Criteria Excellent (4) Proficient (3) Basic (2) Limited (1) Not Evident (0)

For (a) Students had to explore fonts by

Demonstrates a deep
accurately finding examples that fit the style.
understanding of
12/12
typography, accurately
Understanding of Typography
identifying fonts that
match the format,
situation, and style.
Shows a good Shows a limited
Demonstrates a basic
understanding of understanding of Fails to understand
understanding of
typography, effectively typography, with font typography, with no
typography, with some
selecting fonts that choices that do not appropriate font
font choices that align
generally fit the given match the criteria selections.
with the criteria.
criteria. effectively.

Relevance to Format/Situation/Style
The selected fonts align Most selected fonts are Some selected fonts are Selected fonts do not
Fonts selected do
well with the format, suitable for the given relevant to the given consistently match the
not relate to the
situation, and style, format, situation, and format, situation, and format, situation, and
format, situation, or
enhancing the overall style, contributing to the style, but not style, detracting from the
style at all.
design and message. design and message. consistently. design and message.

Shows some creativity Limited creativity and

Application of Concepts
Demonstrates creativity
and originality in font originality in font Lacks creativity and
and originality in font
Innovative touches choices, but they are selections; most fonts are originality; fonts
selections, enhancing
added to the not consistently incorrect or misplaced. chosen are
the use of typography in
assignment. Applications inventive. Applications Application is not always incorrect.
a proficient way.
are used diligently as are mostly appropriate, appropriate as they do Application of
Applications are used
examples. . and some fail to relate not relate to the class’s typography needs
appropriately as
to the course’s focus on focus on typography in improvement.
examples.
design. design consistently.
WORKSHEET INSTRUCTIONS
● Read through the information on the first page.
● Add images that reflect the prompts on the second page.
● Click on a “insert picture here” box.
● Select “replace image” from the top menu.

● You can choose to search the web for images directly in the Google classroom or you
can search the web, save image to your computer and upload them.
● Turn in your worksheet once it’s complete.