Certificate Masters

Programme

Management Essentials

25 Weeks, Online
Starts Sept 27, 2023
Effective management is critical for all
teams and organisations to accomplish
their goals and create value. However,
managers often lack the tools and
frameworks required to navigate complex
organisations and business environments
and do their jobs efficiently and effectively.

Whether you are managing people,

products, or projects to make impactful
contributions to your organisation, the
Certificate Masters Programme in
Management Essentials can help you
achieve your goals.

This course empowers you with the

knowledge of the most essential processes
for managers - decision-making,
negotiation and persuasion, storytelling
and executive presence, leading teams,
leading change and effective project
management. Engage in a distinctive
learning opportunity with ISB Online,
involving esteemed global faculty and a
vast network of colleagues.
Whether you are an aspiring or new
manager, currently hold a
managerial position or wish to
transition to a different career path,
this programme is for you. It is
designed to accommodate
professionals across various
industries and roles, ranging from
Associates to Senior Associates
and Managers.

If you are facing particular business

problems, like improving project
planning, optimising team
management, strengthening
communication and negotiation with
stakeholders, making informed
business decisions under
uncertainty, or leading change
initiatives within your organisation,
this programme is for you.
The ISB Advantage
ISB empowers professionals with
the skills, mindsets and vibrant
networks required to manage and
lead in this new world and
achieve their distinctive personal
and professional goals.
Research-backed
Thought Leadership
ISB is ranked #1 amongst all
business schools in India for
research. At our research centres
and institutes, faculty collaborate
with top minds in the industry and
government to develop
groundbreaking thought
leadership.
Globally Renowned Faculty
ISB faculty includes leading
academics with strong domain
expertise that is drawn from
extensive research, real-world
engagements, and rich
teaching experience in top
global business schools. The
faculty also includes
accomplished industry
practitioners who have been at
the helm of global businesses.
Deep Expertise in Emerging
Markets
Emerging economies in the
East and South are slated to
grow twice as fast as the more
established, advanced
economies in North America,
Western Europe and Japan.
Asia is at the centre of this
growth story, with India and
China poised to contribute 50%
of the global economic output
by 2050. ISB has developed
rigorous intellectual capital and
a vast number of case studies
that explore critical challenges
facing organisations and
leaders in these markets.
#1 Research Ranking
in India
Asia - FT Global
#6
MBA Ranking 2023
Research Centers
9
and Institutes
Self-paced learning
Improve your recall of key
concepts by focusing on
bite-sized course content,
accessible at any time.

Experiential learning
Go beyond passive
learning through videos
and delve deeper into the
course content with a
diverse range of questions
to spark your curiosity.
Multi-faceted Insights
Verify your answers to
various questions by cross-
checking with your peers'
responses.

Social Learning
Gain a broader perspective on
the learning elements through
regular insights on your peers'
responses and engaging in
group-learning exercises.

Enhanced Knowledge
Retention
Solidify your comprehension by
completing module and course
quizzes at pivotal points
throughout your learning
journey.
 Virtual Campus
Embark on an exploratory
journey of the campus,
classrooms and more in the
2-D metaverse

Launch Event
Begin your ISB Online
journey with an ice-
breaker activity and get to
know your cohort better.

Social Learning Activities

Join your peers in a virtual
classroom to discuss and
complete a group-based
exercise at the end of every
module.
Programme
Structure
Course 1: Critical Thinking

Deepa Mani
Deputy Dean,
Executive Education
and Digital Learning
Professor of
Information Systems
Decision-Making
Cognitive Structures: Frames
and Schemas
Heuristics and Other Cognitive
Biases
Group Decision-Making

Course 2: Communication
and Executive Presence

Part I: Art of Storytelling

Effective storytelling methods
Mihir Mankad
Professor of Practice in Public Speaking
Leadership (Case studies included: Steve Jobs,
Kiran Bedi, Chimamanda Ngozi Adichie,
Communication at Tufts
Ronald Reagan and Shashi Tharoor)
University Fletcher and
Friedman Schools,
Part II: Building Your Personal
Visiting Faculty at ISB
Brand
Key aspects of creating a
personal brand
Personal brand positioning
Narrating your story
(Case Studies included: Zach Wahls,
Kiran Sethi, Indra Nooyi, Shah Rukh
Khan)

Course 3: Effective
Negotiation and Persuasion

Distributive Negotiations
Nikhil Madan
Assistant Professor, Integrative Negotiations
Organisational Dispute Resolution
Behaviour Team Negotiations
Lying in Negotiations
Programme
Structure
Course 4: Managing High-
Performance Teams

Foundations of Team
Ram Nidumolu Management
Professor of Managing Team
Organisational Development
Behavior Managing Team Conflict
(Practice)
Managing Agile and Virtual
Teams

Course 5: Leading Change

Foundational Model on
S. Ramnarayan Change
Professor of Kotter's Change Framework
Organisational Effective Execution using
Behavior
(Practice) Four Disciplines
Building personal and
organisational resilience
Change Leadership Tasks

Course 6: Project Management

Vijaya Sunder M Introduction to Project

Assistant Management
Professor Project Selection,
(Practice),
Operations Prioritisation and Portfolio
Management Management
Project Initiation
Project Planning:
Scope & Schedule
Planning
Risk Planning
Resourcing & Budgeting
Project Execution
Project Governance and
Closure

Note: Modules/ topics are indicative only, and the suggested time and sequence may be
dropped/modified/adapted.
 What You Will Earn

Certificates
Receive a digital certificate on successful completion of
each of the six courses in this programme and a Certificate
Masters upon completion of all the courses.

Digital Badges
As you progress through the learning journey and cross
each learning milestone, you accumulate points and earn
credentials along the way.

Note: All certificate images are for illustrative purposes only and may be subject to change at the discretion of ISB Online
 ISB Online Alumni Status

ISB Email and Access to Networking and

Other Benefits Resources
Exclusive ISB email ID for Podcasts, blogs, async
your use and a 20% discount content, ISB RCI Research
on other ISB Online Reports, articles,
Programmes development tools, simulation
instruments and more.
Further Learning
Learning and networking
opportunities via ISB alumni
groups and exclusive
invitations to events and 04
webinars.
Admission
Criteria
To maintain balance and diversity amongst
the cohort, candidates will be evaluated
based on several criteria, including but not
limited to:

Appropriate experience profile

Future leadership potential
Evidence of professional achievement
Industry and functional background
Ability to benefit from the programme
Ability to cope with the rigour required

We admit candidates based on a rolling

basis and encourage you to apply as early
as possible.

DURATION PROGRAMME
START DATE
25 Weeks
6 hours per week Sept 27, 2023

PROGRAMME FEES
INR 2,12,500 + Taxes*

Apply Now

*Financing options are available on request

About Indian School
of Business
The Indian School of Business
(ISB) evolved from the need
for a world-class business
school in Asia. The founders,
some of the best minds from
the corporate and academic
worlds, anticipated the
leadership needs of the
emerging Asian economies.

It gained the unique distinction

of receiving accreditation from
the Association of MBAs
(AMBA), making it the 100th
School in the world to achieve
the ‘triple crown’ of
accreditations from AMBA,
EFMD Quality Improvement
System (EQUIS), and the
Association to Advance
Collegiate Schools of
Business (AACSB).
 Management Essentials
CERTIFICATE MASTERS PROGRAMME

Apply to the programme here

Apply Now