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EXECUTIVE SUMMARY

Title : A FEASIBILITY STUDY ON THE ESTABLISHMENT OF MACHAVO-


NUTS IN
MANDALUYONG CITY METRO MANILA

Authors : TA-ACA, BLESY MAE


TADLAS, JHON REY

Degree : Bachelor of Science in Business Administration


Major : Major in Marketing Management
Date of Completion : December 2023

Welcome to Machavo-nuts! is a dynamic enterprise dedicated to the production and


distribution of high-quality pulvoron, a popular Filipino delicacy. With a commitment to authenticity,
innovation, and customer satisfaction, we aim to become a leading player in the market. The
machavo nuts offers a different flavors of pulvorons with healthy Benefits. We will known that the
pulvoron is very common in this industry. So we added a trending flavors such as macha tea and
almond nuts. That's why the Machavo nuts main objectives is to remind again the pulvuron to all
millennials and to show them that Filipino have their own delicacy.

ACKNOWLEDGMENT
The researchers would like to express their heartfelt gratitude to the following people who
guided them and help them in the completions of this study.

Dr. Maria M. Vicente, School President, Bestlink College of the Philippines, for her deep
concern on the education of the students her good objective in helping students to lead to success.

Dr. Charlie I. Carino, Executive Vice President who has attitude and substance and genius that
contribute for the growth of BCP and for the contribution in the academic and professional
development not only teachers but the student.

Engr. Diosdado T. Lleno, Vice President for Administration and finance for the continuous
support not only to the management but also to the welfare of the students.

Dr. Ryan M. Ignacio, Dean College of the Hospitality Management who extended his moral
support and encouragement in the realization of this manuscript.

Ms. Vinalyn L. Sarzata, Feasibility Study Teacher and Adviser who rendered her unending to
support and guidance imparting her knowledge and expertise in the writing of manuscript.

Researcher’s Themselves, Who have given a lot of efforts and consumed so much time to
make to completion of the Feasibility Study possible and successful within the given time.

The Researcher’s Parents, The financial assistance and for the guidance and giving words of
encouragement and to inspiration so they will exert their best in Accomplishment this study.

Above all, to the Almighty God in heaven who gave them wisdom make this study a success
and guidance us in everyone aspect of life.

THE RESEARCHERS

TABLE OF CONTENTS
Page

TITLE PAGE I
EXECUTIVE SUMMARY II
ACKNOWLEDGEMENT III
TABLE OF CONTENTS IV
LIST OF TABLES V
LIST OF APPENDICES VI
Chapter

1.BUSINESS CONCEPT
Introduction 1
Overview of the business Concept 3
Business Name and Logo 4
Business Offering 6
Unique Quality 8
Business Structure 9
Actual Business Location 13
Business Objective 20

2.SITUATION ANALYSIS

Review of Related Literature and Related studies 21


Industry Review 26
Market Forecast 27
Key barriers 28
Competition Analysis 30
SWOT Analysis 36

3. BUSINESS VIABILITY
Marketing Aspect 39
Management and Personal Aspect 45
Operation Aspect 58
Legal Aspect 65

4.BUSINESS SCHEDULE

GANTT Chart of Business Activities 73


Budget of Summary 77

5.CONCLUSION AND RECOMMENDATION


Conclusion 81
Recommendation 82

APPENDICES
A Survey Questionnaire
B Permit and License
C Barangay Clearance
D Community Tax Certificate
E Mayor’s Permit
F Bureau of Internal Review
G Social Security System
H Pag - Ibig
I Phil-health

CURRICULUM VITAE

LIST OF TABLES
Table No. Page

1 Table 1.1 Machavo-Nuts Business offering 6


2 Table 1.3 Machavo-Nuts Neighborhood 15
3 Table 2.1 Competition Analysis of Machavo-Nuts 33
4 Table 3.2 Duties and Responsibilities and 47
Job Qualification of the Personnel
5 Table 3.3 Salary of Employee 50
6 Table 3.4 Benefits 50
7 Table 3.5 Disciplinary Action of Machavo-Nuts 56
8 Table 3.6 Day – Off Scheduling of Machavo-Nuts 59
9 Table 3.7 Stall Equipment of Machavo-Nuts 61
10 Table 3.8 Furniture of Machavo-Nuts 62
11 Table 3.9 Utilities Expenses of Machavo-Nuts 63
12 Table 3.10 Stall Equipment of Machavo-Nuts 64
13 Table 3.11 Furniture of Machavo-Nuts 64
14 Table 3.12 Utilities Expenses of Machavo-Nuts 64
15 Table 3.13 Costing For 1 Serving of Polvoron 65
16 Table 3.14 Permit’s and Licences of Machavo-Nuts 69
17 Table 4.1 Gantt Chart 73
18 Table 4.2 Utilities Expenses 77
19 Table 4.3 Salary Expenses 77
20 Table 4.4 Government Mandated Contribution Expenses 78
21 Table 4.5 Stall Expenses 78
22 Table 4.6 Utilities Expenses 78
23 Table 4.7 Furniture Expenses 79
24 Table 4.8 Legal Requirements Expenses 79
25 Table 4.9 Budget Summary

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