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Polytechnic University of the Philippines

Graduate School
Master of Science in International Tourism and Hospitality

Management ITHM 610 Heritage Management and Gastronomy

Title: "Preserving Gastronomic Heritage: A Multidisciplinary Approach"


Objective: The objective of this case project is to explore and develop strategies for preserving and
promoting gastronomic heritage in a specific region or country. The project will involve conducting
research, analyzing key factors, and proposing practical solutions to ensure the conservation,
documentation, and revitalization of traditional culinary practices, ingredients, and cultural
knowledge.
Project Outline:
1. Introduction to Gastronomic Preservation
- Provide an overview of gastronomic heritage and its importance in cultural identity and
tourism.
- Discuss the challenges and threats faced by traditional culinary practices in a globalized
world. - Introduce the project's focus area (e.g., a specific region, country, or cuisine).
2. Research and Analysis
- Conduct extensive research on the gastronomic heritage of the selected region/country. -
Identify key elements, including traditional dishes, cooking techniques, ingredients, cultural
significance, and historical context.
- Analyze the current state of preservation efforts, existing initiatives, and challenges faced in the
region.
3. Stakeholder Engagement
- Identify and engage with relevant stakeholders, such as local communities, chefs,
restaurants, tourism boards, cultural organizations, and government bodies.
- Conduct interviews, surveys, and focus groups to gather insights and perspectives on
gastronomic preservation.
- Understand the stakeholders' expectations, concerns, and potential collaborations. 4.
Preservation Strategies
- Based on the research and stakeholder input, propose strategies for preserving and
promoting gastronomic heritage in the selected region/country.
- Explore interdisciplinary approaches, including culinary education, documentation, digital
platforms, tourism initiatives, policy advocacy, and sustainability practices.
- Develop actionable plans with clear objectives, timelines, and resource requirements for each
strategy.
5. Implementation and Evaluation
- Design a phased implementation plan for the proposed preservation strategies.
- Identify key performance indicators (KPIs) to measure the success and impact of the
initiatives.
- Discuss potential challenges, risks, and mitigation strategies during the implementation
process.
- Develop a monitoring and evaluation framework to assess the effectiveness of the
preservation efforts.
6. Presentation and Documentation
- Prepare a comprehensive final report summarizing the project's findings, strategies, and
implementation plan.
- Create a visually engaging presentation to communicate the project's objectives, process, and
outcomes effectively.
- Present the project to an audience, including faculty members, fellow students, and relevant
stakeholders.

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