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95. extbf{The S.I.N.

Formula} - State, Illustrate, Navigate:

- State: Clearly state your message or position.

- Illustrate: Use examples or stories to illustrate your point.

- Navigate: Guide the reader towards a specific conclusion or action.

96. extbf{The Power of Three Framework} - Threes, Repetition, Rhythm:

- Threes: Use groups of three elements for emphasis and memorability.

- Repetition: Repeat key points to reinforce the message.

- Rhythm: Use rhythmic language patterns to engage the reader.

97. extbf{The Curiosity-Driven Headline Formula} - Benefit, Curiosity, Relevance:

- Benefit: Highlight a key benefit in the headline.

- Curiosity: Spark curiosity to compel the reader to learn more.

- Relevance: Ensure the headline is relevant to the target audience.

98. extbf{The T.O.P. Copywriting Formula} - Target Audience, Offer, Persuasion:

- Target Audience: Clearly define and understand your target audience.

- Offer: Make a compelling and attractive offer.

- Persuasion: Use persuasive techniques to convince the reader.

99. extbf{The 5-Point Email Copywriting Formula} - Subject Line, Opening, Body,

Call-to-Action, P.S.:

- Subject Line: Write a compelling subject line that encourages opening the email.

- Opening: Start the email with an engaging opening line.

- Body: Write the main content of the email, focusing on benefits and value.

- Call-to-Action: Include a strong call-to-action.


- P.S.: Use the postscript to reiterate an important point or offer.

100. extbf{The Web Copy Formula} - Headline, Subheadline, Opening, Benefits, Social Proof,

Call-to-Action, P.S.:

- Headline: Create an attention-grabbing headline.

- Subheadline: Use a subheadline to add more information or intrigue.

- Opening: Craft an engaging opening that draws the reader in.

- Benefits: Highlight the benefits of the product or service.

- Social Proof: Include social proof to build credibility.

- Call-to-Action: End with a clear call-to-action.

- P.S.: Add a postscript to emphasize a key benefit or offer.

101. extbf{The P.R.O.V.E. Formula} - Promise, Reasons, Objections, Value, Evidence:

- Promise: Make a promise that addresses the reader's needs or desires.

- Reasons: Provide reasons why the reader should believe the promise.

- Objections: Address potential objections the reader may have.

- Value: Demonstrate the value of the offer.

- Evidence: Provide evidence to support the promise and value.

102. extbf{The F.U.E.L. Framework} - Facts, Understanding, Emotion, Logic:

- Facts: Present facts and data to support your message.

- Understanding: Show understanding of the reader's needs or challenges.

- Emotion: Use emotional appeals to connect with the reader.

- Logic: Employ logical arguments to persuade the reader.

103. extbf{The 7 Deadly Sins Framework} - Lust, Gluttony, Greed, Sloth, Wrath, Envy, Pride:

- Lust: Appeal to deep-seated desires and passions.


- Gluttony: Tap into the desire for abundance or overindulgence.

- Greed: Leverage the reader's desire for more.

- Sloth: Address the reader's desire for ease or convenience.

- Wrath: Connect with feelings of anger or injustice.

- Envy: Utilize the reader's feelings of envy or desire for what others have.

- Pride: Appeal to the reader's sense of pride or ego.

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