Professional Documents
Culture Documents
eISBN 979-8-88833-398-3
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Contents
INTRODUCTION
Aviation is defined as the design, manufacture, use or operation of
aircraft in which the term aircraft refers to any vehicle capable of
flying. Aircraft can either be heavier-than-air or lighter-than-air.
Lighter-than-air aircrafts include balloons and airships, and
heavier-than-air aircrafts include airplanes, autogiros, gliders,
helicopters, and ornithopters.
For centuries in the history man has dreamed to soar with the birds.
Famous inventors such as Leonardo da Vinci, John Stringfellow, and
Lawrence Hargrave have conjured up ideas of how to get some of
the strangest machines to fly long before the Wright brothers’
famous first flight at Kitty Hawk.
Sub area 3
Argentina Buenos Aires BUE
Brazil Brasilia BSB
Sao Paulo SAO
Rio De Janeiro RIO
Recife REC
Chile Santiago De Chile SCL
Paraguay Asuncion ASU
Uruguay Montevideo MVD
2. CARRIBEAN ISLANDS
Anguilla
Antigua And Barbuda St Johns ANU
Aruba
Bahamas Nassau NAS
Barbados Bridge Town BGI
Bermuda Hamilton BDA
Cuba Havana HAV
Cayman Islands
Dominica Roseau DOM
Dominican Republic Santo Domingo SDQ
French Guyana
Guadeloupe
Grenada St George’s GND
Haiti Port Au Prince PAP
Jamaica Kingston KIN
Monte Serret
Martinique
Netherland Antilles
St Kits And Nevis Basseterre SKB
St Lucia Castries SLU
Trinidad And Tobago Port Of Spain POS
St Vincent And The Grenadines Kingstown SVD
Turks And Cairos islands
The Virgins Island British (UK)
TRAFFIC CONFERENCE II
Sub area 1 : EUROPE 46 COUNTRIES
Norway Oslo OSL
Sweeden Stock Holm STO
Danmark Copen Hagen CPH
Finland Helsinki HEL
Russia Moscow MOW
St peterbough LED
Estonia Tallin TLL
Lativia Riga RIX
Lithuania Vilnius VNO
Beralus Minsk MSQ
Ukraine Kiev IEV
Moldova Chisinau KIV
Romania Bucharest BUH
Bulgaria Sofia SOF
Turkey Istambul IST
Ankara ANK
Central Africa
Zambia Lusaka LUN
Zimbabwe Harare HRE
Malawi Lilongwe LLW
Western Africa Western Sahara
Mauritania Nouakchott NKC
Mali Bamako BKO
Niger Niamey NIM
Chad Ndjamena NDJ
Nigeria Abuja ABV
Logos LOS
Central Africa republic Bangwi BGF
RD Congo Kinshasa FIH
Brazzaville BZV
Gabon Libreville LBV
Cameroon Yaoundé YAO
Douala DLA
Equatorial guinea Malabo SSG
Benin Cotonou COO
Togo Rome LFW
Ghana Accra ACC
Ivory Coast Yamoussoukro ASK
Abidjan ABJ
Burkinafaso Ouagadougou OUA
Liberia Monrovia MLW
Sierra Leone Freetown FNA
Guinea Conakry CKY
Guinea Bissau Bissau
Gambia Banjul BJL
Senegal Dakar DKR
Sao Tome Principe Sao Tome TMS
Indian ocean islands Seychelles Victoria
Comoros
Mayotte
Re- union
Mauritius Port Louis MRU
Madagascar Antananarivo TNR
Libya Tripoli TIP
TRAFFIC CONFERENCE III
Sub area 1 South East Asia
Mongolia Ulan Batar ULN
Kazakhstan Astana TSE
Almaty ALA
Uzbekistan Tashkent TAS
Kyrgyzstan Bishkek FRU
Tajikistan Dushambe DYU
Twikmenistan Ashgabat ASB
Georgia Tibilisi TBS
Armenia Yerevan EVN
Azerbaijan Baku BAK
China Beijing BJS
Shanghai SHA
Hong Kong Hong Kong HKG
Taiwan Chinese Taiper TPE
Brunei Bandar Seri Begawan BWN
Cambodia Phnom Penh PNH
Timor Leste Dili DIL
Indonesia Jakarta JKT
Laos Vientiane VTE
Malaysia Kualalumpur KUL
Singapore Singapore SIN
Russia East Of The Arabs Khabarov Sk KHV
Philippines Manila MNL
Thailand Bangkok BKK
Vietnam Hanoi HAN
Ho Chimink City SGN
Myanmar Yangon RGN
Sub area 2 south Asian sub- continents
Afghanistan Kabul KBL
Pakistan Islamabad ISB
Karachi KHI
Nepal Katmandu KTM
Bhutan Paro PBH
Maldives Male MLE
Srilanka Colombo CMB
Bangladesh Dhaka DAC
India Delhi DEL
Mumbai BOM
Chennai MAA
Kolkata CCU
Hyderabad HYD
Sub Area 3 JAPAN AND KOREA
North Korea Pyongyang FNJ
South Korea Seoul SEL
Japan Tokyo TYO
Osaka OSA
Nagoya NGO
Sub Are 4 South West Pacific
Palau Koror ROR
Papua New Guinea Port Moresby POM
Australia Canberra CBR
Sydney SYD
Perth PER
Darwin DRW
Melbourne MEL
Brisbane BNE
Adelaide ADL
Tasmania Hobart HBA
New Zealand Wellington WLG
Christ Church CHC
Auckland AKL
Marshall Islands Majuro MAJ
Northern Mariana Islands
Micronesia
Salomon Islands Honiara HIR
New Caledonia Noumea NOU
Vanuatu Pot Vila VLI
Tuvalu Funafuti FUN
Fiji Islands Suva SUV
Nadi NAN
Nauru Yeren INU
Tonga Nuuk Alofa TBU
French Polynesia Papute PPT
Cook Islands
Samoa Apia APW
American Samoa Fagatogo PPG
Kiribati Tarawa TRW
Wallis Futana Mata’ Utu FUT
US Airlines
Country Code Airline Name
Argentina AR Aerolineas
Aruba FQ Air Aruba
Australia QF Qantas Airways
Austria OS Austrian Airlines
Belgium SN Sabena World
Brazil RG Varig Airlines
Canada AC Air Canada
Chile UC Ladeco
Chile LA Lan Chile Airlines
China CI China Airlines
Columbia AV Avianca
Costa Rica LR Lacsa Airlines
Dominican Rep. DO Air Valee
Ecuador EU Ecuatoriana
England BA British Airways
Finland AY Finnair
France AF Air France
Guadeloupe OG Go Fly Ltd.
Germany LH Lufthansa
Greece OA Olympic Airways
Guatamala GU Aviateca
Holland MP Martinair Holland
Figure 9: The segmented circle shown indicates a left pattern for runway 27 and a right
pattern for runway 9.
For gliders, this means that you should not pull a glider across the
lines onto the runway unless you have verified that no one is
landing or taking off on that runway.
Chevrons
Chevrons painted on the pavement indicate an area that may not be
used for taxiing, takeoff, or landing.
Figure 15: Chevrons indicate pavement that should not be used for taxiing, takeoff, or
landing.
The pavement marked by chevrons may be un-reinforced, unstable,
damaged, or otherwise unsuitable for use.
Taxiway Signs
Taxiways are designated by a letter. The taxiway sign consists of a
yellow letter on a black background.
a. Cabin crew
The word “cabin” means aircraft while the word “ crew” means
group of people
Cabin crew is also called “flight attendant”. They are members of
any airlines and do the duty in flight.
b. Duties and responsibilities of cabin crew/role of cabin
crew
1. Before the flight
Includes responsibilities and duties before take- off aircraft eg.
i) Food arrangement,
ii) To check the gallery or in flight kitchen
iii) Make sure that all emergency equipment are in working order.
Eg. Oxygen masks
2. During the flight
During the flight, cabin crew are responsible for:
i) Child care: The cabin crew is also responsible to take care of a
child on board. Airlines like Air India , Emirates etc are known
for best child care on board
ii) Provide first aid: The cabin crew is responsible to provide 1st
aid services during the flight in case of emergency like little
injury etc.
iii) Handle emergency situation: The cabin crew should be able to
manage emergency situation. Forexample; Fire as per the rule of
International Air Transport Association (IATA) and International
Civil Aviation Organization ( ICAO).
iv) Sell duty free items: Duty free items are sold without taxes to
the passenger on board. Eg: wine bottle, perfume, ladies purse
etc.
3. After the flight
i) At the end of flight, cabin crew must say “thank you to
passengers”. Eg. Thank you to travel with RwandAir , please visit
again.
ii) Make sure that all passengers leave the aircraft safely. This is
the one of the major duty and responsibility of the cabin crew.
Even they have to find if any passenger has special requirement.
iii) Make the flight report: At the end of the flight, the cabin crew
prepare a report of the flight. The report includes information
like Air duration of the flight, number of passengers, record F
and B order etc.
c. Qualities of cabin crew
The aviation industry is changing rapidly. Along with it comes a new
era of comfortable travelling. People nowadays can enjoy salons
with selected food, entertainment and wonderful service. So what
does it take to provide professional service to them? Here are the
qualities of flight attendants or cabin crew:
1. Knowledge of aviation and airlines industry/sector in order to
become hostess or steward. Eg. Knowledge of flight classes: 1st
class, Business class and economy class
2. Good personality: pleasant personality matters to cabin crew
members. They should know how to behave cordially and
pleasantly.
3. Grooming: Grooming does not only mean to make up on face.
It refers to look fresh always because sometime the flight
duration can be for 10-15 hours but cabin crew should look
fresh and comfortable during the working hours.
4. Friendly nature: The cabin crew should be friendly and good
with the passenger to assist the passenger or guest this quality
the cabin crew can understand the basic need of the customer
5. Good communication skills: Excellent communication skills,
clear speaking voice. The cabin crew should have good
command of English and it is always to know more than two
languages.
6. Able to work quickly and efficiently: The cabin crew should be
smart to manage the work smoothly and efficiently during the
flight duty because the number of passengers might be many.
7. Physically fit: Remaining fresh during long flight and keep
smiling face
Generally, qualities cabin crew recruiters look for are :
1. Empathy: Cabin crew should demonstrate high quality of
empathy not only towards passengers but also towards co-workers,
2. Customer Service Orientation: This is a great quality because
cabin crew are normally asked a lot of problem solving questions, 3.
Adaptability, 4. Teamwork and Communication, 5. Cultural
Awareness, 6. Grooming and Grace.
b. challenges
Health risks associated with travel and flying, other recognized
effects from flying such as jet lag or fatigue, emergency situations
to prepare for when traveling, in transit and in the hotel, security
and safety while away from Base are the major challenges of cabin
crew profession.
PASSENGER HANDLING
Passenger handling include checking the travel documents of
passenger , Passenger categories, ensure that the Ticket is valid
and confirmed, Check-In, verify the ID passengers, Baggage, Bag
tags, checking irregularities, making announcements, checklists
and providing customer service.
i) Travel documents of Passenger: A passenger must have a valid
visa, passport, or national ID in case of domestic flights, and
confirmed air ticket before boarding an aircraft.
ii) Passenger categories: There are commonly 3 categories of
passengers such as First class passengers, Business Class and
Economy Class.
iii) Ticket: The air ticket is defined as an agreement between an
airline company and a passenger. This form of agreement starts
from departure to arrival at destination.
iv) Check-in: During the check-in process the airport security has
to check a passenger and his laggage will be passed through X-
Ray machine.
v) PAX ID: A passenger has to have a valid national identity card.
vi) Baggage: This is any item a passenger carries on his journey
for his comfort or convenience. The objective of baggage
handling process is to accept the baggage from the passenger,
transport it from station A to B, and return it to the passenger in
the exact same condition as when it was checked in.
In theory ,this seems simple and straight forward, but in practice it
is not. There are many things which can, and do go wrong.
There are five steps in baggage handling as below:
1. Check in or acceptance: This is the stage at which baggage is
accepted from the passenger for transportation by an airline to the
passenger’s destination. A baggage tag is provided and attached to
the baggage, reading the final destination of the baggage,
transiting stations, if any, and the flights and dates the baggage is
to be transported on.
Exceptional Baggage: This is the baggage which cannot be
transported on the conveyor belt because it is fragile, heavy and
bulky or in need of special treatment such as live animals,
sporting equipment, musical equipment, baby strollers,courrier
baggage,etc.
Every airport has it’s own procedure for the handling of
exceptional baggage i.e. For large,heavy,bulky and oddly shaped
baggage, a staff from the make-up area collects the baggage
and uses the southern gate to take baggage from the check-in
area to the make-up area.
Late check-in: Passengers usually check-in after the positive
close-out time for a flight and each airport and airline has it’s
own routine on the handling of these passengers and their
baggage. Late check baggage procedures determine how the
baggage will be taken to the aircraft and reconciled with the
passenger. This baggage is usually received.
2. Make-up: Make-up is concerned with sorting and preparing
baggage for loading onto the aircraft. The main points to be taken
into account when dealing with baggage make –up are: Sorting by
flight, Separation by class of travel.
3. Loading: Aircraft loading is concerned with loading and securing
of baggage ,cargo and mail. Loading must be carried out with
special emphasis on, and attention to, basic principles.
Appropriate loading to facilitate handling:
All items should be loaded onto the aircraft according to the order
in which in which they will be unloaded. Baggage should always be
unloaded in the following order;
1st transfer baggage
2nd destination/terminating baggage
Beer: Beer is likely one of the oldest beverages on the planet, and is
certainly the first form of alcohol. Made by the fermentation of
starches – cereal grains, rice, corn, maize, etc. – beer was probably
made by accident at some point in ancient history, and has now
become a global phenomenon, and most people’s favorite way to
relax after a hard day of work. Beer isn’t generally considered a
healthy beverage, due to the effect of alcohol on the body, and the
relatively high calorie count of most beers. However, there is a small
amount of B vitamins, potassium and magnesium in most varieties
of beer. Depending on how each beer is brewed, there are an infinite
number of unique nutrient profiles, but most are primarily made of
carbohydrates and small amounts of protein.
Wine: Another ancient beverage, wine is made by fermenting
grapes, just as beer is made by fermenting starches. This
fermentation process is what gives these beverages their alcohol
content. Wine comes in two primary varieties, red and white, but
depending on where the grapes are grown in the world, the soil
content and the cultivation process, the flavours and unique
nutrient profile will be different. Most wines possess high levels of
tannins, antioxidants and phytochemicals that are derived from the
skin of the fermented grapes. This can make wine, in moderation,
very helpful for lowering your risk of chronic disease, cancer,
chronic stress hormones and other unsavoury medical conditions.
Cider: Fermented grains and grapes make up beer and wine, but
fermented apples are the source material behind cider, another very
popular alcoholic drink. Commonly known as hard cider, there are
some health benefits, namely the low levels of vitamins and certain
minerals that remain from the apple. High concentrations of
antioxidants from the apple also make hard cider somewhat healthy
for those who drink it, as always, in moderation.
Hard Alcohol: Spirits, liquor or hard alcohol… whatever you want to
call it, these are the most potent forms of alcoholic beverages,
often exceeding 40% alcohol by volume. Whiskey, vodka, gin,
tequila, rum, soju, brandy and countless others are all forms of
alcohol, but they are concentrated in strength because they are
distilled versions of fermented products. This makes them much
more powerful and intoxicating for consumers. The distillation
process tends to eliminate any of the possible nutrients from these
types of alcohol, but studies do show that occasional drinking in
moderation can be good for your immune system and heart health.
Chapter 3
Air Ticketing & Reservations
BOOKING POLICY
The booking policy has the following steps:
1. Creation & Modification of a Passenger Record
When creating or modifying a Passenger Name Record (PNR) the
travel itinerary must be booked in sequence of travel times. Full
O&D Availability (Origin & Destination) is mandatory irrespective of
whether a reservation involves ailine flights only and/or including
codeshare and/or other airline flights. The selected O&D availability
must show and secure authorized Minimum Connecting Times.
Airline may provide a level of availability on Married Segments that
differs from the level of availability provided by Airline if the
segments were sold separately.
PNRs that are not booked from the provided Origin and destination
(O&D) availability and contain bookings received through any
manipulations before or after EoT (end of transaction) are being
monitored. Such manipulations will be subject to cancellations of
the PNRs when unticketed or an ADM/invoice per passenger and
per directions of travel of the O&D when ticketed. Airline will send a
cancellation message to the original agent in the PNR.
In case a Travel agent issues a ticket based on PNR with a
manipulated segment an ADM/invoice is issued. The ticketing agent
is responsible for malpractices even if they are not the original
agent making the booking and the ADM will be raised irrespective of
the ticket stock used.
Airline reserves the right to implement additional checks, as well as
to change the penalty fee amounts.
2. Waitlist Segments
Wait listing (WL) of flight segments is a common practice by travel
agents that enables the customer to be listed on flights at the
preferred fare.
Airline has several tools to inhibit, reduce or cancel WL segments in
place.
Travel agents are asked to:
1. Limit the number of WL segments to the minimum level and
2. Cancel and remove not needed WL segments at least outside
24hrs before flight departure.
3. No Waitlist segment permitted at the time of check-in if any
higher booking class within the same travel compartment is
available.
3. Name Changes/Name Corrections
The full name and title of each passenger must be entered at the
time of booking. A name change means that you replace the person
by another person in your booking. Changes of family name or first
name are not permitted within the same PNR. If change is needed,
the original PNR must be cancelled and a new PNR must be created,
however the booking class must be available. The old ticket must be
refunded according to fare rules and a new ticket must be issued as
per the actual applicable fare.
Name corrections up to 2 letters are only permitted if the customer
name has been misspelled or to reflect legal documents. The name
change restrictions do not apply for Group PNRs.
4. Dupes/ADSP: Advice disposition of space
Airline does not allow duplicate bookings. In addition, the creation
of bookings across one or more PNRs and/or GDSs, where it is
logically impossible to travel, is not permitted.
Airline has an automated application in place focused on detection
and cancellation of Dupe/ADSP, which sends out a cancellation
message, i.e. the status code ‘HX’. Also a Dupe/ADSP blocks unused
seats, thus causing less availability for new bookings. HX and other
inactive segments must be removed immediately.
Note: By inserting the correct full First name of a passenger at the
time of the booking you ensure that DUPE/ADSP check is
minimized. If you receive an SSR message for DUPE checks it is
important to contact Airline to inform if it is not a DUPE.
5. Inactive Segments (Status codes HX/NO/UC/UN/US)
It is an industry standard for airlines to respond with status codes
like HX, NO, UC and UN due to host processes or automated
applications (like Dupe, Passive Segment Notification, No-show/WL
Clearer as described above), for non-compliance with Airline
booking policy, for unavailability to confirm sales on Airline flights
or for schedule changes.
All inactive status codes like HX/NO/UC/UN/US must be removed
latest 24 hours before flight departure by using the cancel entry.
6. Cancellation Ratio
The cancellation ratio is the number of booked segments vs.
number of cancelled segments which differs from agent to agent.
Cancellation ratio is the relation between booked and cancelled
segments above 80% must be avoided.
Cancellations should whenever possible be done latest 24 hours
before departure.
7. Fictitious/speculative/test bookings
These are defined as reservations where a booking is entered into a
GDS, using fictional/speculative names and/or flight segments,
with no intent for travel and/or which is not directly related to a
request from a passenger to purchase a ticket. Also PNRs should
not be created for training and testing reasons.
Examples of such bookings include reservations with names in
PNRs such as: SCHEDULE/A/B/C, MOUSE/MICKEY, SMITH/A/B/C,
and TEST/AIRLINE.
The training mode provided by the GDS must be used when testing
functionality or training personnel.
It is prohibited to create segments and/or PNRs for:
• holding or blocking seats in view of expecting demands
• circumventing fare rules
• request and/or sell airline space not at the specific request of a
customer, e.g. add additional flight segments to the PNR and
remove it later.
8. Churning
All GDS bookings must be either ticketed as per tariff rules or
cancelled in the GDS immediately when not required and prior to
departure.
Cancelling and rebooking of the same itinerary in the same or
different classes of service across one or more PNRs or GDSs to
circumvent or extend ticketing time limits is not permitted.
9. Look to book ratio
Some airlines allow all agencies, per Office ID or PCC; a maximum
look-to-book ratio of 400:1 per month. This means that the
maximum number of availability requests is observed per booked
net passenger segment cannot exceed this limit.
The travel agency ensures that this limit is known and adhered to.
In case Airline identifies that this maximum limit has been
exceeded, the agency will be contacted and the following
appropriate measures will be taken by Airline:
1. The agency ensures that with immediate effect, meaning within
1 month, the look-to-book ratio is reduced.
2. The travel agency may increase the number of availability
requests by paying some amount for any additional availability
request that exceeds the maximum ratio per month. Airline will
invoice the respective travel agency on a monthly basis.
3. Airline can substitute the seamless availability with an
availability status (AVS), which might lead to discrepancies in
the availability request and the sell request.
In case the travel agency is not able to reduce the availability
requests below the maximum ratio, option 2) or 3) can be selected
by the agent in agreement with airline. Selected option can be
changed by informing airline at any time. Airline will ensure that
with a lead time of 1 month and at the beginning of the next full
month, the respective action is implemented.
10. Correct Booking class
All bookings must use the correct and appropriate booking class
according to the fare paid.
11. Ticket Deadline Control
A date and time deadline required for ticket issuance is set for each
booking.
Each fare has its own ticket time limit which is reflected in Category
5 of the respective fare note chapter. However, if there is a
discrepancy between the time limit set and the note chapter then
the most restrictive ticket time limit will apply.
12. Hidden Groups
Airline Group Policy states that 10 or more passengers travelling
in-/outbound sector together in Economy class (10 in Business
class, and 4 in First class) constitute a group booking regardless of
the fare paid.
Airline informs agents that such bookings are subject to
cancellation via an HX message in the PNR to the originator of the
PNR. Such HX segments need to be removed immediately.
Example of an OTHS sent by Airline:
4/OTHS-YY/// *ATTN AGT/BOOKING CNLD AS HIDDEN GROUP$
FOR GROUP REQUEST CTC NEXT LX OFFICE Booking & Ticketing
Policy 6/17 For GDS Agents in CH Market .
13. No-shows
No-shows occur when the Travel Agent fails to cancel a booking
that is not required by the customer which leads to inventory
spoilage. If the reservation is not cancelled it may result in a No-
show rebooking/refund restrictions may apply for no-show after
ticketing.
Un-ticketed segments which result in No-Show shall be liable to
penalty
TICKETING POLICY
1. Carrier validation rule
According to the definition in IATA Resolution 852, an Airline can be
used as validating Carrier provided that:
– It is a BSP member and eligible for electronic ticketing in the
market
– It has interline agreements with all marketing and operating
carriers part of the itinerary
– It is part of the itinerary or is GSA for one carrier part of the
itinerary
SWISS validation principle shall be selected by Agents for issuing
LX724 tickets, when sales for the journey includes travel entirely or
partially on LX flight numbers.
Validation Principle
Airline which may be as:
– First international or intercontinental flight or at least one
international or intercontinental flight in the itinerary;
Valid for:
– LX operated flights and LX flight numbers on leisure flights
(WK)
– LX flight number on code share flights, LX is marketing carrier
(code share agreement)
– LX flight number operated by another carrier, but LX has the full
commercial responsibility (so called wet lease).
– LX purely domestic flights and tickets;
– When issuing a LX724/document number for flights purely
involving flight numbers e.g. STAR passes. It is mandatory to
mention the valid document number for the international LX
flights in the endorsement box as a cross reference.
Validation Exemption
Airline may allow validation exception in an e.g. specific market
when a certain selected carrier, which is not in BSP, need to be
ticketed. It is allowed only in connection with a journey including
sale of other airline flights and if specifically authorised by airline. If
more information is needed contact local airline representative. LX
shall write such exemptions into the PNR by vendor remark.
Not valid for:
– A first or last airline domestic flight combined with solely other
carriers’ international or inter-continental flights.
In case of interline bookings the LX validation principles may be
overruled by any other sales restriction, filed in the fare note.
2. Electronic ticket document
The e-ticket or electronic ticket)as defined by IATA Resolution 722f
consists of the following:
– E-flight coupons have consecutive coupon numbers within a
range of one (1) through four (4), as applicable, and being
issued in sequence (in sequence of travel).
– A maximum of four (4) flight coupons per ticket number issued.
– A maximum four (4) consecutive tickets issued for one journey
(max.16 flight coupons).
The e-ticket (electronic ticket) as defined by IATA Resolution 722f
shall contain the following:
– Passenger name: family name/full first name & gender (title
optional), airline can accept max. 29 characters (including
slash)
– Airline designator or name of Marketing Carrier; name of
Operating Carrier;
– Flight number(s); Date of flight(s); flight departure time(s);
– For each flight, origin and destination Airport/City code;
– Fare (base amount); equivalent Fare amount (when applicable);
Taxes/Fee/Charges;
– Ticket document;
– Fare construction; NUC (neutral currency unit) if published fare
is being ticketed
– Form of payment; Reservation status;
– Date of issue; Issuing Agency; Airline name and place of issue;
Baggage Allowance
– Ticket/Document number(s); Endorsement/Restrictions.
The passenger e-ticket (electronic ticket) confirmation as defined by
IATA Resolution 722f
The electronic traffic document includes the electronic or written
flight itinerary confirmation, including airfare and payment details,
provided by the travel agency.
Ticket Notices
– The Conditions of Contract and other important notice shall be
provided with the e-ticket confirmation used for interline
international carriage as shown below.
– The Ticket Notices or reference to IATA Resolution 724 is
mandatory.
Carriage and other services provided by the carrier are subject to
Conditions of Carriage, which are hereby incorporated by reference
to IATA Resolution 724.
3. Credit card sales rule – card acceptance
In reference to following important points and parts of the IATA
Resolution 890, §1- 4
Credit Card Acceptance
1. The Agent may accept cards as payment for ticket sales on
behalf of the Member/Airline whose ticket being issued; subject
to the Rules & Procedures outlined in IATA Resolution 890 and
in chapter 10 and/or 14 of the billing and settlement plan
manual for Agents.
Policy
– Accept cards as payment for ticket sales where applicable for a
certain airline.
2. The Agent shall ensure that the type of card processed during
the sale is accepted by the Member/Airline whose traffic
document is being issued.
Policy
– For LX724 validation documents only cards contracted with
airline may be accepted.
– airline accepts all general credit cards: AX, DC, JC, MC, VI and
TP.
3. No Card issued in the name of the Agent, or in the name of a
person permitted to act on behalf of the Agent, or in the name of
the Agent officer, partner or employee, shall be used in
connection with the sale of the air transportation on behalf of
the Member/Airline to any customer of the Agent.
Alternative
Air Plus offers agencies credit card payment solution accepted by
airline e.g. for agent web bookings on closed user group (CUG)
and/or group sales.
Refunding
Refund amount of a total unused or partially used ticket shall only
be refunded to the credit card number, which has originally been
used for payment.
4. Fare guarantee
Fare Guarantee – as defined in IATA Resolution 049x
A fare and tariff is only guaranteed when the fare was auto-quoted
by system and the ticket was issued with ticket number, based on
confirmed flights and ticket reported in BSP.
Auto-quoted stored fares but not ticketed are subject to any price
change. The ticketed fare remains guaranteed up to a voluntary
first flight and/or itinerary change. Any change needs observation
of the corresponding fare rule and followed respectively. This
applies to taxes equally that need reassessment in case of
reissue/rerouting before departure.
Airline tickets established with manual fare quotations are subject
to control and any fare discrepancies are subject to agent debit.
5. Airline booking/reservation change rule
By changing a flight in a passenger booking record, the
corresponding e-ticket shall be fare and flight adjusted within that
change transaction. That guarantees an effective customer service
with smooth check-in before flight departure by avoiding the risk
that the flight bookings could be cancelled due to ticketing deadline
control.
A flight change transaction performed without e-ticket adaptation
for e.g. fare adjustment and/or change fee collection including
ticket reissue or revalidation
Airline e-ticket coupon revalidation is permitted and technically
possible once, if within the same reservation booking code (RBD)
and as long as the not valid before and not valid after (NVB/NVA)
date on such flight coupon is not restricted or overruled. Fare
change conditions also apply with coupon revalidation.
6. Usage of EMD – with Airline ticketing
Airline offers the usage of EMD (electronic miscellaneous
document) for travel agents. There are two types of EMD existing:
EMD-S (stand-alone) & EMD-A (associated).
Cancellation Policy
An EMD can be cancelled on the day of issuance only. After that, if
applicable, a refund request is necessary.
7. Ticket adjustment procedures
a) E-ticket revalidation and change fee
b) E-ticket reissue/rerouting and collection of change fee
c) E-ticket reissue/rerouting and refundable balance
8. General refund principle
Voluntary Refund means a refund of an unused ticket or portion
thereof other than an involuntary refund. A refund notice for
unused tickets or portion thereof shall be made in accordance with
the following conditions:
- Voluntary refund of a ticket, sold on behalf of airline, shall be
applied for by the agent according to the SWISS refund rules;
- For Cancel or refund conditions apply the conditions mentioned in
the fare note according to the date of issue.
Exception to the rule: in case of no-show for fares, TICKET IS NON-
REFUNDABLE IN CASE OF NO-SHOW the entire ticket is non-
refundable and the definition (TICKET) in the fare note overrules
the per fare component cancellation policy.
Involuntary Refund means a refund of an unused ticket or portion
thereof other than a voluntary refund. Involuntary (irregularity)
refunds are restricted to the issuing Airline and to the carriers’
decision of involuntary treatment or not. Airline may authorise or
request support by travel agents to involuntary refund or possibly
reissue a ticket according to specifically advised conditions.
Expired Tickets shall not be exchanged for, or being used as
payment towards further travel. It is exclusively valid for refund.
9. General ADM/Agency credit memo (ACM) policy
Principles of Agency debit memos (ADM)
Agency debit memos are a legitimate accounting tool for use by all
BSP Airlines to collect amounts or make adjustments to Agent
transactions in respect of the issuance and use of Standard Traffic
Documents issued by the Agent.
Alternative uses of agency debit memo may exist provided that
consultation has taken place either individually with the Agent or a
local representation of Agents, or through the applicable local joint
consultative forum.
ADM Policy
The policy stands in accordance with IATA Resolution 850m
(Passenger Agency Conference Resolutions Manual). All the
provisions of the resolutions agreed by the Passenger Agency
Conference will apply.
Minimum ADM Value
The minimum value for a single Agency debit memo is CHF 20.00 in
Swiss, unless the sum of multiple proposals on the same case is
higher than the minimum amount. In case of persistent errors, the
minimum debit value shall not be applicable. The minimum value
does not apply either if ADM reason is linked to commission, fuel
surcharge or refund.
ADM Issuance
Agency debit memos specify in detail as to why a charge is being
made. A complementary document indicating reason for debit and
details of charge is attached to the respective debit memo.
Agency debit memos will only be processed through the BSP if
issued latest nine months after final travel date. Any debit action
initiated beyond this period will be handled directly between the
BSP Airline and Agent i.e. by issuing invoice.
Agency debit memos are issued via mass-upload into BSP Link four
times a month. The ADMs show the contacts of the respective
department having knowledge about the debit memo and provides
detailed information about the reason for it. One is issued per
ticket. ADMs for specific items for instance, tax can be issued for
multiple tickets on one ADM.
Dispute Handling
Disputes of ADMs are to be deposited in writing. They have to be
handled via BSPLink within the given set-up in BSP link, or via e-
mail after reception of the ADM, indicating dispute reason and
including supporting documentation. Disputed ADMs will be
clarified in a timely manner, limited in BSP link to within 60 days
maximum. In case of rejected disputes, detailed information and
explanations about reason of rejection will be provided to the
agent.
Disputes will be accepted up to two years after ADM issuance date.
Agency Credit Memo (ACM) Issuance
In the event that agency debit memos have been discovered as
unjustified, an agency credit memo will be issued to credit the
respective amount.
Major GDSs
GDS has the crucial operations in airline industry. Therefore, the
following are the major four GDS softwares:
1. Sabre
2. Amadeus
3. Travelport (the umbrella company for the Galileo and
Worldspan)
4. Abacus
1. Sabre
Sabre was founded in 1964 by American Airlines and is
headquartered in Texas, USA.
Sabre Travel Network provides:
• solutions for the air transportation industry
• solutions for the hospitality industry
• online travel company
• solutions for the travel industry
2. Amadeus
It was founded in 1987 by Air France, Iberia, Lufthansa and SAS. It
has headquarter in Madrid, Spain.
INTRODUCTION
Rule 57 of aircraft rules, 1937 requires that every aircraft shall be
fitted and equipped with the instrument and equipment including
radio apparatus and special equipment as may be specified
according to the use and circumstances under which the flight is to
be conducted. This part of Civil Aviation Requirements lays down
the requirement for placement and use of First-aid Kit, Medical Kit
and Universal Precaution kit on aircraft registered in India, and is
issued under Rule 133A of the aircraft rules.
Definitions
1 First-aid kit: A kit containing such items which can be used for
the purpose of first-aid treatment of injuries which may occur in
flight or as a result of minor accidents.
2 Medical kit: A kit containing such life saving drugs intended to be
administered only by a qualified medical practitioner if and when
available.
3. Universal precaution kit: A kit for the use of cabin crew members
in managing incidents of ill health associated with a case of
suspected communicable disease, or in the case of illness involving
contact with body fluids.
Requirement of medical supplies
All aircraft shall carry medical supplies as follows:
a. First-aid kits for carriage on all aircraft,
b. Medical Kit for carriage where the aircraft is authorized to
carry more than 100 passengers, on a sector length of more
than two hours, and
c. a universal precaution kits for carriage on all aircraft that
require a cabin crew member.
First-aid Kit
Each First-aid Kit shall contain at least the following
I) Quantity Antiseptic swabs (10/pack)
II) Bandage: adhesive strips
III) Bandage: gauze 7.5 cm × 4.5 m 2
IV) Bandage: triangular; safety pins
V) Dressing: burn 10 cm × 10 cm
VI) Dressing: compress, sterile 7.5 cm × 12 cm
VII) Dressing: gauze, sterile 10.4 cm × 10.4 cm
VIII) Tape: adhesive 2.5 cm (roll)
IX) Steri-strips/equivalent adhesive strip/suture material
X) Pad with shield (or tape) for eye
XI) Scissors: 10 cm
Medical kit
Large public transport aircraft, capable of carrying more than 100
passengers, shall in addition to the First-aid kit be equipped with
Medical kit which shall contain the life saving drugs.
a. Stop Bleeding
To stop bleeding, it is better to apply direct pressure on the cut or
wound with a clean cloth, tissue, or piece of gauze until bleeding
stops.
If blood soaks through the material, don’t remove it. Put more cloth
or gauze on top of it and continue to apply pressure. If the wound is
on the arm or leg, raise limb above the heart, if possible, to help
slow bleeding. It is not worth to apply a tourniquet unless the
bleeding is severe and not stopped with direct pressure.
b. Clean Cut or Wound
Gently clean with soap and warm water. Try to rinse soap out of
wound to prevent irritation.
Don’t use hydrogen peroxide or iodine, which can damage tissue.
c. Protect the Wound
Apply antibiotic cream to reduce risk of infection and cover with a
sterile bandage.
First aid for Fractures/Sprains
Fracture is a broken bone. There are two types of fractures:
Closed fractures are those in which the skin is intact
Open, also called compound fractures, involve wounds with mild or
severe bleeding.
Sprain is an injury which occurs as a result of stretching or tearing
of ligaments.
Strain is an injury which occurs as a result of stretching or tearing
of muscles.
The symptoms are mild to severe pain, stiffness, swelling and/or
bruising. Generally, it is hard to differentiate fracture vs.
sprained/strained, however for the purposes of first aid
administration the method of treatment is the same. Therefore,
when talking about sprain/strain, differ the diagnosis, and assume
it can be a break, and vice versa.
First aid for Factures/spraines is as below:
1. If bone is protruding, cover with clean cloth once bleeding is
controlled
2. Have victim rest, with affected area elevated
3. Apply cold compress or ice pack wrapped in cloth to affected
area
INTRODUCTION
Dangerous Goods are articles or substances which are capable of
posing a significant risk to health, safety, property or the
environment when transported by air.Concern for our environment,
the safety of the public and road safety are of prime importance.
Both the levels of training and the certification of staff involved in
the transportation of dangerous goods are important elements of
an operator’s responsibilities.
Documentation
There are two types of documents used in transporting Dangerous
Goods:
1. Declaration or Transport Document: Most often, Dangerous
Goods regulations require the shipper to complete a legal
document or declaration for each shipment. ICAO refers to this as a
“Transport Document.” IATA calls this document the “Shipper’s
Declaration for Dangerous Goods,” and the Department of
Transportation (DOT) designates it as a “Shipping Paper.”
2. Waybills (Air Waybills): Waybills are dedicated shipping
documents used by all scheduled operators and airlines, which may
differ among carriers, but convey the same information. Waybills for
Dangerous Goods that require a transporter’s Declaration must
include one of the following statements in the “handling
information” section of the document which may be conveyed by
checkboxes:
a. “Dangerous Goods per attached transporter’s Declaration”
b. “Dangerous Goods per attached Dangerous Goods Document
(DGD)
Any other Legal Arrangements
The transporter must ensure that all legal documentations are met.
This includes obtaining the proper import and/or export permits for
International air transportation.
Operator (or Carrier) Responsibilities
The Operator (or carrier) is the person(s) responsible for
transporting the material from the origin to the destination.
Must Detect Errors Carriers must ensure that the regulations are
followed before accepting Dangerous Goods for transport.
Use Acceptance Checklist
Carriers utilize checklists to:
• Ensure proper documentation
• Observe quantity limits
• Confirm that all marks and labels are clear and proper
• Ensure the outer packaging requirements meet those
designated for materials described in the transportation
document
• Establish that there is no leakage or compromise in the package
integrity.
Loading and Storage
Correct marking and labeling of packages allow the carrier to
properly load and store Dangerous Goods during transit. The
operator will inspect the package for damage or leaks. This
typically only includes the exterior of the package, but they may
request the shipper to open the package for inspection of the inner
packaging.
Receiver (or Consignee) Responsibilities
The Receiver (or Consignee) is the person(s) the material was sent
to at the final destination. Responsibilities are to:
1. Provide assistance with import permits
2. Inspect received packages for damage or leaks
3. Verify itemized list of contents
4. Report receipt to the shipper
5. Report leaking packages to the appropriate authority
Chapter 6
Hospitality-Airline Catering and Food Service
INTRODUCTION
Regardless of the domestic or international flights of an airline,
front office is the most visible and essential focal-point of an airline.
The focal point of activity within the front office is the reception
desk, which is located in the front lobby of an airport .
It is the communication centre of the airline with great amount of
passenger contact. Passengers interact with the hotel for the first
time by interacting with the staff of the front office, and they form
the first impression about the airline based on the efficiency,
competency and behaviour of the front office staff. The reception
desk performs the functions like the sale of seats, handling of
passenger requests, handling mail and providing information. The
financial tasks usually handled by the front desk personnel include
receiving cash payments, handling passenger folios, verifying
cheques and handling foreign currency and credit cards. In this
Unit, you will be familiarised with all these aspects of the front
office management.
1. Pre-arrival
• At the pre-arrival stage, the airline or travel agency must create
for every potential passenger a booking Record. Doing this
initiates the passenger cycle. Moreover, booking records help
personalize passenger services and appropriately schedule
needed lounge facilities and other special needs of passengers.
• The reservation/booking department should, then, complete all
the booking activities. Doing so will eventually maximize seat
sales by accurately monitoring seats availability and
forecasting airline revenues
2. Arrival
• At the arrival stage, check in functions takes place and the
airline counter establishes a business relation-ship with the
passenger.
• The check-in counter should issue a boarding pass to the
passenger’s with confirmed air tickets
• The boarding pass shall include the following passenger’s
information and Passenger Name Record (PNR):
Personal information:
1. Name and Surname of the guest
2. Flight number
3. Itinerary which includes Airports of Arrival, connecting and
Destinations
4. Class
5. Assigned seat number
• Booking records can be used for various purposes:
a. Satisfy passenger needs
b. Forecast seats occupancies
c. Establish passenger history records at check-out [personal &
financial information]
d. Assign a room type and a room rate for each guest
e. Determine long-run availability [i.e. reservation information]
versus short-run availability [i.e. room status]
f. Satisfy special categories of guests such as disabled people
through barrier-free designs
3. Boarding the Flight: During this time, passengers will proceed to
board the flight . The passenger presents his/her boarding pass
and the cabin crew will direct him/her to the assigned seat with a
smiling face and high hospitality.
4. Arrival at Destination: At this stage, the passenger reaches at
destination and proceeds to the baggage claiming area.
Hospitality: Warm welcome.
Hotel is a place where the traveler can get the accommodation and
enjoy different food and services provider he/she must be able to
pay for it. Hotels also offer entertainment and relax facilities such
swimming pool, gym discotheque etc.
AIRLINE MENU
Airline Menu is the statement of food and beverage items available
or provided by food establishments primarily based on consumer
demand and designed to achieve organizational objectives. It
represents the focal point around which components of food
service sytems are based. The menu is designed carefully what the
outlet wants to cater for, keeping in mind the type of clientle. The
main advantage of a well-planned menu is that it leads to consumer
satisfaction. It also helps to motivate the employees for a
responsible and successful service. A successful menu depends
upon composition-the right combination of foods, prepared
perfectly, to the entire satisfaction of the customer claimed so by
Antonin Careme (1784-1833), the French chef who is considered
the founder of classical cuisine.
TYPES OF MENU
There are two different types of menus which are differentiated by
the manner in which they are served and priced. A menu may be a
la carte or table d'hôte.
i) A La Carte Menu
An “A La Carte Menu”, is a multiple choice menu, with each dish
priced separately. If a passenger wishes to place an order, an a la
carte is offered, from which one can choose the items one wants to
eat on board.
ii) Table D'hôte
Table d'hôte is a French phrase which literally means "host's table".
It is used to indicate a fixed menu where multi-course meals with
limited choices are charged at a fixed price. Such airline menu may
also be called prix fixe ("fixed price"). It usually includes three or
five courses meal available at a fixed price. It is also referred to as a
fixed menu. Because the menu is set, the cutlery is set for all of the
courses, with the first course cutlery on the outside, working in
towards the plate as the courses progress.
INTRODUCTION
A man is normally identified by his personality that reflects an
instant public image. It is the totality of the person and not merely
external looks, but character, behavioral traits and attitude towards
life.
7.1. COMMUNICATION
Airline like any other companies, large and small, commercial and
not-for-profit, religious and educational are all structured to
facilitate the achievement of objectives. The communication
process in an organization connects superiors, subordinates,
members of the peer group and the external environment. The top
man’s job is almost solely communication as he has the main task
of linking and relating the organization with the environment.
In the absence of communication, human beings will have to exist
as individuals never benefiting from the sharing of emotions,
experiences, knowledge etc. Without communication, which has
undisputed primary in the affairs of human race, man will not be
able to unit to overcome limitations and ensure achievements.
Communication involves the transfer or rather exchange of ideas,
information, understanding, feelings, emotions etc. between
individuals. It can be defined as “who says what and why to whom
through which channel with what effect”. Though this is a
reasonably comprehensive definition of communication, it is a
process oriented one. It should be stated in this context that the
concept of communication is common understanding between the
involved parties – whom we shall refer to as the Sender and
Receiver – about what is being communicated which we shall term
as Message. “Message” may denote anything ranging from ideas to
data to statistics to emotions and feelings.
7.2. CONFIDENCE
Confidence is the word that we hear many times from people
around us. But do we really know the meaning of confidence and
what exactly is confidence?
The self confidence is one of the most important that are required
by human to get success. Getting success in today’s world, in any
field has not been so easy. Everyone wants to be successful but
only few of us get success. Why? Because they some qualities
required to get success which some people don’t have and one
such important quality is confidence. There are many ways to build
a self -confidence.
Definition: Confidence is one’s confidence, one’s belief, one’s
knowledge and one’s abilities. Self -confidence is very important in
every field of life. Some people are very confident about their
abilities and some are not. Some will start and complete work
immediately with confidence and others will think about
unnecessary which prevent them from being bold and achieve
whatever out they set to do.
Steps to build self confidence
The following are the steps to build confidence:
Identify your insecurities
Insecurities for some thing and fear to failure are the main things
due to which most of the people lost confidence. So first trying to
find out things which gives the feeling of insecurity, recognizing the
things which gives feeling of fear. And write these things on a paper,
Sitting back being calm and think about the necessity of these
things life. Someone will find that most of things which are making
a person without confidence are not really required to be thought
of. Once these points are identified then it will be easier to find
solution on these problems.
Learning for individual mistakes and failure
Mankind is prone to mistakes. Everyone commits mistakes in life
and everyone has a chance to improve those mistakes. The most
important thing about mistake is that they gives someone chance
to reconsider his decision and rebuild his work. Also every person
faces failure in his/her at different points in life. Getting failure or
doing a mistake is not crime in anyway and one should not feel over
exposed due to some mistakes or failures. It is very good practice
to adopt mistakes and failures as normal life conditions. But
another thing very important about mistakes and failures is that
one must learn from his past mistakes and failures. Mistakes and
failures give us chance to learn that’s why they are equally
important as success.
Being satisfied with our possessions
Everyone doesn’t get everything in life. Some of us are very
conscious about the things which we don’t have only. They will not
think what they have but they will think only in terms and what they
don’t have and attach their failures and mistakes with what they
don’t possess. It is not good practice in life and one must avoid this
practice.
Be Positive always/Be optimistic
One can take things in two ways: either in positive way which best
way or in negative way, perhaps the worst way. Think of the positive
side of anything to face in life. If take everything negatively it will
adversely affect the mental as well as physical health. Being
positive means thinking only about plus points of particular things
and it will give more energy and confidence in life.
Help others
Helping others will boost self- confidence. It brings the feeling of
something like completeness and joy. Someone also feels like great
human.
Accept. Accept things. Accept the past mistakes, failures, bad
performances, wrong decisions and wrong relationships. It will help
to remove the burden from the heart and mind, that will eventually
improve self -confidence.
Take small steps
Small steps are easy to complete. These steps will give someone
the knowledge and helps to improve confidence. It is better to split
the work in smaller tasks that can be easily completed.
Monitor the way of thinking
If someone wants to increase the level of self- confidence then he
or she should monitor the way of his/her thinking. It is like
controlling the mind, divert a mind with negative thoughts to a mind
with positive thoughts, after some time of practice. It requires keen
and effective practice so that every single moment to control
individual’s thoughts. The aim is to make habit thinking positive.
And eventually positive thinking will help to increase confidence.
Be happy within you
There is no need to see other persons or other things to get real
happiness. If a person is feeling completeness within himself, he or
she will be happy with him or herself. Increasing or Improving self-
confidence is not scientific experiment and these are some tricks to
boost confidence. It is continuous process that must be monitored
by individual person.
7.3. LEADERSHIP
Leadership is an integral part of management and plays a vital role
in managerial operations. If there is any single factor that
differentiates between successful and unsuccessful airlines like any
other companies, it could be considered as dynamic and effective
leadership. Perhaps, it would be a valid assumption to state that the
major cause of most business failures would be ineffective
leadership. All managers, in a way, are business leaders, even
though management primarily relies on formal position power to
influence people whereas leadership stems from a social influence
process. However, management is an integral component of
technical as well as social processes.
A question which many a novice in Management ask and experts
echo is whether “Manager” and “Leader” are synonymous terms.
Are the functions of the ‘Manager’ the same as those of the Leader?
Are the two roles the same? Or, are they different? If they are – are
there or rather aren’t there areas of functional similarities? To what
extent do they differ in direction and/or magnitude?
Before attempting to answer the million dollar question “Are all
leaders managers or are all managers leaders? It will be prudent to
clarify the concepts of leadership and management.
An extremely simplistic yet profoundly meaningful definition of
leadership states it as the “Phenomenon of one person influencing
the thinking or action or both of another person or groups of
persons”.
Management has been defined in various ways by different authors.
In fact, there exists almost as many definitions for management as
there are authors on the topic. There is neither the scope nor the
need to examine the various definitions of management in this
chapter. However, two of them may be considered. One of the
earliest universally accepted definitions of management considered
it as the “process of getting things done through and by people”.
One of the modern definitions of management describes it as “the
process of ensuring effectiveness and efficiency in achieving goals or
objectives”.
It is clear that whenever one influences the thinking or action or
both of another person or a group, he/she is a leader and the
phenomenon of leadership exists. This is so irrespective of what the
“influence” aims or achieves. Even if the followers are “influenced”
for some antisocial activities, the phenomenon involved is
leadership and the one exhibiting it is a leader. Managers have to
influence their “people” for achieving organizational objectives,
which, we assume, to be morally right and legally straight. So, all
managers have a leadership role to play. But all that every leader
does may not be very “Managerial”. In short, all managers are
leaders, but all leaders need not necessarily be managers. It should
be remembered that this statement is made considering the roles of
“leaders” and “managers” and not with reference to any individual
with a managerial title or acceptance as a leader.
Categories of leaders: Based on the functions they perform, leaders
can be classified into:
1. Entrepreneurial leaders
2. Administrative leaders
3. Political leaders
1. Entrepreneurial Leaders: As the term indicates, these are
leaders who build organizations, these institution builders perform
the tasks of initiation and structuring. They organize the required
resources and put them in to effective and efficient use to create
institutions of various sizes, nature and scope eg. Trade unions,
hospitals, schools, colleges, places of worship, cultural
organizations etc. Entrepreneurial leaders are highly motivated self
-starters who can get along reasonably well with a wide range of
people with whom they can co-operate and from whom they can
get co-operation. They will not be dispirited with setbacks and will
not take “no” for an answer.
2. Administrative leaders: These are leaders whose performance
will be at its peak when they are put in charge of running
organizations they work for the maintenance and growth of the
organizations, they plan, organize, staff, direct and control the
organizations which may be expected to “safe” in their hands. They
ensure that right men occupy right positions and that tasks are
carried out effective and efficiently. They undertake environmental
scanning and do SWOT (Strengths, Weaknesses, Opportunities and
Threats) analysis, based on which they define and redefine the
mission of their organizations, set targets and objectives and
formulate policies and strategies. They have a clear idea of what
the organization should be at present and where it should be in the
future.
3. Political leaders: “political leaders” are meant those who act as
representatives or spokesmen of their groups and strive for the
redressal of the grievances of their groups in general and its
members in particular. Many of them act on an ‘ad hoc’ basis not
being very visible normally but appearing on the scene all of a
sudden when a problem crops up, the tackling of which requires
their attention. They may even leave the scene once the issue has
been settled.
Leadership Styles
Based on “how” a leader performs his/her tasks, various leadership
styles can be identified, viz.
a. - autocratic: authoritarian paternalistic
b. - democratic
c. - laissez faire (free rein)
The basis for the above classification is two fold, viz.,
i) - mode of decision making
ii) - manner of implementation
(i) Autocratic leadership style: As the term suggests, this is a
leader-centred style where followers are reduced to insignificance.
The autocratic leadership style itself has two variations, viz.,
authoritarian and paternalistic.
(a) Authoritarian Leadership Style: The authoritarian leader takes
all decisions by himself/herself and will try to implement them even
resorting to the use of force or coercion. The authoritarian leader is
only concerned about the “tasks” but not the “people” with whom
the tasks have to be achieved. If his/her followers/subordinates
approach him/her with a problem, they face in implementing the
leaders decisions or carrying out his/her orders, the leader takes
the stand, I am not bothered about your problems. You --------
expedite and report”.
Paternalistic leadership style: Leaders who exhibit this style
assume the parental role for themselves. They also take all
decisions like the authoritarian leaders, but when it comes to
implementation they resort to tact and diplomacy rather than force
and coercion. The paternalistic leader considers his followers as
immature children incapable of making decision and needing about
the task as well as the people. If subordinates approach a
paternalistic leader with their problems, they can expect empathic
understanding and consideration. The paternalistic leader may be
expected to sit with the subordinates to sort out their problems and
help them reach or identify solutions.
Democratic leadership style: The style of leadership which
recognises and respects every member of the group or team as an
individual with capabilities, rights and responsibilities and a
potential contributor to the group processes including task
achievements, is called democratic leadership style. Where
democratic leadership style is followed, decision making and
implementation are consultative and participative processes. It
should be appreciated that the situation is not akin to one, where
say, in a group of w00, what 51 people suggest is accepted and the
opinions and suggestions of the remaining 49 are rejected
mercilessly. That at best be termed majocracy. Where democratic
leadership style is practised, one is free to express his/her opinions
as everybody’s opinions and their right to express them are
respected. A member gets an opportunity to understand why
his/her suggestions are not accepted as the group’s decision, even
when that is the case. The ultimate group decision is everybody’s.
When one had a say in the making of a decision, a high level of
commitment may be expected to be exhibited by the group
members for its achievement.
Laissez faire or free rein leadership style: Whether one follows
autocracy or democracy as a leadership style, the leader will be
performing the basic functions of providing direction and control to
the group. The autocratic and democratic leaders differ only in the
manner in which they perform the direction and control functions.
Apart from this, there are leaders who follow a policy of “no
intervention” in group processes. Their style is called “Laissez
faire” or “free rein”. There are behavioural scientists who even
object to considering this as “leadership” as the “leader” does not
discharge the basic functions of direction and control. However, one
may find many in leadership positions practising this style.
SUBORDINATE BEHAVIOUR
As was pointed out in our discussion of leadership as a mutual
influence process, the evidence is quite clear that the performance
of subordinates has a critical casual impact upon that a leader does
and how he or she behaves toward followers.
Characteristics of Subordinates
In addition to what subordinates do and how they perform, other
identifiable traits, or characteristics, of subordinates may influence
the leader’s behaviour as well as the behaviour of the subordinates
themselves. For example, a leader may behave differently toward
males and females, older and younger people, and those with
similar as opposed to different personal backgrounds from his or
her own.
Characteristics of the Leader
The leader’s abilities and personal characteristics obviously
influence and constrain what the leader does and how he or she
behaves toward subordinates. On the ability side, task relevant
knowledge and skill, as well as supervisory skills and sensitivities,
will have an important impact. In terms of trait, personality
characteristics such as assertiveness, dominance, and self-
confidence all have an influence on leadership behaviour.
Leaders Superiors
How leaders treat their subordinates is strongly influenced by how
the leaders themselves are treated by their own immediate
superiors. Superiors serve both as role models for the leadership
behaviour of individuals toward their own subordinates and as
sources of rewards and punishments. Leaders with immediate
superiors who preach, practice, and reward a participative
management style, for example, are unlikely to treat their
subordinates in a directive and authoritarian fashion.
Leaders Peers
As in almost all thing, peers have an important influence upon how
leaders behave. Peer pressure has a strong homogenizing impact
upon leadership behaviour in an organization. Other managers in an
organisation are likely to apply both direct and indirect pressure on
individual leaders to behave toward their subordinates in a fashion
that is consistent with that practised by other managers at that
level in the organisation.
Leadership qualities: A good leader must have the following
qualities: Courage
i) Self-control
ii) A keen sense of justice and fairness
iii) Definiteness of plans
iv) The habit of doing more than being paid for
v) A pleasing personality
vi) Sympathy and understanding
vii) Mastery of details
viii) Willingness to assume full responsibility
ix) Co-operation
7.5. PRESENTATIONS
An oral presentation should be delivered with confidence, by
looking at what tobe considered before, during, and after a talk.
Before a presentation, the success of a good presentation lies in the
preparation. It is essential to take time to think about:
i). The audience: who are they, how many and what do they already
know?
ii). The occasion: Is it formal or informal? A lecture, a debate, a
speech?
iii). The point: what is the purpose of the talk?
iv). The environment: what is the size and layout of the room, and
what facilities will be available like overhead projector (OHP)? Once
this has been considered, it’s time to gather, select and structure
the material.
v). Gathering: There are many sources of information available. It is
only required to assess it authority (who wrote it?), currency (how
up-to-date is it?) and accuracy of a source before relying on it to
support a point in a presentation.
KISS Keep It Simple Short!: The presentation should not be too
much wordy. There should be one slide per minute and Not too
much text.
STRUCTURING
A clear structure to the presentation will not only provide a
presenter with a clear path to follow,but also help his audience to
know and understand main points and secondary information which
come under each of headings of the presentation. During
presentation, it is important to control the body language suitably
because non-verbal communication speaks as much as our words
and voices.
7.7. MOTIVATION
Motivation is a process that starts with a physiological or
psychological need that activates a behaviour or a drive that is
aimed at a goal.
“Motivation is the act of stimulating someone or oneself to get
desired course of action, to push right button to get desired
reactions.”
The following are the features of motivation:
i) Motivation is an act of managers
ii) Motivation is a continuous process
iii) Motivation can be positive or negative
iv) Motivation is goal oriented
v) Motivation is complex in nature
vi) Motivation is an art
vii) Motivation is system-oriented
viii) Motivation is different from job satisfaction
1. Motivational factors : There are several factors that motivate a
person to work. The motivational factors can be broadly divided
into two groups: I. MONETARY FACTORS: ™ Salaries or wages:
Salaries or wages is one of the most important motivational factors.
Reasonable salaries must be paid on time. While fixing salaries the
organization must consider such as:
• Cost of living
• Company ability to pay
• Capability of company to pay etc,
Bonus: It refers to extra payment to employee over and above
salary given as an incentive. The employees must be given
adequate rate of bonus.
Incentives: The organization may also provide additional incentives
such as medical allowance, educational allowance, house rent
allowance (HRA) and other types of allowance. Special individual
incentives: The company may provide special individual incentives.
Such incentives are to be given to deserving employees for giving
valuable suggestions.
2.Non -monetary factors: ™
Status or job title: By providing a higher status or designations the
employee must be motivated. Employees prefer and proud of higher
designations. Appreciation and recognition: Employees must be
appreciated for their services. The praise should not come from
immediate superior but also from higher authorities. ™
Delegation of authority: Delegation of authority motivates a
subordinate to perform the tasks with dedication and commitment.
When authority is delegated, the subordinate knows that his
superior has placed faith and trust in him. ™
Working conditions: Provision for better working conditions such
as air-conditioned rooms, proper plant layout, proper sanitation,
equipment, machines, motivates the employees. ™
Job security: Guarantee of job security or lack of fear dismissal can
also be a good way to motivate the employees. Employees who are
kept temporarily for a long time may be frustrated and may leave
the organization. ™
Job enrichment: Job enrichment involves more challenging tasks
and responsibilities. For instance an executive who is involved in
preparing and presenting reports of performance, may also asked
to frame plans. ™ Workers participation: Inviting the employee to be
a member of quality circle, or a committee, or some other form of
employee participation can also motivate the workforce.
Cordial relations: Good and healthy relations must exist throughout
the organization. This would definitely motivates the employees. ™
Good superiors: Subordinates want their superiors to be intelligent,
experienced, matured, and having a good personality. In fact, the
superior needs to have superior knowledge and skills than that of
his subordinates. The very presence of superiors can motivate the
subordinates.™
Other factors: There are several other factors of motivating the
employees:
i) Providing training to the employees.
ii) Proper job placements.
iii) Proper promotions and transfers.
iv) Proper performance feed back.
v) Proper welfare facilities.
vi) Flexible working hours.
Motivational Theory: Maslow’s-Hierarchy of Needs Theory: This
theory was proposed by Abraham Maslow and is based on the
assumption that people are motivated by a series of five universal
needs. These needs are ranked, according to the order in which
they influence human behaviour, in hierarchical fashion
i) Physiological needs are deemed to be the lowest- level needs.
These needs include the needs such as food & water. So long as
physiological needs are unsatisfied, they exist as a driving or
motivating force in a person’s life. A hungry person has a felt need.
This felt need sets up both psychological and physical tensions that
manifest themselves in overt behaviours directed at reducing those
tensions (getting something to eat). Once the hunger is sated, the
tension is reduced, and the need for food ceases to motivate. At
this point, assuming that other physiological requirements are also
satisfied the next higher order need becomes the motivating need.
ii) Safety needs: the needs for shelter and security become the
motivators of human behaviour. Safety needs include a desire for
security, stability, dependency, protection, freedom from fear and
anxiety, and a need for structure, order, and law. In the workplace
this needs translates into a need for at least a minimal degree of
employment security; the knowledge that we cannot be fired on a
whim and that appropriate levels of effort and productivity will
ensure continued employment.
iii) Social needs include the need for belongingness and love.
Generally, as gregarious creatures, human have a need to belong.
In the workplace, this need may be satisfied by an ability to interact
with one’s co-workers and perhaps to be able to work
collaboratively with these colleagues.
iv) Ego and esteem needs become the motivating needs. o Esteem
needs include the desire for self-respect, self-esteem, and the
esteem of others. When focused externally, these needs also
include the desire for reputation, prestige, status, fame, glory,
dominance, recognition, attention, importance, and appreciation.
The highest need in Maslow’s hierarchy is that of self-actualization;
the need for self-realization, continuous self-development, and the
process of becoming all that a person is capable of becoming.