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    The presentation discusses the global rise and impact of the K-Pop music genre from South Korea. It traces K-Pop's origins and evolution from popularity in East Asia in the 1990s to international expansion in the 2000s. A major driver of K-Pop's worldwide growth has been the "Hallyu Wave" or global spread of South Korean culture, aided by multilingual songs, dedicated global fandoms, high-profile collaborations, social media promotion, and increasing international awards and recognition, particularly for the group BTS. While boosting South Korea's soft power and economy through culture diplomacy and tourism, K-Pop still faces challenges including criticisms of cultural appropriation and pressures within the industry.

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    Class notes based on a presentation on the globalisation of korean pop

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    Globalisation of K-Pop class notes

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    The presentation discusses the global rise and impact of the K-Pop music genre from South Korea. It traces K-Pop's origins and evolution from popularity in East Asia in the 1990s to international expansion in the 2000s. A major driver of K-Pop's worldwide growth has been the "Hallyu Wave" or global spread of South Korean culture, aided by multilingual songs, dedicated global fandoms, high-profile collaborations, social media promotion, and increasing international awards and recognition, particularly for the group BTS. While boosting South Korea's soft power and economy through culture diplomacy and tourism, K-Pop still faces challenges including criticisms of cultural appropriation and pressures within the industry.

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    8 views1 page

    Globalisation of K-Pop Class Notes

    Uploaded by

    ju
    The presentation discusses the global rise and impact of the K-Pop music genre from South Korea. It traces K-Pop's origins and evolution from popularity in East Asia in the 1990s to international expansion in the 2000s. A major driver of K-Pop's worldwide growth has been the "Hallyu Wave" or global spread of South Korean culture, aided by multilingual songs, dedicated global fandoms, high-profile collaborations, social media promotion, and increasing international awards and recognition, particularly for the group BTS. While boosting South Korea's soft power and economy through culture diplomacy and tourism, K-Pop still faces challenges including criticisms of cultural appropriation and pressures within the industry.

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    © All Rights Reserved
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    Class Notes: The Globalization of Korean Pop

    I. Introduction
    - K-Pop: Korean Pop music genre.
    - Presentation Focus: Unveiling the global rise and impact of K-Pop.

    II. What is K-Pop?


    - Definition: Music genre from South Korea.
    - Elements: Catchy melodies, impressive choreography, diverse genres.

    III. Historical Context


    - Beginnings: 1990s popularity in East Asia.
    - Evolution: International expansion in the 2000s.

    IV. The Hallyu Wave


    - Definition: Global spread of South Korean culture.
    - K-Pop's Role: Major driver of the Hallyu Wave.

    V. Breaking Language Barriers


    - Multilingual Appeal: Songs in multiple languages.
    - Fandom: Dedicated global fanbases.

    VI. International Collaborations


    - Collaboration Trends: Korean artists with global musicians.
    - Examples: BTS collaborations with Halsey, Coldplay, etc.

    VII. Social Media and Digital Platforms


    - Impact: YouTube, Twitter, Instagram.
    - Viral Challenges: Dance and music challenges go global.

    VIII. Global Recognition and Awards


    - Achievements: International awards and chart dominance.
    - BTS at the Grammys: Landmark moment for K-Pop.

    IX. Economic Impact


    - Cultural Diplomacy: Enhancing South Korea's soft power.
    - Economic Contributions: Export and tourism boost.

    X. Challenges and Criticisms


    - Cultural Appropriation: Criticisms of borrowing from other cultures.
    - Industry Pressures: Challenges faced by K-Pop idols.

    XI. Conclusion
    - Recap: Journey from local to global sensation.
    - Future Trends: Predictions for continued global influence.

    XII. Q&A
    - Open floor for questions and discussions.

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