Vietnam National University, Ho Chi Minh City

University of Economics and Law

SYLLABUS

Training program: E-Commerce, etc

Student level: Bachelor ...........................Code:........................

1. General information

- Course name in English Digital Transformation in Business

- Course name in Chuyển đổi số trong kinh doanh
Vietnamese
- Course code:
- Fundamental/ specialized
course:
- Credits: 3
- Theoretical periods/ 45 = 15 x 3
sessions:
- Practical periods/ sessions:
- Prerequisite course(s):
- Parallel course(s):

2. Course description
This course is designed to provide students with fundamental knowledge of the digital
transformation as well as issues related to developing a digital transformation plan.
Upon successful completion of this course, students will be able to:
- Understand the concepts and components of digital transformation
- Organize data when implementing digital transformation
- Choose the tools and models of digital transformation processes

3. Course books, reference books, and softwares

Course books:
[1] David L. Rogers, “THE DIGITAL TRANSFORMATION PLAYBOOK”, Columbia
University Press, 2016
Reference books:
Softwares:

1
4. Course learning outcomes
Course
Learning
Decription of Course Learning Outcome (specific goals)
Outcome
(G.x.x)
G1 Present the concept, function, role of digital transformation
G2 Describe the digital transformation processes
G3 Analyze characteristics, problems when implementing digital transformation
G4 Understand the business models of applying digital transformation
G5 Design the digital transformation planning

6. Course Assessment
Course Learning
Accessment AccessmentEvidence (Ax.x) Percentage
Outcome (Gx.x)
Types[1] [2] [4]
[3]
A1. Review A1.1 Working group G1, G2, G3, G4, G5 10%
process A1.2 Individual exercise G1, G2, G3, G4, G5 10%
A1.3 Presentation G1, G2, G3, G4, G5 10%
A1.4 Mid-term review G1, G2, G3, G4, G5 20%
A2. Final A2.1 Mini project G1, G2, G3, G4, G5 50%
review

7. Course Content

Theory

Timeline Content
(15 weeks)

Week 1, 2, 3 Introduction to Digital transformation in business course

Chapter 1: The Five Domains of Digital Transformation

1.1. Customers
1.2. Competition
1.3. Data
1.4. Innovation
1.5. Value

Week 4,5,6 Chapter 2: Harness Customer Networks

Chapter 3: Build Platforms

2
 Week 7,8,9 Chapter 4: Turn Data Into Assets

Week Chapter 5: Innovate by Rapid Experimentation

10,11,12
Chapter 6: Adapt Value Proposition

Week Chapter 7: Mastering Disruptive Business Models

13,14,15

8. Course requirements and expectations (Quy định của môn học)

-Students who do not submit assignments and reporting on time, is seen as no submission.
9. Faculty and Lecturer (Bộ phận và giảng viên phụ trách môn học)
- Faculty-Department of the course: Faculty of Information Systems –
Management Information System Department
- Lecturer responsible the course: Nguyen Quang Hung
- Emnail: hungnq@uel.edu.vn
Dean of Faculty

LE HOANH SU