SERVICE LEARNING PROJECT PROPOSAL

PROJECT TITLE Digital Literacy for Local Businesses

Hemanth Kumar (2312138)

TEAM MEMBERS Mahesh V(2312151)
Varun Singla(2312191)

PROGRAMME 2BCOM F&A B

DATE OF SUBMISSION OF
12th January 2024
PROPOSAL

Number of hours of community

Estimated 30 hours
engagement

Many local businesses in our community

lack digital presence and are not leveraging
online platforms for marketing and
PROBLEM / OPPORTUNITY
operations. This project aims to bridge the
digital divide and empower local
businesses with digital literacy skills.
Our vision is to enhance the digital
GOAL STATEMENT capabilities of local businesses, enabling
them to thrive in the digital era.
PROJECT OBJECTIVES 1. Provide basic digital literacy training to
at least 20 local businesses.
 2. Assist businesses in creating and
optimizing their online presence (website
or social media profiles).
3. Conduct workshops on digital marketing
strategies tailored to small businesses
1. Weeks 1-2: Identify and reach out to
local businesses interested in participating.
2. Weeks 3-5: Develop training materials
and curriculum.
3. Weeks 6-8: Conduct digital literacy
PROJECT TIMELINE
training sessions.
4. Weeks 9-10: Assist businesses in
creating online profiles.
5. Weeks 11-12: Evaluate the impact of
the project and provide ongoing support.
1. Students will acquire practical
experience in digital literacy training.
2. Increased understanding of the
LEARNING OUTCOMES
challenges faced by local businesses.
3. Enhanced communication and teaching
skills through workshops.
1. Collaborate with local business
associations for participant recruitment.
2. Develop easy-to-understand digital
literacy training modules.
3. Provide hands-on assistance to
PROJECT STEPS businesses in creating online profiles.
4. Organize workshops on digital
marketing tailored to the needs of small
businesses.
5. Establish a system for ongoing support
and follow-up with participating businesses
 1. Training materials and resources: 10000
BUDGET
2. Online platform setup support: 5500
(Estimate)
3. Workshop venue and materials: 7000
Collaborate with local business
associations or chambers of commerce for
COLLABORATIONS
participant recruitment and potential
funding support.
1. Measure the number of businesses with
improved digital literacy skills.
2. Track the establishment and maintenance
of online profiles for participating
businesses.
IMPACT ASSESSMENT PLAN
3. Collect feedback from both students and
local businesses to assess the project's
impact
4.Assess any positive economic impact
resulting from increased digital transactions