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Description
The Business Model Canvas is a Strategic Management and Lean Startup template for developing
new or redesigning existing business models to create competitive advantage.
The Business Model Canvas, rooted in Strategyzer's strategic framework, emerges as a dynamic
tool, showcasing 9 essential building blocks. These blocks span across an organization's core,
infrastructure, customer engagement, and financial dimensions. Encompassing Customer
Segments, Value Propositions, Channels, Customer Relationships, Revenue Streams, Key
Resources, Key Activities, Key Partnerships, and Cost Structure, the canvas is a comprehensive
roadmap.
Beyond the core blocks, this presentation delves into the strategic genius behind successful
business models, exploring real-world exemplars like Apple, Facebook, Amazon, and diverse
innovators. Uncovering these key patterns adds a layer of insight, enriching the understanding of
effective business model innovation.
Purposefully crafted for collaborative environments, this presentation excels as a foundational guide
to the Business Model Canvas and complements with essential concepts such as Design Thinking
and the Value Proposition Canvas. Tailored for a half-day or one-day immersion, it's a gateway to
acquaint participants with potent business modeling approaches.
Learning Objectives