Section II
Description of the Business
A. Company Overview
The Golden Chocolate Slice Store
Th Chocolate Slice Store, we have decided to use this business name
because ‘Chocolate is the element symbol of . Since our product is natural it sounds
best for our business. All of our partners approved this business name, it sounds
unique and our product is different from other business. We will build this business
because we love chocolate and most of people loves chocolate and we decide to make
chocolate cake. Strawberry cake, chippon cake, and lava cake are commonly use by
other cake stores so this chocolate cake is different in other's chocolate cake because
it's softly cake .we used to eat chocolate and cake when we were children and my
mother always greeted me with chocolate, cake or chocolate never goes away every
time there is a birthday. Chocolate is especially rich in flavanols like epicatechin and
catechin, as well as anthocyanin and phenolic acids. All of these compounds help
Protect your cells from inflammation, improve your brain function, and boost your
immune and cardiovascular health. Dark chocolate can also give you: Cardiovascular
Support. This business is in demand everywhere. Our business name might not
sounds class but we are sure to serve our customers very different , and unique.
PUROK 48, Nuevo !loco Mawab, Davao De Oro
The location of our business were located besides at the New Public Terminal
It is not difficult to find. We've choose this location because there's a large population
and we are probably safe here. People who's passing by the street recognize our‘store. The citizens in this barangay and the nearest barangay will avail our product
because in this area we don’t have any competitors. This area really needs our
services and we bake for birthday party's or party . We have observed that if we will
build this business, our area is the only cake store located besides the national high,
it makes our location different.
Our type of enterprise is services because we serve people through delivery
and customers can call us if they want us to delivery the product.
The minimum number of our employees are five. One employee for delivery who
transport refilled containers to customer's home. One employee as front liner or the
‘one who accept and refill the containers of the customers. One accountant or
bookkeeper who makes financial statement of business operations. One technical
assistant it maintains and runs the machine. And last one employee for cashier,
handles cash sales and purchases. We owners will manage our business. We will imit
the square footage in 20-25 ft? It is enough to start our business with this size.
We have decided to build this business because we prove that our product is unique
and different from others. Their sources came from few kilometers away from this
barangay and the nearest barangay. Since the location we have chosen has larger
Population it will not be difficult for us to start. We ‘ve observed that most people buy
the cake is softilicious, sweet and kind bitter but its big deal for everyone.
a trust our cake store. We will make sure that the chocolate cake is
safely tp’eat made in pure cocoa. Satisfaction and giving them good services they
Prefer. This company or business we give you the best products and services. To
optimize our supply. We want to serve our unique product. To serve people in safe,
best quality, high standards, and affordable chocolate cake.that people eat healthy, pure cocoa, and boast immune system. To give
munity a reliable cake store. To be the one who can make our costumers’ life
better. To help individuals who lives in less immune and cardiovascular support. To
ensure the abundance of purred cocoa chocolate sources it will not be so difficult for
us to start.
Te aeons are so important of course they are the on who will buy my
products. Our costumers is our priority. Employees work for us and makes the
products they deliver it. They serve our costumers well, the most important is our
partners because our capital came from our partners. This business will succeed with
the help of the employees and the stake holders.
B. Nature of Business
lat we are selling is chocolate cake, and the services is bake and
delivery. We also have motorcycle to deliver.
Our products is not popular needs but as we serve that our product is unique, EATING
CHOCOLATE MAY MAKE YOU BETTER AT MATHS!. Our costumer will benefit
Increases heart health: The antioxidants in dark chocolate have been shown to lower
blood pressure, reduce the risk of clotting and increase blood circulation to the heart,
thus lowering the risks of stroke.
Qur-preduct gan be displayed in market and our target audience, are all. Market
potential will be high because this services is increasing demand all over the world. All
‘coups benefit worth this services. We are sure that this business will be successful.
The alternatives of our products is flavored cream and also introducing our product
and communicate with other consumers. and also communicate with other company |to make partnership with our product. partnership will be enough to replace the
‘services especially when we are having malfunction of machines and delivery trucks.
That innovation is an advantage of our business. This is excellent strategies that can
boost our profits.
C. Key Characteristics of the Industry
The 2... industry is not huge because we just having a small business, and
services but surely it will fit to our industry. The history can help us to manage our
business, the innovation can solve critical issues. purred milling chocolates and the
bread cake and icing is purely made of flour and egg with size of small, medium, and
large. it's taste sweetly and softly cake.
D. Brief Financial Highlights
One of the
ath is our innovation of products that we would be a great thing to fight
the competitors. We will keep our strengths to avoid conflicts to stay at the top. We will
use our strengths to fight the weaknesses. Our competitors we not be the reason to
be at the bottom. We make innovations and new products. We will not waste the
opportunities to have more sales to gained more money. Threats cannot stop our
business to be successful. We will find a solution for those threats and weaknesses.
A strong sales strategy plan creates the foundation for a cohesive and successful
sales organization. Sales strategies and initiatives also align salespeople on shared
goals and empower them to do their best work — keeping them happy and successful,
too.
Monthly salaries as a workers :
P 250.00 General ManagerP 150.00 Cashier
P 150.00 Delivery personnel
P 100.00 service crew
P 100.00 Production staff
As we expected they work daily completing 8 hours. company's have rules just no
allowed using phone while packaging and no smoking. no work during sunday. having
13th month pay bunos. Our company promise that if their salaries increase P 50,00
Per day if they will stay in our company for 1 year or more and another increase
salaries P 50.00 per day for other year. With maximum of P 350.00.
E. Strategic Management
Strategic Management can be defined as a decision-making process that leads to the
development of the strategic position i.e. which helps to determine the future
sustainability and the profitability of the organization, simultaneous with the integration
of managerial capabilities, responsibilities, motivation and reward system.
F. Compelling Market - Driven Reason why this Business wi
Succeed
In this barangay/society the most attractive venture is opening a cake store, which
are mostly owned by first time business owners. In order for you to be successful cake
Store business owner, you need to have right arsenal to manage business and run this
kind of business. There is no one has secret recipe to become a successful business
owner. We need this five to apply in ourselves to handle a business. First is discipline,
itis one thing to owned a business and another thing to be disciplined enough to run@ business seriously. An effective and successful business owner is to focused on
achieving business goals. Second decisive, the competition for bakeshop businesses
is very tight, business owner should exercise sound judgement under pressure and
can take actions whenever necessary. You must know how to prioritize tasks and
make decisions quickly for your business and for your employees. Third is confident,
‘Owners does not ask questions about whether they succeed or whether they are
worthy of that success. Successful business owners are confident that with hard
work and is wisdom they will be successful. Fourth is strong people skills, successful
business owners don't only master the technical skills in managing a business but they
also master the soft skills. According toa Resourceful Manager “Technical aptitude
and business savvy aren't worth much if leaders don't have the people skills to execute
them’. Effective entrepreneurs have strong communication skills to sell and market
their cafe services and to motivate their employee. Lastly, is passionate passion is the
most important trait that any aspiring entrepreneurs should have in order to be
successful. Passionate business owners’ love what they do and willing to put an extra
efforts and spend hours because there is happiness in their business it gives them
beyond the money. Your employees needs to see that you are passionate with what
you do so they can also take their work seriously. If you avail this product your future
will be bright and as clear as the softilicious chocolate cake. This product natural
without chemicals, our services is different from other cake, we offer a free delivery
and we will gave 5% discount when buy and order 1 and November to December.