Scribd Logo
Upload

Welcome to Scribd!

  • Value RoadMap

    Uploaded by

    Adire Temple
    2 views1 page
    This document discusses strategies for upselling and downselling products or services to customers. It outlines common pain points or challenges that customers may have, as well as providing a persuasive solution and desired outcomes. It also emphasizes establishing value and creating a sense of urgency, while addressing questions and concerns through social proof, guarantees and FAQs to encourage customers to take action and refer others.

    Original Description:

    Value RoadMap (1)

    Original Title

    Value RoadMap (1)

    Copyright

    © © All Rights Reserved

    Available Formats

    PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    Report this Document
    This document discusses strategies for upselling and downselling products or services to customers. It outlines common pain points or challenges that customers may have, as well as providing a persuasive solution and desired outcomes. It also emphasizes establishing value and creating a sense of urgency, while addressing questions and concerns through social proof, guarantees and FAQs to encourage customers to take action and refer others.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    2 views1 page

    Value RoadMap

    Uploaded by

    Adire Temple
    This document discusses strategies for upselling and downselling products or services to customers. It outlines common pain points or challenges that customers may have, as well as providing a persuasive solution and desired outcomes. It also emphasizes establishing value and creating a sense of urgency, while addressing questions and concerns through social proof, guarantees and FAQs to encourage customers to take action and refer others.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 1

    Upsell

    DownSell
    BEFORE STATE Agitation
    Problems AFTER STATE
    Challenges
    Persuasive
    Pain Points Solution Desired Outcome
    Desire Offer
    Sense of
    Urgency

    Social Proof
    Guarantee
    FAQs Take
    Action

    VALUE

    Referral

    © DigitalMarketingSkill Institute Services Limited - All rights reserved. Do not share, copy, reproduce or sell any part of this document unless
    you have written permission from DigitalMarketingSkill Institute Services Limited.

    You might also like