Professional Documents
Culture Documents
Company Information 03
The Entrepreneur 04
The Proposal 05
The Business 07
• Business Details 08
• Organization Chart 09
• Product and Services 10
• Related Details 11
Financial Review 16
Extra Application 25
Summary 26
Index 27
“Reincarnate your Beauty”
Co m p a ny I n f o r m a t i o n
Target Market:
Serving the general public which involves the working women and the house ladies
Marketing strategy:
To promote the company with successful stories, connections and the overwhelming
support from the existing clienteles.
Vision Statement:
To be able to open up few branches of the business in Klang Valley area
Goals/objectives:
To market beauty products bearing the ‘Chinta Qaseh’ name (products as attached)
The Finances
A capital of RM1,200,000.00 is needed for both CAPEX & OPEX for one year’s operation
SUPPLEMENT
• Collagen/ Whitening/ Vit C Tablet or Capsule
• Collagen/ Whitening/ Vit Drink in Sachet or
500ml bottle
• Slimming Drink
“Reincarnate your Beauty”
“Reincarnate your Beauty”
The Business
1. Business details
Products/services:
a) Beauty Spa / Make Up b) Beauty Consultant / Short Classes
2. Business Premises
Proposed Business Location:
• Wangsa Link Business Centre, Section 5, Wangsa Maju, 53300 Kuala Lumpur
• Size : 22 x 85 /unit = 1,870 sf x 2 units = 3,860 sf in total
• Rental : (GF) RM 5,800.00 + (1st F) RM3,800 = RM 9,600.00 monthly
• Furnishing : Empty Lot
• Facilities : * Amenities such as convenience stores, restaurant/cafe, school,
hypermarket, bank, POS, shoplots.. etc
* Nearby area: Sri Rampai, Setapak, Taman Melati, Taman
Melawati, easy access to MRR2, Duke highway, Jalan Pahang,
Jalan Tun Razak, Jalan Ampang and nearby public transport -
Sri Rampai & Wangsa Maju LRT Station with feeder bus service.
Supervisor
4. Products/Services:
• Basic Facial PACKAGE DEAL
• Eyebrow Shaping
Basic Manicure + Basic Pedicure
• Eyelash Perming
Back Scrub + Massage + Masker
• Eyelash Extension
Full Body Scrub + Masker
• Basic Manicure
Full Body Massage + Scrub
• Basic Pedicure
Full Body Scrub + Massage + Masker
• Bust Firming/Decollete
Herbal Bath
• Full Massage Day/Night Make Up
• Back Massage Special Event Make Up
• Body Scrub Engagement Make Up
• Head Therapy Bridal Make Up (Nikah)
• Beauty Consultation Enthronement Make Up (Sanding)
• Make-up Classes Photoshoot Make Up
• Body Maintenance
• Skin & Body Health Advisory
“Reincarnate your Beauty”
Rel a te d D e ta i l s
1) MARKET POSITION
Currently there is a list of existing clients which centers into ‘Home Services’ whom are considered as
the inner circle. Potential outer circle is will be covered by the marketing strategy planned.
3) ANTICIPATED DEMAND
There are a few external demands in the pipeline as it is. Seeing it as potential for further
development.
4) PRICING STRATEGY
By providing an A-Class services, the pricing status will be slightly above average.
5) GROWTH POTENTIAL
We are expecting a growth of 40% (at least) each year
“Reincarnate your Beauty”
Rel a te d D e ta i l s
6) POINT OF INCOME
The Income of this business will derived from either by members or the walk in customers. Generally
it is from the products and services rendered and also for the classes and the consultancy services
7) PRICING STATUS
Prices are at a standard pricing status aligned with the selected range from the current market
value of items and services provided. Any discounts or increments of pricing are subjected upon
principles anonymity and the respective owner of the business.
8) COMPETITORS
Generally, there are a few competitors in a range of five kilometer stretch. However, none so far is
delivering an A-Class services to cater the up-market customers
9) OPERATING HOURS
a. 10.00 am to 8.00 pm
b. 6 Days a week (except Mondays)
c. Close on Public Holidays (Unless Noted Otherwise)
Market varies from the general public, event companies, production companies,
advertising companies, independent or personal clients, and event government bodies
that require services of our professional products & services.
c. Opportunities
• To service the untapped market in the vicinity which usually patron A-class services
outlets way in the city due to its non-existence standards nearby.
d. Threats
• Potential of more up market beauty and spa outlets blooming in the area once they
have caught up with the idea.
• Non-patronage from the below middle class customers
• Product cost hike ups
“Reincarnate your Beauty”
“Reincarnate your Beauty”
Financial Overview
1) SALARIES
2) EMPLOYEES PROVIDENT FUND (EPF ) – 11% Employees & 13% Employer = 24% in total
Continuance:
Total Monthly Total Yearly
Salaries + EPF Salaries + EPF
= RM 15,000.00 + RM 3,600.00 = RM 304,000.00 + RM 43,200.00
= RM 18,600.00 = RM 347,200.00
Office Equipment
ITEMS UNITS UNIT PRICE TOTAL
Keyphone system 1 set 2,800.00 2,800.00
(12 extension c/w telephones and CS)
Small Refrigerator 1 pc 500.00 500.00
Computer System & Printer 2 set 2,600.00 5,200.00
Air Conditioner (Split) - 1.0 hp 2 units 1,900.00 3,800.00
- 2.0 hp 3 units 2,800.00 8,400.00
Internet access 1 set 1,500.00 1,500.00
Sound system – Radio & Speakers 1 set 2,200.00 2,200.00
Fax Machine 1 unit 450.00 450.00
Customer Database Program I package 5,600.00 5,600.00
Payroll and Management program 1 package 4,800.00 4,800.00
40” Samsung Flat Screen TV 1 unit 3,700.00 3,700.00
GRAND TOTAL 36,970.00
Summary:
a) Furniture & Fittings RM 40,650.00
b) Office Equipment RM 36,970.00
c) Appliances RM 26,855.00
d) Renovations RM 55,800.00
Accessories
ITEMS UNITS UNIT PRICE TOTAL
Facial Trolley 4 sets 450.00 1,800.00
Hair Trolley 3 sets 450.00 1,350.00
Make-up Trolley 2 sets 450.00 900.00
Towels (Small, Big, Medium) – Facial & Body 20 sets 350.00 7,000.00
Make-Up Accessories 2 sets 1,500.00 3,000.00
Hair Accessories 3 sets 800.00 2,400.00
Curling Iron 3 sets 500.00 1,500.00
Straightening Iron 3 sets 400.00 1,200.00
Heavy Duty Hair Dryer 3 sets 550.00 1,650.00
Hair Towel 5 sets 180.00 750.00
Manicure & Pedicure Set 2 set 2,500.00 5,000.00
Summary:
a) Main Items RM 177,000.00
b) Accessories RM 26,550.00
5) DEPOSITS
TOTAL RM 40,700.00
6) MISCELLANEOUS
TOTAL RM 4,300.00
7) FIXED EXPENDITURES
Monthly Expenses
i. Rental RM 9,600.00
ii. Telephone RM 300.00
iii. UNIFI RM 250.00
iv. Utilities RM 1,800.00
v. EPF RM 3,600.00
vi. Salaries RM 15,500.00
vii. Stationary & Periodicals RM 350.00
viii. Promotion RM 700.00
ix. Up keep of premises RM 300.00
a) Up keep of office environment
b) Maintenance of furniture & fittings
c) The cleaning of office premises and so forth
vii. Equipment Maintenance RM 550.00
a) Maintenance of spa equipment
b) Maintenance of office equipment
c) Maintenance of air-cond & electrical appliances
TOTAL RM 1,187,125.00
PACKAGE DEAL
Basic Manicure + Basic Pedicure RM 80 SALON SERVICES
Back Scrub + Massage + Masker RM 110 Wash & Blow RM 30 - 40
Full Body Scrub + Masker RM 150 Hair Treatment RM 80 - 100
Full Body Massage + Scrub RM 180 Setting (Bun , Curl, Iron..etc) RM 70 - 120
Full Body Scrub + Massage RM 250
+ Masker
“Reincarnate your Beauty”
F i n a n c i a l O v e r v i e w - Ra te s
SLIMMING SERVICES
• 7 Treatment Package RM 1,400.00
• 10 Treatment Package RM 1,800.00
• 15 Treatment Package RM 2,600.00
MAKE UP CLASSES
• Basic (2 days) RM 500.00
inclusive basic make-up, accessories & small make up box.
• Advance (6 days) RM 2,000.00
inclusive full make-up, accessories & professional make -up box.
HAIR-DO CLASSES
• Setting (4 days) RM 300.00
Bun, Curl & Straightening – bridal and event hair-do
(incusive hair accessories)
The Card
Sample
Chinta Qaseh Beaute Haus & Spa is a full fledge beauty spa and body care
center to cater the need of the healthy and exquisite women, no matter
whether they are the working women or the housewives.
In light of this, CQ Beaute Haus is ready to take the challenge to cater the ever-
growing need of the women with its products and services. For the young
ones, start early…. and for the older ones,
GROUND FLOOR
The ground floor will be the main introduction of the business which centers on its
products and the services. There will also be a reception counter cum customer service
desk, lockers for the staffs, an office for the management, a make-up room for services
and its classes, a hair treatment room, a manicure and pedicure station. There will also
be a product showcase, a refreshment pantry counter, a waiting area (customer
lounge). A small ‘Solat’ area will also be placed for the usage of the staff. A small store
for stock keeping will be erected at the back end of the building. There will also be an
internal access door from the 1st floor to the ground floor as passageway for the
packages that involves the spa business and the beauty business.
UP
TOILET
Store Make-up Room Office
& Classes
VERANDAH
TOILET
Lockers
22’0”
Staffs Waiting
Solat Areas Area
Area Manicure
Hair Treatment &
Pedicure Product Showcase
UP
Pantry
85’0”
FIRST FLOOR
The first floor is the main activity area where the whole spa is situated. The Jacuzzi,
the Sauna booth, the massage beds and so forth. This is where all the ambiance for
relaxation and pampering is set for the customers. There is also a reflexology lounge
for those who wishes to have their feet massaged. Facial treatment services is also
available for the customers at the six bedded massage room. A toilet will be
renovated to become a bathroom for the customer to rinse themselves upon
completing all the necessary packages that they took. There is also a bath tub for
milk bath, herb bath, flower bath and so forth. A section for pantry for the staff is
located at the back alongside the store room for stocks keeping.
BATHROOM
UP
UP
Towels and Jacuzzi
Bath
Equipment
Sauna
Room
Room
DN
TOILET
22’0”
Reflexology Massage & Facial Treatment Room
Store Lounge
Pantry
Room Relaxing
Lounge
DN
85’0”
“Reincarnate your Beauty”
I n d ex – P ro p o s e d Are a by I m a ge s
16’0”
6’0”
BEAUTÉ H AU S & S PA
DBKL09/13-WPKL69 “Reincarnate your Beauty”
3’0”
BEAUTÉ HAUS & SPA
8’0”
Welcome to For Ladies Only
Get your Rewards today!
WE PROVIDE: WE PROVIDE:
Basic Manicure + Basic Pedicure Basic Manicure + Basic Pedicure
Back Scrub + Massage + Masker Back Scrub + Massage + Masker
Full Body Scrub + Masker Full Body Scrub + Masker
Full Body Massage + Scrub Full Body Massage + Scrub
Full Body Scrub + Massage + Masker Full Body Scrub + Massage + Masker
Day/Night Make Up Day/Night Make Up
Special Event Make Up
Engagement Make Up
Special Event Make Up
Engagement Make Up
Call 013-7330263
Bridal Make Up (Nikah) Bridal Make Up (Nikah)
Enthronement Make Up (sanding) Enthronement Make Up (sanding) “Reincarnate
Photoshoot Make Up Photoshoot Make Up
your Beauty”
“Reincarnate “Reincarnate
your Beauty” your Beauty” Posters
Buntings
(Options)
“Reincarnate your Beauty”
I n d ex - Ce r t i f i c a te
Completed at:
Date Of Completion :
3 1 st D e c e m b e r 2 0 1 2
Body Spa
Services
Make-up
Services
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DISCLAIMER : All information and images presented in this document are for presentation purposes only. It is subject to change and not
valid for any official use unless certified by the founder. They are not for commercial use but for visualization purposes only. Any
exposure or usage of the images, idea or information without NOREMELIA bt JAMIL written authorization, will be dealt severely by the
copyright and infringement law – Laws of Malaysia Act 332 Copyright Act 1987 (Reprint 2001)