Monthly Meeting - 2

DATE Jan 8, 2024

TIME 12.00 – 14.00

VENUE K2 Corporate Mobility HQ, Guildford

IN ATTENDANCE Iina Ikonen, Khushi

MEET I NG NOT ES

POI NT S OF DI SC US SI ON :

Item Notes/ Related Action Items Discussed

M EM O AB OUT CUR R ENT SUST AI NABLE
OFFER I NG S
• Think about potential possible accreditations
relevant to sustainability.
• Partner code of conduct – think about potential
partner behaviours that can be mentioned as a
mandate.
• Mention that 'training' bit right after partner COC
- OR mention and crossreference for easy read
“details about this under Section __”
• 'Virtual viewings' is that possible? Green home
search - do they do it? (yes) How often?
Everytime? Sometimes? Why/ why not?
• Electric vehicles during relocation (for assignees)
– find out more about this.
• Hurdles to sustainability - point 3 - what are the
issues?
• Which things work well with customers - what are
those which don’t?
• Spot the hurdles - talk about them - food for
thought?
• One fixed document can’t be modified - K2 is
flexible and talk about how company policy
dictates everything - account managers have the
most power to influence choices? Marketing
material or just website?
• Reach the biggest partners and clients (list from
Xavier)
• Memo - writing style changes from bullets to
paragraphs (even though it’s not an academic
writing piece, being consistent is helpful for
readers)

R EV I SED S WOT ANALY SI S
ST AG E 2 - DESK ST UDY
START DATE: Week of Jan 15
Workplan 2.1.
• The Associate will work with the Academic Team to
plan a desk study into previous academic research
and non-academic work into the key drivers and
barriers to sustainable choices in both Business to
Customer (B2C) and Business to Business (B2B)
contexts to assist in developing a survey and
interview methodology.
• The Academic Team will provide the Associate with
key insights into the field and identify key literature
that would benefit the Associate and project.
• The Associate will action the desk study and present
the findings in a literature review document.
• The Associate will present the key findings to Athena
Supervisory team, and Sales and Delivery team.
• Avoid adding importance and trying to quantify
everything - 'multiple people' have swapped.
• Points improved based on last monthly meeting
– approved.
• Both the documents will evolve as time goes and
become more refined when I uncover new
information. Possibly combine SWOT analysis,
memo, market analysis into just one big
document – these are internal documents so no
strict rules around them.
T I PS FOR LI T ER AT UR E R EV I EW:
• Overall goal for following search terms: 'Green
nudges' 'behavioral change' anything related to
that in a business context
• Working paper by Iina - nudging and behavior
change in the industry context – talks about
sustainability at the organization level, not
individual level.
• Start with search terms JJ has already talked
about
• Review paper (starting point) If there isn’t a
review paper - we can write one
• Context: Either/ or industrial or general
• Some papers exist around employees in an
organisation for sustainability
• Broader nudging literature which might be useful
• Connect bath library account to google scholar
(google for instructions)
• Web of Science works through bath uni - use it to
look for very specific search term - lets you
download all at once
• Covidence - for systematic review
• Rayyan - free and systematic review
• PRISMA for systematic review
NOT E-T AKI NG T I PS:
o Keep track of all research paper and their notes
o Share zotero folder with Iina -
iinaikonen@gmail.com
o Take a note of: Keywords about which behavior
the paper is trying to change, DV, kind of nudge,
what did they do to change behaviour, what kind
of moderators, relevant variables, (e.g. worked
for men but not women), Context of the study -
country, online/ offline, retails, sales, etc.
o Keep track of all searches - reference lists
referred to, where I found them - how I got there
and when?
o Go back 15 years (release of nudge book) OR
find a solid review paper (then follow from that
year)
ESSEX SUM M ER SCH OOL Shortlisted courses:
My interests: • Based on Project relevance (in order of priority)–
• 1H Qualitative Data Analysis: Methodologies for o 2K Causal Inference and Experiments in the
Analysing Text and Talk Social Sciences
(https://essexsummerschool.com/summer-school- o 3L Scaling Methods and Ideal Point
facts/courses/ess-2023-course-list/1h/) Estimation for Surveys and Behaviour
• 2J Machine Learning for Social Scientists • Find out how many courses I can enroll into at the
(https://essexsummerschool.com/summer-school- same time
facts/courses/ess-2023-course-list/machine- • Look at courses through phd lens - what
learning/) compliments that?
• 2V Introduction to Web Scraping and Data
Management for Social Scientists
(https://essexsummerschool.com/summer-school-
facts/courses/ess-2023-course-list/2v-introduction-
to-web-scraping-and-data-management-for-social-
scientists/)
• 2K Causal Inference and Experiments in the Social
Sciences
(https://essexsummerschool.com/summer-school-
facts/courses/ess-2023-course-list/2k/)
• 2P Quantitative methods for surveying hard-to-reach
populations
(https://essexsummerschool.com/summer-school-
facts/courses/ess-2023-course-list/1s-surveying-
hard-to-reach/)
• 3D Computational Methods for Social Data Science:
Exploring Society through Visualization and
Modelling
(https://essexsummerschool.com/summer-school-
facts/courses/ess-2023-course-list/3d-social-data-
science/)
• 3L Scaling Methods and Ideal Point Estimation for
Surveys and Behaviour
(https://essexsummerschool.com/summer-school-
facts/courses/ess-2023-course-list/3l-ideal-point-
estimation-item-response-theory-and-scaling-
methods/)

UOB V I SI T S • Ask Brian about it – PhD students

• Not urgent just floating the idea for the future • Spot possible and relevant events/ seminars (if
• Will help me get an idea of the academic possible).
environment too.
COUR SER A SUBS CR I PT I ON • Fairly flexible – subscribe when you think you have
• Jun (KTP Finance): “How much is the subscription the time to accommodate the courses
for covering all the courses? How long is the period
of the subscription? If both your company and
university supervisors are happy with these, we
have no problem too. This will be allocated under
your personal budget. If it’s over £700, you also
need the approval from Shona. It might be better
 you email to all LMC approvers to let them know
that.”
• £46/month, cancel anytime
(https://www.coursera.org/courseraplus)

Meeting with Nick next week - to give him a project
update too - any specific things that need to be
conveyed?
Date for report review meeting
Miscellaneous
• Not really
• Tentative February 21, 2024
• LMC 2: Show the original plan and then the new
revised gantt chart reflect WHY things are
changing
• Check email inbox for blogs and articles written
relevant, research papers from Iina

NEX T MONT HLY ME ET I NG

Tentative: February 21, 2024 (post report review meeting)