EXHIBITION

HALL
CASE STUDY
INTRODUCTION
The Exhibition Spaces are intended as a combination of
indoor and open-air exhibition space in order to create a
strong relation between covered and green open spaces
through thematic content. The goal is to create an
integrated expositive landscape and a Visitor Experience
that immediately establishes a positive relationship
between humankind and nature, creating a bridge
between the content of the Event and the nature of
exhibition spaces
TABLE OF CONTENT

#1

USES OF #2
EXHIBITION HALL
TYPES OF #3
EXHIBITION HALL

OPEN-AIR
EXHIBITION SPACE
TABLE OF CONTENT
#6
DESIGN
REQUIRMENT
#5 S

#4 General guidelines

COVERED
EXHIBITION SPACE
The exhibition hall provides
optimal conditions for

Trade fairs Exhibits Conventions

Events and galas

An exhibition hall can be

Open-air exhibition space

Covered exhibition space

OPEN-AIR EXHIBITION
SPACE
The landscape design shall be developed if keeping with the Theme
and with the Participants approach to it. Like architecture, the
landscape shall also help to tell intriguing stories about the
pleasures of the table, delightful scents or strange and curious
stories related to food cultivation and processing. The landscape
has to document the most advanced research in the field of food
production and the transformation of agricultural products.
Countries will showcase their capabilities in food production, the
biodiversity of their products, and their agricultural and food
supply chains
Open spaces
A minimum of 30% of each lot must be dedicated to open
areas and greenery. Excluding lot setbacks the Open-air
Exhibition Space represents around 50% of each lot, where
it is possible to build:

• Structures used for plants ensuring soil permeability

(e.g. trellises, pergolas, garden structures, planters).
• Landscaping structure (e.g. structures used to retain soil
or other materials, pools, exhibition structures, art
works).
 COVERED EXHIBITION
SPACE
Covered Exhibition Spaces are buildings or enclosed
structures containing exhibition areas or other spaces,
including all overhanging upper floors or balconies.
Participants may decide to build more than one level
within the Covered part of the Exhibition Space, based
on their individual needs.
Height of Buildings
• The height of the Covered part of Exhibition Space (or
Building Height) must be less than 12 meters.
• The height limit for any additional architectural
elements ;such as skylight's, roof elements, vertical
connections to the roof, sunscreens, signals, etc.) is 17
meters.
Building Setbacks
• The setback from the main boulevard must be no less
than 10 meters, in order to Create a small square.
• The distance between buildings and the side street
shall be no less than 2 meters; there shall be no building
concession directly to squares, greens', streets or public
space's, without the 2 meters͛ setback.
• The setback from the neighbouring lot shall be no less
than 2 meters.
• The distance between buildings shall comply with fire
control requirments.
 Indoor exhibition and Flow
management
The indoor exhibition space design has to offer to visitors a full
immersion in the Theme on the human scale with content
presented at every moment of the visit. The visitor should be
guided on a discovery of the exhibition content using the most
innovative technology. The challenge lies in getting beyond the
outdated paradigm of queues and visitor flows to create an
efficient, dynamic and fluid experience.
 Entrance/Exit - Queue
Management
In order to enhance visitor ease and reduce queuing, the
Organizer will set up a virtual queuing system to improve Level
of Service (LOS) by reducing waiting time and optimizing the
waiting areas of other uses.
Building entrances and exits shall be designed taking into
account the surrounding conditions and landscaping
requirements. .

# Exhibition spaces may have multiple entrances/exits on

different sides of the lot. They must provide differentiated access
for visitors, including disabled, special reserved visitors, reserved
groups, workers and finally supplies/waste.
# If a main entrance for the Exhibition Space is planned, it cannot
give onto the Decumanus.
This side of the lot may only have exits. The queuing area must
not occupy or overflow onto the Decumanus.

Goods entrance and waste removal are planned during the

event closing hours and could be done by using all pedestrian
access except the Decumanus area.
General guidelines for planning
all sorts of exhibitions can be
summed up as:
 Visitors should be correctly
01 oriented inside the exhibition
area.

Viewers should be able to move through

02 the exhibit without being forced to walk
past objects they have already seen.

Adequate space should be provided for visitors to move

at different speeds. The circulation space should also
03 allow the visitor to take a quick look at the exhibits so
that they can decide which ones to examine in detail

A viewer tends to turn clockwise upon entering

04 the exhibit area. Circulation pattern should be
designed with this in mind.
DESIGN REQUIREMENTS
As reported in the International Participants Guide, Exhibition Spaces
will be required to satisfy the 30% Rule i.e., they must have a minimum
of 30% green and open areas.

The Lot Coverage Rate dictates that a maximum of 70% of the lot,
excluding setbacks, may be occupied by buildings (to clarify this rule
see the related Diagram at page 25). This includes any overhanging
balconies or upper floors.

Minimum Lot 522 sqm

Maximum Lot 4,913 sqm
Green and Open Areas
minimum 30% of the lot
Lot Coverage Rate
up to 70% the lot excluding setback areas
Building Height
12 meters maximum
Restaurant and Commercial areas
maximum 20% of the exhibition area
THANKS
Trade fairs
Exhibits
Events and galas
Conventions
Open-air exhibition
space
Covered exhibition
space