1.1.

Revenue

1.1.1. Forecast of cakes sales

This table shows the growth rate of SHC's revenue stream over 5 years in 3 cases: Most likely,
Optimistic case, Pessimistic case. Sweet Heart Cake offers customers 3 new product groups:
cakes, services and beverages. SHC expects to sell 54,000, 70,200, 37,800 products of bakery,
bakery and beverage products, respectively, in the first year and achieve revenue of
11.312.946.000 VND.

Most likely
Revenue of
cakes Year 1 Year 2 Year 3 Year 4 Year 5
Average price
per unit 69.833 69.833 69.833 69.833 69.833
Number of
units 54.000 59.400 68.310 75.141 80.401

% Growth 10% 15% 10% 7%

3.770.982.00 4.148.080.20 4.770.292.23 5.247.321.45 5.614.633.95
Total revenue 0 0 0 3 5

Optimistic case
Revenue of
cakes Year 1 Year 2 Year 3 Year 4 Year 5
Average price
per unit 69.833 69.833 69.833 69.833 69.833
Number of
units 70.200 77.220 88.803 106.564 133.205

% Growth 10% 15% 20% 25%

4.902.276.60 5.392.504.26 6.201.379.89 7.441.655.87 9.302.069.84
Total revenue 0 0 9 9 9
 Pessimistic case
Revenue of
cakes Year 1 Year 2 Year 3 Year 4 Year 5
Average price
per unit 69.833 69.833 69.833 69.833 69.833
Number of
units 37.800 37.800 39.690 41.675 42.925
% Growth 0% 5% 5% 3%
Total 2.639.687.40 2.639.687.40 2.771.671.77 2.910.255.35 2.997.563.01
revenue 0 0 0 9 9

The best case is one in which the company is able to maximize daily income while
maintaining or exceeding planned productivity. However, because the company must undergo
a protracted period of development, change, and improvement, achieving the maximum is
challenging.

Expected Case is a case that SHC created based on market research on the prices Vietnamese
consumers pay for street food, the typical operation of a bakery in the Danang market, and
marketing strategy to target the proper clients.

SHC only met 80% of the business's expected case in the Worst Case that SHC provided. In
the worst-case scenario, SHC will be aware of the lowest level that the company anticipates
achieving if the development plan is followed. If it is below the worst case level, businesses
need to adjust their plans and develop.

1.1.2. Service Revenue

In the first year, SHC expects to sell 5.400 products, which brings in a revenue of
1.515.855.600 VND. Similarly, SHC is also divided into the following 3 cases.

Most likely
Revenue of
service Year 1 Year 2 Year 3 Year 4 Year 5
Average price
per unit 280.714 280.714 280.714 280.714 280.714
Number of
units 5.400 5.940 6.831 7.514 8.040
% Growth 10% 15% 10% 7%
Total revenue 1.515.855.600 1.667.441.160 1.917.557.334 2.109.313.067 2.256.964.982
 Optimistic case
Revenue of
service Year 1 Year 2 Year 3 Year 4 Year 5
Average
price per unit 280.714 280.714 280.714 280.714 280.714
Number of
units 7.200 7.920 9.108 10.930 13.662
% Growth 10% 15% 20% 25%
Total
revenue 2.021.140.800 2.223.254.880 2.556.743.112 3.068.091.734 3.835.114.668

Pessimistic case
Revenue of
service Year 1 Year 2 Year 3 Year 4 Year 5
Average price
per unit 280.714 280.714 280.714 280.714 280.714
Number of
units 3.960 3.960 4.158 4.366 4.497
% Growth 0% 5% 5% 3%
Total revenue 1.111.627.440 1.111.627.440 1.167.208.812 1.225.569.253 1.262.336.330

1.1.3. Dinks Revenue

In the first year, SHC expects to sell 43.200 products, which brings in a revenue of
1.670.414.400 VND. Similarly, SHC is also divided into the following 3 cases.

Most likely
Revenue of
drinks Year 1 Year 2 Year 3 Year 4 Year 5
Average price
per unit 38.667 38.667 38.667 38.667 38.667
Number of
units 43.200 47.520 54.648 60.113 64.321
% Growth 10% 15% 10% 7%
1.670.414.40 1.837.455.84 2.113.074.21 2.324.381.63 2.487.088.35
Total revenue 0 0 6 8 2
 Optimistic case
Revenue of
dinks Year 1 Year 2 Year 3 Year 4 Year 5
Average price
per unit 38.667 38.667 38.667 38.667 38.667
Number of
units 56.160 61.776 71.042 85.251 106.564
% Growth 10% 15% 20% 25%
Total revenue 2.171.538.720 2.388.692.592 2.746.996.481 3.296.395.777 4.120.494.721

Pessimistic case
Revenue of
drinks Year 1 Year 2 Year 3 Year 4 Year 5
Average price
per unit 38.667 38.667 38.667 38.667 38.667
Number of units 30.240 30.240 31.752 33.340 34.340
% Growth 0% 5% 5% 3%
1.169.290.08 1.169.290.08 1.227.754.58 1.289.142.31 1.327.816.58
Total revenue 0 0 4 3 3