GOOD EGGS SCREEN – GROWTH MANAGER

Have you had the chance to check on their website or their product?

 I am a healthy eater – I shop with them probably a hundred times. Not my only grocery services,
but I definitely love

Introduction

 Way more B2B for Oracle

 Principal Product Manager
 18-20 CX related acquired applications
 Moving to a common platform
 Not as B2C
 Not what favors much, she’s into B2C
 Lot of growth in integrating systems which are 3rd party
 It’s my experience at Ancestry
 A remote only opportunity during the pandemic
 More mobile – family is in Canada – remote piece of it – the description was good and expansive
to where she is at
 My day-to-day work is not – you need to have the capacity of a Principal – it’s complex as it goes
– but not collaborative – really ambiguous solutions from a functional perspective
 Integrating products, data, to create great user experience

Good Eggs is all about supporting local sustainable agriculture and producers. Is that something of
interest to you?

 I love Good Eggs!

What are you looking for in your next role? More details about what they are looking for next: IC vs
leadership, company size/culture, new skills

 Not actively looking



What are you trying to look for in terms of pay?

 Currently at the higher end of the range

Why are you leaving your current/last role?

Timeline - How soon are you looking to make a move? How far along are you in your process?

 2-week

More details about role on current team (Team size on last 2-3 teams, team make-up, how you work together)


Size of Teams you’ve worked on in last 2-3 roles:

Are you legally authorized to work in the US? If yes, do you require any sponsorship in the future?

 Green Card Holder

Management and Mentorship Philosophy

 Mentor and manage people

 Philosophy - fostering a really open relationship with people
 Once there’s trust, they can open up – people are afraid to not know the answers
 Management perspective – definitely to listen and learn their work style, learning style, skills set
and goals – understand obstacles and do best to remove them
 Full responsibility that gets put forth -

B2C Marketing technology experience

 My PM experience – email platforms – full-scale customer experience platforms

 12-15 years


Experience in AdTech or MarTech platforms and data driven marketing practices:

Experience in Growth Tools (Segment, A/B Testing, SEO, Google Marketing Cloud, Funnel Analytics)

Accountability and Project Ownership?

How would you describe the difference between a CMS, CDP, and CRM and how they work together?

What experience do you have selecting, implementing, and/or owning the technical strategy for any of
these (CMS, CDP, and CRM)?

With a headless ecommerce architecture and multiple technical teams (engineering + data + product),
how do you think about creating clear lanes of accountability?

What's the most impactful ecommerce project you've delivered? Describe the project and the impact.

 Percolator
 Vineet might remember the Percolator project
What was your most significant impact on the business?

 Integration of …
 Creation and Optimization of customer experience through integrating - I don’t know how to
summarize –
 Please g

Can you provide us clear milestones that have shaped who you are today as a leader? Some of the
experiences may be small: a particular bug fix, feature launch, or firefight and others were the
culmination of months long projects or working on a particular team for years. When you think back on
your own career, I’m curious to hear which major milestones stand out to you as shaping your current
perspective as a Leader.

Candidate Questions: