Module # 7:

ICT and Social

Responsibilities
ICT FOR ADVOCACY AND
DEVELOPMENT COMMUNICATION

ICT for development or ICT4D is the use of information

and communications technology in the field of
international development, socioeconomic development,
and human rights.
 3 ICT4D SUCCESS FACTORS

Community that ICT Creation and the use of

would solicit support facilities that the ICT
from. application offers.

Target of the advocacy should be

understood.
Ex, target or purpose like poverty,
education, health, governance
ICT4D Cube
-describes the fusion of different aspects of
the society and their interaction with ICT
products
Generic or Basic Services
• Are those that a certain government office provides.
• Are partnered with infrastructure.

1. Human Capital – refers to the manpower dedicated to fulfill the tasks and
activities for development. (e.g. government officials and personnel, or NGO
volunteers)
2. Financing – refers to the funding or money that supports the expenses on
carrying out activities for development.
3. Framework – refers to the structure of the services and resources dedicated for
development.
Additional Support:
a.) e-business – is an ICT facility that can handle financial transactions online that
benefits the recipient of the development.
b.) e-government
c.) e-health – is an ICT facility that provides health services.
d.) e-culture – is an ICT facility to promote customs of an ethnic group or local citizens.
e.) e-learning – refers to the facility of ICT to educate individuals in the methods of
development framework.
f.) e-media – refers to the ICT arm in disseminating and informing the public about the
development of the program.
POWER OF SOCIAL MEDIA
The introduction of mobile devices, faster computers, and faster
internet connections paved the way for more accessible and
available Web applications.
SOCIAL MEDIA and MOBILE PHONES
• Everyday norms
• Issues and post shared are in social media web site that can reach a million of user in
short period of time. As compared with conventional method.
• Photos of some abusive and crimes have also been posted in social media.
• Post images of missing people
• Share post about other people good deeds that are often unnnoticed
DIGITAL CITEZENSHIP
Everyone is connected to one another in varies way.
1. SMS- using mobile phone via short messaging system
2. MMS- using mobile phone via calls and multimedia messaging system.
3. Computer and Mobile phone to access to the Internet
Social media has also been used to express vigilance and expose the
wrong doings if people in authority. Here are few examples:
• People Power 1 (EDSA)- Television, print (newspaper), and radio were heavily
used. Cardinal Sin upon the citizens to participate in the protest at EDSA. At
the time, Cardinal Sin used broadcast radio to send information to the citizens.
• People Power 2 (EDSA)- apart from television, print and broadcast
radio, mobile phones were used. Because of the convenience of
sending text messages, a vast number of individuals were informed
immediately and were thus quickly mobilized. The popularity of
mobile phones enabled group texts and chain texts that help spread
the information more quickly.