Strengths:

1. Local Appeal: Polvoron is a popular Filipino delicacy, and its local appeal can be a significant
strength in Davao City where there is a strong appreciation for traditional Filipino treats.

2. Customization: Polvoron can be easily customized with different flavors and ingredients,
allowing for a diverse product line that caters to various tastes.

3. Cultural Significance: If the product is marketed to highlight its cultural significance, it could
create a stronger connection with the local community.

4. Affordability: Polvoron is often considered a budget-friendly snack, making it accessible to a

wide range of consumers.

Weaknesses:

1. Competition: There may be a high level of competition in the local market with other snack
options or even other Polvoron producers.

2. Perishability: Polvoron has a shelf life, and if not properly packaged or distributed, it may face
issues related to freshness.

3. Limited Shelf Space: Depending on the retail outlets, there may be limited shelf space for new
or smaller products, making it challenging to secure a spot.

4. Seasonal Demand: The demand for Polvoron may vary throughout the year, potentially leading
to seasonal fluctuations in sales.

Opportunities:

1. Tourism: If Davao City is a tourist destination, there's an opportunity to market the Polvoron as a
local souvenir, potentially reaching a broader audience.

2. Online Presence: Establishing an online presence can help reach customers beyond physical
store locations, tapping into a wider market.

3. Collaborations: Partnering with local businesses or events could provide opportunities for
increased visibility and sales.

4. Health-Conscious Variants: Introducing healthier variants of Polvoron can cater to the growing
demand for healthier snack options.

Threats:

1. Economic Factors: Economic downturns or fluctuations in the economy can impact consumer
spending, affecting the sales of non-essential items like snacks.
2. Changing Consumer Preferences: Shifts in consumer preferences towards healthier snacks or
other trendy options may pose a threat to traditional snacks like Polvoron.

3. Supply Chain Disruptions: Any disruptions in the supply chain, especially for key ingredients, can
impact production and availability.

4. Regulatory Changes: Changes in regulations related to food production, labeling, or hygiene

standards may pose challenges.