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    Sumanth M
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    12 views3 pages

    Sample Marketing Questionnaire

    Uploaded by

    Sumanth M

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 3

    Questionnaire

    “A STUDY ON SERVQUAL IN ORGANIZED RETAILING


    IN BENGALURU”

    Name:

    Address:

    Sex: Female Male

    1. This mall is conveniently located.


    Strongly Agree Disagree Strongly Don’t
    Agree Disagree Know

    2. The merchandise is neatly arranged


    Strongly Agree Disagree Strongly Don’t
    Agree Disagree Know

    3. This store layout makes it easy for me to move around in the store
    Strongly Agree Disagree Strongly Don’t
    Agree Disagree Know

    4. This store has good price when they advertise a sale.


    Strongly Agree Disagree Strongly Don’t
    Agree Disagree Know

    58
    5. This store has wide range of collection.

    Strongly Agree Disagree Strongly Don’t


    Agree Disagree Know

    6. This store provides its services at the time it promises to do so.


    Strongly Agree Disagree Strongly Don’t
    Agree Disagree Know

    7. Employees are willing and ready to help customers.


    Strongly Agree Disagree Strongly Don’t
    Agree Disagree Know

    8. Employees are well trained about the merchandise.


    Strongly Agree Disagree Strongly Don’t
    Agree Disagree Know

    9. This store has an efficient help-line or customer service desk.


    Strongly Agree Disagree Strongly Don’t
    Agree Disagree Know

    10. The behavior of employees of this store instills confidence in customers.


    Strongly Agree Disagree Strongly Don’t
    Agree Disagree Know

    59
    11. I believe in the return policy and after sales guarantees
    Strongly Agree Disagree Strongly Don’t
    Agree Disagree Know

    12. This store has good presence of security staff.


    Strongly Agree Disagree Strongly Don’t
    Agree Disagree Know

    13. This store gives customers individual attention


    Strongly Agree Disagree Strongly Don’t
    Agree Disagree Know

    14. Employees in this store use appropriate form of address with customers
    Strongly Agree Disagree Strongly Don’t
    Agree Disagree Know

    15. This store has a warm, friendly atmosphere.


    Strongly Agree Disagree Strongly Don’t
    Agree Disagree Know

    Now we would appreciate a little information about you and your family.

    Your age Marital Status No. of Children at home

    Under 25

    25 – 34 Married Under age 6

    35 – 44 Single

    45 – 54 Widowed Age 6 & over

    60

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