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Pricing will be formulated according to the cost of production, the market,

reimbursement, the condition of the market, and the standard markups. The product

is highly competitive in terms of price, taste, and quality, making it captivating to

customers. Businesses can provide their customers with an expectation of worth and

fairness by providing something in return for the amount that is paid.

The prices of a Buko Juice size 200 ml (small), 250 ml (medium), and 350 ml

(large) shake is only Php 50.00, Php 55.00, and Php 63.00, respectively. While the

Buko Shake in the smallest size (8 oz) only cost Php 60; the medium sized (12 oz)

Shake for Php71, and the largest shake (16oz) for Php 85. The pricing of The Coco

Break juice and shake products will depend on the market price of the ingredients; if

the price rises, the researchers will be more considerate of our customers' ability to

pay

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