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THE WORLD IS
Technology like ChatGPT, Google Bard, and other Artificial Intelligence tools allow you to
complete tasks that used to take hours in a matter of minutes, making it a total game changer
AI WILL
Fears of analysts losing jobs to AI are overblown; companies will always need human talent and
intuition, but the skills required to be an effective analyst will shift substantially
The key to an enduring, successful career in Data Analytics is to build a strong foundational skill
set, and keep it sharp by embracing and adapting to modern technology
THIS IS WHERE
While there are many potential ways that data professionals can leverage AI, these are a few of
the most common and powerful use cases we’ve explored:
Generative AI systems are deep learning models capable of generating original text, images and
other types of media in response to user prompts
• Large Language Models (LLMs) are generative AI models focused on producing text outputs specifically
• Other generative AI models include DALL-E and Midjourney, which are used to generate images
A “simple” language model: How does the model fill in the blank?
• The model doesn’t know that “Paris” is the correct response, but suggests
The capital of France is the answer it thinks is most probable in the given context
___
• Put simply, it compared “Paris” with thousands of words and determined
The capital of France is Paris. that it had the strongest relationship with words like “capital” and “France”
• This may seem easy, but remember that the word “capital” has multiple
meanings, that France has had other capitals, and that the blank could also
be things like “beautiful”, “a popular tourist destination”, etc.
Generative AI systems are deep learning models capable of generating original text, images and
other types of media in response to user prompts
• Large Language Models (LLMs) are generative AI models focused on producing text outputs specifically
• Other generative AI models include DALL-E and Midjourney, which are used to generate images
A large language model: How does the model answer the question?
1. It looks at millions of documents for similar questions and related
When did Paris become
statements like “in 508 A.D., Paris became the capital of France”
the capital of France?
2. It is then associates the prompt with these documents, and does its best
to mimic the language from the responses
Paris became the capital of
France in the 6th century. 3. Since it has an element of randomness to account for its uncertainty, if
you ask it again it will likely tell you something similar but not identical
Large language models like ChatGPT are COLOSSAL achievements in machine learning that model the “shape” of language
Generative Pre-Trained Transformers (GPTs) are a type of large language model trained on
massive text datasets, and are designed to generate outputs that mimic human-written text
The model generates new and The model was already trained A type of deep learning model
original natural language text, on a large dataset before that can process sequential
instead of copying and pasting being fine-tuned to perform inputs and differentiate the
existing data specific tasks importance of individual parts
(also known as self-attention)
LLMs like ChatGPT are among the most sophisticated deep learning models ever built; GPT-4, which powers premium
versions of ChatGPT, has over 1 TRILLION parameters, cost over $100 million dollars, and took 11 months to train
AI tools like ChatGPT became widely popular in late 2022, but owe their success to more than
60 years of research and development in artificial intelligence systems
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“Modern Era” of AI
The term “Artificial Intelligence” Researchers find major flaws The first neural network Transformer Layers are
Deep Blue beats
is used for the first time in the Perceptron algorithm with deep learning introduced in Neural Nets
chess champion
capabilities is developed
Gary Kasparov
The first neural network Multi-layer Perceptrons & Open AI founded, AlphaGo
algorithm is implemented Backpropagation implemented IBM Watson beats beats world champions at Go
in the same algorithm humans at Jeopardy!
ELIZA, the first chatbot, Siri & Alexa
is created at MIT Neural networks outperform other AlexNet sets a standard are launched
solutions in document recognition for image recognition
*Neural Net breakthroughs
*AI achievements *Copyright Maven Analytics, LLC
PATH TO 1 MILLION
The rate of adoption for modern AI tools is unprecedented; ChatGPT became the fastest-
growing online product in history, reaching 1 million users in only 5 days
3.5 YEARS
2 YEARS
10 MONTHS
2.5 MONTHS
5 DAYS
Rapid advancements in AI technology and the success of ChatGPT have led to an unprecedented
explosion of new apps, services, and players in the field
Text Video
Image Code
Speech 3D Music
In this course, we’ll be focusing on exploring two of the most popular GPT tools on the market:
ChatGPT (from OpenAI) and Bard (from Google)
• ChatGPT made headlines first, but Google Bard emerged as a strong competitor in early 2023
These tools each have unique strengths, but are very similar in terms of benefits & limitations for data professionals
These tools are broad and often lack specific domain knowledge
• LLMs may not understand specific business context or the “why” behind the responses they produce
Prompts are questions or instructions that serve as the input for models like ChatGPT
• Prompt engineering is the practice of constructing prompts to generate effective and accurate responses
This is the
prompt Tips & Best Practices:
vs
Can you give me an Excel formula to calculate year over year
How do you calculate year over year growth?
growth?
Data for this year lives in cells C2:C100, and data for last
year lives in cells B2:100.
vs
I’m a Data Analyst working on supply chain analytics for a
What are common supply chain KPIs?
multinational distribution company. What KPIs should I be
analyzing? For each metric, please include a formula
showing how it is calculated.
For example, we would calculate conversion rate as follows:
Conversion rate = website orders / website sessions
vs
I'm a new Data Analyst for a retail business, and I've been
What’s the best way to clean data?
tasked with cleaning and preparing a raw dataset for analysis.
Please play the role of a Data QA Engineer and provide a
step-by-step plan for me to follow.
vs
Explain regression analysis in two sentences to a C-Level
Explain regression analysis
executive at a marketing agency
In this section we’ll explore common use cases for ChatGPT + Excel, including
generating formulas, troubleshooting errors, explaining complex topics, and more
Please also modify the sample to include some common data QA issues and
describe what specific changes you made.
In this section we’ll explore common use cases for ChatGPT + Google Sheets, including
writing & explaining formulas, fixing errors, applying advanced techniques, and more
In this section we’ll explore common use cases for ChatGPT + Power BI, including
writing and troubleshooting DAX measures, building data dictionaries, and more
In this section we’ll explore common use cases for ChatGPT + SQL, including
generating queries, commenting code, debugging errors, and more
In this section we’ll explore common use cases for ChatGPT + Python, including
explaining code, troubleshooting errors, visualizing data, and more
Tools like ChatGPT will change the way data professionals work
• Analysts will need to adapt and evolve to new technology to stay competitive in the age of AI
In terms of AI revolutionizing the way analysts work, ChatGPT and Bard are only the beginning
• Just like the internet at the turn of the century, AI tools will fundamentally change the future of work
Our Advice: