DISTRIBUTION

STRATEGY
Minimalist Stationery

MADFUND - V24 TEAM MIDAS

TEAM MIDAS

CURRENT INDIRECT
DISTRIBUTION DISTRIBUTION
STRATEGY THROUGH SHOPEE

Online Distribution strategy Utilizes Shopee as its primary platform to

reach its target audience.
Falls under indirect distribution
channel Allows the company to have a wider
reach, especially among tech-savvy
consumers who prefer online
shopping.
SUGGESTIONS FOR TEAM MIDAS

DISTRIBUTION
01 02
Expand to other E-
Implement an Omnichannel
Commerce:
Strategy:
Utilize other online platforms
Incorporate both online and
such as Lazada and Zalora to
physical stores to reach consumers
tap into a broader audience
that prefer in-store shopping

03 04
Selective Distribution:
Leverage Social Media for Direct
Partner with other stores that align
sales:
with the minimalistic ethos to
Utilize the shopping features in
maintain brand image while staying in
Social Media apps to sell directly to
the right environment for the
consumers that are more targeted
products
SUGGESTIONS FOR TEAM MIDAS

DISTRIBUTION
05 06
Enhance Delivery and Logistics Reseller Strategy
Offer different delivery processes Collaborate with influencers or
and packages that are reliable and
bloggers that can act as
efficient such as same-day
resellers, promote and sell the
delivery, drop-off, cash upon pick-
products
up, etc.

07
Feedback and Reviews
Encourage customers to leave
reviews and feedback on the
Shopee platform. Positive reviews
can boost the brand's credibility
and encourage more sales.
TEAM MIDAS DISTRIBUTION STRATEGY

Thank you!

MINIMALIST STATIONERY