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Assessment 1: Health Promotion Plan

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Student Name

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Capella University

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Course Name
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Nov 8, 2023
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Health Promotion Plan
Immunization stands as a pivotal public health concern and is the primary focus of this health
promotion plan. Serving as a crucial strategy in preventing various diseases, immunization
significantly enhances health outcomes, especially for children. Childhood vaccinations play a
critical role in diminishing the likelihood of multiple illnesses emerging later in life (Hussain et al.,
2022). The objective of this plan is to address essential barriers hindering the completion of
childhood immunization. Specifically, it aims to target the knowledge gaps and attitudes of
parents regarding the vaccination of their children. Awareness about the significance of

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childhood vaccines is crucial for achieving full immunization of unvaccinated or partially
vaccinated children, with the expected outcome of substantially reducing incidence rates of
childhood diseases. Cultural beliefs or personal biases that may lead some parents to dismiss

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medical advice are acknowledged as potential challenges to the plan's success. To counteract
this, culturally sensitive methods of information delivery will be employed, and unique concerns

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will be addressed individually. However, the overall effectiveness of the plan relies on the willing
participation and cooperation of parents and guardians in the community (Burnett et al., 2020).

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Significance of Immunization and Health Promotion Plan
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The multifaceted importance of immunization within a specific population is crucial for health
promotion. Immunization plays a critical role in controlling and preventing infectious diseases,
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contributing significantly to population health (Tan et al., 2022). Immunization programs are
instrumental in addressing health disparities, particularly in lower-income groups, racial and
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ethnic minorities, and underinsured or uninsured individuals, who often experience lower
immunization rates, leading to higher incidences of vaccine-preventable diseases (Matta et al.,
2020). The global concern regarding access to immunization services remains a critical public
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health issue, with nearly 20 million infants worldwide lacking access to vital vaccines (WHO,
2021). This deficiency is attributed to various factors, including socioeconomic status,
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geographical location, and the availability of healthcare facilities. Implementing a health

promotion plan targeting immunization in a given population holds the potential to enhance
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vaccine coverage substantially, mitigate health inequalities, and improve the overall health
status of the community (Scobie et al., 2020).
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Health Promotion Plan

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In our effort to promote health among low-income minority families in Detroit, Michigan, a
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targeted and tailored approach to immunization is paramount. The unique circumstances of this
community, characterized by financial hardships and limited healthcare access, underscore the
need for focused intervention. A real-life example of a dedicated single African-American mother

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in the Detroit community, juggling multiple jobs to provide for her family, highlights the
formidable obstacles faced by the community. To address these challenges, our health
promotion strategy comprises four bi-weekly sessions, each lasting 1.5 hours, designed to
comprehensively address the multifaceted impediments experienced by these families. Topics
covered include the significance of vaccines, dispelling myths, accessing affordable healthcare
resources, understanding potential side effects, and overcoming logistical barriers. To measure
effectiveness, pre- and post-session quizzes, group discussions, and practical exercises will be
employed, with continuous feedback to tailor content to participants' needs.

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Participant Profile: Understanding the Diversity of Individuals
Involved

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The target audience for this health promotion initiative, focusing on immunization, includes
low-income minority families in Detroit, Michigan, USA. The primary focus is on actively

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involving single African-American mothers, integral to the local community, managing multiple
employment responsibilities to support their families. These mothers come from various

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household structures, facing financial limitations and restricted access to healthcare services
due to lower income levels and limited educational attainment. Despite these obstacles, their
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commitment to their families remains unwavering.

Collaborative Health Objectives: Empowering Participants’

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Wellness Goals
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SMART goals, developed with participants to address immunization challenges, are:

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1. By the end of the session, participants will recognize the impact of their busy work
schedules and limited transportation options on their children’s immunization rates
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(specific). They will identify at least three strategies (measurable) to coordinate

immunization appointments effectively around their work schedules and overcome
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transportation barriers (realistic and attainable), all within the context of their unique
challenges (time-bound).
2. During the session, participants will list three common misconceptions about vaccines
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(measurable) that might contribute to hesitancy in their community (specific). They will
formulate concise responses (realistic and attainable) to address these myths when
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discussing immunizations with peers and family members, considering the need to tailor
the messages to various educational levels (time-bound).
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3. By the end of the session, attendees will be able to identify two local healthcare
resources (measurable) that offer affordable immunization options for their children
(specific). They will outline a practical plan (realistic and attainable) to utilize these
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 resources, considering their financial constraints and scheduling challenges and
ensuring their children’s timely vaccinations (time-bound).
4. By the end of the session, participants will create a personalized immunization calendar
(specific) for their children, incorporating reminders and considering the particular
hurdles they face (measurable). They will establish a support network (realistic and
attainable) among themselves, leveraging community connections to help overcome
logistical barriers and ensuring that all children receive necessary vaccinations on time
(time-bound).

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Conclusion
In conclusion, this health promotion plan addresses the specific needs of low-income minority

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families in Detroit, Michigan, with a primary emphasis on immunizations. The proposed
community-oriented approach aims to overcome challenges in accessing healthcare, with

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SMART goals focusing on increasing vaccination coverage, ensuring adults receive necessary
immunizations, establishing accessible vaccination clinics, and raising awareness about the
importance of immunizations. Successful execution of this plan could lead to healthier families,

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reduced disease spread, and an overall healthier community. Strategic investments in
immunization campaigns and initiatives can eliminate healthcare barriers and improve health
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outcomes for this marginalized population.
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References
Burnett, E., Parashar, U. D., & Tate, J. E. (2020). Global impact of rotavirus vaccination on
diarrhea hospitalizations and deaths among children <5 years old: 2006-2019. The Journal of
Infectious Diseases, 222(10). https://doi.org/10.1093/infdis/jiaa081

Hussain, A., Zahid, A., Malik, M., Ansari, M., Vaismoradi, M., Aslam, A., Hayat, K., Gajdács, M.,
& Jamshed, S. (2021). Assessment of parents’ perceptions of childhood immunization: A
cross-sectional study from Pakistan. Children, 8(11), 1007.

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https://doi.org/10.3390/children8111007

Matta, P., El Mouallem, R., Akel, M., Hallit, S., & Fadous Khalife, M.-C. (2020). Parents’

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knowledge, attitude and practice towards children’s vaccination in Lebanon: Role of the
parent-physician communication. BMC Public Health, 20(1).
https://doi.org/10.1186/s12889-020-09526-3

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Scobie, H. M., Edelstein, M., Nicol, E., Morice, A., Rahimi, N., MacDonald, N. E., Carolina

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Danovaro-Holliday, M., & Jawad, J. (2020). Improving the quality and use of immunization and
surveillance data: Summary report of the working group of
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the strategic advisory group of experts on immunization. Vaccine, 38(46), 7183–7197.
https://doi.org/10.1016/j.vaccine.2020.09.017
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Tan, S. H. X., Cook, A. R., Heng, D., Ong, B., Lye, D. C., & Tan, K. B. (2022). Effectiveness of
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BNT162b2 vaccine against omicron in children 5 to 11 Years of Age. New England Journal of
Medicine, 387(6), 525–532. https://doi.org/10.1056/nejmoa2203209
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World Health Organization. (2021). Immunization coverage. World Health Organization.

https://www.who.int/news-room/fact-sheets/detail/immunization-coverage
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