NAVODAYA VIDYALAYA

SAMITIPRE-BOARDEXAM-
IIBUSINESSSTUDIES(054)
CLASS-XII
MaxMarks-80 TimeAllowed-3Hours
Generalinstructions:
1. Thisquestionpapercontains34questions.
2. Marksareindicatedagainsteachquestion.
3. Answersshouldbebriefandtothepoint
4. Answerstothequestionscarrying3marksmaybe from50to75words.
5. Answerstothequestions carrying4marksmaybeabout150words.
6. Answerstothequestions carrying6marksmaybeabout200words.
7. Attemptallpartsofthequestionstogether.

सामा य नदेश:
1.इस श्ि◌प म34 श्ि◌ह।
2. येक श्ि◌केसा मेअकं अंककतह।
3.उ रसं ऺ तऔरसट क होेचाहहए
4.3अंकवाऱे श्ि◌ केउ र50से75श द तकहोसकतेह।
5.4अंकवाऱे श्ि◌ केउ रऱगभग150श द केहोसकतेह।
6.6अंकवाऱे श्ि◌ केउ रऱगभग200श द केहोसकतेह।
7. श्ि◌ केसभीभाग कोएकसाथहऱकर।

1. Identify the nature of management highlighted in the following statement “Certain 1

managementassociations like AIMA, have formulated ethical codes for managers, but
there is no legalsupport forit.”
(a) Managementasascience
(b) Managementas aprofession
(c) Managementasanart
(d) Noneoftheabove
ननन ननखतकथनमईजागरबंधनक कृनतक पहचानकर"एअइएमएजैसेकुछ बंधनसंघ ने बंधक के नएनैनतककोडतैयारककएह,◌िेककनआसके नएकोइकाननूसमथथननह
ी ह।◌ै"
(ए)एकन ानके पमबंधन (बी)एकपेशके े पमबंधन
(सी)एक काके पमबंधन
(डी)ईपरो मसेकोइनह

2. 1

Whichofthe followingstatements isnotcorrect aboutrecruitment?

(a) Externalsourcesofrecruitment givessatisfactionto theexistingemployees.
(b) Internalsourcesofrecruitmentmotivatestheemployeestoimprovetheirperformances.
(c) Processofrecruitment proceedsselection.
(d) Recruitmentisapositiveprocess.

भतीकेसंबंधमननन ननखतमसेकौनसाकथनसहीनह है? (ए)भतीकेबाहरी ोतमौजूदाकमथचाररयकोसतंनदते◌ह।◌ु े

(बी)भतीकेअतं ररक ोतकमथचाररयकोऄपने दशथनमसुधारकरनेकेनएेर तकरतेह।◌
(सी)भतीक कयाचयनसेअगेबढ़तीह।◌ै
(डी)भतीएकसकारा मक कयाह।◌ै

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3. 1

Mr Nameet is the managing director of a Textile Company. The organisational

structure of thecompany is divided into four different departments. Each department
tries to achieve its owndepartmental objective due to which she faces difficulties in
effecting coordination amongdifferentdepartments.
Statetheorganisationalstructurefollowedintheorganisation.
(a) Divisional
(b) Formal
(c) Informal
(d) Functional

नम टरनमीतएकटे सटा आकंपनीके बंधननदशेकह।◌कंपनीक संगठना मकसंरचनाचार ऄग- ऄग नभाग मनभानजतह।◌ैयेक नभागऄपन-◌ेऄपने नभागीयई कय ोा तकरनेकायासकरताह
नजसकेकारणईसे ननभ नभाग केबीचसमन्ि◌य ानपतकरनेमकरठनाआयकासामनाकरनापड़ताह।◌ैसंगठनमऄपनाइजाि नेाीसंगठना मकसरंचनाबताआए।
(ए) भागीय (बी)औपचाररक
(सी)ऄनौपचाररक
(डी)कायाथ मक

4 After completing his MBA course from NIT, Tripura took over the business of his 1
father. Nowhe started making a practical use of his theoretical knowledge of
management. But right fromthe very beginning, he was faced with one problem. For
the last three years continuously, hehad been observing that whatever the salestarget
he would fix, he neversucceeded to achieve
itfully.Hestudiedthisproblemthoroughlyandfoundthatitsohappenedbecauseinthefirstye
ar (of his taking over the business) the government at the centre changed; in the
second year,there was a change in fashion and in the third year,several competing
firms entered the market.Now he realised that planning does not foresee everything
and that several problems come inthe wayof effectiveplanning.
Identifythe„limitationofplanning‟intheeventdiscussedabove.

(a) Planningreducescreativity
(b) Planninginvolves huge costs
(c) Planningleads torigidity
(d) Planningmaynotwork inadynamic environment

एनअइट , नपुरासेएमबीएकोसथपरू ाकरनेकबे ादईहनेऄपनेनपताका सायसं भाा।ऄबईहने बंधनकेऄपनेसैद◌् ांनतक ानका ाहाररकईपयोगकरनाशु करकदया।ि◌ेककनन ब कुशु सेहीशु अतम,
ईहएकसम याकासामनाकरनापड़ा।नप छे ती नष सेगातारहदखेरहाथाक कह जोभीनिबी यतयकरताथा, ि◌हईसेपरू ीतरहहान सकरनेमकभीस फनह होताथा।ईहनेआस
सम याकाऄ ययनककयापरू ीतरहसेऔरपायाककऐसाआस नए अ यककपि हेषथम(ईनके सायस भानेकबे ाद)क✐मसरकारब दगइ; दसूरेसामफैशनमबि दाअयाऔरतीसरे सा मफैशनमबि दाअया.
कइनत धीकंपननयनेबाजारम ेशककया।ऄबईहएहसास अककयोजनाबनानेमहरचीजका पूाथभासनह होताऔर भाीयोजनाबनानेकरे ा तेमकइसम याएअं तीह।◌
उपरचचाथक गइघटनाम'योजनाक सीमा' कोपहचान।

(ए)योजनारचनामकताकोकमकरतीहै (बी)योजनामभा रीागतशान महै

(सी)योजनासेकठोरताअतीहै
(डी)योजनागनति शीा तारणमकामनह करसकतीहै

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5. SatarangPrivateLimitedisengagedinmanufacturingmachinecomponents.Thetargetprod 1
uction is 50 units per day. The company had been successfully attaining this target
untilfour months ago. Over the last four months, it has been observed that daily
production variesbetween25-37 units.Identifythe managementfunction to rectifythe
abovesituation.
(a) Directing
(b) Planning
(c) Coordination
(d) Controlling
सतारंग ा आेट ननमटेडमशीनघटककेननमाथणमि◌गी इह।ियईपा
◌ै दन50यूननटनतकदनह।◌ैचार महीनेप हेतककंपनीआ स यकोस फतापूथकहान सकररहीथी।नप छे चारमहीन म,यहदखा गयाहैककदननकईपादन25-
37आकाआयकेबीचहोताह।◌ैईपरो न नतकोसुधारनेकेनएबंधनकायथकोपहचान।
(ए)ननदशेन (बी)योजना
(सी)समन्ि◌य
(डी)ननयंि◌णकरना

6. Identify the incorrectoptionaboutplanning. 1

(a)Planningisdoneforagiventimeframe.
(b) Planningis anexclusivefunctionof thetoplevelmanagement.
(c)Planninginvolvesmakingachoicefrom alternativecoursesofaction.
(d) Planningisdecidinginadvancewhattodo andhowto do.

ननयोजनकेबारेम गतनकपकोपहचान।
(ए)योजनाएकनन नतसमयसीमाकेनएक जातीह।◌ै
(बी)योजनाशीषथ तरके बंधनकाएकनन शकायथह।◌ै
(सी)योजनामकारथा इ केकै नपकपा म मसेएकनकपबनानाशान मह।◌ै
(डी)योजनाप हेसते यकरनाहैकक याकरनाहैऔरकैसके रनाह।◌ै
7. G20 startup group's goal of pushing for $1 trillion investment in the global startup ecosystem. 1
Which ofthefollowingdimensions oftheBusinessEnvironmentwillthisgoalmostlikelyto
influence?
(a) legal
(b) political
(c) economic
(d) social
G20 टाटथऄपसमूह का यै नक टाटथऄपपाररन नतक तंि◌म$1 रनयनन नेशकोबढ़ाादेनाह।◌ैय हय ासानय कातारणकेनननननखतमसेककसअयामकोसबसेऄनधक भा नतकरेगा?
(ए)कानूनी (बी)राजनीनतक
(सी)अथथक
(डी)सामानजक

8. The system of settlement oftransaction within two days of initiation of transaction is 1

know asa.T+2Rolling
b. T-2Rolling
c. Transactionday
d. Settlementday.
ि◌ेन-देनशु होनेकदे ोकदनकेभीत रेन-देनकेननपटानक णाीकोकहाजाताहै
(ए)T+2रोलग (बी)ट -2रोलग
(सी)ि◌ेन-देनकाकदन
(डी)ननपटानक दस।

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9. 1
Higherdividends pershareis associatedwith
(a) Highearning,highcashflows,unstableearnings andHighergrowthoppurnities.
(b) Highearning,high cashflows,stableearnings andHigh growthoppurnities.
(c) Highearning,highcashflows,stableearnings andlowergrowthoppurnities.
(d) Highearning,highcash flows,unusableearningsand lower growthoppurnities.

नतशेयरई ाभांशजुड़ा अहै

(ए)ई कमाइ, ई नकद ाह, ऄन रअयऔरई नकास ऄसर। (बी)ई कमाइ, ई नकद ाह, न रअयऔरई नकासके ऄसर. (सी)ई कमाइ,
ई नकद ाह, न रअयऔरकम नकासके ऄसर।
(डी)ई कमाइ, ई नकद ाह, ऄनुपयोगीकमाइऔरकम नकासके ऄसर।

10. Whichofthefollowinghelpedtoeliminatetheuseofshare certificateinphysicalform? 1

(a) DepositoryTrustCompany
(b) SecuritiesExchangeCommission
(c) Dematerialisationofsecurities
(d) FedralDepositoryInsuranceCorporation
नननननखतमसेककसनेभौनतक पमशेयर माण पकेईपयोगकोसमातकरनेममददक ? (ए)नडपॉनजटरी टकंपनी
(बी) नतभूनतनननमयअयोग
(सी) नतभूनतयकाडीमैटरर याआजेशन
(डी)फेड रनडपॉनजटरीआं योरसकॉपोरशे

11. “Introducingaschemeof“BUYTWOGETONEFREE”isanexampleofwhichsalespromotionte 1
chnique?
(a) Quantitydeals
(b) Discount
(c) Rebate
(d) Noneof these
"दोखरीदोएकम पाओत "क योजनापेशकरनाककसन बीसंि◌धथनतकनीककाएकईदाहरणहै? (ए) माासौदे
(बी)छूट
(सी)छूट
(डी)आनमसेकोइनह

12. Forthe followingtwo statementschoosethecorrect option: 1

StatementI:Labellingmeansputtingidentificationmarksonthepackage.Alabelisacarrierof
information.
StatementII:Marketingmixreferstotheingredientsortoolsorvariableswhichthemarketerm
ixesinorder to interact with aparticular market.
Choosethecorrectoptionfromtheoptionsgiven below :
(a) StatementIistrue and StatementIIisfalse
(b) StatementIIis true and StatementIis false
(c) Boththestatementsaretrue
(d) Boththestatementsarefalse
ननन ननखतदोकथन के नएसहीनक पचुन:
कथनI:ि◌ेब लगकाऄथथपकेजपरपहचाननच गानाह।◌ैए के बसूचना कााहकह।◌ै
कथनII: नपणननम णईनसाम नययाईपकरण याचरकोसंदथभतकरताहैनजह नपणनकताथककसी नशेषबाजारकेसाथबातचीतकरनेकेनएनमन तकरताह।◌ै
नीचेकदएगएनक पमसेसहीनक पचुन: (ए)कथनI सयहैऔरकथनII गतहै
(बी)कथनII सयहैऔरकथनI गतहै (सी)दोन कथनसयह
(डी)दोन कथन गतह

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13. Thefocus ofmodernmarketingconceptison: 1
a. Customersatisfaction
b. Increasingsales.
c. Maximizingprofit.
d. Minimizingcost.

अधुननकनपणन ऄधारणाकाफोकसआसपरहै:
ए।ि◌ाहकसंतु न
बी।न बीबढ़रहीह.ै सी।ऄनधकतमाभ।
डी।ि◌ागतयूनतमकरना.

14. Readthefollowingstatements:Assertion(A)andReason(R).Choosethecorrectalternativefromthosegivenbelo 1
w:(A):TheSupervisoryLevelperformstheactivitiesaccordingtotheplansofTopandMiddlelevelmanagement.(R
):TheSupervisoryLevel can changethe plansformulated byToplevel management.
(a) Both(A)and(R)aretrueand(R)isthecorrect explanationof(A)
(b) Both(A)and (R)are truebut(R)isnotthecorrectexplanationof(A)
(c) (A)istruebut(R)isfalse
(d) (A)isfalsebut(R)istrue
नननननखतकथनपढ़: दाा(ए)औरकारण(अर)।नीचेकदएगएनकपमसेसही नकपचन:(ए):पयथे ी तरशीषथऔर म यतरके बंधनक योजना केऄनुसारगनतननधयााँकरताह।◌ै(अर):पयथे ी तरशीषथ तरके बंधन ारातैयारक गइ योजना कोब दसकताह।◌ै
(ए)दोन (ए)और(अर)सयहऔर(अर)(ए)कासही ीकरणहै
(बी)दोन (ए)और(अर)सयहि◌ेककन(अर)(ए)कासही ीकरणनहहै
(सी)(ए)सचहैेककन(अर) गतहै
(डी)(ए) गतहैेककन(अर)सचहै

15. JWS Steel Limited is a steel manufacturing company located inIndia. It is enjoying buoyant 1
demand forits products as economic growth is about 9 to 10 percent and demand for steel is
growing. The companyhas decided to set up a new plant to cash on the increase demand. It is
estimated that it will require about5,000crores to setupand about `1,000 crores of working
capital to startthenew plant.
Identifythe decision taken bythefinancial manager in theabovecase?
(a) Financialdecision
(b) Investmentdecision
(c) Dividenddecision
(d) Capitalstructuredecision
जेड ल यूएस ट ननमटेडभारतमन तएकआ ातननमाथणकंपनीह।◌ैयहऄपनेई पाद क जबरदतमांगकाअनंद
ि◌ेरहाहै यककअथथकनका सगभग9से10 नतशतहैऔर टक मांगबढ़रहीह।◌ैकंपनीनेबढ़तीमांगको भुनानेकेनएनया पां टगानेकाफै साककयाह।◌ैऄनुमानहैककनएसंयंि◌को ानपतकरनेमि◌गभग5,000करोड़
पयेऔरनएसंयंि◌कोशु करनेकेन एगभग1,000करोड़ पयेक कायथशीपजीक अ यकताहोगी।
ईपरो मामेम न ीय बंधकारा नएगएननणथयकोपहचान? (ए) न ीयननणथय
(बी)ननेशननणथय
(सी)ि◌ाभांशननणथय
(डी)पूजं ीसंरचनाननणथय

16. Identifytheincorrect optionaboutthe benefitsof planning. 1

(a) Planningis a mental exercise
(b) Planningprovidesdirections
(c) Planningreduces therisks of uncertainty
(d) Planningreducesoverlappingandwastefulactivities
ननयोजनकेभा केबारेम गतनकपकोपहचान।
(ए)योजनाएकमाननसक ायामहै
(बी)योजनाकदशा-ननदेश दानकरतीहै
(सी)योजनाऄनन नतताकजे ोनखमकोसमातकरतीहै
(डी)योजना ओ रैलपगऔरबेकारगनत ननधयकोकमकरतीहै
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6of14
17. 1

Assertion(A)Consumers havethefreedomtochooseproductsoftheir choice.

Reason(R)ThisRightallowsconsumerstochoosefromdifferentproductsavailablea
tcompetitiveprices between different Alternatives.

(a) Both Assertion (A) and Reason (R) are true and Reason (R) is the correct
explanation ofAssertion(A)
(b) Both Assertion (A) and Reason (R) are true, but Reason (R) is not the correct
explanationofAssertion (A)
(c) Assertion(A)istrue,butReason(R)isfalse
(d) Assertion(A)is false, but Reason(R) istrue

दाा(ए)ईपभो ा कोऄपनीपसंदकेई पादचुननेक स्ि◌तंि◌ताह।◌ै

कारण(अर)टईसकाऄनधकारईपभो ा कोनत धीक मत परई पलधननभ ईपाद मसेचुननेक ऄनुमनतदतेहैैकान पक
(ए) दाा(ए)औरकारण(अर)दोन सयहऔरकारण(अर) दाेकासही ीकरणहै(ए)
(बी) दाा(ए)औरकारण(अर)दोन सयह,◌िेककनकारण(अर)सही ीकरणनह है दाा(ए)
(सी) दाा(ए)सचहै, ि◌ेककनकारण(अर) गतहै
(डी) दाा(ए) गतहै, ि◌ेककनकारण(अर)सचहै

18. 1
Manas Sharma works readymade garments factory. in an production manager. He was
shifted salesdepartment withoutanysubstantialchange in theresponsibilityandstatus.
Whichtypeofrecruitmentisdoneinthiscase?
(a) Horizontalrecruitment
(b) Externalrecruitment
(c) Internalrecruitment
(d) Noneofthese

मनहसशमाथरडे ीमेडकपड़ेक फैक्ि◌ीमकामकरताह।◌ैएकईपादन बंधकम.ईसेन बी ानातं ररतकरकदयागयाथानभागक नजमेदारीऔरन नतमकोइमहत्ि◌पूणथबि दानह अ।ऐसेमककस कारक भतीक जातीहै? (ए) ैनतजभती
(बी)बाहरीभती
(सी)अतररकभती
(डी)आनमसेकोइनह

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19. StatementI: Workingcapitalrequirements of acompanyis affectedbyinflation. 1
StatementII:„Choiceoftechnique‟affectstherequirementoffixedcapitalofacompan
y.Choosethe correct option fromthe options given below:
(a) StatementIistrue and StatementIIisfalse
(b) StatementIIis true and StatementIis false
(c) Boththestatements aretrue
(d) Boththestatements arefalse

कथनI:ककसीकंपनीक कायथशीपजूं ीक अ यकताएंमु✐◌ा नतसे भा नतहोतीह।◌

कथनII: 'तकनीककाचु ना' ककसीकंपनीक नननतपूजं ीक अ यकताकोभा नतकरताह।◌ैनीचेकदएगएनक पमसेसहीनक पचुन:
(ए)कथनI सयहैऔरकथनII गतहै (बी)कथनII सयहैऔरकथनI गतहै
(सी)दोन कथनसयह
(डी)दोन कथन गतह

20. Whichofthefollowingis notanadvantage ofdelegation? 1

(a) Employee‟sdevelopment
(b) Effectivemanagement
(c) Bettercontrol
(d) Basisofmanagementhierarchy

नननननखतमसेकौनसा यायोजन कााभनहहै? (ए)कमथचारीकानकास

(बी) भाी बंधन
(सी)बेहतरननयंि◌ण
(डी) बंधनपदा नुमकाअधार

21. 1+1+1
Mr Raveendran after completing MBA from USA comes to India to start a new
business underthe banner BJUS creation Ltd. He launches a new product in e-learning
for students, which hasan established market in USA but not in India. His business
starts flourishing in India. NowmoreIndia companies entered intothe market with
othersubjectsalso.
Identify and quote the lines from above Para which highlight the significance of
understandingbusinessenvironment.

ी रीन्✐नयूएसएसेएमबीएपूराकरनेकबे ादBJUS कएशन ननमटेडकेबैनर तेएकनया साय शु करनेकेनएभारतअतेह।◌ईहने छा के नएइ-ि◌ननगमएकनयाई पा दॉ चककया,नजसका

यूएसएमएक ानपतबाजारहै,ि◌ेककनभारतमनह ।ईसकाकारोबारभारतम फन-◌े फू नेगताह।◌ैऄबऄनधकभारतीयकंपननयााँऄ य नषयकेसाथभीबाजारमईतर ।
ईपरो पैरासेईनपंन यकोपहचानऔरई धृतकरजो ासानय का तारणकोसमझनेकमे हत्ि◌पर
काश डातीह।◌

22. A company gave its marketing executives, the directives that they would sell goods on 1.5+1.5
credit but toldthe employees to inform the customer that if they will not mmae payment
within one month they willhave to pay an interest of 10% per annum. In the above given
paragraph two types of plans have beenmentioned.
Identifyandexplain them
OR
“PRANFOODLtdhasbannedsmokinginthefactorypremises”
“Admission given to students in college Scoring more than 60% in
class 12”Identifythe plansstated inabove lines.

एककंपनीनेऄपने नपणनऄनधकाररयकोननदेशकदयाक के ईधारपरसामानबेचगि◌ेककेनकमथचाररयसेकहाकक

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 ि ◌ेाहककोसूनचतकरककयकदेएकमहीनेकभे ीतरभगुताननहकरगेतोई ह10% न तषथक दरसे लयाज देनाहोगा।उपरकदएगएपै रााफमदो कारक योजना काईल्ि◌खे ककयागयाह।◌ैईहपहचानऔरसमझाएं

या

" ानफूड ननमटेडनेफैटरीपररसरमधू पानपर नतबं धगाकदयाहै"

"क ा12म60%सेऄनधक काि नेाे न ाथथयको कॉेजम ेशकदयागया" ईपरो पंन यमबताइगइयोजना कोपहचान।

23 3
The IT major NIPRA is terminating the employment of its senior managers, if after evaluating
theirperformance against pre-determined standards if it is found lacking. With this disruption
analysts say alarge portion of the employees may become irrelevant unless they learn new
skills and apply theknowledge to work on emerging technologies. NIPRA is ready to facilitate
employee learning, throughitsin-house centers.
A. Namethefunctionofmanagement performed byNIPRAtomaintaina satisfactoryworkforce.
B. Identifyandexplainthetwostepsintheprocessofthefunctionofmanagement discussedabove.
अइट के मुखकंपनीएनअइपीअरएऄपनेरर बंधककेदशथनकापूथ-ननधाथररतमानककेऄनप मू याकं नकरनेकबे ादकमीपाएजानेपरईहनौकरीसेबखाथतकररहीह।◌ैआस धानकेसाथन षे कका
कहनाहैकककमथचाररयकाएकबड़ानह साऄ ासनं गकहोसकताहैजबतकक के नएकौ शनहसीखतेऔर ईभरती ौ ोनगककयपरकामकरनेकेनए ान कोागूनहकरते।एनअइपीअरएऄपनेआन-हाईसक✐◌क
मायमसेकमथचाररयकोसीखनेक सुनधा दानकरनेकेनएतैयारह।◌ै
A.संतोषजनककायथबबनाएरखनेकेनएNIPRA ाराककएगए बंधनकेकायथकानामबताआए।बी.उपरचचाथक गइ बंधनकेकायथक कयामदोचरणकोपहचानऔरसमझाएं

24. 3

“Directors of Peace Ltd declare bonus issue to Equity shares to the shareholders in its
AnnualGeneral meeting one director purchased 20000 shares for @30 Rs per share
and sold @100 pershareasbonusissuewasdeclaredandmadecapitalgainfromit.
i. Namethepracticeusedbythedirector
ii. NametheAthouritywhichregulatessuchbehavior.

OR
“StockmarketimpartsliquiditytoInvesment”.Comment.

पीस ननमटेडकेननदेशकनेऄप नीाथषकअमबैठकमशेयरधारक कोआकटशेयरपरबोनसजारीकरनेक घोषणाक , एकननदेशकने30 पये नतशेयरकदरसे20000शेयरखरीदेऔरबोनसआयूघोनषतहोनेपर100

नतशेयरक दरसेबचे औ
े रआससेपूंजीग ताभकमाया।
म।ननदेशक ारा यु ऄ यासकानामबताआए
न तीय.ईससं ाकानामबताआएजोआसतरहके हारकोननयं नतकरतीह।◌ैया
“शेयरबाजारन नेशकोतरता दानकरताहै”रटपपणीक

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25. 4
ElonMuskisatop-level executivewithdiverseleadership rolesof:

Founding and leading companies such as SpaceX, Tesla, and The Boring
Company.AssumingtherolesofCEOandProductArchitect
toguideTesla'soperationsandinnovations.Engaginginengineeringandtechnical
aspectstodrive thedevelopment of SpaceX'sprojects.

Whatarethefour essentialfunctionsheislikelyperforminginhispositions?

ए टनम कननभ नेतृत्ि◌भूनमका केसाथएकशीषथ तरकेकायथकारीह:◌

से ए स, टेस्ि◌ाऔरदबोररगकंपनीजैसीकंपननयकेसं ापकऔर ऄणी।
टेस्ि◌ाकसे ं चानऔर नाचार कामागथदशथनकरनेकेनएसीइओऔरईपा दा तुकारक भूनमकाननभाना। ेसए सक पररयोजना के नकासकोअगेबढ़ानेकेनएआंजीननयररगऔरतकनीक प मसंि◌नहोना।
ि◌के ौनसेचार अ यककायथह जोहसं भतःऄपनेपदपरननभारहेह?◌

26. 4

Manish purchased a pack of biscuits of a popular brand for his Son from a shop in the
nearbymarket. After consuming the chocolates, his Son fell sick. He filed a case with
the Districtforum against the renowned brand. He lost the case because of a mistake
that he could notprovideproof of purchase.
What should be kept in mind by a consumer while purchasing, using and consuming
goods andservices
apart from avoiding themistake committed by Manish, in order to enable him/her to
achievetheobjectiveofconsumer protection?Enumerate anythree pointsthat a consumer
must follow.

मनीषनेऄपनेबेटके े नएपासकेबाजारक एकदकुनसेाए कोकनयब्◌ाडं केनब कु टकाएकपकेट खरीदा।चॉ के टखानेकबे ादईनकाबेटाबीमारपड़गया।ईहने नस ब्◌ांडकेन खाफन जाफोरमम
मा मादायरककया।ि◌हएक गतीकेकारणकेसहारगया यककहखरीदारीकासबूतनह देसका।ईपभो ा को तु एं सा कोखरीदते, ईपयोग एंईपभोगकरतेसमयककनबात कायानरखनाचानहए
मनीषाराक गइ गतीसेबचनेकिे ऄाा, ईसेईपभो ासंर णकेई कय ोा तकरनेमस म बनानेकेनए?कोइचारलब नगनाआएनजनकाईपभो ाको पानकरनाचानहए।

10of1
27. 4
Controllingbecomesmoreeffectiveifplanningisdonebasedonfacts.Analysethestatement
basedontherelationshipbetween planningandcontrolling

OR

“It is generally believed that measurement of performance should be done after the task is
completed.”Identify and explain the step in the process of the function of management being
discussed above andthestepfollowed bythesame in the process.

यकदत यकेअधारपरयोजनाबनाइजाएतोननयंि◌णऄनधक भाीहोजाताह।◌ैननयोजनऔरननयंि◌ण केबीचसंबंधकेअधारपरकथनका न षे णकर

या
"अमतौरपरयहमानाजाताहैकककायथपूराहोनेकबे ाददशथनकामापनककयाजानाचानहए।"उपर चचाथककएजारहे बंधनकेकायथक कयामचरणऔर कयामईसकेबादअि नेाेचरणकोपहचानऔरसमझाए।◌ं

28. SUZLON Ltd. a firm manufacturing textiles, wished to diversify their business. They 4
wereconsidering two options, either to diversify into manufacturing tooth-paste or
switches. Theywanted to invest in the purchase of land, to set up a manufacturing
unit in the backward areasof Gujarat, which would also lead to the generation of
employment opportunities in the area,but only after fulfilling all legal requirements
and taking appropriate steps to ensure that
theenvironmentwasnotpolluted.Thefinancemanagerofthecompany,Mr.Ramakantwasa
sked by the management to prepare a report on the factors which should be
considered whilemakingtheaboveinvestment decision.
A. Stateanytwo factorsthat Mr.Ramakant would givein his report.
B. Andstatetwovaluesbeingfulfilled bySUZLONLtd.
कपड़ाबनाि नेाीकंपनीSUZLON ननमटेडऄपने सायम न नध ताानाचाहतीथी।ि◌ेदो नक पपर नचारकररहेथे, यातोटूथ-पे टयानस्ि◌चकेननमाथणम न नध तााए।◌ागुँि◌जे रातकेनपछड़े
आाक मएकनननमाथणआकाइ ानपतकरनेकेनएजमीनक खरीदमननेशकरनाचाहतेथ,े नजससे ेमरोजगारके ऄसरभीपैदाह गे, ि◌ेककनसभीकानूनी अ यकता कोपरू ाकरनेऔरयह
सुनन नतकरनेकेनएईनचतकदमईठानेकबे ादही।ताककपया थरणदनषतनहो.कंपनीके न बंधक, ीरमाकांतकोबंधनाराईनकारक परएकररपोटथतैयारकरनेकेनएकहागयाथानजनपर
ईपरो ननेशननणथयेतेसमय नचारककयाजानाचानहए।
ई.कोइदोकारकबताएंजो ीरमाकांतऄपनीररपोटथमदग◌े।
(बी)औरSUZLON ननमटेड ारापरू के कएजारहेदोमू यबताए।◌ं

29. Identifytypesofbarriersofcommunicationinthefollowingcases: 4
a. Noreward givenforgivingbestideas.
b. employeesdonotcommunicateduetocomplex rules framed.
C.Ram prematurelyEvaluates whatis said byhissuperiorwith listeningcomplete message
D.Discussingon seriousmatterwith playonwords.

11of1
 नननननखतमाममसंचारक बाधा के कार क पहचानकर:
एक। सो मनचारदेनेपरकोइपुर कारनहकदयाजाता। बी।जर टननयमकेकारणकमथचारीसंि◌ादनहकरते।
सी.रामऄप नेरर ाराकहीगइबातकासमयसेप हेमू यांकनकरतेहऔरपूरासदं ेशसुनतेहडी.शलदके खेकसे ाथगंभीर नषयपरचचाथ।

30. Whataredepositoryandwhatservices theyoffertotheinvestor? 4

Or
“Moneymarket isessentialmarket forshort-termfunds”discuss

नडपॉनजटरी याहऔ रेन नशकको या सेाएाँ दानकरतेह?◌या

"मु✐◌ाबाजारऄ पकानकनननधयकेनए अ यकबाजारहै"चचाथकर

31 In an organisation different workers completed the same task by adopting different 2+4
methods,involvingdifferentmovementsandtookdifferentamountoftime.Thisledtoalotofv
ariationinthe type of work performed and the output produced. To do away with this,
Rahul, the
managerdecidedtoeliminateunnecessarydiversityofproductsandfindoutthebestwayofd
oingthejob.Variousstudieswereundertakentodeterminestandardwayandtimeofdoingaw
ork.
a.ExplainwhichconceptofmanagementRahulisfollowing.

b.ExplainbrieflyanytwotechniquesofManagementusedbyRahul.

OR

Readthestatementsgiveninpoint(i)and(ii),answerthatfollow
(i)TheproductionheadofAutomobohardwarePvtLtdinstructshisforemantogoslowinprod
ucing the product but the sales manager wants more production in order to increase
sales.Thus,heforced the production foreman togo fast.
(a) Whichprincipleofmanagementisviolated inthis case? 3+3
(b) Statetheconsequencesofsuchviolationidentifiedinpoint(a)above.
(ii)Lalit,amanagerofARCToysPvtLtd,doesnotdistributetheworkamongsthissubordinates
,accordingtothe capabilities.Hehasgiventheworkon thebasis of favouritism.
(a) Whichprincipleofmanagementisoverlookedinthis case?
(b) Givesomeof its violatingeffects.

एकसंगठनम ऄग- ऄगकायथकताथ ने ऄग- ऄगतरीक कोऄपनाकर, ऄग- ऄगअं दोन कोशान मकरके और ऄग- ऄगसम येकरएकहीकायथकोपूराककया।आससेककएगएकायथके कारऔरईपाकदतअईटपुटमब त
नभ ताअगइ।आसेदकरनेकेनए, बंधकरा नेई पाद क ऄ ना यकननधताकोख मकरनेऔरकामकरने कासबसेऄ ातरीकाखोजनेकाफै साककया।ककसीकायथकोकरनेकमे ानकतरीकेऔरसमयकोननधाथररतकरनेकेनएननभ ऄययनककएगए।

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एक।बताएंककरा बंधनक ककस ऄधारणाकाऄनुसरणकररहेह।◌बी।रा ारा यु बंधनक ककहदोतकनीक कासं ेपमि◌णथनकर।

13of1
 या
लब (i)और(ii)मकदएगएकथनकोपढ़,ईसकेबादई रद
(i)ऑटोमोबोहाड थेयर ा आेट ननमटेडकाईपादन मुखऄपनेफोरमैनकोईपादकाईपादनधीमीगनतसेकरने

काननदेशदेता हैेककनन बी बंधकन बीबढ़ानके ेनएऄनधकईपादनचाहताह।◌ैआस कार, ईहने ोड नफोरमैनकोतेजीसके ामकरनेकेनएमजबककया।

(ए)आसमा मेम बंधनकेककसनसद्◌ांतकाईल्ि◌घं नककयागयाहै?
(बी)ईपरो लब (ए)मपहचानेगएऐसेईल्ि◌घनकेपररणामबताएं।
(ii) एअरसीटॉयज ा आेट ननमटेडके बंध कनत, मता केऄनुसारऄपनेऄधीन केबीचकामका नतरणनहकरतेह।◌ईहनेप पातकेअधारपरकामकदयाहै.
(ए)आसमा मेम बंधनकेककसनसद्◌ांतक ऄनदेखीक गइहै?
(बी)आसकेकछु ईल्ि◌घं नकारी भाबताआए

32 2+4

florizonecompanies has three divisions namely Shoes, Garments and Home Decor
items eachheaded by their Divisional Managers respectively. It has the plans to enter a
new venture that isrelated to the Hospitality Industry. The company has done the
SWOT Analysis and found thatthe business environment seems favourable for this
industry as the government is offering hugeincentives for setting up of hotels in the
remote hilly areas to promote tourism there. The CEOalso knew that the company is
having sufficient funds to finance the project; they just need toadd one more division,
Hospitality, with a new set of employees, to their existing structure tostarttheventure.

(a) WhatdoestheCEOdecision tellabout theimportanceofOrganising?

(b) Also,discussfourothers pointshighlightingtheimportanceofOrganising.

फ् ि◌ोररजोनकंपननयकेजूत,◌ेगारमट्सऔरहोमडकेरअआटमजै
ो सेतीनन डीजनह,◌नजनमसे येकका नेतृत्ि ◌मशःईनकेन डीज नमैनेजरकरतेह।◌आसक एकनएई मम ेशकरनेक योजनाहैजो
अनत यई ोगसेसंबंनधतह।◌ैकंपनीनेSWOT न षे णककयाहैऔरपायाहैककआसई ोगके नए कारोबारीमाहौऄनिगरहाहै
कुू यककसरकारहांपयथटनकोबढ़ाादकेनेनएसु
े दपहाड़ी
आाक महो ट ानपतकरनेकेनएभारीो साहनदेरहीह।◌ैसीइओकोयहभीपताथाकककंपनीके पासपररयोजनाकोन पोनषतकरनेकेनएपयाथ तधनहै;ई मशु करनेकेनएईहबसऄपनेमौजूदा
ढांचेमकमथचाररयकेएकनएसमूहकेसाथएकऔरभाग, अनत यसकारजोड़नेक ज रतह।◌ै
(ए)सीइओकाननणथयअयोजनकेमहत्ि◌केबारमे याबताताहै?

(बी)आसकेि ऄाा, अयोजनकेमहत्ि◌परकाश डाि नेाेचारऄयलबदपरभी

◌ु चचाथकर

14of1
33. Megma Ltd. deals in industrial goods. It employs 300 workers and 20 operative managers who 6
giveguidance and support to the workers while operating the machinery. The company has a
policy ofgranting leave as per the requirement of the workers. Workers are generally granted
leave on festivalsand special occasions. Recently on Puja festival, it received a big order.
Workers are keen to take Pujaholidays while management is pressing hard for overtime. This
matter was placed before the PersonnelManager who called the meeting of operative
managers and workers to inform them about the changesin the incentive plan which states
payment of double wages for working overtime and triple wages forworking on holidays.
Workers without any pressure voluntarily took limited holidays and were able
toincreasetheirearning by working overtimeandon holidays.During Board
ofDirectorsmeeting,Personnel Manager was asked to update the management for achieving
higher output, meeting timelysupplies without any confrontation with workers. Personnel
Manager replied, “I just used a carrot withnosticks approach”.
Byquotingthelinesfromabove paragraphstateanythreeelementsofDirecting.
OR

Describe Briefly „Maslow need heirarchy theory‟ of Motivation . with example of each
level ofhierarchyon howto motivate anemployee usingthe hierarchy.

मे मा ननमटेडऔ ोनग क तकाकारोबारकरती

◌ु ह।◌ैआसम300कमथचारीऔर20ऑपरेर ट बंधककायथरतहजोमशीनरीकासं चानकरतेसमय नमक कोमागथदशथनऔरसहायतादेतेह।◌कंपनीक कमथचाररयक
अ यकताकऄे नुसारछु देनेक नीनतह।◌ैनमक कोअमतौरपरयोहार औरनशेष ऄसर परछु द जातीह।◌ैहाहीमपूजाई सपरआसेबड़ाऑडथरन मा.कमथचारीपूजाक छुर यााँि◌नेकआे ु कहजबकक
बंधन ओरटाआमकेनएद बाबनारहाह।◌ैयहमा माकाथमक बंधककेसम रखागया,नजहनेऑपरेर ट बंधकऔर नमक क बैठक बुाकरईह ो साहनयोजनामबि दा केबारेमसूनचतककया, नजसम
ओरटाआमकामकरनेकेनएदोगु नाेतनऔरछुर यपरकामकरनेकेनएतीनग नाेतनदेनके ा ाधानह।◌ैनमक नेनबनाककसीद बाकेस्ि◌े ाससे ीनमतछुर यााँि◌ और ओरटाआमऔरछुर यपरकामकरकेऄपनी
कमाइबढ़ानेमस म ए।ननदेशकमं डक बैठककेदौरान,काथमकबंधककोई ईपादन ा तकरने, नमक केसाथककसीभीटकराकेनबनासमयपरअपूथतकोपूराकरनेकेनए बंधनकोऄ तनकरनेकेनएकहागयाथा।काथमक बंधकनेई रकदया,
"मनेनबनााि ठाीगाजरकाईपयोगककयाह"ै ।

ईपरो ऄन ेदक पंन य कोई धृतकरते एननदेशनकेककहतीनतत्ि◌ कोबताआये।

या

ेरणाके'मास्ि◌ो क शा नुमनसद्◌ांतक अ यकताहै'कासं पे मि◌णथनकर।पदा नुमके यके तरकेईदाहरणकेसाथककपदा नुमकाईपयोगकरकेककसीकमथचारीकोकैसे ररतककयाजाए।

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L&T Reality, the property development arm of the construction and engineering giant L&T in a
recentreport to the media shared that it is betting on bigger and better projects providing
greater benefits to thecustomers, lower prices and faster execution to boost its growth. The
spokesperson of the companyinformed the media that besides the innovative features, quality
and brand, the fair pricing followed bythe company is also a hit with the buyers. He said that
the company is also focusing on accurate, speedyand timely delivery. Proper communication
with the market was being maintained through advertising.Evendealers wereto
beofferedincentives toboostthesales.
The above para describes the combination of variables used by L&T Reality to prepare its
marketoffering.Identifyand explainthe variables of marketingmix

एएडंटररय नट , ननमाथणऔरआंजीननयररगकदगज एएडंटक संपन नकासशाखानेमीनडयाकोएकहानयाररपोटथमसाझाककयाक कहऄपने नकासकोबढ़ाादेनेकेन एाहक कोऄनध काभ,
कमक मतऔरतेजीसेननपादनदानकरि नेाीबड़ीऔरबेहतरपररयोजना परदांि ◌गारहीह।◌ैकंपनीके ानेमीनडयाकोबतायाककआनोेर टफ चसथ, ि◌ानटऔरब्◌ांडकेि ऄाा, कंपनीारा
ऄपनाइगइईनचतक मतभीखरीदार कोपसंदअरहीह।◌ैईहनेकहाकककंपनीसटक, त्ि◌ररतऔर समयपरनि डीरीपरभी यानकक✐तकररहीह।◌ैन ापनकेमा यमसेबाजारसेईनचतसंि◌ादकायम
ककयाजारहाथा।यहांतककक डीर कोभीनबीबढ़ानेकेनएो साहनक पेशकशक जानीथी। ईपरो पैरा एएडंटररयनट ाराऄपनीबाजारपेशकशतैयारकरनेकेनएईपयोगककएजाि नेा
चरकेसंयोजन काणथनकरताह।◌ैनपणननम णकेचर कोपहचानऔरसमझाएं

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