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ATL- Above the line M

TV ADVERTISMENT Time/Duration Charges Total


A Sports 19:00-22:00 13,950,000
PTV Sports 19:00-22:00 9,300,000
23,250,000
Commercial ads expenses Fee
celebrity 9,000,000
expenses of shoot 10,850,000
19,850,000

OOH-Out Of Home MARKETING


BILLBOARD PLACES Rent per month Rent per year Total
Shaharah-e-faisal 1,800,000 21,600,000
GT Road near World trade centre 575,000 6,900,000
Imtiaz near Baloch colony to Defence 1,500,000 18,000,000
Lucky one gulshan to sohrab goth 850,000 10,200,000
Gulistan-e-johar 1,200,000 14,400,000
DHA near Nuplex Cinema 2,500,000 30,000,000
On wheel bill boards(3) 540,000 6,480,000
107,580,000

BTL-Below The Line Marketing


INFLUENCER Charges Total
Hania amir 2,500,000
maya ali 2,100,000
4,600,000

ONLINE QUIZZES & CONTEST Charges per year Total


designer (3 Designer ) 6,000,000
Reward 25,000
6,025,000

Societical Promotion expenses per month Expenses per year Total


Stalls 200,000 2,400,000
Pumphlet & brochures 60,000 720,000
person hired for this 1 male & female 200,000 2,400,000
5,520,000

OTT-Over The Top Marketing


Advertisment on Social media platforms charges per ad charges per year
YouTube 180,000 66,960,000
Facebook 150,000 55,800,000
Other Platforms 50,000 18,600,000
141,360,000

CSR 15,000,000 15,000,000


TOTAL 323,185,000
bove the line Marketing:

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