Resto 2.

0
Key Partnerships
Cross-sectional
partnerships within
local communities to
help develop, market,
and deliver Resto. 2.0
Products to the market.
Tech Platforms such
as Tock, Table 22 and
others are enabling
restaurants to more
rapidly develop both
the products and
business models
Local Media can
be used to promote
these new offerings
and engage locals to
support local restos.
Local Grocery
Delivery companies
are an example of one
possible Partner to
increase distribution
Canvas
Key Resources Value Customer Customer
Proposition Relationships Segments
Brand, Chefs, Creativity
Help full-service Online and In-Person Current Customers,
restaurants engage and Future Customers
• A restaurant with a • Use Sub. Meals and
retain customers.
strong brand will be other 2.0 products to
• Resto 2.0 products
better able to attract engage customers
While uncertainty will give Current
customers to these during restrictions
remains in relation to Customers more
products • Create new
in-person dining, create incentives to
• A mix between incentives for dine-in
new products as part support each
creative owners and customers to engage
of the Restaurant 2.0 Restaurant and
chefs helps drive and purchase
Model: more options for
product innovation
Takeaway
• Subscription Meals
Key Activities Channels • Creating new
Product Innovation, • Meal Kits products as part
Marketing Digital Media, Email, of the Resto.
• Grocery Items New Platforms 2.0 model will
• As there are no • New products and help reach New
templates for the creative ‘Kits’ help Customer segments
model, continuous create pull to brand depending on the
experimentation is key online Channel used in
• Customers need to • Email can be used to each local market
be aware of and sold update customers of
the benefits of each new products
specific product • New Tech Platforms
offer new channels

Cost Structure Revenue Streams

Labor - a large % of the Cost Structure is around labor, both
for operational front-of-house and cooking back-of-house
Leased Space - restaurants pay to lease space
Ingredients - sourcing ingredients for meal prep.
Developed by Alex Osterwalder et al
Subscription Meals: create a ‘recurring’ revenue stream
based on assigned product(s) available to customers who
subscribe for an ongoing timeframe to each restaurant
Meal Kits: chef-inspired Meal Kits for cooking at home
Grocery: sell Grocery items as part of bundled model
This Canvas by LumosBusiness