AYURVEDIC HERBAL

PRODUCTS
MANUFACTURING

GROUP 2
MEMBERS
1. SEU/IS/19/MIT/152 N. FASMIYA
2. SEU/IS/17/MIT/099 M. M .FATHIMA
3. SEU/IS/19/MIT/025 A. R. F NUSKIYA
4. SEU/IS/19/MIT/
5. SEU/IS/19/MIT/093 S. M SATHAM

Name of the business

 Briox Cosmetics Enterprise

Description of the Business

a. Business Idea

Briox Cosmetics Enterprise will provide different kinds of cosmetic products ranging from body
lotion to hair relaxers with potentials of using local fruits, both rare and common fruits as key
primary ingredients in the production of body oils and lotions. This will be intended to improve
the general skin health as well as boosting the beauty skin of our clients especially ladies. Among
the fruits we will use to extract include grapes , Chew cumber, Avocadoes, palm fruits, lemons,
oranges, among others to produce body lotions that moisturized and smoothens the skin for
healthy attractive look of the body and hair.

Our products also provide moisturizing creams, body lotions, hair lotions of various types and
verities to our esteemed customers.

b. Major products and services

  Manufacturing Skin care Products, Face care Products, hair lotions.

 Distribute to our products national and international distribution centers.

c. Ownership Structure


 d. Strengths and weaknesses
Strengths

 Availability of startup capital.

 Ability to make cosmetic products from local available Fruits.
 Strategic location in the easy view complex which has a high enough space.
 High Level of Customer care that we shall Portray.
 We shall Operate on a daily basis 24 hours to meet our Customer needs
which will ensure constant supply.
 We shall do Skin therapy to our special customers based on Appointments
at an affordable price which will gain fame amongst corporate women.
 High Quality and exceptional packaging materials which are Environmentally
Friendly that we shall offer.
 Operating from the cleanest Environment.
 Offering free training and consultancy services to our customers.

Weaknesses
 Limited nature inputs like fruits and vegetables to our business.
 Low supply of Skilled labor that will assist in mixing the right quantities for
the inputs.
 Low levels o the knowledge about the cosmetic business.
 Low capital inputs to startup with in establishing the plant and expanding
the business operations to other regions.
 Do not have enough record keeping mechanism.
 Inadequate experience in the Market due to few months of operation than
our competitors.
 Few workers in compony which delays production.

Description of Competition

a. Characteristics of the Industry