• Paste "Thank you" message in the chat box after ending the call. TRY Answer these questions.
1. What pushed Lamborghini to produce his own brand of sports cars?
2. Would things have gone differently if Ferrari listened to Lamborghini’s complaint?
3. When was the last time you made a complaint to a company? What was it about?
SKYPE CLOSING 4. What do you usually do when your complaints are simply brushed off?
▼▼▼

Think about your last complaint as a customer. What suggestion would you give them in order to
improve their product or service?
29/04/2022 Bizmates Program Level 5 - Rank B - Lesson 9 - Lamborghini’s Quest for Perfection
10
REVIEW: PRAGMATISM
SKYPE GREETING TEST Below are the strategies employed by the business leaders discussed in the previous lessons. Select 3
Hi, I’m ____. Looking forward to seeing you. items from the list that would make a huge impact on your company’s success. Explain your answers.
• We are going to review all the points you learned from Lessons 1 to 9.
□ Lesson 2: Coffee, Anyone? – Howard Schultz
Improving product quality for a better customer experience
TEST 2.
•
Have the student read the instruction.
Ask the student to select three topics from the list.
□ Lesson 3: Overhyping False Promises – Lawrence Ellison
• Have the student explain why he/she ranked the topics this way. Rebooting the company and its processes
Ask follow-up questions to make it more engaging.
□
•
Lesson 4: A Bumpy Ride – John Boyd Dunlop
• Give student feedback/study tips. Use the chat box. Reinventing a product to create something better
• If the student passes the REVIEW, congratulate him/her and tell him/her that he/she may go onto
Lesson 11 next time.
• If the student fails the REVIEW, tell the student which lessons he/she needs to redo, and make note
of it for the next trainer.
□ Lesson 5: It’s Just Not Feasible, Fred – Fredrick W. Smith
Applying methods taken from different industries
• Paste "Thank you" message in the chat box after ending the call
□ Lesson 6: Of Operas, Ballets And… Circuses? – Guy Laliberté
Catering a product/service to a new demographic
□
SKYPE CLOSING
Thank you for studying at Bizmates. (bow) Lesson 7: One Brick at a Time – Jørgen Vig Knudstorp
Breaking the mold to revitalize growth for a new generation
□ Lesson 8: DIY Furniture – Ingvar Kamprad

Getting rid of unnecessary processes to reduce costs
□ Lesson 9: This Is How It’s Done – Ferruccio Lamborghini

Personally acting upon an issue you complained about
29/04/2022 Bizmates Program Level 5 - Rank B - Lesson 10 – Review

11
THE REAL MONOPOLY MAN
SKYPE GREETING QUOTE It was not really a question of price. It was a question of success.
Hi, I’m ____. Looking forward to seeing you. ~ JP Morgan

business tycoon / investor
• Today we will do Lesson 11: The Real Monopoly Man

• Was there a time in your country when a company had monopolized an industry? SEE Read the article.
• How did it affect the industry as a whole?
John Pierpont Morgan was one of the most powerful men during his time. He was a leader in the
3. Ask the student to read the quote. finance industry and the founding father of the banking titan, JPMorgan Chase. During the 19th
• Ask the student how he/she understands the quote. century, back when America was in the process of building its economic foundations, JP Morgan was
one step ahead of the fierce competition for power. JP Morgan continued his father’s legacy and
4. Have the student read the article. etched his name in the banking industry.
SEE • Make sure that the student understands the gist of the topic as you go along.
Using his vast wealth and bold business approach, he cleverly took his competitors out of the picture
5. Ask the questions below to reinforce the student’s comprehension. by buying out majority of their shares. He started out with small, troubled companies and gradually
• What does the system called “Morganization” mean?
• How influential is JP Morgan? made his way towards owning large corporations. He streamlined his company by monopolizing the
• What did he do to help save America? railroad, steel, electricity and banking industries, thus ensuring a more stable and profitable business.
TRY 6. Have the student read and answer each question. This system was called “Morganization”.
JP Morgan was indeed the most influential man in his age. So influential that he helped save America
from plunging down in to economic crisis. He did this by loaning the federal government millions of
ACT 7. Have the student read the instruction. dollars as he led the country’s top financiers in bailing out struggling financial institutions in order to
• Have the student discuss his/her answers by giving examples. stabilize markets. Despite his initiative to avert the economic crisis, many rejected and criticized him
• Share your insights to make the discussion more engaging. for fear that his immense power could manipulate the financial system for his own gain.

1. How do you feel about the idea of buying out the competition?
2. Is this commonly practiced by businesses in your country?
3. Do you know of any company that has taken monopoly of the industry?
SKYPE CLOSING 4. What are the pros and cons of monopolizing an industry?
▼▼▼

Discuss how your company deals with tight competition. How do you feel about this approach?
29/04/2022 Bizmates Program Level 5 - Rank B - Lesson 11 - The Real Monopoly Man
12
MILK MUSTACHE
SKYPE GREETING QUOTE The biggest mistake young designers make is that they try to make their advertising look like
advertising.
~ Jeff Goodby
1. Greet the student and introduce yourself if necessary. Introduce the goal of the lesson. advertising executive
• Today we will do Lesson 12: Milk Mustache

• Does your company use advertisements? Why or why not? SEE Read the article.
• What is your definition of an effective ad?
In the 90’s, the California Milk Processing Board (CMPB) was concerned with the long-term decline of
3. Ask the student to read the quote. milk sales. People knew its nutritional value but sales volume kept falling anyway. Jeff Manning and
• Ask the student how he/she understands the quote. Jeff Goodby found the answer. They realized that milk was up against a variety of sodas and fruit
juices that came in all kinds of colors and flavors and all sizes of packaging; whereas milk was white,
SEE 4. Have the student read the article. it came in gallons, and in a plain carton. In short, milk was just plain boring.
Enter the ‘Got Milk?’ campaign. It had a simple but powerful message to combat milk’s weakness – yes
5. Ask the questions below to reinforce the student’s comprehension. milk wasn’t exciting, but what would you do without it? Breakfast wouldn’t be the same without milk;
• Why did the sales volume of milk keep on failing despite its nutritional value?
• What is the “Got Milk?” campaign about? without milk, what would you drink to wash down cookies, cakes and peanut butter sandwiches? The
• Why did famous people across the nation join the bandwagon? first ads that rolled out showed unexpected, funny situations of people running out of milk and the
TRY 6. Have the student read and answer each question. desperation it caused. The ads were so creative that ‘Got Milk?’ earned its place in popular culture.
Soon, the entire United States’ milk industry wanted to jump on the ‘Got Milk?’ bandwagon. In 1997,
the iconic milk mustache campaign had celebrities across the nation volunteering to be part of the
ACT 7. Have the student read the instruction. movement sporting milk mustaches on billboards, magazines and other print ads. From celebrities and
• Have the student discuss his/her answers by giving examples. athletes to even fictional icons like Batman and Superman, they all became part of the campaign.
• Share your insights to make the discussion more engaging. Manning and Goodby figured out milk’s weakness and used it to come up with a very creative ad.

1. How was milk perceived back in the 90’s? How did the ‘Got milk?’ ad deal with it?
2. What’s the most creative ad you’ve seen so far?
3. How important is brand awareness to your company?
SKYPE CLOSING 4. How does identifying your weaknesses help you become a better business person?
▼▼▼

Think of a weak product in your country. Identify its weakness and use creativity to advertise its
strengths.
29/04/2022 Bizmates Program Level 5 - Rank B - Lesson 12 - Milk Mustache

13
MAN AND HIS MACHINE
SKYPE GREETING QUOTE Open the window. It’s a big world out there!
Hi, I’m ____. Looking forward to seeing you. ~ Sakichi Toyoda

Founder of Toyota Industries Corp.
• Today we will do Lesson 13: Man And His Machine

• Would you say that machinery has had a big impact on your business? SEE Read the article.
• How efficient would you say your work flow is now?
Meiji Era, Japan. A young man named Sakichi Toyoda had an epiphany. He was described as a man
3. Ask the student to read the quote. with “a strong ambition to contribute to society.” He realized that Western civilization was based on
• Ask the student how he/she understands the quote. machinery – an inevitable progress that would take hold of the rest of the world soon. Having a great
interest in machinery himself, Toyoda turned his attention towards improving the efficiency of the
SEE 4. Have the student read the article. handloom, a machine used by local farm families to weave fabric.
Through trial and error and studying how machines work, Toyoda patented his first invention: a
5. Ask the questions below to reinforce the student’s comprehension. wooden handloom that only required one hand to operate instead of two. It was more efficient but it
• According to the article, how was Sakichi Toyoda described?
• What was Toyoda’s first invention? was still manually operated. Toyoda then set his sights toward developing the power loom, but there
• What problem did he encounter while developing it? was a problem – he needed funds to further his invention. Toyoda’s solution: start a small factory and
TRY 6. Have the student read and answer each question. invent more ground-breaking machines.
After four successful years in the industry, Toyoda finally had the funds to develop his power loom.
The new machine was so efficient that it greatly increased the fabric’s quality and the factory’s
ACT 7. Have the student read the instruction. productivity. Over the years, Toyoda’s company became globally successful. It all began with a strong
• Have the student discuss his/her answers by giving examples. need to contribute to his society and was backed up by an unrelenting quest for perfection. We now
• Share your insights to make the discussion more engaging. know his company as Toyota Industries Corporation.

1. How did Sakichi Toyoda come to perfect his first invention?
2. Have you ever succeeded at something through trial and error?
3. What is the importance of having “a strong ambition to contribute” in business?
SKYPE CLOSING 4. How important is kaizen to your career?
▼▼▼

If you were to invent something that would contribute to your society, what would it be? What would
you do to accomplish this?
29/04/2022 Bizmates Program Level 5 - Rank B - Lesson 13 – Man And His Machine
14
THE GHOST TOWN IN THE FOREST
SKYPE GREETING QUOTE Real cultural diversity results from the interchange of ideas, products, and influences, not from
the insular development of a single national style.
~ Tyler Cowen
1. Greet the student and introduce yourself if necessary. Introduce the goal of the lesson. economist / University professor
• Today we will do Lesson 14: The Ghost Town In The Forest

• How diverse is your company? SEE Read the article.
• How does your company support cultural diversity in the workplace?
Henry Ford, the man behind one of America’s automotive giants, made the automobile available to
• Is it easy to adopt a foreign culture?
the middle class. When he introduced his first mass-produced car, the Model T, he invested in
3. Ask the student to read the quote. excessive publicity. He wanted to make sure that every newspaper advertised his inexpensive 4-
• Share your own interpretation if necessary. wheeled innovation. The venture paid off and, in a short span of time, the production and sales of
the Model T went through the roof. But Ford also had his share of bad decisions.
• Encourage the student to ask you for any unfamiliar words/phrases. Ford wanted to expand his business on a global scale. He established “Fordlandia”, a huge factory in
the Amazon that would manufacture rubber tires for his cars. Sadly, things didn’t go as planned. He
• How did Henry Ford introduce his first mass-produced car, Model T? crossed the line when the local workers were forced to live the “American way” and were forbidden
• How did the local farmers in the Amazon respond to Ford’s rules in the plantation? to consume tobacco and alcohol even in their own homes. The workers soon revolted and refused to
TRY 6. Have the student read and answer each question. work, and Ford ended up shutting down the rubber plantation without profit.
It’s safe to assume that Henry Ford learned from this costly mistake, otherwise his company would
have been forever relegated to the bottom of automotive history. Had he not forced his own culture
ACT 7. Have the student read the instruction. on the locals in Brazil, Fordlandia might have been a huge success as well. It just goes to show that
• Have the student discuss his/her answers by giving examples. when companies decide to expand globally, business leaders should take cultural diversity into
• Share your insights to make the discussion more engaging. account. This is one lesson that multinational companies could learn from.

1. What contributed to Fordlandia’s failure?
2. Does understanding cultural diversity help in global business success? How so?
3. Are you willing to work in a culturally diverse workplace? Why or why not?
SKYPE CLOSING 4. Why is it important in business to learn from our failures?
▼▼▼

Imagine you are asked to manage a new office overseas. What would you do to learn the local culture
in order to make the business succeed?
29/04/2022 Bizmates Program Level 5 - Rank B - Lesson 14 – The Ghost Town In The Forest
15
THE FINAL INGREDIENT
SKYPE GREETING QUOTE Anybody who succeeds is helping people. The secret to success is find a need and fill it; find a
hurt and heal it; find a problem and solve it.
~ Robert H. Schuller
1. Greet the student and introduce yourself if necessary. Introduce the goal of the lesson. motivational speaker / author
• Today we will do Lesson 15: The Final Ingredient

• Do people share their ideas freely in your office? SEE Read the article.
• How does your team approach problem solving?
When Thomas Edison lit the first electric light bulb in 1880, the way we illuminate our homes was
3. Ask the student to read the quote. forever changed. It would have been the perfect artificial light source, but it had one problem: poor
• Ask the student how he/she understands the quote. energy efficiency. It consumes more energy and burns out quickly. In the 1960s, LEDs made a
promising debut. It has better energy efficiency, but there’s an immediate problem: Only red and
SEE 4. Have the student read the article. green were available at the time. An even bigger problem is you also need blue to produce white.
In the science of optics, white light is produced by combining red, green and blue lights. The first two
5. Ask the questions below to reinforce the student’s comprehension. colors have been around for many years, but the blue LED remained elusive until 3 Japanese
• What was the problem with the electric light bulb that Thomas Edison built?
• How is white light produced? scientists made a breakthrough. Isamu Akasaki and Hiroshi Amano made some developments in
• How did the 3 Japanese scientists contribute to society? producing blue LEDs, but it was Shuji Nakamura who perfected the technique, which made its
TRY 6. Have the student read and answer each question. production cheaper. This breakthrough finally led to the invention of the bright white LEDs.
These 3 Japanese scientists were awarded the Nobel Prize in physics for their invention. Their efforts
contributed to solving a much larger problem. Because of them, we now have energy-efficient lamps
ACT 7. Have the student read the instruction. that illuminate almost every establishment – lights that consume less energy, shine brighter and last a
• Have the student discuss his/her answers by giving examples. lot longer. Our ideas, no matter how small or trivial, could possibly solve an immediate problem,
• Share your insights to make the discussion more engaging. which could ultimately solve an even bigger problem.

1. What led to the development of the bright white LEDs?
2. When was the last time you solved a problem at work? What was the issue?
3. Did your solution help solve a bigger problem?
SKYPE CLOSING 4. Discuss how you find solutions to your problems at work.
▼▼▼

Think of an immediate problem in your workplace. How can you solve this and how could it help solve
a bigger problem?
29/04/2022 Bizmates Program Level 5 - Rank B - Lesson 15 – The Final Ingredient

16
A NEWFOUND TRICK
SKYPE GREETING QUOTE We all need people who will give us feedback. That's how we improve.
Hi, I’m ____. Looking forward to seeing you. ~ Bill Gates

founder of Microsoft Corporation
• Today we will do Lesson 16: A Newfound Trick

• Why is giving constructive feedback important? SEE Read the article.
• How does your company get feedback?
Since the 1980s, the world has witnessed the evolution of the Windows operating system. From the old
3. Ask the student to read the quote. DOS-based environment to the tiled apps interface, Windows has gone through a lot of changes. Oddly
• Ask the student how he/she understands the quote. enough, Microsoft seemed to have skipped a version – Windows 8 was followed by Windows 10.
Accident? Poor counting skills? Hardly. Microsoft claims they jumped to Windows 10 because it’s 2
SEE 4. Have the student read the article. versions better than its predecessor and may very well be the final version Microsoft will ever release.
Many tech-savvy enthusiasts believe that Windows 10 was launched prematurely. They are correct as
5. Ask the questions below to reinforce the student’s comprehension. the first Windows 10 version was ugly, unstable and bug-infested. Apparently there was a method to
• According to the Microsoft, why did they jump from Windows 8 to 10?
• What was Microsoft’s marketing strategy for Windows 10? this madness. Microsoft intended to launch Windows 10 while still in development. To rack up revenues
• According to Microsoft, who was the best person to say that it was the best operating system? from sales? Not exactly. In fact, one could upgrade to Windows 10 for free back then. The company did
TRY 6. Have the student read and answer each question. this because it finally learned how to listen to its customers.
Microsoft wanted Windows 10 to be the perfect operating system, both for PC and mobile devices. The
company realized that the best person who could truly say this was its user – not the programmer.
ACT 7. Have the student read the instruction. Unlike before, Windows’ users are now part of the OS development process. The marketing strategy
• Have the student discuss his/her answers by giving examples. worked as planned. Windows 10 released updates regularly based on feedback from its customers and
• Share your insights to make the discussion more engaging. certainly improved since its first iteration.

1. How do you feel about Microsoft’s strategy in marketing Windows 10?
2. Is it common for companies in your country to involve its customers in product development?
3. What are the pros and cons of involving your customers when developing a product?
SKYPE CLOSING 4. What kind of feedback do you usually get from your customers?
▼▼▼

Discuss how certain feedback from a customer greatly helped your company in improving its product or
service.
29/04/2022 Bizmates Program Level 5 - Rank B - Lesson 16 – A Newfound Trick

17
FORTUNE FAVORS THE BOLD
SKYPE GREETING QUOTE If you have a cancer in your arm, you've got to have the guts to cut off your arm... I've made a
decision, we're going to sell the mills.
~ Darwin Smith
1. Greet the student and introduce yourself if necessary. Introduce the goal of the lesson. former CEO of Kimberly-Clark
• Today we will do Lesson 17: Fortune Favors The Bold

• What has been the boldest decision your company has ever made? SEE Read the article.
• How did that decision affect the business?
The household names Huggies and Kleenex are just two of Kimberly-Clark’s famous brand names.
3. Ask the student to read the quote. Known as one of the biggest producers of paper-based consumer products, the company has certainly
• Ask the student how he/she understands the quote. come a long way since its founding in 1872. Its first business was operating paper mills and it grew
this business steadily in the next century. By 1971, however, Kimberly-Clark was an old, run-of-the-
SEE 4. Have the student read the article. mill paper company. Over the last 20 years, its stocks had fallen by 36% behind the general market.
Enter Darwin Smith, the CEO that made “one of the gutsiest moves” in corporate history. He realized
5. Ask the questions below to reinforce the student’s comprehension. that Kimberly-Clark was doomed to mediocrity because the bulk of its capital was in their century-old
• How did Smith realize that the company was doomed to mediocrity?
• Instead of coming up with visionary statements, what did Smith do? core business – the coated paper mills. Instead of coming up with visionary statements or engineering
• What is the “Smith Strategy?” takeovers, Smith simply asked his team ,“What can we become the best at?” They concluded that
TRY 6. Have the student read and answer each question. their only shot at becoming the best was to carve their own niche.
“Smith strategy”: refocus their business and sell the old mills. The proceeds were used to compete
with paper-product giants like Procter & Gamble. Many years later, Kimberly-Clark emerged as the
ACT 7. Have the student read the instruction. leading paper-based consumer products company in the world. The company even outperformed some
• Have the student discuss his/her answers by giving examples. of the biggest names such as Coca-Cola, Hewlett-Packard, 3M and General Electric. To this day,
• Share your insights to make the discussion more engaging. Darwin Smith is still revered as one of the best examples of twentieth-century leadership.

1. What made Darwin’s “Smith strategy” so bold and risky?
2. Is it common for business leaders in your country to make bold decisions?
3. When is refocusing the business an answer to a company’s problem?
SKYPE CLOSING 4. What are the pros and cons of refocusing one’s business?
▼▼▼

What was one of the gutsiest moves you’ve made in your career? How did it turn out?
29/04/2022 Bizmates Program Level 5 - Rank B - Lesson 17 - Fortune Favors The Bold
18
MORE RICE, SIR?
SKYPE GREETING QUOTE Whatever achievements and successes I've had didn't happen overnight. It is all a product of
guidance, hard work, careful planning, and intense, passionate execution over many years.
~ Edgar “Injap” Sia II
1. Greet the student and introduce yourself if necessary. Introduce the goal of the lesson. businessman
• Today we will do Lesson 18: More Rice, Sir?

• Are all-you-can-eat restaurants popular in your country? SEE Read the article.
• In your opinion, what makes the all-you-can-eat strategy so effective?
He never thought of becoming the youngest Filipino billionaire. Edgar “Injap” Sia is the young
3. Ask the student to read the quote. entrepreneur who commercialized a traditional Filipino dish – the Chicken Inasal. He capitalized on
• Ask the student how he/she understands the quote. the two things that the locals are fond of: chicken barbecue and rice – lots and lots of rice. Sia
immediately saw the business potential behind it and started his business with a 250 square meter
SEE 4. Have the student read the article. restaurant.
Sia’s business gained nationwide success and is now known as Mang Inasal (Mr. Barbecue). What made
5. Ask the questions below to reinforce the student’s comprehension. his business model so successful is that his fast food restaurant chain serves traditional Filipino
• What traditional Filipino dish did Edgar Sia capitalize on?
• Where did the idea of Mang Inasal come from? comfort dishes and unlimited rice – an idea taken from unlimited calls and text messages in the
• What is Edgar Sia’s next business venture? telecommunications industry in the Philippines. Pretty soon, Mang Inasal caught the attention of
TRY 6. Have the student read and answer each question. Jollibee Foods Corp., the country’s leading fast food chain. Sia sold his company for 3 billion PHP.
However, Sia’s success story didn’t stop there. He noticed that most third class cities in the country
have big schools, big hospitals, big ports, etc. but never a shopping mall – something that Filipinos are
ACT 7. Have the student read the instruction. also very fond of. This is his next business venture and with years ahead of him, Sia could write more
• Have the student discuss his/her answers by giving examples. chapters in his success story. It seems being on the lookout for opportunities to grow and try
• Share your insights to make the discussion more engaging. something new could pay off, even if you decide to drop out of college.

1. What made Sia’s fast food chain so successful?
2. Would you completely sell your business after reaching nationwide success? Why or why not?
3. Is it common for people in your country to forgo education to start a business?
SKYPE CLOSING 4. What sort of opportunities do you look for that could help you grow as a business person?
▼▼▼

Think of anything traditional that’s native to your country (dish, item, clothes, etc.) that might
become a global success. How would you market this business idea?
29/04/2022 Bizmates Program Level 5 - Rank B - Lesson 18 – More Rice, Sir?

19
OF WARFARE AND BUSINESS
SKYPE GREETING QUOTE Victorious warriors win first and then go to war, while defeated warriors go to war first and then
seek to win.
~ Sun Tzu
1. Greet the student and introduce yourself if necessary. Introduce the goal of the lesson. military general and strategist
• Today we will do Lesson 19: Of Warfare And Business

• Do you think war and business are similar? SEE Read the article.
• What do you mean by “knowing the enemy is half the battle won”?
According to the old adage, “knowing the enemy is half the battle won”. The best embodiment of
3. Ask the student to read the quote. this saying can be read from the book, The Art of War by a Chinese general named Sun Tzu who lived
• Ask the student how he/she understands the quote. sometime around 500 BC. He laid out 13 chapters showing the science behind winning and losing.
According to his book, factors such as planning, leadership, management, execution and effective use
SEE 4. Have the student read the article. of resources all come into play.
In summary, the Art of War is all about coming up with a good strategy. From laying plans and timing
5. Ask the questions below to reinforce the student’s comprehension. the execution to studying the landscape and being flexible with one’s strategies, Sun Tzu wrote a
• What is the Art of War all about?
• How can the philosophies in the book help in business? treasure trove of wisdom for winning. At its core, the Art of War is all about knowing who you are and
your competitors. By fully understanding the strengths and weaknesses of all the players in the
• Throw in some follow-up questions if necessary. industry, business leaders can devise a great strategy and execute it perfectly.
Although Sun Tzu’s teachings were written down thousands of years ago, the basic principles are still
ACT 7. Have the student read the instruction. applicable today. Armed forces from different civilizations have learned from it, so it’s not surprising
• Encourage the student to talk more by asking follow-up questions. that these ideologies can also be applied in business. Although it may be incomparable to the horrors
• Share your insights to make the discussion more engaging. of actual warfare, the philosophies behind the book when applied to business can be a decisive factor
in drawing the line between success and failure.
• Encourage the student to watch the video lesson for the next topic. ▼▼▼

1. What is the core teaching of the Art of War?
2. Why is it important to know your competitors’ strengths and weaknesses?
3. Why is it equally important to know your company’s strengths and weaknesses?
SKYPE CLOSING 4. How do you feel about having an impulsive attitude in business?
▼▼▼

Discuss the strengths and weaknesses of your biggest competitor. What advantages does your
company have over that competitor?
29/04/2022 Bizmates Program Level 5 - Rank B - Lesson 19 - Of Warfare And Business

20
REVIEW: PRAGMATISM
SKYPE GREETING TEST Below are the strategies employed by the business leaders discussed in the previous lessons. Select
Hi, I’m ____. Looking forward to seeing you. one item from list that best describes your pragmatic approach to business. Explain your answer.
• We are going to review all the points you learned from Lessons 11 to 19.
□ Lesson 11: The Real Monopoly Man – John Pierpont Morgan
Buying out the competition
TEST 2.
•
Have the student read the instruction.
Ask the student to select one topic from the list.
□ Lesson 12: Milk Mustache - Jeff Goodby / Jeff Manning
• Have the student explain how the topic can help him/her succeed in his/her career/business. Using creativity and emotion to persuade people
Ask follow-up questions to make it more engaging.
□
•
Lesson 13: Man and his Machine – Sakichi Toyoda
• Give student feedback/study tips. Use the chat box. Careful studying and employing trial and error
• If the student passes the REVIEW, congratulate him/her and tell him/her that he/she may go onto Rank C
next time.
• If the student fails the REVIEW, tell the student which lessons he/she needs to redo, and make note of it
for the next trainer.
□ Lesson 14: The Ghost Town In The Forest – Henry Ford
Learning from bad mistakes
• Encourage the student to watch the first video lesson for the next rank.
• Paste "Thank you" message in the chat box after ending the call
□ Lesson 15: The Final Ingredient – Shuji Nakamura
Finding solutions that could solve much larger problems
□
SKYPE CLOSING
Thank you for studying at Bizmates. (bow) Lesson 16: A Newfound Trick – Bill Gates / Windows 10
Being open and listening to feedback in order to improve
□ Lesson 17: Fortune Favors The Bold – Darwin Smith

Coming up with bold, but calculated, decisions
□ Lesson 18: More Rice, Sir? – Edgar “Injap” Sia II

Looking for various opportunities to grow and try something new
□ Lesson 19: Of Warfare And Business – Sun Tzu

Analyzing the situation before making a decision
29/04/2022 Bizmates Program Level 5 - Rank B - Lesson 20 – Review

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BIZMATES PROGRAM LEVEL 5 I RANK B I LESSON 1 Report an error / Make a suggestion Last revision: 04/28/2022

2. Reinforce the goal of the lesson by asking a few questions like:

SKYPE CLOSING ▼▼▼

ACT Share your thoughts.

29/04/2022 Bizmates Program Level 5 - Rank B - Lesson 1 - Pragmatism

2. Reinforce the goal of the lesson by asking a few questions like:

8. Give the student feedback. ▼▼▼

ACT Share your thoughts.

29/04/2022 Bizmates Program Level 5 - Rank B - Lesson 2 - Coffee, Anyone?

Hi, I’m ____. Looking forward to seeing you. ~ Lawrence Ellison

2. Reinforce the goal of the lesson by asking a few questions like:

8. Give the student feedback.

ACT Share your thoughts.

29/04/2022 Bizmates Program Level 5 - Rank B - Lesson 3 - Overhyping False Promises

Hi, I’m ____. Looking forward to seeing you. ~ Anthony J. D'Angelo

2. Reinforce the goal of the lesson by asking a few questions like:

TRY Answer these questions.

ACT Share your thoughts.

29/04/2022 Bizmates Program Level 5 - Rank B - Lesson 4 – A Bumpy Ride

2. Reinforce the goal of the lesson by asking a few questions like:

8. Give the student feedback.

ACT Share your thoughts.

2. Reinforce the goal of the lesson by asking a few questions like:

8. Give the student feedback.

ACT Share your thoughts.

2. Reinforce the goal of the lesson by asking a few questions like:

8. Give the student feedback.

ACT Share your thoughts.

29/04/2022 Bizmates Program Level 5 - Rank B - Lesson 7 – One Brick At A Time

2. Reinforce the goal of the lesson by asking a few questions like:

8. Give the student feedback.

ACT Share your thoughts.

29/04/2022 Bizmates Program Level 5 - Rank B - Lesson 8 - DIY Furniture

2. Reinforce the goal of the lesson by asking a few questions like:

SEE 4. Have the student read the article.

8. Give the student feedback. ▼▼▼

ACT Share your thoughts.

□ Lesson 8: DIY Furniture – Ingvar Kamprad

□ Lesson 9: This Is How It’s Done – Ferruccio Lamborghini

29/04/2022 Bizmates Program Level 5 - Rank B - Lesson 10 – Review

Hi, I’m ____. Looking forward to seeing you. ~ JP Morgan

2. Reinforce the goal of the lesson by asking a few questions like:

8. Give the student feedback.

ACT Share your thoughts.

2. Reinforce the goal of the lesson by asking a few questions like:

8. Give the student feedback.

ACT Share your thoughts.

29/04/2022 Bizmates Program Level 5 - Rank B - Lesson 12 - Milk Mustache

Hi, I’m ____. Looking forward to seeing you. ~ Sakichi Toyoda

2. Reinforce the goal of the lesson by asking a few questions like:

8. Give the student feedback.

ACT Share your thoughts.

2. Reinforce the goal of the lesson by asking a few questions like:

8. Give the student feedback.

ACT Share your thoughts.

2. Reinforce the goal of the lesson by asking a few questions like:

8. Give the student feedback.

ACT Share your thoughts.

29/04/2022 Bizmates Program Level 5 - Rank B - Lesson 15 – The Final Ingredient

Hi, I’m ____. Looking forward to seeing you. ~ Bill Gates

2. Reinforce the goal of the lesson by asking a few questions like:

8. Give the student feedback.