UNIVERSITY EXAMINATIONS 2017/2018 ACADEMIC YEAR

1ST YEAR EXAMINATION FOR THE DEGREE OF BACHELOR OF

COMMERCE

COURSE CODE/ TITLE: BBA B101 BUSINESS STUDIES

END OF SEMESTER: I DURATION: 3 HOURS

DAY/TIME: DATE:
INSTRUCTIONS:
Answer Question ONE and any other THREE questions

Question One
For business entities to achieve their objectives, it is imperative to understand the
environment they are operating in by looking at both the Micro and Macro-environment;

a) Discuss any FOUR main objectives of doing business. (12 marks)

b) Explain any FOUR reasons of doing a “SWOT Analysis” periodically. (8 marks)

c) Outline FIVE reasons that contributed to development of business as practiced

today. (5 marks)

Question Two
a) Elucidate the FIVE “Aids to Trade” and their significance in business operations.
(10 marks)

b) Why would you prefer a sole proprietorship over a partnership form of business?
(5 marks)

Question Three
A memorandum of Association is a very important document in the formation process
and life of Limited Liability Corporations;

a) Discuss any FIVE major contents of a Memorandum of Association. (10 marks)

b) Outline any FIVE demerits of starting a Co-operative form of business (5 marks)

1 of 2
Question Four
a) Discuss FIVE major ethical issues businesses face today and their effects on
businesses. (10 marks)

b) Outline any FIVE merits of a Franchise form of business. (5 marks)

Question Five
Research has shown that more than half of business ideas never see the light of day
while for those that do, half never see their first anniversary;

a) Discuss the FIVE main stages in the Business Life Cycle and what happens
under each. (10 marks)

b) Outline any FIVE issues that need to be addressed to ensure the success of
business. (5 marks)

2 of 2