GROUP ASSIGNMENT COVER SHEET

STUDENT DETAILS

Student name: Student ID number:

Student name: Student ID number:

Student name: Student ID number:

Student name: Student ID number:

Student name: Student ID number:

UNIT AND TUTORIAL DETAILS

Unit name: Unit number:

Tutorial/Lecture: Class day and time:
Lecturer or Tutor name:
ASSIGNMENT DETAILS

Title:
Length: Due date: Date submitted:

DECLARATION
I hold a copy of this assignment if the original is lost or damaged.
I hereby certify that no part of this assignment or product has been copied from any other student’s work or from
any other source except where due acknowledgement is made in the assignment.
I hereby certify that no part of this assignment or product has been submitted by me in another (previous or
current) assessment, except where appropriately referenced, and with prior permission from the Lecturer /
Tutor / Unit Coordinator for this unit.
No part of the assignment/product has been written/ produced for me by any other person except where
collaboration has been authorised by the Lecturer / Tutor /Unit Coordinator concerned.
I am aware that this work may be reproduced and submitted to plagiarism detection software programs for the
purpose of detecting possible plagiarism (which may retain a copy on its database for future plagiarism
checking).

Student’s signature:
Student’s signature:
Student’s signature:
Student’s signature:
Student’s signature:

Note: An examiner or lecturer / tutor has the right to not mark this assignment if the above declaration has not been
signed.
Group assignment 2: "Create a job advertisement for the chosen position and
design recruitment plan for the position".

Job Advertisement

Identification
Position: Marketing Intern
Name of Company: Abbott is an international pharmaceutical and healthcare conglomerate
Location: Abbott Corporation ( Ho Chi Minh City)

Company Introduction
Abbott is a leading nutrition and wellness company that is dedicated to improving the quality of
people's lives. The company offers a wide range of nutritional products for children, the elderly, and
healthcare. Abbott's products are trusted and recognized as some of the most reliable in the world,
available in over 160 countries.

We are currently seeking candidates who are eager to learn and gain experience in a professional
environment. The company values individuals who can handle work pressure and have the ability to
effectively communicate and consult on diverse products and famous American brands. Joining
Abbott provides an opportunity to contribute to the company's mission of improving lives through
better health.

Job Description
As a marketing intern at Abbott, your primary responsibility will be to support the marketing
department in implementing follow-up and promotional strategies to drive sales and increase
awareness of Abbott's commercial performance. Below are the key responsibilities and qualifications
for this role:

Specific responsibilities
 Event Coordination and Execution: Assist in coordinating and executing webcasts, third-
party events, and Regional Transit District/General Plan initiatives.
  Internal Product Training and Sales Support Collaboration: Collaborate with the marketing
team to develop and deliver internal product training sessions and provide assistance with
sales team operations.
 Promotional Material Creation for Multi-Channel Marketing: Contribute to creating
promotional materials, including brochures, presentations, and digital assets, to support
marketing campaigns across multiple channels, including social media, email, and digital
advertising.
 Market Analysis for Growth Opportunities: Gather market information by closely working
with field forces (FFs) and analyzing market trends to identify opportunities for growth and
optimization.
 Data Analysis for Informed Decision-Making: Support data analysis efforts, including
understanding forecast assumptions and assisting with interpreting marketing performance
metrics.

Job Specification

Knowledge

 Currently enrolled in a Bachelor's or Master's degree program in Marketing, Business

Administration, or a related field.
 Must maintain a GPA above 3.0/4.0.

Skills and Abilities:

 Strong communication skills, both verbal and written in English (proficiency in other
languages is advantageous).
 Ability to work collaboratively in a team environment and achieve collective goals.
 Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
 Proficiency with social media platforms such as Facebook, Instagram, and relevant channels.
 Organizational skills, time management, and commitment to delivering results.
 Creative thinking and problem-solving skills.

Characteristics

 Willingness to learn and a positive attitude

  Self-motivated, confident, responsible, and can proactively think of possible untapped
solutions to address advertiser’s problems
 Be sensitive to media and consumer trends, as well as technological advancements
 Enthusiasm for marketing with a drive to expand knowledge and skills in the field.

Benefits:

 Learning from Experts: Interact with marketing experts to gain valuable experience and
knowledge.
 Soft Skills Development: Enhance communication, teamwork, time management, and
problem-solving through real project engagement.
 Employment Potential: Completion of the program can lead to a full-time position at Abbott,
promising a rewarding career path.
 Diverse Experience: Gain exposure to diverse and dynamic environments by working across
various fields and markets within Abbott, a global corporation.

How to Apply

Please send your CV and cover letter to [email protected] In your cover letter, please specify your
experience and why you want to join our team.

Application Deadline: [Date]