Swiggy - Tracxn Company Report - 27 Dec 2023

TRACXN COMPANY REPORT
SWIGGY
December 27, 2023

Contents
Overview
Funding
Financials
People
News
Competitive Scenario
Market Outlook
Appendix
Company Report - Swiggy - Dec 2023 Copyright © 2023, Tracxn Technologies Limited. All rights reserved.
Contents
Overview Summary
Funding
Financials
People
News
Market Outlook
Appendix
Swiggy
Online platform offering on-demand food and grocery delivery services
71.3K
Twitter Followers
303M
Mobile Downloads
2014 India $3.6B $821M 5.4K NA 3.2K

Founded Country Funding Annual Revenue Employee Count App Rating News Mentions
Business Description Coverage Areas

Online platform offering on-demand food and grocery delivery services. The Logistics Tech > Parcel > Hyperlocal Delivery > B2C
platform allows users to discover restaurants and order food. It also has an
platform to order groceries and other essentials. It offers corporates for Food Tech > Food Discovery and Ordering > Restaurant Aggregator >
personalised gifting to employees and consumers, and more. Its mobile Platform Delivered
application is available on Android and iOS platforms. Online Grocery > B2C Ecommerce > Multi Category > Retailer > Own Delivery
Fleet > Ultra Fast Delivery
Other Coverage Areas
Geographies :- Consumer Digital - India | Logistics Tech - India | Food Tech -
India
Team Background :- BITS Pilani | Myntra | IIT Madras | IIM Calcutta | BCG | IIT
Key People Kharagpur | I.. others
Top Competitors
Sriharsha Majety Nandan Reddy
Co-Founder & CEO Co-Founder
Ex- Co-Founder Bundl, Nomura Ex-Founder Galla, Zurna. BITS Pilani MSc Zomato Zepto Blinkit
International. Birla Institute of Technol.. 2010
(2010, Gurugram, $1.8B) (2020, Mumbai, $592M) (2013, Gurgaon, $757M)
Rahul Jaimini Sumer Juneja

ex-Co-Founder Executive Director
Ex-Myntra, NetApp. IIT Kharagpur BTech & - Dunzo EatSure KiranaKart
MTech 2010 (2015, Bengaluru, $498M) (2011, Pune, $120M) (2020, Mumbai, $855K)
View all 5 Founders View all 468 Competitors
4 Company Report - Swiggy - Dec 2023 Copyright © 2023, Tracxn Technologies Limited. All rights reserved.
Swiggy- Funding & Growth
Funding Shareholding - Latest Captable - Round Date
Founder(6.8%)
Prosus(32.2%)
SoftBank(8.1%)
Accel(4.9%)
Elevation(4.4%)
Meituan(4.0%)
Norwest Venture Partners(3.8%)
ESOP(5.2%)
Others(30.7%)
Revenue & Profit Trend Employee Count Trend
2021 2022
Revenue Profit/(Loss)
Swiggy - Transactions & Key News
Investments by Swiggy Acquisitions by Swiggy
Company Round Date Round Amount Acq. Date Company Founded Location Acquisition Type
Rapido Apr 2022 Series D $180M Jul 2023 LYNK logis.. 2015 India Acqui-Hired
(2015, Bengaluru, $324M)
Maverix Platforms Feb 2019 Series C $9M May 2022 Dineout 2012 India Business Acqui..
(2015, Mumbai, $43M)
Fingerlix Feb 2021 Series C $3M Feb 2019 Kint 2014 India Acqui-Hired
(2016, Mumbai, $35M)
UrbanPiper Jan 2022 Series B $24M Aug 2018 Scootsy 2014 India Acqui-Hired
(2016, Bengaluru, $32M)
Key News
• Dec 2023 - Kitchens@ successfully obtained $ 65 million in round C

financing from the booming growth investment company, FINNEST Macau
Business
• Dec 2023 - Swiggy partners with Simpl to elevate checkout experience with
1-Tap ordering Snackfax
• Dec 2023 - Swiggy Introduces ‘Pocket Hero’ Feature Catering to
Value-Conscious Consumers Startup Story
• Dec 2023 - Swiggy Announces 2% Collection Fee on Restaurant Orders for
Online Payments Startup Story
Taxonomy - Logistics Tech(1/2)
# Cos # Funded Total $ Funding
Taxonomy Notable Companies
Tracked Cos. Funding (Last 2y)
Parcel 5329 677 $45.2B $2.3B (▼88%) Grab, Gojek
Hyperlocal Delivery 2635 303 $37.0B $1.6B (▼88%) Grab, Gojek
Hyperlocal Delivery 2635 303 $37.0B $1.6B (▼88%) Grab, Gojek
B2C 1303 130 $9.7B $718M (▼74%) Swiggy, DoorDash
B2C 1303 130 $9.7B $718M (▼74%) Swiggy, DoorDash
Courier Services 1324 157 $5.3B $47.1M (▼99%) Porter, J&T Express
Courier Services 1324 157 $5.3B $47.1M (▼99%) Porter, J&T Express
Technology Enablers 1239 179 $1.8B $239M (▼82%) Bringg, Locus
Technology Enablers 1239 179 $1.8B $239M (▼82%) Bringg, Locus
Shipment Tracker 25 2 $10.4M $10.4M Tracey, Gori AI
Shipment Tracker 25 2 $10.4M $10.4M Tracey, Gori AI
Personalised Delivery Messages 2 Gifgram, Postman24x7
Taxonomy - Logistics Tech(2/2)
Personalised Delivery Messages 2 Gifgram, Postman24x7
Post Office Box Finder 3 Postboxed, My Postal Code
Post Office Box Finder 3 Postboxed, My Postal Code
Parcel Delay Refund Claims Management 3 Tracado, Refund Ninja
Parcel Delay Refund Claims Management 3 Tracado, Refund Ninja
Underground Pipe Loops 8 3 $20.9M $12.8M (▲77%) Magway, Pipedream
Underground Pipe Loops 8 3 $20.9M $12.8M (▲77%) Magway, Pipedream
Electric Delivery Vehicles 59 20 $89.8M $45.2M (▲59%) Magenta, EAV
Contents
Overview
Funding Funding - Summary
Financials Funding Rounds & Valuation History
People List of Institutional Investors
News List of Angel Investors
Competitive Scenario Cap Table - Shareholding Summary
Market Outlook
Appendix
Funding - Summary
15 $3.6B 47 $7.8B
Funding Rounds Total Funding Investors Valuation
3 Early-Stage / 12 $1.3B Largest Round 47 Institutions As of Oct 17, 2023
Late-Stage
Funding Rounds & Valuation History (1/2)
Date $ Amount Round Investors Cumulative Funding Valuation
Jan 2022 $700M Series K Invesco, Baron Funds, Sumeru Ventures, IIFL Asset Man... $3.58B -
Apr 2021 $1.25B Series J Alpha Wave, Amansa Capital, Prosus, Accel, Qatar Inve... $2.88B $5.25B
May 2020 $1.88M Series I Samsung Venture Investment $1.63B -
Apr 2020 $43.00M Series I Tencent, ARK Impact Asset Management, Mirae Asset Cap... $1.63B $3.34B
Feb 2020 $113M Series I Naspers, Meituan, Wellington, Prosus $1.59B $3.50B
Dec 2018 $1.00B Series H Naspers, DST Global, Tencent, Hillhouse Capital Group... $1.47B $3.20B
Jun 2018 $210M Series G DST Global, Coatue, Naspers, Prosus, Meituan Dianping $472M $1.25B
Jan 2018 $101M Series F Naspers, Prosus, Meituan Dianping $262M $739M
May 2017 $80.00M Series E Naspers, Accel, Bessemer Venture Partners, Harmony Pa... $161M $399M
Jan 2017 $5.00M Venture Debt Innoven Capital $81.47M -
Sep 2016 $15.00M Series D Bessemer Venture Partners, Accel, Norwest Venture Par... $76.47M $204M
Apr 2016 $7.00M Series C Norwest Venture Partners, Accel, DST Global $61.47M $141M
Funding Rounds & Valuation History (2/2)
Date $ Amount Round Investors Cumulative Funding Valuation
Dec 2015 $35.00M Series C Accel, Norwest Venture Partners, Harmony Partners, RB... $54.47M $134M
Jun 2015 $16.50M Series B Norwest Venture Partners, Accel, Elevation, DST Global $19.47M $50.11M
Apr 2015 $2.00M Series A Accel, Elevation $2.97M -
Feb 2015 $970K Series A Elevation $970K $4.02M
List of Institutional Investors (1/5)
Other Portfolio
Institutional Investors First Investment No. of Rounds Invested Investment Theses
Companies
Elevation Series A - Feb 2015 6(Lead:1) - Aaritya Tech...(+178)
Accel Series A - Apr 2015 7(Lead:1) - Rhythms, Arc...(+1044)
Norwest Venture Partners Series B - Jun 2015 5(Lead:2) - Culinary Bra...(+554)
DST Global Series B - Jun 2015 6(Lead:1) - Reka, Cashgr...(+174)
Harmony Partners Series C - Dec 2015 2(Lead:1) - Path CCM, Of...(+87)
RB Investments Series C - Dec 2015 1(Lead:1) - Sirion, Urba...(+77)
Bessemer Venture Partners Series D - Sep 2016 2(Lead:1) - Sixfold, Ent...(+770)
Innoven Capital Venture Debt - Jan 2017 1(Lead:0) - Disprz, Nord...(+317)
Naspers Series E - May 2017 7(Lead:6) - API Holdings...(+89)
Prosus Series F - Jan 2018 5(Lead:2) - Kratos Studi...(+123)
Meituan Dianping Series F - Jan 2018 2(Lead:0) - Swiggy
Other Portfolio
Companies
Coatue Series G - Jun 2018 2(Lead:0) - Iambic Thera...(+276)
Tencent Series H - Dec 2018 2(Lead:2) - Xiaoguo Cult...(+696)
Hillhouse Capital Group Series H - Dec 2018 1(Lead:0) - Yunji Zhixin...(+275)
Wellington Series H - Dec 2018 3(Lead:0) - Cargo Therap...(+186)
Meituan Series H - Dec 2018 2(Lead:0) - Zhipu.ai, Hu...(+48)
ARK Impact Asset Management Series I - Apr 2020 2(Lead:0) - Swiggy, Ola
Mirae Asset Capital Markets Series I - Apr 2020 1(Lead:0) - Rebellions, ...(+17)
Samsung Venture Investment Series I - Apr 2020 2(Lead:1) - FRENZ, Nex, ...(+166)
Korea Investment Holdings Series I - Apr 2020 1(Lead:0) - Artes, Domin...(+711)
Alpha Wave Series J - Apr 2021 3(Lead:0) - Entropik, Ex...(+137)
Amansa Capital Series J - Apr 2021 1(Lead:0) - Jana Small F...(+11)
Other Portfolio
Companies
Qatar Investment Authority Series J - Apr 2021 2(Lead:0) - North Road C...(+89)
GIC Series J - Apr 2021 2(Lead:0) - The Social H...(+263)
INQ Holdings Series J - Apr 2021 2(Lead:0) - Ambl, Rebel ...(+5)
SoftBank Vision Fund Series J - Apr 2021 1(Lead:1) - Pixis, Quris...(+340)
Lathe Investment Series J - Apr 2021 2(Lead:0) - Paper Boat F...(+5)

Goldman Sachs Investment
Series J - Apr 2021 1(Lead:0) - MoneyHero Gr...(+185)
Partners
SoftBank Series J - Apr 2021 1(Lead:0) - SilkChart, T...(+72)
Carmignac Series J - Apr 2021 1(Lead:0) - Swiggy
Goldman Sachs Series J - Apr 2021 1(Lead:0) - Sinpex, Mone...(+900)
Think Investments Series J - Apr 2021 1(Lead:0) - MakeO, ArisI...(+23)
Invesco Series K - Jan 2022 1(Lead:1) - jack & annie...(+96)
Other Portfolio
Companies
Baron Funds Series K - Jan 2022 1(Lead:0) - Resident, No...(+12)
Sumeru Ventures Series K - Jan 2022 1(Lead:0) - BYJU'S, Swig...(+4)
IIFL Asset Management Series K - Jan 2022 1(Lead:0) - Protean eGov...(+41)
Axis Growth Series K - Jan 2022 1(Lead:0) - Licious, Swi...(+4)
Sixteenth Street Capital Series K - Jan 2022 1(Lead:0) - Curefoods, T...(+8)
Ghisallo Series K - Jan 2022 1(Lead:0) - Bolt, Swiggy
Smile Group Series K - Jan 2022 1(Lead:0) - Free Culture...(+45)
Segantii Series K - Jan 2022 1(Lead:0) - Swiggy, HFCL...(+4)
Motilal Oswal Series K - Jan 2022 1(Lead:0) - StockPe, PAN...(+12)
Ghisallo Master Fund Series K - Jan 2022 1(Lead:0) - Swiggy
Time Capital Foodtech Advisors Series K - Jan 2022 1(Lead:0) - Swiggy
Other Portfolio
Companies
Segantii Capital Management Series K - Jan 2022 1(Lead:0) - Swiggy, Ola
Dovetail Investment Management Series K - Jan 2022 1(Lead:0) - Swiggy
Kotak Mahindra Bank Series K - Jan 2022 1(Lead:0) - API Holdings...(+82)
Ghisallo Capital Management Series K - Jan 2022 1(Lead:0) - Swiggy
List of Angel Investors
Angel Investors First Investment No. of Rounds Invested Other Portfolio Companies
Navin Agarwal Series K - Jan 2022 1(Lead:0) Snapmint, Sw...(+3)
Cap Table - Shareholding Summary
Cumulative
Net Worth (INR
Shareholding - Latest Captable - Round Date Name Holding % Investments
cr)
(INR cr)
Founder 6.8% - -
Fund 87.7% 27874 -
Prosus 32.2% 10488 -
SoftBank 8.1% 3357 -
Accel 4.9% 130 -
Elevation 4.4% 144 -
Angel 0.1% 78.5 -
Navin Agarwal 0.1% 50.0 -
Sushma Anand ... 0.0% 16.5 -
Parent Entity (Tata) 0.3% 154 -
Other People 5.2% - -
ESOP 100.0% 28106 -
Total 99.8% 3800 11000
Note: All currency figures are in INR
Contents
Overview
Funding
Financials Financials Summary
People
News
Market Outlook
Appendix
Revenue and Net profit
Revenue & Profit/(Loss) Trend
2021 2022
Revenue Profit/(Loss)
Note: Detailed Financials are available in Appendix.
1) The percentage numbers next to Key Financials represent the Y-o-Y change.
Financials Summary
Income Statement Summary Balance Sheet Summary Cash Flow Statement Summary
Particulars FY 2021-22 FY 2020-21 P Equity EquityP FY 2020-21 - Particulars FY 2021-22 FY 2020-21
Revenue $824M $359M E Liabilities $391M - Cash flow from operating
($525M) ($157M)
activities
Expenses $1.3B $555M E Non-current assets $120K -
Net cash from/(used in)
($525M) ($157M)
Profit before exceptional E Current assets $64M - operating activities
and extraordinary items and ($465M) ($196M) Cash flow from investing
E Current assets $94M - ($1.2B) $172M
tax activities
Exceptional items ($23.3M) ($19.9M) E Current assets $233M - Net cash from/(used in)
($1.2B) $172M
investing activities
Profit before extraordinary E Current assets $391M -
($442M) ($176M) Cash flow from financing
items and tax $1.8B $1.8M
E Current assets $119M - activities
Net cash from/(used) in
$1.8B $1.8M
financing activities
Net increase/(decrease) in cash
and cash equivalents
$77.3M $16.1M
before effect of exchange rate
changes
Effect of exchange rate changes
on cash and cash - -
equivalents
Net increase /(decrease) in cash
$77.3M $16.1M
and cash equivalents
Contents
Overview
Funding
Financials
People Employee Count Trend
News Founders & Key People
Competitive Scenario Board Members
Market Outlook
Appendix
Employee Count Trend
Top Competitors by Employee Count
Company Employee Count
Ekdum!
(2020, Noida)
34562
EKourier
18327
(2019, Bilimora)
EatSure
6013
(2011, Pune, $120M)
Jedlo
5559
(2019, Bhiwandi)
Swiggy
5413
(2014, Bengaluru, $3.6B)
Zomato
3953
(2010, Gurugram, $1.8B)
Zepto
3558
(2020, Mumbai, $592M)
Blinkit
2098
(2013, Gurgaon, $757M)
KiranaKart
1513
(2020, Mumbai, $855K)
MealsOnWheels
897
(2014, Mumbai)
List of Founders & Key People
# Name Designation Description
1 Sriharsha Majety | in Co-Founder & CEO Ex- Co-Founder Bundl, Nomura International. Birla Institute of ...
2 Nandan Reddy | in Co-Founder Ex-Founder Galla, Zurna. BITS Pilani MSc 2010
3 Rahul Jaimini | in ex-Co-Founder Ex-Myntra, NetApp. IIT Kharagpur BTech & MTech 2010
4 Sumer Juneja | in Executive Director -
5 Phani Kishan Addepalli | in Co-Founder CEO InsanelyGood, ex-Boston Consulting Group. IIT Madras BTech ...
Current Board Members (1/1)
Name Duration Appointment Date
Team
Nandan Reddy (Numeria Ventures) 10y Dec 2013
Sriharsha Majety (Numeria Ventures) 10y Dec 2013
Investor
Anand Daniel (Accel) 8y 5m Jul 2015
Ashutosh Sharma (Prosus) 6y 5m Jun 2017
Larry Illg (Prosus) 4y 8m Mar 2019
Sumer Juneja (SoftBank Vision Fund) 2y 4m Jul 2021
Independent Board Members
Lakshmi Nandan Reddy Obul 10y Dec 2013
Sahil Barua (Delhivery) 9m Jan 2023
Contents
Overview
Funding
Financials
People
News Recent Key News
Market Outlook
Appendix
Recent News (1/3)
Transactions Company Updates
● Kitchens@ successfully obtained $ 65 million in round C financing from ● Swiggy Introduces ‘Pocket Hero’ Feature Catering to Value-Conscious
the booming growth inve.. Macau Business Consumers Startup Story
● SoftBank Banks On Swiggy’s $1 Bn IPO For A Big Cashout In 2024 Inc42 ● Swiggy Announces 2% Collection Fee on Restaurant Orders for Online
Payments Startup Story
● Invesco raises Swiggy's valuation to nearly $8 billion TechCrunch+
● Swiggy Launches Pocket Hero Feature To Offer Extra Discounts On Food
● Altitude has secured INR 4.16 Cr in a pre-seed funding round from a host
Delivery YourStory
of angel investors. Enablers
● Prosus reports 17% growth in Swiggy’s food delivery segment FY24’s first
● Former Swiggy CTO Dale Vaz gets funding for new venture Aaritya Tech
half Startup Story
Business Standard
● Jio launches Swiggy One Lite subscription on prepaid plans as part of its
● Swiggy IPO In 2024? Swiggy Starts Negotiating With Banks For Launching
IPO Next Year EIN Presswire Diwali promotions Indiatimes
● Swiggy Continues AI Experiments, Launches Photoshoot To Help
● Swiggy IPO likely to come in July-September 2024: Report YourStory
Restaurants Create Better Menu Images Inc42
● Swiggy restarts IPO plans aiming for listing in 2024 Business Upturn
● Swiggy Is Offering Cheaper Delivery For Users Who’re Willing To Group
● Swiggy Resumes IPO Preparations, Eyes 2024 Listing Inc42 Their Orders With Others OfficeChai
● Swiggy, Lenskart, FirstCry, OfBusiness plan to go public soon: SoftBank ● Swiggy Hikes Platform Fee To INR 3 For Food Orders Inc42
Vision Fund’s Navneet .. Business Today
● Swiggy Introduces One Lite Plan With Free Deliveries Other Offers BW
Businessworld
● Ola Launches Parcel Service To Take On Swiggy Genie, Dunzo Inc42
Recent News (2/3)
Legal Partnerships
● Zomato, Swiggy Receive GST Notices Worth Rs 500 Crore Each on ● Swiggy partners with Simpl to elevate checkout experience with 1-Tap
Delivery Charges: Reports Latestly ordering Snackfax
● Users Accuse Swiggy Of Overcharging, Foodtech Major Blames Technical ● boAt partners with Swiggy Instamart for quick & convenient delivery
Bug Inc42 Adgully
● Media mogul Byron Allen is suing McDonald's for $10 billion, claiming it ● SUN Mobility Swiggy Partner For Last Mile Delivery With E bikes BW
overlooks Black-own.. Business Insider Businessworld
● Swiggy Says Not Liable For Order’s Non-Delivery As Consumer Panel ● Swiggy Partners Gogoro To Boost Electrification Of Last-Mile Delivery
Inc42
Slaps INR 11,000 Fine Inc42
● Swiggy, HDFC Bank launch co-branded credit card Business Line
● CCI directs investigation into alleged anti-competitive practices of
Zomato, Swiggy YourStory ● Swiggy Launches Co-branded Credit Card With HDFC Bank Inc42
● Swiggy Partners WhizCo for In-App Influencer Activations to Drive Sales

and Increase Restaurant Vi.. IndianWeb2
● Global Creators Network associates with Warner Music India & Swiggy
Adgully
● Reliance General Insurance partners with Swiggy for insurance cover to

delivery partners Financial Express
● Swiggy partners apna to create 10K jobs for Instamart this year siliconindia
Recent News (3/3)
People Movement Other
● Swiggy Appoints Anand Kripalu as Independent Director & Chairperson ● Swiggy Food Delivery Business Grows 17% and Company Delivers Gross
of the Board Adgully Merchandise Value of USD 1.43 Bil.. Latestly
● Swiggy’s Senior Executive Karthik Gurumurthy Set To Quit To Start His ● Swiggy wins the Best Employer Brand Award People Matters
New Venture Inc42
● Swiggy’s loss jumps 80% to $545 mn in FY23, says Prosus Business Today
● Swiggy SteppinOut’s Founder Safdhar Adoor joins VRO Hospitality
HotelierIndia ● Swiggy clocked $2.6B in GMV for FY 2023: Prosus report YourStory
● Jupiter Money ropes in Anuj Rathi as Chief Product and Marketing ● Swiggy’s food delivery business reaches profitability TechCrunch+
Officer Tvnews4u ● Invesco Slashes Swiggy’s Valuation By 25% To $8 Bn Inc42
● Swiggy churn continues, SVP Anuj Rathi quits Moneycontrol ● Swiggy’s Loss Doubles To INR 3,629 Cr In FY22 As Expenses Near INR 10K
● AyushPay Announces Appointment of Vivek Kapoor as Co-Founder and Cr Mark Inc42
Chief Business Offic.. Business News This Week ● Swiggy Food Delivery GMV Grows To $1.3 Bn In First Six Months Of FY23
Inc42
● Swiggy appoints Aparna Giridhar as VP Marketing BestMediaInfo
● Foodtech Giant Swiggy Spent INR 4,139 Cr To Earn INR 2,547 Cr In FY21
● Swiggy's Ashish Lingamneni calls it quits after nearly 6 years of
Inc42
association BestMediaInfo
● Swiggy's growth declines in FY21 as net operating revenue drops
● Swiggy's Saurabh Nath joins Perfetti Van Melle as Associate Director Moneycontrol
BestMediaInfo
● Swiggy CTO Dale Vaz Steps Down, Madhusudan Rao To Take Over Inc42
Contents
Overview
Funding
Financials
People
News
Competitive Scenario List of Competitors
Market Outlook List of Global Equivalents
Appendix Comparison with Top Competitors
Summary - Competitive Landscape
Competitive Landscape of Swiggy Competitors By Company Stage
2nd 832 $7.7B 321

Rank Active Competitors Funding Investors
Among 832 40 Funded / 16 Exited 231 Institutions / 133
Competitors Angels
1st 2nd 5th 13th

Funding Rank Revenue Rank Emp. Count Rank Team Rank
*Swiggy in Series K stage
Top Competitors by Funding Top Competitors by Revenue Top Competitors by Employee Count
Company $ Funding Company Revenue Company Employee Count
Swiggy Zomato Ekdum!
(2014, Bengaluru)
$3.6B (2010, Gurugram, $1.8B)
$967M (2020, Noida, -)
34.6K
Zomato Swiggy EKourier

$1.8B $821M 18.3K
(2010, Gurugram) (2014, Bengaluru, $3.6B) (2019, Bilimora, -)
Blinkit Scootsy EatSure
$757M $821M 6.0K
(2013, Gurgaon) (2014, Mumbai, $3.6M) (2011, Pune, $120M)
Zepto Blinkit Jedlo
$592M $351M 5.6K
(2020, Mumbai) (2013, Gurgaon, $757M) (2019, Bhiwandi, -)
Dunzo EatSure Swiggy
$498M $122M 5.4K
(2015, Bengaluru) (2011, Pune, $120M) (2014, Bengaluru, $3.6B)
Top Competitors
Company Tracxn Score Company Tracxn Score Company Tracxn Score
Zomato 89.6 Scootsy 40.6 TastyKhana 30.7
(2010, Gurugram, $1.8B) (2014, Mumbai, $3.6M) (2007, Pune, $5.0M)
Zepto 81.0 Tastes2Plate 40.3 Crisfood 30.7

(2020, Mumbai, $592M) (2019, Kolkata) (2019, Bhiwandi)
Blinkit 77.8 TinyOwl 39.2 MealsOnWheels 29.4

(2013, Gurgaon, $757M) (2014, Mumbai, $30.1M) (2014, Mumbai)
Dunzo 70.6 Whizzy 35.7 Yumzy 29.1

(2015, Bengaluru, $498M) (2017, Hyderabad) (2019, Hyderabad)
EatSure 61.8 Potafo 35.1 Delyver 28.3

(2011, Pune, $120M) (2017, Kozhikode) (2010, Bengaluru, $1.8M)
KiranaKart 52.8 Fatafat 34.4 Dial a Meal 27.9

(2020, Mumbai, $855K) (2016, Chandigarh) (1998, Pune)
QMIN 50.5 ZAAROZ 34.0 MinkFoodie 26.6

(2020, Mumbai) (2018, Chidambaram) (2015, Chandigarh)
Foodpanda India 48.3 Knight Bite 33.0 Meengal 26.6

(2012, $23.8M) (2018, Mangaluru) (2017, Chennai)
JustMyRoots 45.0 WAAYU App 31.9 Wibrate 26.2

(2017, Gurgaon, $3.8M) (2022, Pune) (2015, Mumbai)
Runnr 44.5 Jedlo 31.4 Hanchens 26.2

(2015, Bengaluru, $27.5M) (2019, Bhiwandi) (2020, Gurgaon, $103K)
View all 832 companies on Tracxn Platform
Note: Tracxn Score is a proprietary score based on various market signals reflecting the company’s size, execution and growth.
Global Equivalents
Company Tracxn Score Company Tracxn Score Company Tracxn Score
Zomato 89.6 Scootsy 40.6 TastyKhana 30.7
(2010, India, $1.8B) (2014, India, $3.6M) (2007, India, $5.0M)
Zepto 81.0 Tastes2Plate 40.3 Crisfood 30.7

(2020, India, $592M) (2019, India) (2019, India)
Blinkit 77.8 TinyOwl 39.2 MealsOnWheels 29.4

(2013, India, $757M) (2014, India, $30.1M) (2014, India)
Dunzo 70.6 Whizzy 35.7 Yumzy 29.1

(2015, India, $498M) (2017, India) (2019, India)
EatSure 61.8 Potafo 35.1 Delyver 28.3

(2011, India, $120M) (2017, India) (2010, India, $1.8M)
KiranaKart 52.8 Fatafat 34.4 Dial a Meal 27.9

(2020, India, $855K) (2016, India) (1998, India)
QMIN 50.5 ZAAROZ 34.0 MinkFoodie 26.6

(2020, India) (2018, India) (2015, India)
Foodpanda India 48.3 Knight Bite 33.0 Meengal 26.6

(2012, India, $23.8M) (2018, India) (2017, India)
JustMyRoots 45.0 WAAYU App 31.9 Wibrate 26.2

(2017, India, $3.8M) (2022, India) (2015, India)
Runnr 44.5 Jedlo 31.4 Hanchens 26.2

(2015, India, $27.5M) (2019, India) (2020, India, $103K)
View all 832 companies on Tracxn Platform
Note: Tracxn Score is a proprietary score based on various market signals reflecting the company’s size, execution and growth.
Comparison with Top Comps
Top Competitors By Funding Top Competitors by Employee Count
Company Q4'22 Q1'23 Q2'23 Q3'23 Q4'23
Ekdum!
- 74.4 73.7 36.7 34.6
(2020, Noida, -)
EKourier
(2019, Bilimora, -)
- 20.5 31.9 19.2 18.3
EatSure
- 6.2 6.6 6.2 6
(2011, Pune, $120M)
Jedlo
5.7 5.3 5.5 5.6 -
(2019, Bhiwandi, -)
Swiggy
- 5.3 5.5 5.6 5.4
Top Competitors by Revenue

Company 2019 2020 2021 2022 2023
Zomato
$14.0B $27.4B $2.1B $5.5B -
(2010, Gurugram, $1.8B)
Swiggy
- - - - -
Scootsy
$13.0B $37.3B $26.8B - -
(2014, Mumbai, $3.6M)
Blinkit
- - - - -
(2013, Gurgaon, $757M)
EatSure
$3.1B $5.8B $4.4B $9.1B -
(2011, Pune, $120M)
List of Competing Business Models
Logistics Tech > Parcel > Hyperlocal Delivery > B2C 1303 130 $9.7B $718M (▼286%) Swiggy, DoorDash
Contents
Overview
Funding
Financials
People
News Summary
Competitive Scenario Marketmap
Market Outlook Investment Outlook
Appendix Exit Outlook
Logistics Tech - Summary
Top Companies Key Stats
Grab Shiprocket
(2012, Singapore, $10.4B) (2012, India, $330M) 25911 4392 $117B
Samsara Shadowfax Companies Funded Total Funding
(2015, United States, $930M) (2015, India, $181M) Companies
Delhivery Swiggy
(2011, India, $1.4B) (2014, India, $3.6B)
$16.7B 841 87
Gojek Wolt
(2010, Indonesia, $6.2B) (2014, Finland, $860M)
Funding in last 2 Acquisitions IPOs
years
Scope of Feed Top Geographies by Companies

Total Companies
What is included
Tech-first companies in logistics providing or enabling, matching of load and movement United States 6051
or storage of goods (local delivery services, marketplaces). It also includes companies
offering technology solutions to businesses for optimizing and managing overall India 3073
logistics activities. (Delivery Management software, TMS, WMS, Analytics,..
China 803
What is not included
United Kingdom 1635
Traditional players like UPS, FedEx, DHL, etc which were predominantly offline but
now have incorporated technology in their business and other offline players.
Germany 922
Unfunded Companies Funded Companies
Marketmap:
MarketmapHR Tech- Logistics Tech Sep 2020
PARCEL E-COMMERCE LOGISTICS Top Business Models in last 1y
HYPER DELIVERY OWN FLEET DELIVERY SERVICES
Business Model Funding
Autonomous Drone Delivery $330M

OWN FLEET COURIER SERVICES LAST MILE SOLUTIONS
Hyperlocal Delivery APP $323M
LAST MILE DELIVERY SOLUTIONS ORDER FULFILLMENT SOLUTIONS

Warehouse Automation
$218M
Robotics
FREIGHT ALTERNATIVE ACCESS POINT E-commerce Delivery

$203M
Management Solutions
TECH FIRST FREIGHT FORWARDER
Returns $182M
AUTONOMOUS DELIVERY SERVICES
TRUCKING
Cold Storage Management $158M
HEAVY CARGO WAREHOUSING
MARKETPLACE Fleet Maintenance $150M
LIGHT CARGO
Trucking Marketplace $133M

ROBOTICS & AUTOMATION
Computer Vision $129M

RELOCATION
BOOKING PLATFORM SOFTWARE SOLUTIONS Fulfillment Enablers $105M
*Upcoming Business Model

Marketmap: HR Tech Sep 2020
Logistics Tech - Investment Outlook
Y-o-Y Funding $ Funding by Country Top Funding Rounds in last 2y
Total Funding: $117B Company Round Details
United States(33.0%)
Flexport
China(19.7%) (2013, United States, $2.2B)
Series E - $935M
Indonesia(10.0%)
Swiggy
Singapore(9.9%) Series K - $700M
(2014, India, $3.6B)
India(8.1%)
Flash Express
Series F - $447M
United Kingdom(4.6%) (2017, Thailand, $997M)
Germany(1.7%) Project44
Series F - $420M
Others(12.9%) (2014, United States, $912M)
$ Funding # Rounds Exotec

Series D - $335M
(2015, France, $446M)
# Companies by Stage Top Investors
Zipline
(2014, United States, $900M)
Series F - $330M
Stage Investor # Portfolio
Founded 25911 - Y Combinator 50 LINE MAN Wongnai
Seed Series B - $265M
Techstars 34 (2020, Thailand, $375M)
Funded 4392 100% Stage
Plug and Play Tech C.. 29
Loadsmart
Series A+ 954 22% Plug and Play Tech C.. 19 Series D - $250M
(2014, United States, $336M)
Early
Plug and Play Tech C.. 16
Series B+ 12% Stage
548 FJ Labs 16 Forto
Series D - $250M
(2016, Germany, $610M)
Series C+ 272 6% SoftBank Vision Fund 16
Late
Tiger Global Managem.. 13 Dunzo
Stage Series F - $240M
Series D+ 164 4% Innoven Capital 11 (2015, India, $498M)
Marketmap: HR Tech Sep 2020
Logistics Tech - Exit Outlook
Valuation at Exit1 Total Funds Raised before Exit1 Time to Exit1
Median: $57.5M Median: $7.4M Median: 7yrs
IPO Acquisition
List of Acquisitions List of IPOs

Company Acquirer Acq. Date Acq. Price Company Investors IPO Date IPO Mcap
Fleet Logistics Traxall International Dec 2023 NA Fox Logger Oct 2023 $34M
(1998, Mainz) (2015, Jakarta)
Movolytics Kunchuan
ABAX Dec 2023 NA Intelligent.. Nov 2022 $470M
(2016, Cambr..)
(1998, Kunming)
Stuart - Dec 2023 NA
(2015, Barce.., $25M)
Containe Sep 2022 $1M
(2006, Hyder..)
Kuantic Free2Move Dec 2023 NA GigaCloud
(2003, Kluis..) JD.com, Oriza Holdings,.. &
Technology Aug 2022 $379M
more
(2014, City .., $40M)
Contents
Overview
Funding
Financials
People
News
Market Outlook
Appendix
Top Vendors for Swiggy
Vendor Short Description
Blucollars (2019, Ghaziabad) Cloud-based enterprise business management software provider
CABT (2016, Gurugram) Crowd-Sourced Paper Design from Indie Artists
CloudGenee (2018, Noida) Provider of consultancy services for improving the financial outcomes
Cocoberry (2009, Noida, $8.3M) Cloud-based enterprise business management software provider
Codgrey (2017, Bengaluru) Crowd-Sourced Paper Design from Indie Artists
Darwinbox (2015, Hyderabad, $136M) Provider of consultancy services for improving the financial outcomes
DeskNeed (2019, Guwahati) Cloud-based enterprise business management software provider
ekJobs (2021, Hyderabad) Crowd-Sourced Paper Design from Indie Artists
Evify (2021, Surat, $948K) Provider of consultancy services for improving the financial outcomes
ezeeCRM (2020) Cloud-based enterprise business management software provider
FinAlyzer (2010, Bengaluru, $418K) Crowd-Sourced Paper Design from Indie Artists
Flexible IR (2017, Singapore) Provider of consultancy services for improving the financial outcomes
Full list of 55 Vendors is available on the Tracxn Platform.
Associated Legal Entities
Associated
Legal Entities Type of Entity Date of Incorporation Registrar Details Entity ID
Companies
BUNDL TECHNOLOGIES PRIVATE Private Limited
Bundl Dec 26, 2013 mca.gov.in U74110KA2013PTC096530
LIMITED Company
Top Funding Rounds for Competitors in last 2y
Company $ Amount Round Date Investors
Swiggy (2014, Benga.., $4B) $700M Series K Jan 2022 Invesco, Baron Funds, Sumeru Ventures, IIFL Asset Managem.., +20 more
Dunzo (2015, Benga.., $498M) $240M Series F Jan 2022 Reliance Retail, Lightbox, 3L Capital, Alteria Capital, +7 more
Zepto (2020, Mumbai, $592M) $200M Series D May 2022 ycombinator.com/continuity, Kaiser Permanente, Nexus Ve.., +2 more
Zepto (2020, Mumbai, $592M) $200M Series E Aug 2023 StepStone Group, Goodwater Capital, Nexus Venture Partn.., +2 more
Dunzo (2015, Benga.., $498M) $75M Series F Apr 2023 Reliance Retail, Alphabet, Google
Zepto (2020, Mumbai, $592M) $31M Series E Nov 2023 Goodwater Capital, Nexus Venture Partners, Mangum
JustMyRoots (2017, Gurgaon, $4M) $2M Angel Feb 2022 Neil Vasudeva, Shantanu Bhanja, Ajaya Jain, Amit Nenwani, +8 more
Dunzo (2015, Benga.., $498M) $459K Series F May 2022 Alteria Capital, Greyhound Capital Management
Zing (2022, Benga.., $152K) $152K Seed Oct 2022 100X.VC
Errando (2015, Kozhi.., $66K) $66K Angel Mar 2022 Vineeth Abraham, Ettolkandathilapurayil Abduljabbar
Scooton (2021, Delhi, $25K) $25K Angel Aug 2022 Saksham Dhawan, Ranbir Singh Shonak
WAAYU App (2022, Pune, ) - Angel May 2023
Full list of 13 Top Funding Rounds for Competitors in last 2yrs is available on the Tracxn Platform.
Top Investments by Competitors
# Competitor Name Country # Investments Companies
1 Zomato India 14 Kitchens at ($83M), Adonmo ($19M), Blinkit ($757M), Curefit ($655M)
Note: Numbers in bracket indicate the total funding of the company.
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Company Due Diligence Exits Miscellaneous

Company Detail Page of Paytm Public Companies Key News in FinTech
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Cap Table for Zomato Most Active Acquirers Angel Investors in United States
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Employee Count for Telefonica
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Unicorn Reports Feed Geo Reports Top Business Models in Geo

Monthly Unicorn Report FinTech Europe India Tech
Consumer Digital SEA Israel Tech
HiTech US UK & Ireland Tech
Shareholding Pattern (1/2)
Series A Series A2 Series B Series C Series C2 Series D Series E Series F
Feb 2015 Apr 2015 Jun 2015 Dec 2015 Apr 2016 Sep 2016 Jun 2017 Jan 2018
Valuation (Post Money) 25Cr 31Cr 320Cr 889Cr 937Cr 1367Cr 2575Cr 4732Cr
Dilution 24.05% 19.39% 31.79% 25.9% 5.05% 7.32% 20.19% 13.55%
Shareholders
Founders 76.0% 61.2% 37.7% 27.9% 26.5% 24.6% 19.6% 16.9%
Funds 24.1% 38.8% 55.7% 67.1% 68.8% 71.1% 76.9% 79.7%
MIH India Food Holdi.. 8.1%
Svf II Songbird DE L..
Accel India IV Mauri.. 19.4% 18.3% 20.2% 19.7% 18.8% 16.2% 14.0%
Saif Partner India V.. 24.1% 19.4% 20.2% 22.4% 21.3% 20.2% 17.6% 15.2%
Inspired Elite Inves.. 5.4%
Others 17.1% 24.5% 27.8% 32.1% 43.0% 37.0%
Enterprises
Angels
Others
Stock Option Pool
Total 100.0% 100.0% 93.3% 95.1% 95.3% 95.7% 96.5% 96.6%
Lead Investor is shown in Bold
Shareholding Pattern (2/2)
Series G Series H Series I Series I2 Series J Series K Series K2
Jul 2018 Jan 2019 Feb 2020 Apr 2020 Apr 2021 Feb 2022 Feb 2022
Valuation (Post Money) 8660Cr 22530Cr 25189Cr 25510Cr 39090Cr 74992Cr 75478Cr
Dilution 16.37% 25.44% 3.19% 1.26% 24.84% 5.61% 0.64%
Shareholders Total
Founders 13.8% 10.3% 9.3% 9.2% 6.9% 6.8% 6.8% 0
Funds 81.4% 86.1% 27874.0Cr
MIH India Food Holdi.. 12.2% 25.0% 37.0% 36.5% 34.0% 32.1% 32.2% 10487.8Cr
Svf II Songbird DE L.. 8.6% 8.1% 8.1% 3356.6Cr
Accel India IV Mauri.. 11.4% 8.5% 7.0% 6.9% 5.2% 4.9% 4.9% 129.5Cr
Saif Partner India V.. 12.4% 8.5% 6.3% 6.3% 4.7% 4.5% 4.4% 144.2Cr
Inspired Elite Inves.. 6.2% 6.0% 5.8% 5.7% 4.3% 4.1% 4.0% 786.1Cr
Others 39.3% 38.1% 25.8% 26.7% 29.9% 34.0% 34.1% 12969.8Cr
Enterprises 0.3% 0.3% 153.6Cr
Angels 78.5Cr
Others 0.0% 0
Stock Option Pool
Total 95.2% 96.4% 9.3% 9.2% 6.9% 7.0% 7.0% 28106.1Cr
Investments by Top Shareholders (1/2)
Series A Series A2 Series B Series C Series C2 Series D Series E Series F
Feb 2015 Apr 2015 Jun 2015 Dec 2015 Apr 2016 Sep 2016 Jun 2017 Jan 2018
Valuation (Post Money) 25Cr 31Cr 320Cr 889Cr 937Cr 1367Cr 2575Cr 4732Cr
Dilution 24.05% 19.39% 31.79% 25.9% 5.05% 7.32% 20.19% 13.55%
Shareholders
Founders
Funds 6.0Cr 101.6Cr 230.3Cr
MIH India Food Holdi.. 384.6Cr
Svf II Songbird DE L..
Accel India IV Mauri.. 6.0Cr 20.3Cr 59.4Cr 5.1Cr 6.2Cr 32.5Cr
Saif Partner India V.. 6.0Cr 26.5Cr 66.0Cr 6.7Cr 39.0Cr
Inspired Elite Inves.. 256.4Cr
Others
Enterprises 54.8Cr 104.9Cr 42.3Cr 87.2Cr 448.5Cr
Angels
Others
Stock Option Pool
Total 6.0Cr 101.6Cr 230.3Cr
Investments by Top Shareholders (2/2)
Series G Series H Series I Series I2 Series J Series K Series K2
Jul 2018 Jan 2019 Feb 2020 Apr 2020 Apr 2021 Feb 2022 Feb 2022
Valuation (Post Money) 8660Cr 22530Cr 25189Cr 25510Cr 39090Cr 74992Cr 75478Cr
Dilution 16.37% 25.44% 3.19% 1.26% 24.84% 5.61% 0.64%
Shareholders Total
Founders 5091.7Cr
Funds 66189.8Cr
MIH India Food Holdi.. 482.6Cr 3474.0Cr 712.4Cr 2040.5Cr 190.0Cr 24272.9Cr
Svf II Songbird DE L.. 3356.6Cr 6077.9Cr
Accel India IV Mauri.. 3693.9Cr
Saif Partner India V.. 3335.3Cr
Inspired Elite Inves.. 150.8Cr 275.8Cr 85.1Cr 3042.6Cr
Others
Enterprises 784.2Cr 1981.4Cr 7.1Cr 320.5Cr 3813.0Cr 4059.6Cr 296.2Cr 25767.1Cr
Angels 101.5Cr
Others 0
Stock Option Pool
Total 71580.0Cr
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TRACXN COMPANY REPORT

December 27, 2023

2014 India $3.6B $821M 5.4K NA 3.2K

Business Description Coverage Areas

Rahul Jaimini Sumer Juneja

View all 5 Founders View all 468 Competitors

Revenue & Profit Trend Employee Count Trend

• Dec 2023 - Kitchens@ successfully obtained $ 65 million in round C

Parcel 5329 677 $45.2B $2.3B (▼88%) Grab, Gojek

Hyperlocal Delivery 2635 303 $37.0B $1.6B (▼88%) Grab, Gojek

Hyperlocal Delivery 2635 303 $37.0B $1.6B (▼88%) Grab, Gojek

B2C 1303 130 $9.7B $718M (▼74%) Swiggy, DoorDash

B2C 1303 130 $9.7B $718M (▼74%) Swiggy, DoorDash

Technology Enablers 1239 179 $1.8B $239M (▼82%) Bringg, Locus

Technology Enablers 1239 179 $1.8B $239M (▼82%) Bringg, Locus

Shipment Tracker 25 2 $10.4M $10.4M Tracey, Gori AI

Shipment Tracker 25 2 $10.4M $10.4M Tracey, Gori AI

Personalised Delivery Messages 2 Gifgram, Postman24x7

Post Office Box Finder 3 Postboxed, My Postal Code

Post Office Box Finder 3 Postboxed, My Postal Code

Parcel Delay Refund Claims Management 3 Tracado, Refund Ninja

Parcel Delay Refund Claims Management 3 Tracado, Refund Ninja

Underground Pipe Loops 8 3 $20.9M $12.8M (▲77%) Magway, Pipedream

Underground Pipe Loops 8 3 $20.9M $12.8M (▲77%) Magway, Pipedream

Electric Delivery Vehicles 59 20 $89.8M $45.2M (▲59%) Magenta, EAV

May 2020 $1.88M Series I Samsung Venture Investment $1.63B -

Jan 2017 $5.00M Venture Debt Innoven Capital $81.47M -

Apr 2015 $2.00M Series A Accel, Elevation $2.97M -

Feb 2015 $970K Series A Elevation $970K $4.02M

Accel Series A - Apr 2015 7(Lead:1) - Rhythms, Arc...(+1044)

Norwest Venture Partners Series B - Jun 2015 5(Lead:2) - Culinary Bra...(+554)

DST Global Series B - Jun 2015 6(Lead:1) - Reka, Cashgr...(+174)

Harmony Partners Series C - Dec 2015 2(Lead:1) - Path CCM, Of...(+87)

RB Investments Series C - Dec 2015 1(Lead:1) - Sirion, Urba...(+77)

Bessemer Venture Partners Series D - Sep 2016 2(Lead:1) - Sixfold, Ent...(+770)

Innoven Capital Venture Debt - Jan 2017 1(Lead:0) - Disprz, Nord...(+317)

Naspers Series E - May 2017 7(Lead:6) - API Holdings...(+89)

Prosus Series F - Jan 2018 5(Lead:2) - Kratos Studi...(+123)

Meituan Dianping Series F - Jan 2018 2(Lead:0) - Swiggy

Tencent Series H - Dec 2018 2(Lead:2) - Xiaoguo Cult...(+696)

Hillhouse Capital Group Series H - Dec 2018 1(Lead:0) - Yunji Zhixin...(+275)

Wellington Series H - Dec 2018 3(Lead:0) - Cargo Therap...(+186)

Meituan Series H - Dec 2018 2(Lead:0) - Zhipu.ai, Hu...(+48)

Korea Investment Holdings Series I - Apr 2020 1(Lead:0) - Artes, Domin...(+711)

Alpha Wave Series J - Apr 2021 3(Lead:0) - Entropik, Ex...(+137)

Amansa Capital Series J - Apr 2021 1(Lead:0) - Jana Small F...(+11)

GIC Series J - Apr 2021 2(Lead:0) - The Social H...(+263)

INQ Holdings Series J - Apr 2021 2(Lead:0) - Ambl, Rebel ...(+5)

SoftBank Vision Fund Series J - Apr 2021 1(Lead:1) - Pixis, Quris...(+340)

Lathe Investment Series J - Apr 2021 2(Lead:0) - Paper Boat F...(+5)

Carmignac Series J - Apr 2021 1(Lead:0) - Swiggy

Goldman Sachs Series J - Apr 2021 1(Lead:0) - Sinpex, Mone...(+900)

Think Investments Series J - Apr 2021 1(Lead:0) - MakeO, ArisI...(+23)

Invesco Series K - Jan 2022 1(Lead:1) - jack & annie...(+96)

Sumeru Ventures Series K - Jan 2022 1(Lead:0) - BYJU'S, Swig...(+4)

IIFL Asset Management Series K - Jan 2022 1(Lead:0) - Protean eGov...(+41)

Axis Growth Series K - Jan 2022 1(Lead:0) - Licious, Swi...(+4)

Sixteenth Street Capital Series K - Jan 2022 1(Lead:0) - Curefoods, T...(+8)

Ghisallo Series K - Jan 2022 1(Lead:0) - Bolt, Swiggy

Smile Group Series K - Jan 2022 1(Lead:0) - Free Culture...(+45)

Segantii Series K - Jan 2022 1(Lead:0) - Swiggy, HFCL...(+4)

Motilal Oswal Series K - Jan 2022 1(Lead:0) - StockPe, PAN...(+12)

Ghisallo Master Fund Series K - Jan 2022 1(Lead:0) - Swiggy