Strengths Weaknesses

(From the Internal Assessment- component 3 & 4) (From the Internal Assessment-component 3 &4)

1. Produces Quality Parts 1. Losing capability to pay bills

2. Putting Customers First 2. Not making good profit before payments

3. Exceptional Organizational Culture 3. Not enough profit to generate money for

shareholders
4. Set goals to obtain
4. Original investments have gone down
5. Hitting previously set goals
5. Losing efficiency for using resources
6. Good organizational Structure
6. Still growing but losing pace
7. Very Efficient leadership with good decision
making 7. Overall performance has declined recently

8. Good core values with 8. Hit a ceiling for output

9.Have set key factors that give success 9. Hit a ceiling for revenue

10. Accurate mission/vision statement 10. Starting to lose more profits each year
 Opportunities Threats

(From the External Assessment-component 1 & 2) (From the External Assessment-component 1 & 2)

1. Market is a Oligopoly 1. Contractionary tax being imposed

2. New cars with new aspects introduced 2. High gas prices

3. Good brand reputation 3. Carbon taxes

4. Solid and growing supply chain 4. Interest rates going up

5. Threat of new entrants is low 5. High inflation causing less money spent on
cars
6. High start up costs so easy for them to open
new stores 6. New technology always coming out

7. High market share during hard economic 7. More EV’s

times
8. New tariffs talked about
8. Legal forces making harder to enter market
9. Minimum wage going up
9. Higher interest in cars with younger
generation 10. More eco friendly culture

10. Newer cars requiring more new and

expensive parts