Language & Communication

 What is Communication: Nature, Style, Process of Communication

 Barriers to Communication
 Objectives & Importance of Communication
 Formal & Informal Communication
 Verbal & Non-Verbal
Key Differences:

1.Language is a system of communication that relies on verbal or non-verbal codes

to transfer information. Communication is a way of interchanging messages or
information between two or more people, focusing on the message.
2.Language is a tool of communication. Communication is a process of transferring
messages.
3.Language changes dynamically, as new words can be created. Communication is
considered static, as its basic steps remain unchanged.
4.The basics of communication do not change. However, new words are added to
the dictionary of language almost daily.
Language vs. Communication: Working Together

• Communicating with others is a basic human need. Healthy living

involves interacting and engaging with others. And our primary means
of doing so is through shared language.

• It is not really language vs. communication; it is

language and communication.
What is Communication
• Process by which information is exchanged between individuals through a
common system of symbols, signs or behavior.

Elements of the Communication Process:-

• Sender
• Encode
• Message
• Receiver
• Decode
• Feedback
Styles of Communication

• Friendly, Sociable

• Directive, Persuasive, Demanding, Blaming

• Speculative, Intuitive, Searching, Exploring, or Intellectual

• Disclosing, Revealing, Explicit, Responsive, Accepting, and Aware

Nature & Features of Communication

• As we all know, human communication is vital for survival and it is one thing in life that
we cannot avoid doing.
• Communication comes from 2 Latin words:
• ‘Communis’ – which means ‘common’, meaning ‘to come together’ or ‘to continue’;
• ‘Communicare’ – which means ‘to share something’

• 1. Communication is an exchange of ideas. Communication is the process through which

an exchange of information takes place. It is the sharing of information, ideas, concepts,
and messages.
• 2. Two or more parties are involved in it. In communication exchange of information
takes place between two or more persons. The one who initiates the exchange is the
sender of the message (speaker/ writer) and the one who receives and interprets it is the
receiver of the message (listener/ reader).
• 3. It is a two-way process.
SUMMARY OF COMMUNICATION CHOICES
Use oral channels when:
• your message is fairly simple
• you need an immediate response
• you don’t need a permanent record
• you want to encourage interaction in
problem-solving or decision-making
• you need to read the recipient’s body
language
• you need to hear the tone of your
recipient’s response
• your message has an emotional factor.
Use written channels when:
• your message is fairly detailed or
requires careful planning
• you don’t need an immediate
response
• you need a permanent, written record
• you have a big, widespread audience
• you want to minimise the distortion
that often occurs when messages are
passed orally from person to person
• you don’t need immediate interaction
with your audience
• your message has no emotional factor.
SUMMARY OF COMMUNICATION CHOICES
Use electronic channels when:
• speed is important
• time zones differ
• you are physically separated from your audience
Communication Process
Objectives of Communication
• Helps in decision making
• Ensures smooth functioning of the business
• Creates Effective Team
• Boosts Customer Relationship
• Increase Productivity
• Promotes Motivation
• Enhances Business Goodwill
 Comparison Chart

BASIS FOR COMPARISON FORMAL COMMUNICATION INFORMAL COMMUNICATION

Meaning A type of verbal communication in which A type of verbal communication in which the
the interchange of information is done interchange of information does not follow any
through the pre-defined channels is channels i.e. the communication stretches in all
known as formal communication. directions.
Another Name Official Communication Grapevine communication
Reliability More Comparatively less
Speed Slow Very Fast
Evidence As the communication is generally No documentary evidence.
written, documentary evidence is
present.
Time Consuming Yes No
Advantage Effective due to timely and systematic Efficient because employees can discuss work
flow of information. related problems, this saves time and cost of the
organization.
Disadvantage Distortion due to long chain of Spread of rumors
communication.
Flow of Communication
Formal Communication
 What is culture?
shared system of beliefs, attitudes, values, expectations and norms of behaviour.

Remember
You can improve your cross-cultural communication skills by
recognizing cultural differences, being willing to accept that other
people have different beliefs and assumptions, being open-minded
enough to know that not everyone has the same standards and
theories as you, and constantly making an effort to improve your
intercultural communication skills
 Checklist For Communicating Effectively Across
Cultures
1 Show respect. Learn how respect is communicated in different cultures (gestures, eye contact, symbols, signs,
etc.).
2 Show empathy. Put yourself in the shoes of the recipient and imagine their feelings and their point of view.
3 Do not pre-judge. Accept differences without judging, and learn to listen.
4 Be open-minded. Accept that you may have to change your habits or mindset when communicating across
cultures.
5 Avoid distractions. Do not be distracted by things like appearance or dress.
6 Be patient. Sometimes persistence will be necessary when communicating with someone from a different
culture.
7 Look for similarities. Try to find common ground, parallels, connections.
8 Send clear messages. Make sure all your written as well as your verbal and nonverbal communications are
quite clear, reliable and consistent.
9 Recognise your prejudices. Learn to appreciate and accept when your theories and beliefs are different from
other people’s.
10 Treat people as individuals. Do not treat one person as being a stereotype of a particular group, but rather
as a unique human being with individual qualities and attributes
Seven Steps To Effective Communication
 Principles of communication/ The 7 Cs of
Communication
According to the 7 Cs, communication needs to be:
1. Clear
2. Concise
3. Concrete
4. Correct
5. Coherent
6. Complete
7. Courteous
 Successful Communication – Key Points To
Remember
• Read
• Listen intelligently
• Think & Plan
• Use appropriate language
• Be open-minded
• Select appropriate media
• Time your communication appropriately
• Obtain feedback
THE END