Professional Documents
Culture Documents
Simplified Market Research Format
Simplified Market Research Format
Chapter 1 – Introduction
First Paragraph – Background of the study, problem should establish why you’re conducting
this research, the rationale of the research, and there should be author that supports your
claim.
Second Paragraph – Global perspective on the issue as to the presented problem, this claim
should be presented with authors. Variables should discuss in this part as well as to the
locality.
Third Paragraph – National and local perspective on the issue. The study should clearly
discuss the relevance and importance in conducting this study.
Fourth Paragraph – Research gap, what makes this study need to be conducted
Chapter 2 – Methodology
Research Design